HomeMy WebLinkAboutCity of Diamond Bar - (matter) Proposal
“This proposal includes data that shall not be disclosed outside the Government and shall not be duplicated, used, or disclosed in
whole or in part for any purpose other than to evaluate this proposal. If, however, a Contract is awarded to this Offeror as a result
of or in connection with the submission of this data, the Government shall have the right to duplicate, use, or disclose the data to
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contained in this data if it is obtained from another source without restriction. The data subject to the restriction is contained in
all sheets of this proposal.”
Submitted to: City of Diamond Bar
Address: 21810 Copley Drive
Diamond Bar, CA 91765
Attn: Alex Batres
Proposal Response
Agency:
City of Diamond Bar
Description:
RFP for Ballot Measure Public Education and Outreach
Services
Date of Submission: June 13, 2025
2:00 pm PT
Prepared by: LEAP FIVE, LLC dba (matter)
Name/Title of Technical Point of Contact:
Ira Minor
Address: 214 E. 8th St., Floor 2, Cincinnati, OH
45202
Direct: (562) 896-9412
Email: GovRFPManager@leapgroupnetwork.com
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City of Diamond Bar - RFP for Ballot Measure Public
Education and Outreach Services
Table of Contents
A. Cover Letter .............................................................................................................................. 1
B. Project Team ............................................................................................................................. 2
C. Firm's Experience/References ................................................................................................ 5
D. Methodology/Project Understanding ..................................................................................... 6
Approach and Methodology ........................................................................................................ 6
Anticipated Concerns and Mitigation Strategies ....................................................................... 7
E. Cost for Services ....................................................................................................................... 7
F. Insurance ................................................................................................................................... 8
G. Consulting Services Agreement .............................................................................................. 8
Use or disclosure of data contained on this sheet is subject to the restriction on the title page of this document. | 1
City of Diamond Bar - RFP for Ballot Measure Public
Education and Outreach Services
A. Cover Letter
City of Diamond Bar
City Manager’s Office
Attn: Alex Batres
21810 Copley Drive
Diamond Bar, CA 91765
RE: Proposal Submission – Ballot Measure Public Education and Outreach Services
Dear Mr. Batres,
On behalf of (matter), I am pleased to submit our proposal to provide public education and
outreach services in support of the City of Diamond Bar’s potential local sales tax ballot
measure. We appreciate the City’s thoughtful planning and its commitment to engaging the
community with transparency and clarity around this important issue.
Our team brings decades of experience in public sector communications, multilingual creative
campaigns, and community engagement initiatives. We have a proven track record of
developing accessible, nonpartisan outreach materials that connect with diverse audiences and
support informed civic participation. In collaboration with FM3 and your Community Relations
Division, we are confident in our ability to deliver a campaign that meets your goals, timeline,
and compliance standards.
This proposal, including all pricing and conditions, is valid for a period of one hundred eighty
(180) calendar days from the date of submission. I am authorized to bind (matter) to the
commitments outlined herein.
Thank you for the opportunity to be considered. We welcome the chance to partner with the City
of Diamond Bar on this important initiative and look forward to the possibility of working
together.
Please visit https://leapmatter.com/nbd-creative-campaigns/ for more information.
Sincerely,
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City of Diamond Bar - RFP for Ballot Measure Public
Education and Outreach Services
B. Project Team
An organization chart indicating principals and key project team members. Also, provide
resumes or copies of licenses or professional certificates of the key personnel involved with
this contract including personnel from subcontractors (if any). Identify the experience of the
personnel assigned and briefly outline the responsibilities of each member. If any changes in
personnel or subcontractors occur during the contract period, the Consultant shall notify the
City and furnish the same required information for review and approval.
The (matter) team consists of highly skilled professionals with extensive experience in design,
branding, marketing, UX, web development, and media services. Our key personnel bring
expertise in creative direction, project management, production, and logistics to ensure high-
quality deliverables.
Attached are responsibilities and an organizational chart outlining the roles and qualifications of
our team members who will be directly involved in managing and executing services. The team
has worked on projects for notable clients such as the City of Mason, City of Ennis, Belle of
Louisville, Louisville Water Company, First Transit, American Kennel Club, University of
Louisville, Igloo, Ford Motor Company, Shurtape Technologies, Cintas, Beacon, Petmate, and
Johnson & Johnson, bringing extensive experience in creative strategy, media planning, design,
and project management.
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City of Diamond Bar - RFP for Ballot Measure Public
Education and Outreach Services
Key Team Members and Roles
Name Role Responsibilities Methodology
Greg Fehrenbach Co-founder, Senior
Creative Strategist
Develops creative
concepts and
strategies that align
with client goals.
Synthesizes
audience insights to
create innovative
strategies.
Joel Warneke Co-founder, Senior
Creative Strategist
Provides strategic
guidance for
creative and
campaign
development.
Leverages 25 years
of expertise to
guide creative
execution.
Jacquie
Mannoquin
Project Manager Manages overall
project execution,
timelines, and client
communications.
Utilizes structured
project
management
practices to ensure
timely delivery.
Ruby DeWitt VP of Media
Strategy
Oversees media
planning and
buying strategies
across digital and
traditional
platforms.
Develops data-
driven media
strategies tailored
to client objectives.
Molly Kennedy Senior Media
Manager
Develops detailed
media plans and
implements multi-
channel strategies.
Purchases media
buys and develops
media tactics
tailored to client
goals
Kenny Friedman VP, Executive
Creative Director
Provides creative
direction, aligns
strategy with
business goals, and
leads ideation
sessions.
Leverages two
decades of
experience to
deliver impactful,
innovative
solutions.
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City of Diamond Bar - RFP for Ballot Measure Public
Education and Outreach Services
Timothy Sauer,
Ph.D.
Director of
Research
Conducts research
to inform strategic
and creative
decisions.
Utilizes qualitative
and quantitative
research methods
for data-driven
insights.
Laura Valentine Senior Market
Researcher
Gathers data and
develops insights,
analytics, and
reporting.
Creates reports
from research and
campaign
performances for
insights and
optimizations.
Shane Doyle Associate Art
Director
Assists in
developing visual
concepts and
designs for print
and digital projects.
Combines creative
vision with client
brand guidelines for
cohesive outputs.
Kim Pegram Art Director Manages visual
design across print,
digital, and video
platforms.
Combines creative
vision with technical
expertise for
cohesive branding.
