Loading...
The URL can be used to link to this page
Your browser does not support the video tag.
Home
My WebLink
About
11/27/2001
PLANNIN( °"" Copy COMMISSION AGENDA November 27, 2001 7:00 P.M South Coast Air Quality Management District Auditorium 21865 East Copley Drive Diamond Bar, CA Copies of staff reports or other written documentation relating to agenda items are on file in the Planning Division of the Dept of Community & Development Services, located at 21825 E. Copley Drive, and are available for public inspection. If you have questions regarding an agenda item, please call (909) 396-5676 during regular business hours. In an effort to comply with the requirements of Title /I of the Americans with Disabilities Act of 1990, the City of Diamond Bar requires that any person in need of any type of special equipment, assistance or accommodation(s) in order to communicate at a City public meeting must inform the Dept. of Community & Development Services at (909) 396-5676 a minimum of 72 hours prior to the scheduled meeting. -0 Please refrain from smoking, eating or The City of Diamond Bar uses recycled paper drinking in the Auditorium and encourages you to do the same Chairman Bob Zirbes Vice Chairman Joe Ruzicka Commissioner George Kuo Commissioner Steve Nelson Commissioner Steve Tye Copies of staff reports or other written documentation relating to agenda items are on file in the Planning Division of the Dept of Community & Development Services, located at 21825 E. Copley Drive, and are available for public inspection. If you have questions regarding an agenda item, please call (909) 396-5676 during regular business hours. In an effort to comply with the requirements of Title /I of the Americans with Disabilities Act of 1990, the City of Diamond Bar requires that any person in need of any type of special equipment, assistance or accommodation(s) in order to communicate at a City public meeting must inform the Dept. of Community & Development Services at (909) 396-5676 a minimum of 72 hours prior to the scheduled meeting. -0 Please refrain from smoking, eating or The City of Diamond Bar uses recycled paper drinking in the Auditorium and encourages you to do the same r PUBLIC INPUT The meetings of the Diamond Bar Planning Commission are open to the public. A member of the public may address the Commission on the subject of one or more agenda items and/or other items of which are within the subject matter jurisdiction of the Diamond Bar Planning Commission. A request to address the Commission should be submitted in writing at the public hearing, to the Secretary of the Commission. As a general rule, the opportunity for public comments will take place at the discretion of the Chair. However, in order to facilitate the meeting, persons who are interested parties for an item may be requested to give their presentation at the time the item is called on the calendar. The Chair may limit individual public input to five minutes on any item; or the Chair may limit the total amount of time allocated for public testimony based on the number of people requesting to speak and the business of the Commission. Individuals are requested to conduct themselves in a professional and businesslike manner. Comments and questions are welcome so that all points of view are considered prior to the Commission making recommendations to the staff and City Council. In accordance with State Law (Brown Act), all matters to be acted on by the Commission must be posted at least 72 hours prior to the Commission meeting. In case of emergency or when a subject matter arises subsequent to the posting of the agenda, upon making certain findings, the Commission may act on item that is not on the posted agenda. II INFORMATION RELATING TO AGENDAS AND ACTIONS OF THE COMMISSION Agendas for Diamond Bar Planning Commission meetings are prepared by the Planning Division of the Community and Development Services Department. Agendas are available 72 hours prior to the meeting at City Hall and the public library, and may be accessed by personal computer at the number below. I Every meeting of the Planning Commission is recorded on cassette tapes and duplicate tapes are available for a �. nominal charge. \ADA REQUIREMENTS A cordless microphone is available for those persons with mobility impairments who cannot access the public speaking area. The service of the cordless microphone and sign language interpreter services are available by giving notice at least three business days in advance of the meeting. Please telephone (909)396-5676 between 7:30 a.m. and 5:30 p.m., Monday through Thursday, and 7:30 a.m. and 4:30 p.m., Friday. - HELPFUL PHONE NUMBERS Copies of Agenda, Rules of the Commission, Cassette Tapes of Meetings (909) 396-5676 Computer Access to Agendas (909) 860 -LINE General Agendas (909) 396-5676 email: info@ci.diamond-bar.ca.us CITY OF DIAMOND BAR PLANNING COMMISSION Tuesday, November 27, 2001 CALL TO ORDER: 7:00 p.m. PLEDGE OF ALLEGIANCE: 4L "DA Next Resolution No. 2001-37 1. ROLL CALL: COMMISSIONERS: Chairman Bob Zirbes, Vice Chairman Joe Ruzicka, George Kuo, Steve Nelson, and Steve Tye. 2. MATTERS FROM THE AUDIENCE/PUBLIC COMMENTS: This is the time and place for the general public to address the members of the Planning Commission on any item that is within their jurisdiction, allowing the public an opportunity to speak on non-public hearing and non -agenda items. Please complete a Speaker's Card for the recording Secretary (Completion of this form is voluntarv.) There is a five-minute maximum time limit when addressing the Planning Commission. 3. APPROVAL OF AGENDA: Chairman. 