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HomeMy WebLinkAboutCAJA Environmental ServicesRFP for An Electronic Billboard Project 1-1 City of Diamond Bar 1 - Cover Letter September 20, 2024 9410 Topanga Canyon Blvd., Suite 101, Chatsworth, CA 91311 Phone 310-469-6700 September 20, 2024 City of Diamond Bar Attn: Dat Tran, Associate Planner 21810 Copley Drive, Diamond Bar, CA 91765 (909) 839-7034 - DTran@DiamondBarCA.gov Re: RFP To Prepare A CEQA Document For An Electronic Billboard Project CAJA Environmental Services, LLC (CAJA) is pleased to present this proposal in response to the Request For Proposals (RFP) issued by the City of Diamond Bar (City) on August 19, 2024. Our services would include preparing environmental analysis and documentation pursuant to the State CEQA Guidelines and the City’s environmental review procedures. The Project would involve a proposed 100-foot tall electronic billboard on an existing parking lot used for the Walnut Valley Unified School District offices, located at 880 South Lemon Avenue (APN 8760-015-901). Services would include preparing the CEQA documentation, including an Initial Study (IS), Mitigated Negative Declaration (MND), Mitigation Monitoring Reporting Program (MMRP), and technical studies, as well as attending meetings and hearings. CAJA approaches the preparation of each environmental document with an emphasis on quality and thoroughness of analysis. Because a project’s environmental document is sometimes scrutinized by interested parties, the potential environmental effects of the project must be fully analyzed and disclosed. Although any environmental document can be challenged, a document that is prepared using a comprehensive approach with appropriately conservative assumptions is more likely to withstand any legal challenges that might be raised. In addition, an MND must respond directly to issues introduced by responsible agencies, interest groups, and community organizations. A document that provides thoughtful and well written responses to issues raised during the environmental review process is the best means of allowing applicants to proceed with their projects in the most expeditious manner. Since CAJA specializes in environmental analysis and documentation, the project management staff can apply all available resources towards regularly upgrading our analytical approach and quality standards. With regard to this, the firm has earned a reputation for being conscientious in its approach and responsive to tight schedules and emergent problems. CAJA’s MNDs are prepared to the standards and requirements of CEQA, the State CEQA Guidelines, the Office of Planning and Research guidelines, State planning and zoning laws, and applicable lead agency regulations. Environmental documents are always prepared in a manner that meets CAJA’s exacting standards of quality, with specific emphasis placed on a clear and substantive writing style. CAJA is organized as a Limited Liability Company (LLC). CAJA is an environmental consulting firm that specializes in environmental planning, research, and documentation for public and RFP for An Electronic Billboard Project 1-2 City of Diamond Bar 1 - Cover Letter September 20, 2024 private sector clients. For over 35 years, CAJA, and its predecessor company Christopher A. Joseph & Associates, have offered a broad range of environmental consulting services with a particular emphasis on CEQA and NEPA documentation. Having provided consulting services for hundreds of projects, successfully and efficiently guiding them through the environmental clearance process, the company and staff have earned a reputation for thorough and conscientious work. In addition to the high caliber work products that CAJA invariably delivers, the company’s status as a well-known and respected leader in the environmental planning field is largely based on the personalized, accessible, and honest service that CAJA guarantees to each and every client. In addition, technical specialists and experienced environmental analysts are available to supplement in-house staff when needed. The CAJA Team provides the full range of skills that will be required by the City to address all environmental issues that could be associated with the Project and to promote the timely completion of all required environmental documentation. CAJA Environmental Services office is located at 9410 Topanga Canyon Boulevard, Suite 101, Chatsworth, CA 91311. CAJA consists of six staff members, including a president/principal, three project managers (vice president, principal, and project manager), an assistant environmental planner, and a publication/production manager and graphics specialist. CAJA has intentionally remained small which we believe keeps us nimble, cost efficient, and better able to communicate effectively. The lead staff person would be Seth Wulkan, who is a Project Manager, and can be reached at 310-469-6704, seth@ceqa-nepa.com. Resumes for CAJA staff members are included in this Proposal. The CAJA team regularly works with sub-consultants from other specialties (including traffic engineers, lighting consultants, historians, biologists, etc.) in order to prepare environmental documents, such as MNDs. Our work with these sub-consultants includes input/direction about the scope of their analysis, review of their technical work, and inclusion into our environmental documentation. CAJA is unaware of any conflict of interest in performing the proposed work. We have prepared and enclosed the required content, as requested. Mr. Chris Joseph will be responsible for future negotiations, if selected. CAJA also agrees to, and will comply with, all City rules and regulations if selected to enter into the Standard Consulting Services Agreement. We appreciate the opportunity to submit this proposal and look forward to working with you. Thank you. Sincerely, CAJA Environmental Services, LLC Chris Joseph President/Principal 310-469-6700 and chris@ceqa-nepa.com RFP for An Electronic Billboard Project 2-1 City of Diamond Bar 2 – Qualifications September 20, 2024 2 Qualifications Experience CAJA has entered into more than one hundred contracts over the last five (5) years, performing