Madison Asher Associate Creative
Director
Supports creative
strategy and
execution in digital
and video media.
Balances strategic
insight with creative
storytelling.
Christina Koplyay Senior Designer Creates visually
compelling assets
for print and digital
media.
Applies human-
centered design
principles to align
visuals with
audience needs.
Taylor Cochran Producer Coordinates
logistics for video
and multimedia
projects.
Ensures seamless
scheduling,
budgeting, and
resource allocation.
Please see resumes included on the following pages.
Greg Fehrenbach
Leveraging his formal graphic design training from the University of Cincinnati's world-renowned College of Design,
Architecture, Art and Planning (DAAP), Greg’s early career included leading in-house design functions for a Hong
Kong-based toy company and a global bicycle brand.
In 1999, Greg and business partner Joel Warneke formed a design agency that would become Matter Creative
Group (MCG). In 2020, MCG became LEAP Matter, the branding agency of the LEAP Group Network. As President
of LEAP Matter’s Cincinnati office, Greg continues to shape many well-known brands across business-to-business,
consumer and healthcare categories for clients such as Ethicon, Cintas, Mentos, EOTECH, Beacon and Standard
Bariatrics.
In his free time, Greg enjoys outdoor activities, traveling and exploring the craft beer scene.
More details:
Early Life / High School
• Love of drawing, especially cartoons of teachers and friends
• Developed skills in still life drawing, lettering and photography
• Received scholarship offers from Cleveland Institute of Art, Columbus College of Art and Design and the
Presidential Scholarship
College
• High GPA and SAT scores, along with the goal of a career in in the field of design, led me to enroll in the
Graphic Design program at DAAP (University of Cincinnati, College of Design, Architecture, Art & Planning)
• Participated in the Professional Practice Program (co-op/internship program) starting in the 3rd year of
DAAP’s 5-year program; where student alternate between quarters of study/school and work in the field.
• Co-op experience at:
o LPK (Global branding and packaging agency)
§ Helped produce packaging mock-ups
§ Prepared presentations
§ Assisted in design concepting for P&G, Purina, and other Fortune 100 brands
o Cincinnati Public Schools
§ Developed campaign and print materials for their in-house media department
o Source/Inc. (Chicago-based consumer packaging company)
§ Assisted design team in packaging concepts and mock-ups for Jim Beam, Eagle Claw,
Newell Home Hardware, among other top CPG brands
Professional Career
Jeff Bisch Design & Lanard Toys (1992-1995)
• Upon graduation from DAAP, took a position as the first full-time Graphic Designer for a toy design
company in Santa Barbara, CA — Jeff Bisch Design
• Developed product graphics and packaging for action figures, water guns, vehicles and many other plastic
toys
• The firm was purchased by its main client, Lanard Toys, based in Hong Kong
• During my time at Lanard
o I led the growth of the Graphic Design department, hiring and managing full- and part-time
designers
o Worked closely with the Product Design and Engineering teams to develop new products,
prototypes and mockups
o Managed the graphics for a line of 75+ SKUs
o Helped support product placement efforts by attending and presenting at key retailer meetings
(Walmart, Sam’s Club)
o Attended Toy Fair exhibitions in NYC, where I helped man the Lanard Toys booth and walk the
show floor to gauge industry trends
o Traveled to Hong Kong and mainland China to visit production facilities and factories
Source/Inc (1995-1996)
• Looking for opportunities outside the toy industry, I moved to Chicago to take a job with Source/Inc (a
CPG firm with whom I interned during college)
• As a Sr. Designer at Source/Inc, I worked on creative teams for both the “Hard Goods” and “Food &
Beverage” teams
• Client experience included:
o Bissell
o Culligan
o Oscar Mayer
o Rubbermaid
o Dial Soap
o Jim Beam
o First Alert
Huffy Bicycle Co. (1996-1999)
• My experience in the toy and CPG industries led me to take role at Huffy Bicycles to lead their Juvenile
Bike Design Team
• Ultimately, I was promoted to Design Manager where I oversaw design efforts for Juvenile Bikes, Adult
Bikes, Cruisers, Scooters and Ride-Ons
• Working collaboratively with Product Designers, Product Managers, Engineering and Sales departments, I
was responsible for:
o Tracking and presenting color and design trends
o Naming of bike models
o Paint colors and schemes
o Decal artwork
§ Design of two “core” bike lines each year (50-75 models per year)
§ Design of “special” retailer-specific models
§ Activation of licensed properties on key models
• Disney
• Marvel
• Warner Bros.
• X-Games
o Packaging artwork
o Displays and point of purchase graphics
o Showroom and trade show booth graphics
• I travelled to China with Huffy sales, marketing, engineering, and product management to help establish
collaborative relations with decal printers, packaging vendors and factories
• Attended multiple Interbike and Super Show trade shows to observe industry trends
• Designed the Huffy badge logo that appears on millions upon millions of bikes produced each year
• Memberships
o AIGA
o Color Marketing Group
o Ad Club
• Recognition & Awards
o Published logos in Graphis
o Published in Print Magazine
o Design Awards from Ad Club
Design Orange (1999-2001)
• Joel Warneke and I left Huffy to start our own Graphic Design firm with the vision to “do great work for
great clients”
• We were blessed to work with big brands such as:
o Huffy Bicycles (through a retainer we negotiated as we were transitioning out of full-time
employment)
o Ford Motor Company
o Titleist Golf
o Cobra Golf
• We also did overflow work with a larger multi-disciplinary (Graphic Design, Industrial Design and
Digital/Web Design) agency out of Dayton, OH — Visual Marketing Associates (VM+A)
Visual Marketing Associates (aka VM+A) (2001-2005)
• Intrigued by the opportunity to join with an established firm with product design and web design
experience, Design Orange merged with VM+A in 2001
• Key client work included:
o Huffy Bicycles (we essentially became their “in-house” agency; with up to 5 employees working
at Huffy HQ)
o Suncast
o Charbroil
o InGear
o Scubapro
o Igloo
• In late 2004, Joel and I decided to de-merge from VM+A and re-establish our own design firm.