4. CONSENT CALENDAR: The following items listed on the consent calendar are considered routine and are approved by a single motion. Consent calendar items may be removed from the agenda by request of the Commission only: 4.1 Minutes of Regular Meeting: November 13, 2001. 5. OLD BUSINESS: None. 6. NEW BUSINESS: 6.1 Development Code Amendment No. 2001-02 To amend Articles III, Sections 22.36.080 and 22.36.120.C. of the City's Development Code regarding signage within C-3 zone. (Referral from City Council to Planning Commission pursuant to Development Code Section 22.70.040 and Government Code Section 65857) Project Address: Commercial development complexes adjacent to the freeway in the C-3 zone, Diamond Bar, CA 91765 Applicant: City of Diamond Bar November 27, 2001 ii L-1 Page 2 PLANNING COMMISSION Recommendation: Staff recommends that the Planning Commission receive a presentation from staff, and provide a report to the -City Council.. 7.1 Conditional Use Permit No. ZUUI-Ub and uomprenensive zoign rrogram No. 2000-01 (pursuant to Code Sections 22.58. and 22.36.060) is a request to install signs for the Diamond Bar Honda dealership and recently approved dealer expansion/car wash/lube facility. * Proposed signs are as follows: a 65- foot tall electronic reader board; three monument signs; two canopy signs; and one dealership identification sign. The Conditional Use Permit will be utilized to review the proposed electronic reader board sign with regard to location, design and potential impacts. The Comprehensive Sign Program provides a process for sign integration with the design of structures on site in order to achieve a unified architectural statement. (Continued from October 9, 2001) Project Address: 515-525 S. Grand Ave. Diamond Bar, CA 91765 Property Owner: Matthew Tachdjian Col -Am Properties, LLC P.O. Box 4655 Diamond Bar, CA 91765 Applicant: Rod Wilson Electric -Media, Inc. 4737 W. 156th St. Lawndale, CA 90260 Environmental Determination: Pursuant to the provisions of the California Environmental Quality Act (CEQA), Section 15070, the City has determined that a Negative Declaration is required for this project. Negative Declaration No. 2001-03 has been prepared. The Negative Declaration's review period began September 17, 2001, and ended October 6, 2001. Recommendation: Staff recommends that the Planning Commission adopt a resolution approving Conditional Use Permit No. 2001-06, Comprehensive Sign Program No. 2000-01, and Negative Declaration No. 2001-03, Finding of Fact and conditions as listed within the resolution. RECOGNITION TO OUTGOING COMMISSIONER. 9. PLANNING COMMISSION COMMENTS: November 27, 2001 Page 3. PLANNING COMMISSION 10. INFORMATIONAL ITEMS: 10.1 Public Hearing dates for future projects. 11. SCHEDULE OF FUTURE EVENTS: HOLIDAY RIDE: November 23, 2001, to January 2, 2002 Free transportation available to all residents 18 and older (children under 18 must be accompanied by adult) and carrying proof of residency. Free to travel throughout the City (house to shopping center and back, or shopping center to shopping center.) CITY COUNCIL MEETING AND SPECIAL REDEVELOPMENT AGENCY MEETING: WINTER SNOWFEST: ADMINISTRATIVE REVIEW: PLANNING COMMISSION MEETING: TRAFFIC AND TRANSPORTATION COMMISSION MEETING: PARKS AND RECREATION COMMISSION MEETING: Tuesday, December 4, 2001 — 6:30 p.m. AQMD/Govt. Center Auditorium 21865 E. Copley Drive Saturday, December 8, 2001 11:00 a.m. to 6:00, p.m. Pantera Park, 738 Pantera Drive Tuesday, December 11, 2001 — 6:00 p -.m. AQMD/Govt. Center Auditorium 21865 E. Copley Drive Tuesday, December 11, 2001 — 7:00 p.m. AQMD/Govt. Center Auditorium 21865 E. Copley Drive Thursday, December 13, 2001 — 7:00 p.m. AQMD Hearing Board Room 21865 E. Copley Drive Thursday, December 20, 2001 — 7:00 p.m. AQMD Hearing Board Room 21865 E. Copley Drive SPECIAL JOINT CITY COUNCIL Monday, December 17, 2001 MEETING WITH WALNUT 8:30 a.m. to 11:00 a.m. VALLEY UNIFIED SCHOOL AQMD/Govt. Center Auditorium DISTRICT: 21865 E. Copley Drive November 27, 2001 Page 4 PLANNING COMMISSION RESCHEDULED REGULAR CITY COUNCIL MEETING: CITY COUNCIL MEETING CHRISTMAS HOLIDAY: NEW YEARS HOLIDAY: CITY COUNCIL MEETING: RESCHEDULED REGULAR CITY COUNCIL MEETING: CITY COUNCIL MEETING: RESCHEDULED REGULAR CITY COUNCIL MEETING: 12. ADJOURNMENT: Monday, December 17, 2001 — 6:30 p.m. AQMD/Govt. Center Auditorium 21865 E. Copley Drive Tuesday, December 18, 2001 — Cancelled Monday, December 24, 2001, and Tuesday, December 25, 2001. In observance of the Christmas holidays, City offices will be closed. City offices will re -open Wednesday, December 26, 2001 Tuesday, January 1, 2002 — In observance of the New Years holiday, City offices will be closed. City offices will re -open on Wednesday, January 2, 2002 Tuesday, January 1, 2002 — Cancelled Tuesday, January 8, 2002 — 6:30 p.m. AQMD/Govt. Center Auditorium 21865 E. Copley Drive Tuesday, January 15, 2002 — Cancelled Tuesday, January 29, 2002 — 6:30 p.m. AQMD/Govt. Center Auditorium 21865 E. Copley Drive "KAN MINUTES OF THE CITY OF DIAMOND BAR REGULAR MEETING OF THE PLANNING COMMISSION NOVEMBER 13, 2001 CALL TO ORDER: Chairman -Zirbes called the meeting to order at 7:04 p.m. in the South Coast Air Quality Management Auditorium, 21865 East Copley Drive, Diamond Bar, California. PLEDGE OF ALLEGIANCE: Commissioner Kuo led in the pledge of allegiance. 1. ROLL CALL: Present: Chairman Bob Zirbes, Vice Chairman Joe Ruzicka, and Commissioners George Kuo and Steve Nelson. Commissioner Steve Tye was excused. Also Present: Linda Smith, Development Services Assistant, and Stella Marquez, Administrative Secretary. James DeStefano, Deputy City Manager, and Ann Lungu, Associate Planner arrived at 7:24 p.m. 2. MATTERS FROM THE AUDIENCE/PUB LIC COMMENTS: None offered. 3. APPROVAL OF AGENDA: As Presented. 