different types of CEQA documentation for dozens of developers and within many different California jurisdictions. CAJA works with agencies to determine the correct CEQA pathway for each project based on its unique set of circumstances. Project Manager and Contact Information Seth Wulkan will act as Project Manager and primary contact person to represent the CAJA and conduct the presentation in an interview. His contact information is 310-469-6704 (office), 818- 577-9735 (cell, direct), seth@ceqa-nepa.com. Seth Wulkan anticipates being available 100 percent of the time to provide the services requested Kerrie Nicholson will be in charge when Seth Wulkan is absent. References City of Los Angeles Diana Kitching Senior City Planner 200 N. Spring Street, Room 750, Los Angeles, CA 90012 213-978-1308, diana.kitching@lacity.org City of Cerritos Robert A. Lopez Director of Public Works (formerly the Current Planning Manager) 18125 Bloomfield Avenue, Cerritos, CA 90703 562-916-1201, ralopez@cerritos.us City of Orange Anna Pehoushek, AICP Assistant Community Development Director 300 E. Chapman Avenue, Orange, CA 92866 714-744-7228, apehoushek@cityoforange.org Resumes CAJA staff resumes are provided on the following pages for: • Chris Joseph (President/Principal) • Stacie Henderson (Vice President) • Kerrie Nicholson (Principal) • Seth Wulkan (Project Manager) RFP for An Electronic Billboard Project 2-2 City of Diamond Bar 2 – Qualifications September 20, 2024 • Andrea Schultz (Assistant Environmental Planner) • Sherrie Cruz (Senior Graphics Specialist) RFP for An Electronic Billboard Project 2-3 City of Diamond Bar 2 – Qualifications September 20, 2024 Chris Joseph President/Principal 35 years experience with CAJA Education • M.A. in Administration in Environmental Management – University of California, Riverside • B.A. in Geography – California State University, Northridge Professional Memberships/Registrations • Association of Environmental Professionals (AEP) • American Planning Association (APA) • Urban Land Institute (ULI) Chris Joseph, founder and owner of CAJA, is responsible for management of the firm and for providing leadership, strategy, and direction in the preparation of environmental impact documents for both private development projects and government programs. Mr. Joseph has built the firm around the concept of providing personalized, senior-level professional services to clients. As such, Mr. Joseph maintains an active role with clients and their projects, and assures that he and his senior staff will be accessible and involved in successfully guiding projects through the environmental clearance process. Under his direction, and with a hand- selected team of experienced, highly qualified, and specialized environmental professionals, CAJA has earned a reputation for efficiently providing thorough and conscientious work. Project Experience EIRs: • Mirabel Transit Priority Project, 2024 in progress - Strategic Assistance, Project Management - Mixed-use residential and retail project requesting density bonus incentives, community design overlay, and vesting tentative tract map • American Jewish University Camp Alonim, 2024 in progress - Strategic Assistance, Scoping Meeting, Project Management - Overnight camp expansion requesting a conditional use permit • 11973 San Vicente, 2023 - Strategic Assistance, Project Management - Demolition of a historic resource building • Sunset and Everett, 2017 - Strategic Assistance, Scoping Meeting, Project Management - Mixed-use residential and retail project requesting density bonus incentives and vesting tentative tract map • NoHo West, 2016 - Strategic Assistance, Scoping Meeting, Project Management RFP for An Electronic Billboard Project 2-4 City of Diamond Bar 2 – Qualifications September 20, 2024 - Mixed-use residential and retail project requesting zone change, conditional use permit, and vesting tentative tract map • Martin Expo Town Center, 2015 - Strategic Assistance, Scoping Meeting, Project Management - Mixed-use residential and retail project with a land use equivalency program requesting General Plan Amendment, zone change, conditional use permit, vesting tentative tract map • Jefferson and La Cienega, 2015 - Strategic Assistance, Scoping Meeting, Project Management - Mixed-use residential and retail project requesting General Plan Amendment, zone change, conditional use permit, and vesting tentative tract map Sustainable Communities Environmental Assessments (SCEAs): • Sunset and Everett, 2024 - Strategic Assistance, Project Management - Mixed-use residential and retail project requesting density bonus incentives and conditional use permits • 1201 Gower, 2023 - Strategic Assistance, Project Management - Mixed-use residential and retail project requesting density bonus incentives • 8141 Van Nuys, 2023 - Strategic Assistance, Project Management - Mixed-use residential and retail project requesting density bonus incentives • 1050 La Cienega, 2022 - Strategic Assistance, Project Management - Mixed-use residential and retail project requesting transit oriented communities affordable housing incentives MNDs: • Chaminade College Preparatory High School, 2024 - Strategic Assistance, Project Management - Expansion of high school requesting zone change, zoning administrator determination, and vesting tentative tract map • Tesla Delivery Hub and Service Center, 2024 - Strategic Assistance, Project Management - Auto sales and service center requesting zone change, conditional use permit RFP for An Electronic Billboard Project 2-5 City of Diamond Bar 2 – Qualifications September 20, 2024 Stacie Henderson Vice President 19 years experience with CAJA Education • J.D. – Loyola Law School • B.A. in Political Science – University of California, Berkeley Professional Memberships/Registrations • Member, State Bar of California Stacie Henderson is Vice President and Senior Project Manager with 19 years of experience. Ms. Henderson is responsible for all aspects of preparation of environmental review documents and is proficient in drafting all sections of environmental review documents; incorporating technical reports into documents; and personally corresponding with