Rocket Science and Design / Matter Creative Group (2005-2020)
• We looked to grow our business by:
o Making it easy for clients to engage us
o Developing smart (strategic/informed) creative (without making the process overly complex)
o Delivering outstanding, beautiful design on every project
• For the first 3 years, Huffy remained our bread-and-butter account
• In 2008, Huffy decided to re-internalize the design function, signaling the end of our contract
• We were fortunate to land on our feet in landing work with Ethicon Endo-Surgery (medical device division
of Johnson & Johnson)
• From one small, $1,500 project, we grew our work with Ethicon to over $1MM/year in creative services
• Key client work included:
o Ethicon Endo-Surgery
§ Meetings and Conventions (lead theme development, creative, and execution of
graphics for trade show booths, events, and related meetings
§ Echelon (sales and marketing materials for Ethicon’s laparoscopic staplers)
§ Harmonic (sales and marketing materials for Ethicon’s laparoscopic endocutters)
§ Bariatric specialty (sales and marketing materials)
§ Mechanical devices (sales and marketing materials)
o Janssen Pharmeceuticals
o ConMed
o Symmetry Surgical
o City of Mason
o Coleman
o Cintas
o Petmate
o Jackson Galaxy
o Tommy Armour Golf
o PGA Tour
o Schwinn
o Mongoose Bicycles
o P&G
o Louisville Slugger
o Orthocare
o Modus
o Norsk Titanium
o Hydrotech
o Camargo Pharmaceutical
o General Tool Company
• In 2015 we rebranded our agency as Matter Creative Group
• In late 2019, following a few successful collaborations with LEAP Group’s video and animation team (LEAP
Spark), we entertained the idea of joining forces with LEAP
LEAP Matter (2020 - )
• In March of 2020, it became official — we became the branding “arm” of the LEAP Group Network
• Joel and Greg serve as Co-Presidents and Principals of (matter), the Branding and Creative studio of Leap
• We now, have the ability to function as a full-service agency should broader services beyond branding and
graphic design be needed to help our clients “Market Less. Matter More.”
• Key client work includes:
o Beacon (Roofing and Building Materials)
o Mentos
o Johnson Outdoors
o Cannovia
o EOTECH
o Bollé
o Standard Bariatrics
o Kaivac
o Bike.com
o Savor Patisserie
Personal
• Heritage Presbyterian Church, Mason, OH
o Design and media support (branding, t-shirt graphics, etc.)
o Deacon 2020-2022 (family and homebound outreach)
o Mission activities / volunteer
§ Back 2 Back Ministries (Monterrey, Mexico)
§ Fuller Disaster Services (New Bern, North Carolina)
§ Tender Mercies
§ Interfaith Hospitality Network
• Member of Kolping Cincinnati
o Schützenfest volunteer
o Schützen Club (shooting club scorer)
• Select Baseball Assistant Coach (2006 – 2018)
• Hobbies and Interests
o Travel
o Craft Beer and Bourbon
o Sports (NCAA, MLB, NFL)
o Fantasy Football (NFL Fantasy Football 3x Super Bowl Champion)
o Outdoor Activities
§ Pickleball
§ Disc Golf
§ Golf
§ Hiking
§ Canoing/Kayaking
o Live Music
Contact
www.linkedin.com/in/
jacquiemarroquin (LinkedIn)
Top Skills
Stakeholder Management
Resource Allocation
Problem Solving
Jacquie Marroquin
Senior Project Manager
Tulsa, Oklahoma, United States
Summary
Sr. Project Manager with over a decade of experience on major
automotive, cell phone and grocery chain advertising clients. Able to
lead digital, print, video and social media campaigns.
Experience
Hey,
Senior Project Manager
May 2023 - December 2023 (8 months)
Seattle, Washington, United States
Hey,
Senior Project Manager
July 2022 - October 2022 (4 months)
Seattle, Washington, United States
Saatchi & Saatchi
Senior Project Manager
June 2021 - October 2021 (5 months)
Seattle, Washington, United States
Saatchi & Saatchi
Project Manager
November 2007 - May 2020 (12 years 7 months)
Education
The Evergreen State College
Bachelor of Arts (BA), Business, Management, Marketing, and Related
Support Services
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RUBY DEWITT
812-340-0135 | rdewitt@leapamp.com | Indianapolis, IN
EXPERIENCE:
LEAP Amp, Indianapolis, Ind.
Vice President, Media Strategy 2023-Present
Leverages qualitative and quantitative research to develop cutting-edge marketing strategies for clients, such as Eli Lilly & Company,
True Food Kitchen, and the American Kennel Club.
• Maintains relationships with network, publisher, influencer, and ad tech partners. Keeps abreast of the always-changing
digital landscape and partners’ evolving capabilities to determine value within clients’ strategies and plans.
• Responsible for retaining and growing current business. Provides subject matter expertise in media strategy and planning,
as well as oversees execution of media buys, for Lilly’s Corporate Affairs and Medical Affairs teams. The ongoing success of
both programs has resulted in year-over-year growth for three consecutive years.
Director, Media and Advertising 2017-2023
Responsible for the development and execution of media strategies for clients, such as P.F. Chang’s, Heaven Hill Brands, and
Progress Software.
• Led team of social media managers and media buyers that manage more than 15 clients’ digital advertising efforts.
• Responsible for retaining and growing current business. Developed the organic and paid social media strategies for Hpnotiq
and Cold Spell Whiskey. The success from both programs resulted in growing the agency’s Heaven Hill Brands portfolio to
six brands, including Admiral Nelson’s Rum, Blackheart Rum, Burnett’s Vodka, Deep Eddy Vodka, and Lunazul Tequila.
Raidious, Indianapolis, Ind. (Now MKR Agency)
300 North Meridian Street, Suite 1750 | 317.955.9414
Director of Social Media and Content Distribution 2014-2017
Responsible for the coordination and execution of organic and paid content distribution services. Effectively collaborates with other
service line directors and senior strategists to develop comprehensive owned media strategies for clients, such as Cummins, Mint,
Mercer, Walton Family Foundation, and Methodist Health Foundation.
• Lead team of four community and media managers that manage more than 20 clients’ social media channels and digital
advertising efforts.
• Created Raidious’ fastest growing service line after identifying an opportunity for the agency to expand its organic social
media offering to paid media and influencer marketing.
• Retained a long-term relationship with the world’s largest children’s museum, The Children’s Museum of Indianapolis, by
successfully managing, creating, and measuring blog and social media content.
• Developed the organic and paid social media strategy for Lids Sports Group. After implementation, the hat retailer’s
Facebook audience grew by 58 percent in four months while maintaining steady month-over-month engagement.
• Crafted and implemented a video distribution strategy for Ernest Packaging Solutions in partnership with Fender, earned
2.2 million views in one month, a 435 percent increase in views from the company’s second most popular YouTube video.