4. CONSENT CALENDAR: 4.1 Minutes of the Regular Meeting of October 23, 2001. VC/Ruzlcka moved, C/Nelson seconded, to approve the Minutes of the Regular Meeting of October 23, 2001, as presented. Motion carried by the following Roll Call vote: AYES: COMMISSIONERS: Kuo, Nelson, VC/Ruzicka, Chair/Zirbes NOES: COMMISSIONERS: None ABSENT: COMMISSIONERS: Tye 5. OLD BUSINESS: None NOVEMBER 13, 2001 PAGE 2 PLANNING COMMISSION r' 6. NEW BUSINESS: None 7. CONTINUED PUBLIC HEARINGS: None 8. PUBLIC HEARING: 8.1 Variance No. 2001-08 (pursuant to Code Section 22.54) is a request to reduce the rear yard setback for a tennis court. PROJECT ADDRESS: 2828 Crystal Ridge Road (Lot 33, Tract 47850) Diamond Bar, CA 91765 PROPERTY OWNER: Lewis Jia 2828 Crystal Ridge Road Diamond Bar, CA 91765 APPLICANT: Horizon Pacific 2707 Diamond Bar Boulevard Diamond Bar, CA 91765 DSA/Smith presented staff's report. Staff recommends that the Planning Commission approve Variance No. 2001-08, Findings of Fact, and conditions of approval, as listed within the resolution. Jerry Yeh, Horizon Pacific, representing the property owner, said he concurs with staff's recommendations for approval with one exception. He asked that the Planning Commission allow the rear yard setback to remain at 16 feet because according to the United States Tennis Association, a typical tennis court is 36 feet wide, not 27 feet wide. In fact, 95 percent of tennis courts in California are built at 36 feet widths. Chair/Zirbes opened the public hearing. There being no one who wished to speak on this item, Chair/Zirbes closed the public hearing. A discussion of the tennis court size ensued. Mr. Yeh presented a copy of Rule 34 to the Commissioners. DSA/Smith responded to VC/Ruzicka that the'proposed lot is not large enough to accommodate a 36 -foot wide tennis court unless a variance is approved. NOVEMBER 13, 2001 PAGE 3 PLANNING COMMISSION C/Nelson moved, VC/Ruzicka seconded, to approve the Variance as proposed by the applicant for a 16 -foot rear yard setback with the elevation at one foot instead of two feet. Motion carried by the following Roll Call vote: AYES: COMMISSIONERS: Kuo, Nelson, VC/Ruzicka, Chair/Zirbes NOES: COMNESSIONERS: None ABSENT: COMMISSIONERS: Tye 9. PLANNING COMMISSION COMMENTS: 10. INFORMATIONAL ITEMS: 10.1 Public Hearing dates for future projects. DCM/DeStefano stated that a reorganization of the Planning Commission will be scheduled for December 11, 2001. Assuming Chair/Zirbes' election to the City Council, he will leave the Planning Commission and be sworn in as a Council Member on December 4, 2001. 11. SCHEDULE OF FUTURE EVENTS: As listed in the Agenda. ADJOURNMENT: There being no further business to come before the Planning Commission, Chairman Zirbes adjourned the meeting at 7:32 p.m. Respectfully Submitted, James DeStefano Deputy City Manager Attest: Chairman Bob Zirbes CTTY COUNCIL Agenda # _7J Meeting Date: Nov. 20, 2001 lrfjvg!��119101 TO: Honorable Mayor and. Members of the City Council VIA: Linda C. Lowry, City Managep*�,C,,_ TITLE: DEVELOPMENT CODE AMENDMENT NO. 2001-02 Pertaining to Freeway Oriented Signs within the C-3 Zone. RECOMMENDATION: It is recommended that the City Council receive the staff report, open the public hearing, receive testimony and refer Development Code Amendment No. 2001-02 back to the Planning Commission. FINANCIAL IMPACT: N/A Pursuant to Development Code Sections 22.36.120-C. and 22.36.080, the City Of Diamond Bards requesting approval of Development Code Amendment No. 2001-02. This Development Code amendment relates to freeway -oriented signs for commercial development complexes with a minimum lot size 4.5 acres adjacent to the freeway within the Unlimited Commercial (C-3) Zone. The original proposal to amend the Development Code was presented to the City by Diamond Bar Honda. In order to remain competitive, the dealership believes that the type of signage proposed is necessary and is known to increase business from 15 to 30 percent. After staff reviewed the request, Development Code Amendment No. 2001-02 was prepared. The proposed amendments would cause the following: • Allow freeway -oriented signs that feature electronic reader boards with a maximum 65 foot height and a maximum total sign face area of 1,000 square feet; • Allow freeway -oriented wall signs with a maximum sign face area of 300 square feet; and • Allow monument signs with a maximum 12 foot height with a maximum sign face area of 55 square feet As a result of the proposed amendments, the following Article and Sections of City's Development Code would be amended: Article III ® Section 22.36.080 -Prohibited Signs ® Section 22.36.120.C -Freeway -oriented Signs DISCUSSION: Developmeht Code Section 22.44.020 identifies the City official or body responsible for reviewing and making decisions on each type of application, land use permit and other entitlements. Pursuant to the referenced section, the Planning Commission is the advisory body to the City Council, the decision -maker for Development Code amendments. The City Council has several choices as decision -makers. The Council may approve the Planning Commission's recommendation, approve the proposed amendments, approve the proposed amendment with modifications, or refer the amendments back to the Planning Commission for a report and recommendation. On October 9, 2001, the Planning Commission, at a public hearing, recommended denial of the proposed amendments to the City Council by Resolution No. 2001-33 based on information presented at the hearing. The Planning Commission's denial was related to general opposition of electronic reader boards in the City of Diamond Bar, visibility from the air and ridgeline/residential properties even though electronic reader board lighting would reflect downward. The