public and private sector clients. Ms. Henderson regularly manages the preparation of high-profile environmental documents pursuant to CEQA and NEPA from the beginning of the process through the public hearings. Project Experience EIRs: • Mirabel Transit Priority Project, 2024 in progress - Project Management, Drafting Sections, Managing Technical Subconsultants - Mixed-use residential and retail project requesting density bonus incentives, community design overlay, and vesting tentative tract map • American Jewish University Camp Alonim, 2024 in progress - Project Management, Drafting Sections, Managing Technical Subconsultants - Overnight camp expansion requesting a conditional use permit • 11973 San Vicente, 2023 - Project Management, Drafting Sections, Managing Technical Subconsultants - Demolition of a historic resource building • 3003 Runyon Canyon, 2022 - Project Management, Drafting Sections, Managing Technical Subconsultants - New residential single family home on parcel with a historic single family to be retained requesting a specific plan exception, specific plan permit compliance, zoning administrator determination • Southern California Flower Market, 2021 - Project Management, Drafting Sections, Managing Technical Subconsultants - Mixed-use residential and retail project with wholesale trade use requesting general plan amendment, zone change, conditional use permit, and vesting tentative tract map RFP for An Electronic Billboard Project 2-6 City of Diamond Bar 2 – Qualifications September 20, 2024 • 1001 Olympic, 2018 - Project Management, Drafting Sections, Managing Technical Subconsultants - Mixed-use residential and retail project with two development options requesting transfer of floor area rights, conditional use permit, vesting tentative tract map, sign district • NoHo West, 2016 - Project Management, Drafting Sections, Scoping Meeting, Managing Technical Subconsultants - Mixed-use residential and retail project requesting zone change, conditional use permit, and vesting tentative tract map • Martin Expo Town Center, 2015 - Project Management, Drafting Sections, Scoping Meeting, Managing Technical Subconsultants - Mixed-use residential and retail project with a land use equivalency program requesting General Plan Amendment, zone change, conditional use permit, vesting tentative tract map • Jefferson and La Cienega, 2015 - Project Management, Drafting Sections, Scoping Meeting, Managing Technical Subconsultants - Mixed-use residential and retail project requesting General Plan Amendment, zone change, conditional use permit, and vesting tentative tract map Sustainable Communities Environmental Assessments (SCEAs): • 1050 La Cienega, 2023 - Project Management, Drafting Sections, Managing Technical Subconsultants - Mixed-use residential and retail project requesting transit oriented communities affordable housing incentives MNDs: • Chaminade College Preparatory High School, 2024 - Project Management, Drafting Sections, Managing Technical Subconsultants - Expansion of high school requesting zone change, zoning administrator determination, and vesting tentative tract map • Tesla Delivery Hub and Service Center, 2024 - Project Management, Drafting Sections, Managing Technical Subconsultants - Auto sales and service center requesting zone change, conditional use permit RFP for An Electronic Billboard Project 2-7 City of Diamond Bar 2 – Qualifications September 20, 2024 Kerrie Nicholson Principal 26 years experience with CAJA Education • B.A. in Geography – California State University, Northridge Professional Memberships/Registrations • Association of Environmental Professionals (AEP) Kerrie Nicholson is a Principal and Project Manager at CAJA with over 26 years of professional experience in environmental writing, planning, and research. She began her career with CAJA as an environmental planner in 1998. She has contributed substantially to the preparation and management of several types of environmental documentation pursuant to CEQA and NEPA, including EIRs, EISs, MNDs, CEs, SCPEs, and SCEAs. Ms. Nicholson's experience comprises a variety of multi-faceted developments including: specific plans, single- and multi-family residential, mixed-use, entertainment/retail, institutional, commercial, industrial, and recreational developments. Project Experience EIRs: • Morningstar of Granada Hills, 2024 in progress - Project Management, Drafting Sections, Managing Technical Subconsultants - Eldercare facility requesting conditional use permit • Olympic Tower, 2019 - Project Management, Drafting Sections, Managing Technical Subconsultants - Mixed-use residential and retail project requesting zone variances, transfer of floor area, conditional use permit, and vesting tentative tract map Sustainable Communities Environmental Assessments (SCEAs): • 1201 Gower, 2023 - Project Management, Drafting Sections, Managing Technical Subconsultants - Mixed-use residential and retail project requesting density bonus incentives • 6521 Sepulveda, 2022 - Project Management, Drafting Sections, Managing Technical Subconsultants - Mixed-use residential and retail project requesting density bonus incentives and conditional use permit RFP for An Electronic Billboard Project 2-8 City of Diamond Bar 2 – Qualifications September 20, 2024 Seth Wulkan Project Manager 17 years experience with CAJA Education • B.A. in Geography/Environmental Studies and History – University of California, Los Angeles • Certificate in Global Sustainability (Environmental Law and Policy) – UCLA Extension Seth Wulkan has 17 years of experience and is responsible for all aspects of preparation of environmental review documents. He began his career with CAJA in 2007. Mr. Wulkan is proficient in drafting all sections of environmental review documents; incorporating technical reports into documents; and personally corresponding with public and private sector clients. Mr. Wulkan regularly participates in team strategy meetings from the beginning of the environmental review process through the final project hearings. Project Experience EIRs: • NoHo West, 2016 - Drafting Sections, Scoping Meeting, Managing Technical Subconsultants - Mixed-use residential and