Social Media Manager 2011-2014
Managed the creative content and audience engagement for brands on their social media channels.
• Managed and measured the social media channels for Walmart Corporate Affairs, increasing overall engagement and total
audience by 10,000 followers.
• Executed a monitoring strategy for Indiana University Health that expedited social response time from more than 48 hours
to less than 24 hours, decreased negative sentiment by 10 percent and enabled the healthcare system to measure
conversation before, during and after PR-related incidents.
• Implemented content and 24/7 on-channel monitoring strategies for Finish Line, which increased the sports retailer’s direct
Facebook audience from 100,000 to 1.5 million fans in 10 months. By establishing direct correlations from social
engagement to intent to purchase, increased online sales by 60.1 percent.
• Coordinated with Super Bowl XLVI committee members and trained student interns to help implement the first-ever Super
Bowl Social Media Command Center. The real-time monitoring and response to online conversations surrounding the
week’s events was so successful that the New Orleans’ Super Bowl committee met with the Raidious team to implement a
similar strategy for Super Bowl XLVII.
EDUCATION:
Indiana University, Bloomington, IN, Bachelor of Arts in journalism 2011
Molly Kennedy
3172923346
k mkennedy@leapamp.com
Professional Summary
Results-driven Media Manager with over eight years of experience in social media strategy,
content creation, and digital marketing. Skilled in developing and implementing innovative
strategies to build brand presence, engage audiences, and drive growth. Proficient in graphic
design, photography, videography, SEO, and cross-platform content management. Adept at
leveraging data analytics to optimize campaigns and enhance user experience.
Professional Experience
LEAP Amp | Indianapolis, IN
Senior Media Manager
(2019 - Present)
Clients: Eli Lilly, American Kennel Club, True Food Kitchen, Summit Brands
• Developed and executed media strategies by utilizing detailed targeting tactics to
maximize audience reach, engagement, and conversion rates across multiple social
platforms. These strategies incorporated audience insights, behavioral data, and A/B
testing to ensure optimal performance.
• Created and collaborated with cross-functional teams to develop compelling ad content
tailored to diverse audience segments on platforms such as Meta, LinkedIn, and TikTok.
Leveraged platform-specific trends, formats, and creative best practices to enhance
campaign effectiveness and engagement. This includes both shooting and creating the
content and also working with creative teams to guide their executions as well.
• Developed and executed influencer marketing strategies, partnering with influencers
across various verticals to build brand trust, authenticity, and awareness. Conducted
research to identify suitable influencers, managed outreach and contracts, and ensured
alignment with client goals and brand messaging.
Kentucky Derby | Louisville, KY
Content Manager (Freelance)
May 2020 - Present
• Collaborate with stakeholders to maintain and grow digital presence for the iconic event.
• Deliver engaging multimedia content to enhance audience experience.
Social Media Manager (Freelance)
June 2016 - Present | Indianapolis, IN
• Partner with business owners to establish and expand their online presence.
• Create tailored strategies for diverse clients across platforms like Instagram, Facebook,
and Twitter.
• Analyze campaign success metrics to refine future strategies.
Freelance Photographer/Videographer
January 2016 - Present
• Deliver high-quality visual content to support clients' branding and storytelling needs.
MainGate Inc. | Indianapolis, IN
Digital Content and Social Media Assistant
August 2017 - August 2018
• Designed and executed social media campaigns to support merchandise and event
promotions.
• Humane Society of Indianapolis | Indianapolis, IN
Education
Indiana University
Bachelor of Arts in Psychology
Achievements
1. Successfully raised $100,000+ for Eiteljorg Museum event fundraising.
2. Achieved notable growth in audience engagement and brand visibility for freelance
clients.
3. Reduced customer service issues through user-friendly web and social media
optimizations.
KENNY FRIEDMAN
PH: 612-385-1973 Email: kfriedman@leaphumanx.com Louisville, KY
SUMMARY:
Kenny is a seasoned creative leader known for his ability to turn stories into
compelling visual experiences and bringing brands to life. His passion for creativity
drives him to consistently exceed client expectations by leading diverse teams in
delivering innovative creative solutions that elevate brands. Kenny’s expertise spans a
wide spectrum, including production, branding, web design, retail, and
comprehensive 360-degree marketing strategies.
WORK EXPERIENCE:
LEAP Group- Louisville, KY (10/2023-present)
2500 Technology Dr., Louisville, KY 40299. POC ph# 502.212.1290, Michael Wunsch
VP Executive Creative Director. 2023-present
Leap Group + Leap (human)x
Manage the team of creatives, including Art Directors, Copywriters, Designers, Videographers and Animators across the
roster of Leap Group agencies.
AI consultant. 2022-2023
Worked with brands, creative agencies and photographers to teach creative teams how to use generative AI and bring it
into the workflow as a tool to add to creativity and ideation.
VP Group Creative Director. 2020-2022
Known
Led multi-disciplinary teams of writers, art directors and designers to create brand-building and performance-driving
campaigns. Head the creation of culture initiatives to strengthen the creative group.
• Led the creative for Memorial Sloan Kettering’s lead gen campaign during a sharp downturn in
patients due to COVID. Within two months we got them to 75% capacity (up from 25%) and back
to normal capacity in six months from campaign launch.
o Full 360 campaign including TV, radio, OOH, print, B2B, podcasts, social.
• Led the creative for Talkspace
Created their first campaign that did not leverage a celebrity and told a more emotional
story. The campaign helped build the brand while lowering the cost of acquisition
of new customers by 15%
Senior Creative Director. 2017-2020
Upshot
Oversaw cross-functional teams to augment product value deliverables via multichannel marketing campaigns in the
retail space. Refined the creative execution strategy from ideation to actualization through thought leadership and
iterative process improvements for all campaigns.
• Grew our share of the pie on accounts by delivering strong creative and building a trusting connection with our
client teams. Projects included event, brand, social, video, advertising and shopper marketing.
• Helped win the social media creation, execution and implementation of a brand by showing we can create cost-
effective solutions that deliver on our client’s goals
Creative Director. 2014-2017
FLOR
Assembled a formidable creative team to capitalize on business development opportunities and successfully
reestablished FLOR as a leader in home décor and ranked 3rd in best redesign of 2016 on Brand New.
• Led all creative marketing projects ranging from brand messaging, web and app design, social, email, retail POS,
store design, catalog and direct mail and helped hit, and surpass, sales goals every quarter.