Commission was also concerned about signs along the freeway corridor and their relationship to residential properties. The following analysis will delineate each section with the current standards and the staff recommended amendment. Section 22.36.080. G., Prohibited Signs (page 111-137) Current Standard: G. Electronic reader board signs, except time/temperature devices; Recommended Amendment: G. Electronic reader board signs, except time/temperature devices and except as provided in Section 22.36.120. C 7, K Section 22.36.120.C., Freeway -oriented Signs (page 111-140) Current Standard: On-site and off-site freestanding signs may be permitted by Conditional Use Permit in lieu of freeway oriented wall signs for certain properties when they are visible from and adjacent to a freeway right-of-way in compliance with the following: 1 Signs are only for the purpose of advertising fuel., food, and/or lodging accommodations; 2. Freeway -oriented signs are permitted only on freeway -adjacent sites for uses that are located within 200 feet of the freeway right-of-way; 3. It can be demonstrated that wall signage cannot be located on the building itself and a manner that will be visible to motorists traveling in either direction along the freeway; 4. The height of freestanding signs shall not exceed 25 feet above adjacent street grade or the freeway travel lanes (excluding on-off ramps); 5. The maximum sign face areas shall not exceed 10 feet in height and 20 feet in width. If the site upon which lodging accommodations are located contains businesses engaged in the sale of food and fuel in addition to the place of lodging, these uses may also be identified on the freeway sign provided that: a. No more than one freestanding sign shall be permitted per site; b. Changeable copy signage is not allowed; C. The maximum size permitted for the freestanding sign is not exceeded; d. No wall signs are visible from the freeway for uses identified on the freestanding sign; and e. Signs shall be separated by a minimum distance of 1,320 feet. 6. More than one use of each type may be identified on the freeway -oriented signs. Recommended Amendment: (add to Section 22.36.120.C.) d. Businesses utilizing a freeway -oriented sign with an electronic reader board may be located on a parcel different from that which the sign is located. However, such businesses shall be located within the commercial development complex that the sign is identifying, 3 e. Freeway -oriented signs with an electronic reader board shall be integrated with the design of structures on site in order to achieve a unified architectural statement; and 7. Freeway -oriented signs with an electronic reader board may be permitted by Conditional Use Permit for commercial development complexes located within the C-3 Zone containing one parcel or a group of parcels equaling 4.5 acres or more located adjacent to the freeway. In addition, electronic reader boards shall meet the following requirements: a. Only one freeway -oriented sign with an electronic reader board shall be permitted for businesses which are located on the same parcel, or which are otherwise located in a single commercial development complex, b. Freeway -oriented signs with an electronic reader board shall be required to identify more than one business within a commercial development complex; C. Freeway -oriented signs with an electronic reader board shall not exceed a height of 65 feet and a total sign face area of 1,000 square feet which shall include the electronic reader board area; 8. Monument signs may be permitted by Conditional Use Permit for commercial development complexes within the C-3 zone containing one parcel or a group of parcels equaling 4.5 acres or more located adjacent to the freeway. In addition, the monument sign shall meet the following requirements: a. Monument sign may be more than six feet in height but shall not exceed 12 feet in height and 72 square feet in sign face area; and b. Except as provided within this section, monument signs shall be required to meet specified sign standards within Chapter 22.36. 9. Wall signs may be permitted by Conditional Use Permit for commercial development complexes defined as within the C-3 zone containing one parcel or a group of parcels equaling 4.5 acres or more located adjacent to the freeway. In addition, the wall sign shall meet the following requirements: a. Wall signs shall not exceed 300 square feet in total sign face area for commercial development complexes with 300 linear feet or more of property frontage adjacent to the freeway, and b. Except as provided within this section, wall signs shall be required to meet specified sign standards within Chapter 22.36. IH General Plan Objective 1.3 identifies designating adequate land for retail and service commercial, professional services and other revenue generating uses in sufficient quantity to meet the City's needs. Strategies implementing this objective discuss the necessity to minimize sales tax leakage out of Diamond Bar and encourage revenue -generating uses in locations that service the City's needs. These strategies encourage the retention, rehabilitation, refurbishment, and/or expansion of existing business establishments as well as encourage the development of businesses that take advantage of locations visible from the freeway where appropriate. The proposed Development Code Amendment would apply to commercial development complexes consisting of one or more parcels, 4.5 acres or more, within the C-3 zone and located adjacent to a freeway. The proposed amendment, if approved, could affect three sites in the C-3 zone. The sites include the property that contains L.A. Fitness and recently approved Diamond Star Plaza, the corner of Via Sorella/Brea