retail project requesting zone change, conditional use permit, and vesting tentative tract map • Martin Expo Town Center, 2015 - Drafting Sections, Scoping Meeting, Managing Technical Subconsultants - Mixed-use residential and retail project with a land use equivalency program and design flexibility program requesting General Plan Amendment, zone change, conditional use permit, and vesting tentative tract map • Jefferson and La Cienega, 2015 - Drafting Sections, Scoping Meeting, Managing Technical Subconsultants - Mixed-use residential and retail project requesting General Plan Amendment, zone change, conditional use permit, and vesting tentative tract map Sustainable Communities Environmental Assessments (SCEAs): • Sunset and Everett, 2024 - Project Management, Drafting Sections, Managing Technical Subconsultants - Mixed-use residential and retail project requesting density bonus incentives and conditional use permits • 8141 Van Nuys, 2023 - Project Management, Drafting Sections, Managing Technical Subconsultants - Mixed-use residential and retail project requesting density bonus incentives • 1050 La Cienega, 2023 - Drafting Sections, Managing Technical Subconsultants RFP for An Electronic Billboard Project 2-9 City of Diamond Bar 2 – Qualifications September 20, 2024 - Mixed-use residential and retail project requesting transit oriented communities affordable housing incentives • 3600 Wilshire, 2019 - Project Management, Drafting Sections, Managing Technical Subconsultants - Mixed-use residential and retail project requesting zone change, vesting tentative tract map Sustainable Communities Project Exemptions (SCPEs): • 902 Washington, 2024 in progress - Project Management, Drafting Sections, Managing Technical Subconsultants - Multi-family residential project requesting transit oriented communities affordable housing incentives, community plan compliance, and vesting tentative tract map • 1200 Vine, 2023 - Project Management, Drafting Sections, Managing Technical Subconsultants - Mixed-use residential and retail project requesting density bonus incentives and conditional use permit MNDs: • 3880 Mission, 2023 - Project Management, Drafting Sections, Managing Technical Subconsultants - Air quality and noise analysis associated with haul route permit export RFP for An Electronic Billboard Project 2-10 City of Diamond Bar 2 – Qualifications September 20, 2024 Andrea Schultz Assistant Environmental Planner 17 years experience with CAJA Education • B.F.A. – Washington State University Andrea Schultz is an Assistant Environmental Planner who has worked for CAJA in various capacities for 17 years. Guided by senior planning staff, Ms. Schultz works efficiently independently and as a member of the larger project team to conduct research and assist in the preparation of various environmental documents. She assists by researching and applying local zoning code requirements for project level-analysis and also reads and interprets technical studies and site plan information for use, as well as assisting senior staff members make edits and updates to documents. In addition, Ms. Schultz oversees document production for CAJA, including editing, formatting, and physical production of requested documents. In this capacity she also verifies that all documents and production comply with State and local noticing requirements under CEQA. Project Experience EIRs: • 11973 San Vicente, 2023 - Support services, noticing and production requirements, drafting sections, - Demolition of a historic resource building • NoHo West, 2016 - Support services, noticing and production requirements - Mixed-use residential and retail project requesting zone change, conditional use permit, and vesting tentative tract map • Martin Expo Town Center, 2015 - Support services, noticing and production requirements - Mixed-use residential and retail project with a land use equivalency program requesting General Plan Amendment, zone change, conditional use permit, vesting tentative tract map • Jefferson and La Cienega, 2015 - Support services, noticing and production requirements - Mixed-use residential and retail project requesting General Plan Amendment, zone change, conditional use permit, and vesting tentative tract map MNDs: • Chaminade College Preparatory High School, 2024 - Support services, noticing and production requirements, assistance drafting sections - Expansion of high school requesting zone change, zoning administrator determination, and vesting tentative tract map RFP for An Electronic Billboard Project 2-11 City of Diamond Bar 2 – Qualifications September 20, 2024 Sherrie Cruz Senior Graphics Specialist 22 years experience with CAJA Education • B.F.A. – University of Southern California • A.A. – El Camino College Sherrie Cruz is the Senior Graphics Specialist for CAJA. She has over 22 years of professional experience developing graphics for environmental documentation. She designs and produces presentation graphics in coordination with technical divisions to translate complex technical documentation into comprehensible illustrations. RFP for An Electronic Billboard Project 3-1 City of Diamond Bar 3 – Project List and Schedule September 20, 2024 3 Project List and Schedule CAJA is currently working on the following projects that included a signage component: Project Name: Apex II – Alina Tower Address: 700 W. 9th Street, Los Angeles, CA 90015 Description: Analyzed the potential impacts of a Proposed Sign (Digital Display Sign), to be attached to the west façade of the existing Apex II - Alina Building, a 28-story residential building on the northwest corner of 9th Street and Figueroa Street. The Proposed Sign will be a solid LED digital display, with 16:9 aspect ratio dimensions of 64’ wide x 36’ height (2,304 square feet), located centered on the lower portion of the west façade of the existing building at 700 9th Street (Alina Building). The Proposed Sign will span approximately from the 9th to 12th levels (the bottom of the display will be 81’-6” above grade and the top of the display will be 117’-6” above grade) of a 28-story building. The Proposed Sign will comply with the Figueroa and Olympic Sign District. Analysis included a