• Optimized photography process, resulting in a 30% increase in new image creation with no budget increase.
Group Creative Director. 2011-2014
Gage
Led team of multi-disciplinary creatives and UX technologists to develop multi-channel marketing tools and initiatives
with oversight of department PnL.
• Changed the project process to allow for greater collaboration and ownership. Strengthened the relationship
between Design, UX, Copy and Technology, as well as Account and Project Management, to gain trust, which
opened the door to collaboration, this led to a partner award from 3M.
Associate Creative Director. 2009-2011
JWT
Oversaw digital campaign initiatives for client accounts as well as oversight of the digitization strategy and transition of
the Toronto office.
• Worked closely with the UX team to have their ideas integrate better with design. Gained trust of that team by
showing fairness and knowledge which allowed the creative to spread their wings.
Associate Creative Director. 2004-2009
Target
Led creative direction for multiple product launches, and development of creative assets across display, packaging,
digital, shopper and circular campaigns.
• Co-created Dream In Color, a multi-year campaign that led all community relations diversity marketing. In our
first year of the new campaign online classroom curriculum had a download rate 3500% higher than forecast.
• Worked closely with our buying teams to identify the need for a redesign of our consumable and commodity
pages. Products saw better performance and many of the covers and concepts became top performing best-in-
class designs concepts.
Art Director. 1999-2004
Upshot
Oversaw multiple retail marketing campaigns that varied from photography for partner brands to strategic IC initiatives
and thought leadership across the organization.
Clients include:
Talkspace | Memorial Sloan Kettering | Vive Organic | Stackwell | UMG | Warner Bros. | Build A Rocket Boy
Camp | Energizer| Mazola | Karo Syrup | Johnson & Johnson | P&G | Therma-Tru Doors | Corelle
Scotch Blue Painter’s Tape | 3M | Tekk Protection | Littmann Stethoscopes | Walmart | AARP Health
UnitedHealthcare | Kraft Dinner| Canada Dry | Diageo | Seagram’s | Microsoft
EDUCATION:
Cleveland State University, Cleveland, OH B.A. Photography and Fine Art 1996
TIMOTHY M SAUER, PH.D.
PH: 502-387-0440 Email: tsauer@leapagency.com Louisville, KY
SUMMARY:
Experienced behavioral researcher and strategic marketer. Thirteen years of experience
in the field of research across a variety of verticals, including: public education,
communications, healthcare, and transportation.
WORK EXPERIENCE:
LEAP Agency- Louisville, KY (06/2014-present)
2500 Technology Dr., Louisville, KY 40299. POC ph# 502.212.1290, Michael Wunsch
Director of Research. 2019-present
Manage team of analysts and lead agency direction in consumer research and audience understanding. Harness key
insights to inform marketing strategy, creative direction, and UX/UI design.
• Sell research and discovery to prospective and current client stakeholders
• Responsible for development and execution of research department budget
• Hire, train, and manage workflow for team of analysts
• Serve on agency leadership team- conducting relevant research to contribute to strategy and direction
Senior Data Scientist. 2016-2018
Served as the Subject Matter Expert in research methodology, statistical procedures, and data analysis for the agency.
• Directed activity of team of analysts and assistants.
• Led research activity from methodology and design to collection and analysis
• Assisted in development of empirically based marketing strategies
• Responsible for dissemination of key findings and insights to relevant internal and client stakeholders
• Hired, trained, and evaluated team of analysts and assistants
Marketing Research & Analytics Specialist. 2014-2016
Spearheaded the introduction of comprehensive marketing research services. Overhauled performance reporting by
moving from simple data report-outs to insight driven storytelling and real-time dashboarding.
University of Louisville: College of Education & Human Development - Louisville, KY (2013-2014)
1905 S 1st St., Louisville, KY 40208. POC ph# 502.852.4014, Namok Choi, Ph.D.
Adjunct Faculty
Served as an instructor for two graduate level courses: Introduction to Research Methods and Applied Statistics.
Independent Research & Evaluation Consultant - Louisville, KY (2009-2014)
Consultant
Provided support in quantitative research methodology, program evaluation, and advanced statistics. Clients included:
Signature Healthcare, The Learning House, The Louisville Zoo, Sons of the American Revolution, and The Collaborative
for Teaching and Learning
EDUCATION:
University of Louisville, Louisville, KY, Doctor of Philosophy (Research + Evaluation)- 2012
Dissertation: Predictors of Student Course Evaluations
Bellarmine University, Louisville, KY, Bachelor of Arts (Psychology + Crim. Justice) – Summa Cum Laude 2006
LAURA VALENTINE
PH: 502-472-8303 Email: lauradvalentine@gmail.com Louisville, KY
SUMMARY:
Five (5) years of experience in social science research across the private and public
sector, including working as an assistant on two Federal grants awarded to the
Louisville Metro Government. In academia, my research focus has often been on
Infrastructure, while my private sector experience is focused on developing marketing
strategy.
WORK EXPERIENCE:
• My focus is on qualitative/ethnographic methods, but utilized mixed methods approaches to research daily in my
current role. I have end-to-end research experience and am able to oversee whole projects as well as work as part of
a team.
LEAP Agency – 2500 Technology Drive, Louisville, Kentucky 40299 (10/2018-present). POC Ph# 502-387-0440, Timothy
Sauer.
Sr. Marketing Research Analyst
• Responsibilities include research design and development of research protocols, some project and budget
management, participant recruitment, primary data collection, data analysis and creation of reports for both
internal and external goals.
• Methodologies used include qualitative and quantitative methods (focus groups, interviews, surveys,
secondary research).
University of Louisville – 2301 S 3rd Street, Louisville, Kentucky 40291
Grant: Learning How The Community Leads: Evaluating and Informing City-Based Participatory Engagement in West
Louisville
Program Assistant and Data Manager (08/2018-08/2019), POC Ph# 502-852-3012, Dr. Angela Storey.
• Responsibilities included assistance with project logistics, secondary research, primary data collection, and
presentation of research reports for internal team leads as well as for presentation at academic
conferences.
Anne Braden Institute for Social Justice Research (08/2017-05/2018) POC Ph# 502-852-6142, Dr. Catherine Fosl.
• Conducted secondary research for faculty/visiting scholars at the University of Louisville, and helped
develop whitepapers, manage resource databases, community-engaged outreach/education campaigns.