Canyon Road and Diamond Bar Honda/Burger King restaurant property. However, the Via Sorella/Brea Canyon Road site does not meet the required minimum 4.5 acres as proposed within the amendment. In the future when the City's zoning map is amended other properties could be affect. For instance, the area where Kmart is located (Diamond Bar Boulevard/Gentle Springs Lane/Palomino Drive) has a General Plan land use designation of General Commercial (C) with current zoning varying from CPD to C-2. It is possible that this area could be zoned C-3 and eventually considered a commercial development complex of 4.5 acres or more adjacent to the freeway. It also could affect the area adjacent to the Pomona Freeway and Brea Canyon Road (RV storage facility) currently zoned C -1 -DP -BE. Additionally, there may be other commercial development complexes located adjacent to the freeway that could have the potential for C-3 zoning. Staff recommended approval of Development Code Amendment No. 2001-02 to the Planning Commission. In staff's opinion, the proposed Development Code Amendment is consistent with the General Plan in that it will assist in minimizing sales tax leakage out of Diamond Bar and encourage the retention, rehabilitation, refurbishment, and/or expansion of revenue -generating uses. Electronic reader board signs will serve to further the City's economic development goals. The type of signage proposed by the amendment is an important element in allowing competitive opportunities and to capture our fair share of sales tax revenue. Furthermore, well-designed visible signs are indispensable elements in meeting this goal and a fully leased commercial development complex will help to expand the number of services and products to the citizens of the City while also broadening the local tax base. Advertising would be allowed in a manner that is consistent with the advertising permitted along freeway corridors in nearby cities and would provide better freeway identification/visibility. CONCLUSION: The proposed Development Code Amendment effects a limited number of properties in the City. However, the Planning Commission was concerned about the proximity of electronic reader board signs to residential properties. The Commission briefly discussed a 1,000 foot separation between a property with an electronic reader board and the nearest residential property. In R addition, the proposed sign for the Honda dealership has been modified in response to Planning Commission comments. Pursuant to Development Code Section 22.70.040, the City Council has three possible actions that could betaken. The Council could approve the proposed Development Code Amendment with or without modification (override the Planning Commission), deny the proposed Development Code Amendment, or refer the proposed amendment back to the Planning Commission. ENVIRONMENTAL ASSESSMENT: Pursuant to the provisions of the California Environmental Quality Act (CEQA), Section 15070, the City has determined that a Negative Declaration is required for this project. Negative Declaration No. 2001-03 has been prepared. The Negative Declaration's review period began September 17, 2001 and ended October 6, 2001. NOTICE OF PUBLIC HEARING: Notice for this project was published in the Inland Valley Bulletin and the San Gabriel Valle Tribune on October 30, 2001. Pursuant to Planning and Zoning Law Government Code Section 65091 (a)(3). The City placed a one -eight page display advertisement in the above mentioned newspapers of general circulation. Furthermore, public notices were posted in nine public places (City Hall/South Coast Air Quality Management District, Diamond Bar Library, Country Hills Town Center Community Board, Vons/Sav-On Community Board, Ralph's shopping center - Diamond Bar Boulevard, 21070 Golden Springs Drive - JoAnne Fabrics, 990 Diamond Bar Boulevard — Oak Tree Shopping Center, 1235 Diamond Bar Boulevard - Albertson's and Heritage Park) on October 29, 2001. Ann J. Lungu, Associate Planner Rmes DeStekan'o, Deputy City Manager Attachments: 1 Planning Commission Resolution No.2001-33 recommending denial to City Council for Development Code Amendment No. 2001-02; 2. Negative Declaration No. 2001-03; 3. Planning Commission Minutes for October 9, 2001; 4. Electronic Reader Board Sign Matrix; and 5. Architectural elevations of electronic reader board signs in other cities. 0 PLANNING COMMISSION RESOLUTION NO. 2001-33 A RESOLUTION OF THE PLANNING COMMISSION OF THE CITY OF DIAMOND BAR RECOMMENDING THAT THE CITY COUNCIL DENY DEVELOPMENT CODE AMENDMENT NO. 2001-02 AND NEGATIVE DECLARATION NO. 2001-03. A. RECITALS. 1. The City of Diamond Bar has initiated an application for Development Code Amendment No. 2001-02 and Negative Declaration No. 2001-03. Hereinafter in this Resolution, the subject Development Code Amendment and Negative Declaration shall be referred to as the "Application." 2. The Community and Development Services Department has determined that the following existing development standards within the Development Code require modification in order to implement the General Plan: Article III Section 22.36.080 - Prohibited Signs (Page III -137) Section 22.36.120.0 - Freeway -oriented Signs (Page III -140) 3. On September 17, 2001, notice for this project was published in the Inland Valley Bulletin and the San Gabriel Valley Tribune. Pursuant to Planning and Zoning Law Government Code Section 65091 (a)(3), if the number of property owners to whom a public hearing notice would be mailed is greater than 1,000, a local agency may provide notice by placing a display advertisement of at least one -eight page in at least one newspaper of general circulation. The City placed a one -eight page display advertisement in the above mentioned newspapers of general circulation. Furthermore, on May 2, 2001, public notices,_Aere posted. in nine public places (City Hall/South Coast Air Quality Management District, Diamond Bar Library, Country Hills. Town Center Community Board, Vons/Sav-On Community Board, Ralph's shopping center - Diamond Bar Boulevard, 21070 Golden Springs Drive - JoAnne Fabrics, 990 Diamond Bar Boulevard - Oak Tree Lanes, 1235 Diamond Bar Boulevard - Albertson's and Heritage Park). 