lighting study (prepared by a 3rd party), safety and visual intrusion discussion, land use and signage compatibility with City policies. Year: in progress in 2024 CEQA: Addendum to an MND Client: Holland Partner Group Contact: Berny Hintz, Senior Associate, Sensory Interactive, 703-408-8088 Project Name: 4200 Century Address: 4200 W. Century Boulevard, Inglewood, CA 90304 Description: The Project’s proposed digital displays would be located on 4200 W. Century Boulevard. The displays would include three primary components: the east façade with a curved 3,548-square-foot digital display; the north façade with 16 double-sided fins (243 square feet of digital display at each face of the fins); and the west façade with a 3,848-square-foot digital display. A Digital Signage Impact Analysis (prepared by a 3rd party) to assess the potential light and glare impacts of the Project’s proposed digital displays. Year: in progress in 2024 CEQA: MND Client: 4200 QOF, LLC Contact: Gregory Peck, Manager, 4200 QOF, 212-444-2654 RFP for An Electronic Billboard Project 3-2 City of Diamond Bar 3 – Project List and Schedule September 20, 2024 In addition, CAJA has completed additional CEQA analyses for projects that included signage components, and has experience reviewing aesthetic analyses, lighting studies, and other discussions related to the impacts generated by signage/lighting. These analyses include: Project Name: Lassen and Mason Address: 20504 Lassen Avenue, Los Angeles, CA 91311 Description: The Project includes a pole sign for a food establishment, pylon sign, and monument sign. Year: 2017 CEQA: MND Client: Hanover-HRI Development Contact: Jojo Pewsawang, City Planner, City of Los Angeles, 213-978-1213 Project Name: NoHo West Address: 6150 N. Laurel Canyon Boulevard, Los Angeles, CA 91606 Description: The Project includes a Sign District, which would permit a variety of signage types and styles, including tenant and Project identification, on-and off-site commercial displays, digital displays, kiosks, and monument signs. The proposed Sign District would apply to all signs with sign faces visible from any public right-of-way. The Project proposes to include the following types of signs: Architectural Entry Signs, Wayfinding Signs, Wall-Mounted Commercial Display, Monument Signs, Tenant Shopfront Sign, Tenant Blade Signs, Residential Building Identification, Cinema Signage, Project Identity Signs, Advertising Kiosks. The proposed signs were discussed in the context of City sign regulations and light intensity. Year: 2016 CEQA: EIR Client: MGP XI-GPI Laurel Plaza, LLC Contact: Milena Zasadzien, Principal City Planner, City of Los Angeles, 213-847-3636 Project Name: Martin Expo Town Center Address: 12101 W. Olympic Boulevard, Los Angeles, CA 90064 Description: The Project includes a sign and lighting plan as part of a mixed-use development. The proposed signs were discussed in the context of City sign regulations and light intensity. RFP for An Electronic Billboard Project 3-3 City of Diamond Bar 3 – Project List and Schedule September 20, 2024 Year: 2014 CEQA: EIR Client: Philena Properties, LP Contact: Philip Simmons, The Simmons Group, 310-439-4119 Project Name: The Forum Address: 3900 W. Manchester Boulevard, Inglewood, CA 90305 Description: The Project involves the addition of building signage and surrounding on-site signage to the Forum. The one primary project ID would be 100 feet tall, with internally illuminated graphics and electronic display screens for a total graphic sign area is 3,165 square feet. Analyses included visual simulations, lighting studies, and a discussion of compatibility with the City regulations and surrounding environment. Year: 2012 CEQA: Categorical Exemption Client: Madison Square Garden Company Contact: Linda Tatum, Planning Division Manager, City of Inglewood RFP for An Electronic Billboard Project 4-1 City of Diamond Bar 4 – Scope of Work September 20, 2024 4 Scope of Work Project Discussion The proposed electronic signage would be adjacent to State Route (SR) 60 and approximately 625 feet south of Walnut Elementary School and approximately 515 feet west of the nearest residential uses along Glenwick Avenue. The environmental impacts of electronic signage under CEQA would be analyzed and discussed in the MND and generally include the following: Aesthetic: • Light Pollution: Electronic signage often emits bright light that can impact nighttime visibility, create glare, or disturb surrounding properties, wildlife, or residents. • Daytime Glare: Reflective or brightly illuminated signs can create glare during the day, potentially affecting drivers or nearby residents. • Visual Clutter: In urban environments, multiple signs may contribute to visual clutter, which can be considered an adverse aesthetic impact. Biological Resources: • Disturbance to Wildlife: Bright lights may disturb nocturnal wildlife or disrupt migratory patterns. Energy: • Increased Energy Consumption: Large electronic signs consume significant amounts of electricity, leading to higher energy demands. This is often a consideration in CEQA reviews, especially in relation to state goals on reducing energy consumption. Transportation: • Driver Distraction: Digital billboards and signs with changing or flashing content may cause distractions to drivers, potentially increasing the risk of accidents. • Visibility and Sightlines: Poorly placed signs might block important views for drivers or pedestrians, leading to safety concerns. Methodological Approach To Scope Of Services Philosophically, CAJA approaches preparation of each environmental document with an emphasis on quality and thoroughness of analysis. Because it is expected that environmental review documents will be scrutinized by affected parties and adjacent communities, it is important that the potential environmental effects of a project be fully analyzed. Although any environmental document can be challenged, a comprehensive approach using appropriately conservative assumptions is more likely to withstand legal challenges that might be raised. The environmental documents must also respond directly to issues raised by responsible agencies, interest groups, RFP for An