Grant: Louisville Farmer's Market Coordination, Access and Capacity-Building Project (06/2016-03/2017), POC Ph# 502-
852-6864, Dr. Lisa Markowitz.
Researcher
• Responsibilities entailed primary data collection through on-site surveys and interviews, participant
recruitment, data entry, coding, and analysis using SPSS.
EDUCATION:
University of Louisville, Master of Arts Degree (MA, Anthropology) 2018
University of Louisville, Bachelor of Arts Degree (BA, Anthropology) 2014
SHANE DOYLE
PH: 513-290-4957 Email: sdoyle@leaphumanx.com Louisville, KY
SUMMARY:
Experienced creative specializing in design and direction. Six years of career design
experience in mediums including packaging, branding, advertising, web, layout, and
motion for B2B, B2C and CPG brands.
WORK EXPERIENCE:
(human)x - Louisville, KY (08/2019-present)
2500 Technology Dr., Louisville, KY 40299. POC ph# 502.212.1290, Michael Wunsch
Senior Designer. 2022-present
Connect research, insights, and strategy into innovative and breakthrough creative. Lead design projects and oversee
the work of low to mid-level designers.
• Develop creative concepts and systems across a wide range of design initiatives
• Art direct photography, videography, and animation projects
• Direct low to mid-level graphic and UX designers to assure creative ideas are carried out in execution
• Collaborate with copywriters, animators, photographers and UX designers
• Help to create and maintain a creative consciousness and philosophy across Leap Group
• Train, and manage workflow for team of designers
• Execute design
Designer. 2019-2022
Work to bring creative concepts and ideas to life across a wide range of mediums.
• Execute design
• Work closely with creative directors and art directors to assure the concept comes to life within the final design
• Collaborate with copywriters, animators, photographers and UX designers
• Continue to develop and sharpen design skills
Equator Design – Cincinnati, OH (06/2018-10/2019)
15 E 14th St., Cincinnati, OH 45202. ph# 513.901.6305
Designer. 2019
Develop and execute creative packaging design concepts for private label brand products
• Develop creative concepts
• Direct photography
• Execute design
• Work closely with a packaging production team assure quality of final product
Junior Designer 2018-2019
Assist mid to senior level designers in carrying out creative packaging design concepts
• Execute design production
• Make design amends
Gyro – Cincinnati, OH (Summer 2017)
Design Intern.
Part of a professional business to business advertisement agency responsible for developing concepts, creating visual
experiences, and assisting senior creatives.
Landor – London, United Kingdom (Summer 2015)
Design Intern.
Responsible for assisting the design team in client meeting preparations, printing, and internal branding project and
delivering excellence. Improved my personal design and brand building skills by working with lead designers and
directors.
EDUCATION:
Northern Kentucky University, Highland Heights, KY, BFA in Visual Communication Design, Class of 2017
Oak Hills High School, Cincinnati, OH, Class of 2013
KIM PEGRAM
513-368-7294
kimpegram3@gmail.com
SUMMARY
Experienced designer with a strong background in production design, specializing in creative solutions
for high-quality publications, books, collateral, and promotional materials across both print and digital
platforms. Proven ability to manage and train new designers while consistently delivering results in
diverse markets such as retail, hospitality, B2B, and B2C.
WORK EXPERIENCE
(matter) — Cincinnati, OH
Director of Design Implementation
03/2020 – present
• Led complex design projects from concept to final execution, including branding, marketing collateral,
and web assets.
• Developed creative concepts and visual strategies for large-scale campaigns, ensuring brand consistency
across all deliverables.
• Oversaw end-to-end production of print and digital marketing materials, ensuring all projects met brand
guidelines and quality standards within tight deadlines.
• Manage designers by providing mentorship, guidance, and feedback to enhance creativity and efficiency.
• Ensure consistency in brand messaging and design across all platforms, including print and digital.
• Matter Creative Group— Cincinnati, OH
Senior Designer
09/2014 – 03/2020
• Developed creative concepts and visual strategies for large-scale campaigns, ensuring brand consistency
across all deliverables.
• Provided mentorship to junior designers, offering guidance on design best practices, typography, layout,
and visual hierarchy.
• Reviewed and refined design drafts from team members, ensuring quality and adherence to project
specifications and deadlines.
• Created detailed design mockups and presentations for client review, incorporating feedback into
revisions to achieve optimal results.
• Managed multiple projects simultaneously, prioritizing tasks and coordinating with production teams to
ensure timely completion.
Madison Design Group— Cincinnati, OH
Senior Designer
07/2013 – 03/2014
• Led the design and production of marketing collateral for major clients including Mercy Health,
Cincinnati Children’s Hospital Medical Center, and YWCA.
• Managed the creative process including conceptual sketches, presentation, revisions, and final artwork.
• Collaborated with art directors and partners on various projects, while also excelling in independent work.
ST Media Group Intl— Cincinnati, OH.
Senior Art Director
01/2000 – 06/2013
• Directed the visual and design strategy for various trade publications in the retail and hospitality sectors.
• Collaborated closely with editorial teams to shape brand direction, develop design solutions, and meet
production deadlines.
• Partnered with marketing and web departments to produce collateral for publications, websites,
and trade shows.
• Promoted to Senior Art Director with key achievements including redesigning VMSD in 2000 and 2008,
Hospitality Style in 2010, and Boutique Design in 2013.
Horwitz Advertising— Cincinnati, OH.
Art Director
04/1997 – 12/1999
• Designed and art directed projects which included: brochures, print advertising, direct mail, newsletters
and identity pieces.
• Managed the trafficking of assignments between in-house designers and freelancers.
• Consistently met deadlines on all projects and tasks.
• Art directed photo shoots.
• Developed solid relationships with clients, vendors and internal staff.
EDUCATION
Northern Kentucky University
Bachelor of Fine Arts – Class of 1996
Emphasis in Graphic Design
Bachelor of Arts in Art,
Graphic Design Concentration
Bachelor of Arts in Advertising
Xavier University Cincinnati, Ohio
August 2013 – May 2017
• Proficient in Adobe CS:
Photoshop, Illustrator & InDesign
with experience in After Effects
and Premiere.