4. On October 9, 2001, the Planning Commission of the City of Diamond Bar conducted a duly noticed public hearing on the Application. The public hearing was concluded on October 9, 2001. B. RESOLUTION. NOW, THEREFORE, it is found, determined and resolved by the Planning Commission of the City of Diamond Bar as follows: 1. This Planning Commission hereby specifically finds that all of the facts set forth in the Recitals, Part A, of this Resolution are true and correct. 2. The Planning Commission hereby finds that the Initial Study review and Negative Declaration No. 2001-03 have been prepared by the City of Diamond Bar in compliance with the requirements of the California Environmental .Quality Act (CEQA) of 1970 and guidelines promulgated thereunder, pursuant to Section 15070. Furthermore, Negative Declaration No. 2001-03 reflects the independent judgment of the City of Diamond Bar. 3. The Planning Commission hereby specifically finds and determines that, having considered the record as a whole including the findings set forth below, and changes and alterations which have been incorporated into and conditioned upon the proposed project set forth in the application, there is no evidence before this Planning Commission that the project proposed herein will have the potential of an adverse effect on wild life resources or the habitat upon which the wildlife depends. Based upon substantial evidence, this Planning Commission hereby rebuts the presumption of adverse effects contained in Section 753.5 (d) of Title 14 of the California Code of Regulations. 4. Based on the findings and conclusions set forth above, the Planning Commission hereby recommends that the City Council deny Development Code Amendment No. 2001-02 attached hereto as Exhibit "A" and incorporated herein by reference. The Planning Commission shall: (a) Certify to the adoption of this Resolution; and (b) Forthwith transmit a certified copy of this Resolution to the City -Council forthwith. APPROVED AND ADOPTED THIS 9TH OF OCTOBER 2001, BY THE PLANNING COMMISSION OF THE CITY OF DIAMOND BAR. BY - --- - Bob Zirbes, Chairman I, James DeStefano, Planning Commission Secretary, do hereby certify that the foregoing Resolution was duly introduced, passed, and adopted by the Planning Commission of the City of Diamond Bar, at a regular meeting of the Planning Commission held on the 9th day of October 2001, by the following vote: ATTEST: AYES: Tye, Kuo, Nelson, Zirbes NOES: Ruzicka ABSENT: None ABSTAIN: None 2 DEVELOPMENT CODE AMENDMENT NO. 2001-02 EXHIBIT "A" Section 22.36.080 - Prohibited Signs of Article II, Title 22 of the City of Diamond Bar Municipal Code is hereby amended to read as follows: G. Electronic reader board signs, except time/temperature devices and except as provided in Section 22.36.120.0 7, 8, and 9; Section 22.36.120.C -Freeway -oriented Signs of Article II, Title 22 of the City of Diamond Bar Municipal Code is hereby amended.to read as follows: C. Freeway -oriented Signs. On-site and off-site freestanding signs may be permitted by Conditional Use Permit in lieu of freeway oriented wall signs for certain properties when they are visible from and adjacent to a freeway right-of-way in compliance with the following: 1. Signs are only for the purpose of advertising fuel, food, and/or lodging accommodations; 2. Freeway -oriented signs are permitted only on freeway -adjacent sites for uses that are located within 200 feet of the freeway right-of-way; 3. It can be demonstrated that wall signage cannot be located on the building itself and a manner that will be visible to motorists traveling in either direction along the freeway; 4. The height of freestanding signs shall not exceed 25 feet above adjacent street grade or the freeway travel lanes�(ezcluding on-off ramps); 5. The maximum sign face areas shall not exceed 10 feet in height and 20 feet width. If the site upon which lodging accommodations are located contains businesses engaged in the sale of food and fuel in addition to the place of lodging, these uses may also be identified on the freeway sign provided that: a. No more than one freestanding sign shall be permitted per site; b. Changeable copy signageis not allowed; C. The maximum size permitted for the freestanding sign is not exceeded; and d. No wall signs are visible from the freeway for uses identified on the freestanding sign. e. Signs shall be separated by a minimum distance of 1,320 feet. 6. More than one use of each type may be identified on the freeway -oriented signs. 