Electronic Billboard Project 4-2 City of Diamond Bar 4 – Scope of Work September 20, 2024 and community organizations. An environmental document that provides thoughtful and well- documented responses to issues raised during the environmental review process is the best means of allowing applicants to proceed with their projects in the most expeditious manner. CAJA is responsible for the management, supervision, and effective deployment of its own staff, technical subconsultants who prepare specialized technical studies, coordination with the lead agency, and facilitating communication between agencies and all consultants. CAJA is recognized for the effective execution of these responsibilities, which ultimately determines the legal adequacy, schedule, and cost of the environmental review process for any project. CAJA is responsible for all document preparation tasks, including quality review of all technical analyses, ensuring compliance with style, format, and content requirements of responsible and lead agencies; review of technical methodologies; and development of new methodologies, as appropriate, to meet the specific needs of a particular project. Additionally, since CAJA specializes solely in environmental analysis and documentation, its project management staff can apply all available resources towards regularly upgrading analytical approach and quality standards. As such, the firm has earned a reputation for being conscientious in its approach and responsive to tight schedules and any problems that may emerge. Finally, prior to being submitted a lead agency for review, CAJA draft documents undergo internal review by a company Principal. Due to the small size of its full-time staff, CAJA is able to devote substantial senior-level staff resources to each project in which it is engaged. By implementing rigorous Quality Control/Quality Assurance (QA/QC) processes, CAJA can ensure that environmental decisions are based on reliable data and thorough analysis, thereby promoting informed decision-making and environmental protection. This process occurs early in the process by confirming all project program inputs and assumptions in the Project Description, and providing documents for review and feedback by the team and City. Costs can be controlled by ensuring that the scope of the work and analysis of alternatives are clearly defined by the team. In addition, reviewing key sections of the CEQA work in an advanced stage will control the hours and amount that other team members and the City have to spend reviewing sections. This will also ensure timely review and approval of sections to avoid delays that also increase costs. The lead staff person would be Seth Wulkan, who is a Project Manager and coordinate all team members and work with City staff to ensure commitment to the project schedule and budget. Scope Of Work – Mitigated Negative Declaration Our proposed scope of work is organized into the following four phases: 1) Project Management; 2) Draft MND; 3) Final MND, and 4) Hearings. Phase 1: Project Management Task 1.1: Strategic Assistance, Meetings, Conference Calls CAJA would provide on-going strategic assistance as part of the kick-off of the environmental review process. This task would include assistance in refining the Project description (if necessary), as well as identifying and examining key environmental and strategic issues. RFP for An Electronic Billboard Project 4-3 City of Diamond Bar 4 – Scope of Work September 20, 2024 Successful preparation of the MND will require effective communication between City staff and the Project team (CAJA and technical subconsultants). Our experience in managing other projects has shown that virtual/online meetings combined with status report emails provide this type of communication. Throughout the environmental review process for this Project, the CAJA team will be responsible for ensuring the technical accuracy of subconsultant work products, including their findings, recommendations, and conclusions. The Project team (including subconsultants) will be available for meetings to offer guidance, refine technical analyses, and/or troubleshoot issues in a collaborative setting. This Proposal includes one (1) kick-off meeting with City Planning staff and the Project Applicant. This Proposal includes two (2) meetings with City Planning staff and the Project Applicant. This Proposal includes three (3) conference calls with City Planning staff. Task 1.2: Data Collection/Review Existing Information CAJA will review all existing information and pertinent documentation to identify issues, findings, and problem resolutions that could be relevant to the MND. The following information (to the extent available) should be provided to clearly define the Project description and conduct the environmental analysis: • Design plans and lighting study • City Planning application and any associated documents such as findings • Construction information (including equipment list, proposed construction schedule) There are technical reports that would need to be prepared to thoroughly analyze the environmental impacts of the Project. The following are expected to be provided by the City or separate 3rd-party consultant: • Aesthetics/Visual Assessment including view simulations and lighting study • Biological Resource Assessment for any impacts to birds and other migratory species • Cultural/Tribal/Archaeological Resources. CAJA would help the City comply with Assembly Bill (AB) 52 tribal consulting noticing requirements Phase 2: Draft MND Task 2.1: Prepare Project Description Because the Project description is the basis for analyzing the environmental impacts of the Project and identifying appropriate mitigation measures, it is important to prepare the Project Description as early in the CEQA process as possible. CAJA will review all relevant Project description RFP for An Electronic Billboard Project 4-4 City of Diamond Bar 4 – Scope of Work September 20, 2024 materials, and will prepare a preliminary version of the Project description that will be used throughout the CEQA process. The preliminary Project description will then be submitted to the team for their review. Once it is determined that the information in the Project description is accurate and adequate, the Project description will be confirmed as the basis for analyzing the environmental impacts of the Project and identifying appropriate mitigation measures. The Project description will include the following: 1. The existing environmental setting, including the Project Site’s regional and local location. Photographic data of the existing conditions of the Project Site will also be included. 