• Art direction on a wide variety of
projects; 360 campaigns, in store,
social & digital experiences
• Typography and page layout
• Critical and creative thinking,
working fluidly among teams and
deadline management
• Production experience owning
projects from start to finish
• Team Leadership
Art Director, Creative Problem Solver
MADISON ASHER
CONTACT
EXPERIENCE
EDUCATION
SKILLS
madisonasherdesign.com
440-552-5727
madisonasher29@gmail.com
Chicago, Illinois
@
ART DIRECTOR
Upshot Agency | Chicago, Illinois September 2019–March 2021
Brands: Johnson & Johnson Portfolio, ACH Foods: Karo Corn Syrup,
Fleischmann’s Yeast, Mazola Corn Oil, LiftMaster, Chamberlain
Brought to life campaigns for household brands that included in-store,
online, and social media activations.
BRAND DESIGNER
Equilibria | Chicago, Illinois March 2021–December 2021
Campaign ideation from art direction to photoshoot direction, influencer
packages, paid and organic media, print collateral, infographic creation and
email marketing.
SENIOR ART DIRECTOR
SRW Agency | Chicago, Illinois December 2021–October 2022
Brands: Perfect Snacks, Outstanding Foods, Alter Eco, Aspire Energy,
KA-ME, Walden Farms, The Strong Inside, Fifth Season
Art direction, client pitch decks, social media ads, influencer campaigns,
designer from start to finish
ASSOCIATE CREATIVE DIRECTOR
SRW Agency | Chicago, Illinois October 2022–Present
Brands: Himalaya Supplements, Field Roast Plant-Based Meats,
Chao Creamery, The Strong Inside, Walden Farms, KA-ME
Leading team to ideate brand driven platforms and art directing content
that help wellness brands grow through digital media.
JR. ART DIRECTOR
Upshot Agency | Chicago, Illinois August 2017–September 2019
Johnson & Johnson, P&G, Schwans Foods, Scott’s Miracle Grow
POS Collateral, Product Launch, Campaign Toolkits, Retailer Specific
Campaigns, Production experience
CREATIVE INTERN
Upshot Agency | Chicago, Illinois June 2017–August 2017
Johnson & Johnson, P&G
ENTREPRENEUR & ART DIRECTORMaddawg’s Shirts, MaddawgsShirts.com February 2016–2020
Designed and developed functional website with Shopify’s
ecommerce platform to sell tshirt designs by maddawg.
Education
University of Cincinnati, DAAP
BFA Graphic Communication Design
Class of 2016
I’m a graphic designer based
in Cincinnati, with over seven
years of professional design
experience. Most recently my
work has been focused around
branding, packaging, and
photo art direction.
CHRISTINA
KOPLYAY
Experience
Skills
Branding & Identity
Conceptual & Strategtic Ideation
Package Design
Print Design
Environmental Design
Signage
Photo & Art Direction
Social Media Photography
Market Research
Cross-Functional Collaboration
Contact
koplyaydesign@gmail.com
859.802.2779
koplyaydesign.com
goDutch · Cincinnati, OH
6/16—8/22
Graphic Designer
Worked as a member of a small, collaborative team in a fast-paced
environment to create thoughtful design solutions for a variety of
clients across industries. Specific focus in branding and conceptual
ideation, package design, and photo art direction.
8/15—12/15
Graphic Design Co-op
Worked as a member of a small team on a variety of both global
and local brands, with a focus on packaging and brand design.
Apple Inc. · Cupertino, CA
1/15—5/15
Print Design Co-op
Worked as a member of the Print team on large-scale environmental
in-store projects and various internal presentations. Product photo
shoot and digital rendering experience.
WD Partners · Columbus, OH
8/13—12/13, 5/14—8/14
Graphic Design Co-op
Collaborated with multiple teams of designers on projects ranging
from identity design, to packaging, to experiential and envionmental
point-of-purchase.
Blegalbloss · Cincinnati, OH
1/13—5/13
Graphic Design Co-op
Worked with the in-house startup creative team on market research
for storage innovation, identity exploration, and package design.
TAYLOR COCHRAN
502-930-8669
tcochran@leapsparkagency.com
SUMMARY
Experienced multi-media producer with 10 years of experience producing video, still photography, written content,
social media strategy and more for clients like Maker’s Mark, Jefferson’s Bourbon, The American Kennel Club, The
LEE Initiative and a variety of independent artistic productions.
WORK EXPERIENCE
(spark) — Louisville, KY
Producer
05/2023 – present
•Lead producer handling scheduling, casting, crewing, propping, wardrobe, locations, craft services,
coordination and logistics on all (spark) productions
•Worked alongside creative and account teams to ensure final production delivers on client brief
•Produced social media strategies and action plans based on research and client immersion
•Managed and oversaw budgets of all sizes to find efficiencies and maximize resources
Neon Bites— Louisville, KY
Co-Founder / Producer
10/2018 – 4/2023
•Co-Founded boutique media production agency focused on the food and beverage industry
•Produced product, lifestyle, documentary and creative shoots for major brands, artisan producers and fine
dining establishments
•Created social media strategies, created content plans and managed the online presence of several large
brands
Doe Anderson— Louisville, KY
Social Content Coordinator
05/2015– 09/2018
•Created content plans and productions primarily for Maker’s Mark Bourbon while assisting on organic
social media content production for additional clients
•Managed all organic communications across platforms
•Organically grew Maker’s Mark’s following on Instagram from 13k – 120k in a little over 3 years by changing
look, feel, and process for social media content development
•Assisted in activation planning and capture
EDUCATION
Bellarmine University
Bachelor of Arts – Class of 2012
Emphasis on Photography and Media Studies
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City of Diamond Bar - RFP for Ballot Measure Public
Education and Outreach Services
C. Firm's Experience/References
Provide a list of at least three (3) references who may be contacted to discuss their experience
working with the Company on similar projects. Please provide contact information, including
Organization, Name, Title, Address, Phone, Email, Project Name, and Completion Date.