7. Freeway -oriented signs with an electronic reader board may be permitted by Conditional Use Permit for commercial development complexes within the C-3 zone containing one parcel equaling three or more acres or a group of parcels equaling three or more acres located adjacent to the freeway. In addition, electronic reader boards shall meet the following requirements: a. Only one freeway -oriented signs with an electronic reader board shall be permitted for businesses which are located on the same parcel, or which are otherwise located in a single commercial development complex; b. Freeway -oriented signs with an electronic reader board shall be required to identify more than one business within a commercial development complex; C. Freeway -oriented signs with an electronic reader board shall not exceed a height of 65 feet and a total sign face area of 1,000 square feet which shall include the electronic reader board area; d. Businesses utilizing a freeway -oriented sign with an electronic reader board may be located on a parcel different from that which the sign is located. However, such businesses shall be located within the commercial development complex that the sign is identifying; and e. Freeway -oriented signs with an electronic reader board shall be integrated with the design of structures on site in order to achieve a unified architectural statement. Monument signs may be permitted by Conditional Use Permit for commercial development complexes within the C-3 zone containing one parcel equaling three or more acres or a group of parcels equaling three or more acres located adjacent to the freeway. In addition, the wall sign shall meet the following requirements: a. Monument sign may be more than six feet in height but shall not exceed 12 feet in height and 72 square feet in sign face area; and b. Except as provided within this section, monument signs shall be required to meet specified sign standards within Chapter 22.36. 9. Wall signs may be permitted by Conditional Use Permit for commercial development complexes within the C-3 zone containing one parcel equaling three or more acres or a group of parcels equaling three or more acres located adjacent to the freeway. In addition, the monument sign shall meet the following requirements: a. Wall signs shall not exceed 300 square feet in total sign face area for commercial development complexes with 300 linear feet or more of property frontage adjacent to the freeway, and b. Except as provided within this section, wall signs shall be required to meet specified sign standards within Chapter 22.36. 3 MINUTES OF THE CITY OF DIAMOND BAR REGULAR MEETING OF THE PLANNING COMMISSION OCTOBER 9, 2001 CALL TO ORDER: Chairman Zirbes called the meeting to order at 7:07 p.m. in the South Coast Air Quality Management Auditorium, 21865 East Copley Drive, Diamond Bar, California. PLEDGE OF ALLEGIANCE: Vice Chairman Ruzicka led in the Pledge of Allegiance. 1. ROLL CALL: Present: Chairman Bob Zirbes, Vice Chairman Joe Ruzicka, and Commissioners George Kuo, Steve Nelson and Steve Tye. Also Present: James DeStefano, Deputy City Manager, Ann Lungu, Associate Planner, Linda Smith, Development Services Assistant, and Stella Marquez, Administrative Secretary. 2. MATTERS FROM THE AUDIENCE/PUBLIC COMMENTS: None offered. 3. APPROVAL OF AGENDA: As Presented. 4. CONSENT CALENDAR: 4.1 Minutes of the Regular Meeting of September 25, 2001. VC/Ruzicka moved, C/Tye seconded, to approve the minutes for the regular September 25, 2001, meeting as presented. Motion carried by the following Roll Call voter AYES: NOES: ABSENT: COMMISSIONERS: COMMISSIONERS: COMMISSIONERS: 5. OLD BUSINESS: None Kuo, Nelson, Tye, VC/Ruzicka, Chair/Zirbes None None 1 0 8. NEW BUSINESS: PAGE 2 PLANNING COMMISSION 6.1 Discussion regarding the City's current 30 percent lot coverage requirement. AssocP/Lungu presented staff's report. e The Commission engaged in a lengthy discussion. Richard Malooly said that one of his clients engaged a contractor to draw out a 192 square foot addition off of his family room only to find out that it could not be built because of the 30 percent lot coverage restriction. He asked the Commission to come up with a formula that would allow staff to determine the feasibility of additions. For instance, the square footage of the driveway could be eliminated as part of the footprint. Expanding upon Mr. Malooly's statement, Chair/Zirbes suggested that staff devise a formula that allows for additions not to exceed more than 10 percent of the current building structure. C/Tye asked staff to provide a matrix that includes information regarding total square footage of requests for additions. In some cases, elimination of the driveway square footage would provide allowance for structural additions. He believes the formula should be fair and balanced, not punitive, and does not burden staff. CONTINUED PUBLIC HEARINGS: None PUBLIC HEARING: 8.1 Development Code Amendment No. 2001-02, Conditional Use Permit No. 200-06 and Comprehensive Sign Program 2000-02 (pursuant to Code Sections 22.36.120.C. and 22.36.080 is a request to permit freeway -oriented signs that feature an electronic reader board with a maximum 65 foot height a maximum total sign face area of 1,000 square feet for freeway oriented development complexes within the C-3 zone. Additionally, the proposed Development Code Amendment will allow freeway -oriented wall signs with a maximum sign face area of 300 square feet and monument signs with a maximum 12 foot height and a maximum sign face area of 55 square feet for the freeway -oriented development complexes within the C-3 zone. The Planning Commission is charged with making a recommendation to the City Council for the proposed request. PROJECT ADDRESS: Commercial development complexes within C-3 zone adjacent to the freeway APPLICANT: City of Diamond Bar OCTOBER 9, 2001 PAGE 3 PLANNING COMMISSION AssocP/Lungu presented staff's report. 