2. Project characteristics, including but not limited to, programming and uses, design characteristics, landscaping, access/circulation, infrastructure, grading/excavation, and construction phasing/scheduling. 3. Project objectives and goals. 4. Requested discretionary actions. Task 2.2: Prepare MND CAJA will prepare an administrative version of the Draft MND for the Project using the State CEQA Guidelines. The sections of the MND and the environmental issues to be analyzed are described below. Table of Contents: The Table of Contents will enumerate the sections and subsections of the MND, the page number on which each of the sections begins, the page number on which each table and figure can be found, and a listing of the contents of the appendices. Introduction/Executive Summary: The Introduction/Executive Summary section provides an introduction to the Draft MND, the purpose of the MND, a brief description of the environmental review process, and a description of the organization of the Draft MND. Project Description: The preliminary Project Description (from Task 2.1) will be incorporated in the Administrative Draft MND. The Project Description will describe the individual components of the Project and will be well defined so that an accurate assessment of impacts can be completed on the individual analytical sections of the MND. Photographs, site plans, and rendering graphics will be used to develop the text of this section, and will be included as figures in this section, as appropriate, to assist the reader in understanding the Project. Environmental Setting: The Environmental Setting section will describe the regional and local context of the Project Site, including roadway access, land use designation and zoning, regulatory setting, and the physical characteristics of the Project Site and surrounding area. Environmental Impact Analysis: The environmental factors that will be addressed in the MND include the following: • Aesthetics • Agriculture and Forestry Resources RFP for An Electronic Billboard Project 4-5 City of Diamond Bar 4 – Scope of Work September 20, 2024 • Air Quality • Biological Resources • Cultural Resources • Energy • Geology/Soils • Greenhouse Gas Emissions • Hazards & Hazardous Materials • Hydrology/Water Quality • Land Use/Planning • Mineral Resources • Noise • Populations/Housing • Public Services • Recreation • Transportation • Tribal Cultural Resources • Utilities/Service Systems • Wildfire • Mandatory Findings of Significance Following the introduction to this section, each of the environmental issues for which the Project could result in potentially significant impacts will be analyzed in detail. Each subsection will follow a master format designed to demonstrate CEQA compliance and increase the ability of the public to understand the information in the MND. This analysis will include a description of the existing conditions, a discussion of the potential environmental impacts associated with the Project, required mitigation measures, cumulative impacts, and the level of impact significance after implementation of mitigation. Where applicable, the analysis and discussion will incorporate information from a technical report and will also include tables, graphics, and photographs, as appropriate, to effectively communicate the analysis to the public. The following descriptions provide further explanation of the five components found within each environmental issue subsection: • Existing Conditions. Analysis of the existing environmental setting is necessary in order to compare those conditions to any changes created and produced by the Project, and to identify any significant environmental impacts of the Project. • Environmental Impacts of the Project. Each of the environmental subject areas would be evaluated to determine level of impact significance. Under CEQA, a significant impact is defined as a substantial, or potentially substantial, adverse change in the physical environment. The specific criteria or threshold of significance for determining level of significance for a particular subject area will be identified in each issue discussion, and would be consistent with the criteria set forth in the most recently adopted State CEQA Guidelines. • Mitigation Measures. Identification of required mitigation measures for each significant impact will be included (and possibly, identification of recommended measures to further reduce less than significant impacts), as well as an indication of the effectiveness of the RFP for An Electronic Billboard Project 4-6 City of Diamond Bar 4 – Scope of Work September 20, 2024 measures. Where applicable, mitigation measures/recommendations will be incorporated from a technical report. • Cumulative Impacts. The Project’s impacts in combination with the potential impacts of the identified related development/cumulative growth in the surrounding area will be discussed. The discussion will note where mitigation is likely to be required of related projects to reduce cumulative impacts. • Level of Significance after Mitigation. A clear, concise statement of the level of significance after the incorporation of mitigation measures will be presented. Net impacts will be defined as either “significant” or “less than significant.” Preparers and Persons Consulted: This section will identify the lead agency staff, Project Applicant, MND consultant and subconsultant staff, and all agency personnel consulted during the preparation of the MND. Appendices: This section will include the data utilized during the analysis of environmental impacts in the MND. Task 2.3: Revise Screencheck Draft MND City Review CAJA will submit the Screencheck Draft MND to the City for review and comment. CAJA