Name: GT Metabolic
Contact Person: Ron Galovich / VP Sales & Marketing
Phone Number: ron@gtmetabolic.com
Address: 3050 Three Springs Court, San Jose, California, 95140
Email Address: ron@gtmetabolic.com
Estimate Project Cost: $250,000
Estimate Project Time Frame: 2017-current
Services: Branding / Activation / Lead Generation / Website / Campaigns / Doctor Recruitment /
PR / Video / Research
Name: Louisville Water Company
Contact Person: Matthew Griffith / Strategic Business Manager
Phone Number: 502-569-3690
Address: 550 South Third Street, Louisville, KY 40202
Email Address: mgriffith@louisvillewater.com
Estimate Project Cost: $320,000
Estimate Project Time Frame: 2019-current
Services: Branding / Tradeshow / Lead Generation / Website / Research
Name: Duck Brand / ShurTech Brands, LLC
Contact Person: Melanie Canning (Manager, Marketing Services at ShurTech Brands, LLC)
Phone Number: 440-937-7000
Address: 32150 Just Imagine Drive, Avon, OH 44011
Email Address: mcanning@shurtape.com
Estimate Project Cost: $125,000
Use or disclosure of data contained on this sheet is subject to the restriction on the title page of this document. | 6
City of Diamond Bar - RFP for Ballot Measure Public
Education and Outreach Services
Estimate Project Time Frame: 2023-current
Services: Discovery, Stakeholder Interviews, Consumer Research, Product Brand Strategy,
Logo Design, Packaging Concepts, Validation Research
D. Methodology/Project Understanding
Describe the approach and methods that will be used to meet the Scope of Work. Also, identify
any potential concerns or problems that your firm anticipates during the term of this contract.
Approach and Methodology
(matter)
At (matter), we specialize in crafting research-informed, community-sensitive creative
campaigns that break through noise with clarity, consistency, and integrity. For the City of
Diamond Bar’s Ballot Measure Public Education and Outreach Services, our approach is
designed to not only inform but also empower residents to understand what’s at stake—while
remaining fully compliant with non-advocacy guidelines.
Phase I: Discovery and Research Alignment
Our team will initiate the engagement with a working session involving City staff and FM3 to
align on key findings from the opinion survey. This includes:
• Identifying public awareness gaps, demographic triggers, and communication
sensitivities.
• Evaluating the City’s existing communication infrastructure and identifying underutilized
channels.
• Mapping priority audiences based on language, geography, and civic engagement level.
Phase II: Strategic Messaging and Creative Development
We believe messaging must be simple, accessible, and consistent—especially when navigating
complex fiscal topics. Our creative process includes:
• Developing a nonpartisan messaging framework that explains the ballot measure in
clear, relatable language.
• Creating content in English, Mandarin, and Korean, with cultural nuance and design
sensitivity to ensure inclusivity.
• Designing modular creative assets—print mailers, social posts, email templates, video
scripts—that can be deployed flexibly over time.
Phase III: Campaign Activation
We will collaborate with the City to phase communications over the campaign’s long runway,
from initial awareness to decision-point clarity. This includes:
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City of Diamond Bar - RFP for Ballot Measure Public
Education and Outreach Services
• Supporting the launch of community education events, speaker presentations, and City-
hosted Q&As.
• Providing toolkits and templates the City can use across departments and channels.
• Advising on message calibration in response to FM3’s follow-up tracking surveys.
Phase IV: Reporting and Collaboration
(matter) will conduct regular milestone meetings with City staff to present creative drafts, track
performance, and make iterative adjustments. All work will be reviewed and approved through a
shared planning framework to ensure timely deployment and message alignment.
Anticipated Concerns and Mitigation Strategies
Concern Response Strategy
Voter confusion or misinformation We prioritize clarity, use plain language,
and emphasize fiscal transparency
without advocacy.
Multilingual engagement gaps Native-speaking translators and culturally
competent creative ensure resonance
across Mandarin and Korean audiences.
Long campaign runway Our phased approach is built to sustain
engagement across 12+ months, with
evergreen messaging and scalable
content.
Platform saturation We balance analog and digital tools—
including printed collateral, newsletters,
and face-to-face outreach—to reach
residents where they are.
E. Cost for Services
Provide a detailed not-to-exceed cost proposal to accomplish the services requested. Identify
the hourly allocation of resources by discipline and by each task identified in the Scope of
Work, include billing rates for personnel, printing, attendance at public meetings, and any
other cost anticipated. Please clearly highlight any additional or recommended tasks and
include associated costs by listing them as “Optional.” No additional charges for items such as
transportation, out-of-pocket expenses, etc., will be paid unless these are specifically included
in the proposal.
Please see attached on the following page.
(matter) Fixed Cost Proposal
Task Phase Personnel/Discipline Hourly Rate ($)Estimated Hours Total Cost ($)
Phase I – Initial Outreach Research Research + Intelligence 152 40 6,080.00$
Phase I – Initial Outreach Research Project Management 148 10 1,480.00$
Phase II – Development of Outreach Materials Creative - Concept Design 185 40 7,400.00$
Phase II – Development of Outreach Materials Content Production 135 40 5,400.00$
Phase II – Development of Outreach Materials Translation (assumed Content Production rate)135 80 10,800.00$
Phase II – Development of Outreach Materials Project Management 148 10 1,480.00$
Phase III – Implementation of Outreach Materials Client Services / Account Management 131 30 3,930.00$
Phase III – Implementation of Outreach Materials Project Management 148 10 1,480.00$
Phase IV – Communications and Reporting Account Management Services 127 20 2,540.00$
Phase IV – Communications and Reporting Project Management 148 10 1,480.00$
Travel TBD 0 0 5,000.00$
Optional – Additional Design Services Creative - Implementation Design 139 20 2,780.00$
Optional – Additional Language Translation Content Production (assumed rate)135 15 2,025.00$
Optional – Distribution of Mailers Print Vendor / Coordination (estimated flat)0 0 2,500.00$
54,375.00$
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City of Diamond Bar - RFP for Ballot Measure Public
Education and Outreach Services
F. Insurance
Proof of insurance requirements addressed in the professional services agreement of this
Request for Proposal shall be submitted by the selected Consultant upon execution of the
contract as defined under the City’s existing purchasing Ordinance. The selected Consultant
must submit a "Statement Certifying Insurance Coverage" certifying that the required
insurance coverage will be obtained by the Consultant, and that the Consultant understands
said coverage is prerequisite for entering into an agreement with the City. The Consultant is
required to confirm with its insurance carrier that it can meet all the requirements for
insurance. Failure to meet the insurance regulations as set forth shall result in proposer’s
disqualification.
Please see attached separately.
G. Consulting Services Agreement
Provide a statement certifying that you agree to the City’s Consulting Services Agreement
terms and conditions. Any proposed edits to the agreement shall be submitted with the
proposal for staff’s review and consideration.
We agree to the terms and conditions as outlined in the City’s Consulting Services Agreement
and are prepared to enter into such an agreement upon award of the contract. At this time, we
do not propose any edits or modifications to the standard agreement language. Should any
clarifications arise during contract negotiations, we are committed to working collaboratively with
City staff to ensure compliance and mutual understanding.