will make changes to the Draft MND in response to comments provided by the City. CAJA will submit a revised draft to the City with changes in redline so the City can clearly see where changes were made. The City will then determine if they have any additional comments on the Draft MND. If so, CAJA will again make changes to the Draft MND in response to any additional comments received, and will again submit a revised draft so the City can clearly see where changes were made. This process will continue until the City is satisfied that all of their comments have been addressed. This Proposal assumes that the submittal to the City will be via electronic Word and/or pdf, with all available graphics and appendices. Task 2.4: Publication and Circulation of the Draft MND Once the City has approved the Draft MND, CAJA will provide the entire MND package to the City in electronic PDF format, including all graphics and appendices. Additionally, CAJA will coordinate with the City in providing web-ready documents for publication on the City’s website. CAJA will upload the required noticing documents (including the Notice of Completion) to the State Clearinghouse and will also distribute the Notice of Availability (NOA) to the following entities: contiguous property owners surrounding the Project Site; applicable state, regional, and local agencies; and that have requested to be notified throughout the MND process; and the County Clerk and Recorder’s Office to post during the 45-day review period. RFP for An Electronic Billboard Project 4-7 City of Diamond Bar 4 – Scope of Work September 20, 2024 This Proposal assumes that the Notice of Intent or Notice of Availability will be submitted electronically per the RFP. No hardcopies are assumed. This Proposal assumes that the City or its preferred noticing/mailing vendor (not CAJA) will obtain the required mailing labels, including owners/occupants within the required distance radius of the Project Site. This Proposal assumes the public review of the MND will require five (5) hardcopies of the MND and technical appendices. As part of our Proposal, we have provided an additional line item as an estimate to cover these reimbursable expenses. Phase 3: Final MND Task 3.1: Prepare Responses to Comments After the public review period, CAJA staff will prepare responses to comments received on the Draft MND. Once all the comments have been reviewed, CAJA will prepare a strategy for responding to different issues. CAJA will respond to comments either individually or grouped by topic, depending on which is more appropriate; track comments for cross-referencing and ensuring that all topics are addressed; and prepare an approach to answer comments on issues that are more philosophical than technical (such as the Project objectives). The number of comments received at the end of the public review period and the level of effort involved with preparing responses varies widely between projects. Upon receipt of comment letters and following closure of the public comment period, CAJA staff and the subconsultants will prepare responses to all written comments received on the Draft MND and will make any changes to the Draft MND resulting from responses to comments. Task 3.2: Prepare Mitigation Monitoring and Reporting Program CAJA will prepare a Mitigation Monitoring and Reporting Program (MMRP), which will list the final mitigation measures, the timeline of implementation (phase), monitoring and enforcement agencies, and the actions indicating compliance. Per the RFP, the MMRP will be provided to the City electronically. Phase 4: Hearings Task 4.1: Public Hearings The Proposal includes attendance by one (1) CAJA staff member at two (2) City hearings. Staff:Principal Proj. Manager Env. Planner Asst. Env. Pl Graphics Word Proc. Hourly Rate:$260 $230 $180 $120 $70 $70 TASKS Task 1.1: Strategic Assistance, Meetings, Conference Calls 0 15 0 0 0 0 $3,450 Task 1.2: Data Collection/Review Existing Information 0 3 3 3 0 0 $1,590 Task 2.1: Prepare Project Description 1 3 3 4 2 2 $2,250 Task 2.2: Prepare MND ////// Table of Contents 0 0 0 1 0 1 $190 I. Introduction 0 1 0 0 0 0 $230 II. Project Description 1 1 0 0 1 1 $630 III. Environmental Checklist and Impact Analyses ////// a. Aesthetics 1 4 2 4 0 2 $2,160 b. Agricultural Resources 0 0 0 1 0 1 $190 c. Air Quality 0 2 2 2 0 1 $1,130 d. Biological Resources 1 1 1 2 0 1 $980 e. Cultural Resources 1 2 2 2 1 1 $1,460 f. Energy 0 2 2 2 0 1 $1,130 g. Geology and Soils 0 1 2 2 0 1 $900 h. GHG Emissions 0 1 2 2 0 1 $900 i. Hazards and Hazardous Materials 0 1 2 2 0 1 $900 j. Hydrology and Water Quality 0 1 2 2 0 1 $900 k. Land Use and Planning 0 2 2 2 0 1 $1,130 l. Mineral Resources 0 0 0 1 0 1 $190 m. Noise 0 2 2 2 0 1 $1,130 n. Population and Housing 0 0 0 1 0 1 $190 o. Public Services 0 0 0 1 0 1 $190 p. Recreation 0 0 0 1 0 1 $190 q. Transportation 1 2 2 2 0 1 $1,390 r. Tribal Cultural Resources 0 1 1 2 0 1 $720 s. Utilities and Service Systems 0 2 2 2 0 1 $1,130 t. Wildfire 0 0 0 1 0 1 $190 u. Mandatory Findings of Significance 0 1 1 1 0 1 $600 Task 2.3: Revise Screencheck MND 2 2 2 2 0 3 $1,790 Task 2.4: Publish and Circulate MND 0 2 0 0 2 2 $740 Task 3.1: Prepare Responses to Comments*2 2 4 2 0 4 $2,220 Task 3.2: Prepare Mitigation Monitoring and Program 0 1 1 1 0 1 $600 Task 4.1: Public Hearings**0 8 0 0 0 0 $1,840 Direct Costs and Reimbursables Estimate (Mailing, Hardcopies, Messenger, Travel, Production Time)$0 $0 $0 0 0 0 $2,000 $35,230 Total Hours 10 60 40 50 6 36 **This task assumes that the Project Manager will attend 2 hearings (4 hours each). Table 1: MND Estimated Budget Total CAJA Budget: Total *Without knowing the extent of the comments that could be received, the budgets for Responses to Comments are an estimate. Once CAJA has had a chance to review the comments, CAJA will let the City know if additional budget is required. RFP for An Electronic Billboard Project 6-1 City of Diamond Bar 6 – Acceptance of Conditions September 20, 2024 6 Acceptance of Conditions CAJA accepts all the conditions listed in the RFP document. This includes the RFP’s Terms and Conditions, Contractual Requirements, and the Standard Consulting Services Agreement.