'Staff recommends that the Planning Commission adopt a resolution recommending City Council approval of Development Code Amendment No. 2001-02 and Negative Declaration No. 2001-03. C/Tye spoke against changing the City's Development Code to include electronic reader boards. Chair/Zirbes talked about the possibility of eliminating signs within 1000 feet of residential property. Chair/Zirbes opened the public hearing Rod Wilson, Owner, Electric -Media, Inc., explained how other cities have handled this type of ordinance. Mr. Wilson responded to C/Nelson that the distance of the'reader board placed in Huntington Beach was 1000 feet from residential property. The 1000 foot limitation prevented other reader boards in that city. He could not recall the total number of acres for which the sign was approved. Chair/Zirbes closed the public hearing. Chair/Zirbes suggested approving the ordinance provided that no reader board be placed within 1000 feet of a residential property. C/Tye was adamantly opposed to reader boards in the City of Diamond Bar. VC/Ruzicka said he could live with reader boards as long as the City could control their look and content. C/Nelson agreed with Chair/Zirbes that a provision to allow no reader boards within 1000 feet of residential property. DCM/DeStefano responded to C/Nelson that the proposed height of the reader board is related to the speed at which vehicles travel and the ability of the driver to digest the contents of the sign in time to exit the freeway at the location specified on the sign. Mr. Wilson said that if the sign height was dropped below 65 feet vehicles traversing Grand Avenue would block the bottom tenant panels from motorists' views. Addressing VC/Ruzicka, Mr. Wilson said he would prefer to drop the sign a few feet rather than make the tenant panels smaller. OCTOBER 9, 2001 PAGE 4 PLANNING COMMISSION C/Tye said that even if the sign is located 1,000 feet or more from residential property, it will be visible to homes and condominiums across the freeway. -- ---- VC/Ruzicka believed that Mr. Wilson addressed the fact that the light of the reader board is reflected downward and no light is reflected upward. Therefore, it seems that the City would have a lot of control over how the sign is designed. C/Tye pointed out that the signs are visible from the air and would be visible from the ridgeline even though the light is reflected downward. Following discussion, C/Tye moved, C/Nelson seconded to adopt a resolution recommending City Council denial of Development Code Amendment No. 2001-02 and Negative Declaration No. 2001-03. Motion carried by the following Roll Call vote: AYES: COMMISSIONERS: Kuo, Nelson, Tye, Chair/Zirbes NOES: COMMISSIONERS: VC/Ruzicka ABSENT: COMMISSIONERS: None C/Nelson said this has been a difficult issue to consider and he asked staff to rethink the proposed Development Code Amendment. 8.2 Conditional Use Permit No. 2001-06 and Comprehensive Sign Program No. 2000-01 (pursuant to Code Sections 22.58 and 22.36.060) is a request to install signs for the Diamond Bar Honda dealership and recently approved dealer expansion/car wash/lube facility. Proposed signs are as follows: a 65 foot tall electronic reader board; three monument signs; two canopy signs; and one dealership identification sign. The Conditional Use Permit will be utilized to review the proposed electronic reader board sign with regard to location, design and potential impacts. The Comprehensive Sign Program provides a process for sign integration with the design of structures on site in order to achieve a unified architectural statement. PROJECT ADDRESS: a 11 . • r 515-525 S. Grand Avenue Diamond Bar, CA 91765 Matthew Tachdjian Col -Am Properties, LLC P.O. Box 4655 Diamond Bar, CA 91765 OCTOBER 9, 2001 PAGE 5 PLANNING COMMISSION APPLICANT: Rod Wilson Electric -Media, Inc. 4737 W. 156`' Street Lawndale, CA 90260 Chair/Zirbes opened the public hearing. Rod Wilson, Owner, Electric -Media, Inc., speaking on behalf of the property owner, stressed the importance of a sign program to the expansion of his dealership. The reader board is the reason for this application. Not only did Huntington Beach approve the code amendment, the city paid $500,000 for the sign because they understood the value of helping the Huntington Beach businesses to maintain and possibly increase their sales. Other cities have wrestled with this issue. Escondido, for instance, has had a reader board installation for two plus years and as a result, has successfully increased the tax revenue for the city. Escondido effectively uses the sign to advertise their civic and theater events. Matt needs help to sell cars and this sign will help Matt sell cars. Newspaper advertising for dealerships averages about $50,000 per month. The sign will cost $400,000 to install, equal to approximately eight months of newspaper advertising. It is a fact that sales from reader board signs is more effective than newspaper advertising. A reader board will be visible to approximately 250,000 vehicle occupants who pass by this location. Static signs when first put up has a readership value of about 50 to 70 percent and decreases down to 15 percent. A reader board sign stays in the 72 to 82 percent readership area. That is why the reader board is necessary for this application. Following installation of a reader board, sales increase 16 to 22 percent. Studies concluded by CalTrans indicate that there have never been any accident recorded in the history of electronic reader boards along the CalTrans system throughout Southern California. Chair/Zirbes moved, C/Tye seconded, to continue the public hearing to November 27, 2001. Motion carried by the following Roll Call vote: AYES: COMMISSIONERS: Kuo, Nelson, Tye, Chair/Zirbes, VC/Ruzicka NOES: COMNIISSIONERS: ABSENT: COMMISSIONERS: None Chair/Zirbes continued the public hearing to November 27, 2001. 9. PLANNING COMMISSION COMMENTS: None Offered. OCTOBER 9, 2001 PAGE 6 PLANNING COMMISSION 10. INFORMATIONAL ITEMS: 10.1 Public Hearing dates for future projects. As agendized. 11. SCHEDULE OF FUTURE EVENTS: As listed in the Agenda. ADJOURNMENT: There being no further business to come before the Planning Commission, Chairman Zirbes adjourned the meeting at 9:28 p.m. Respectfully Submitted, James DeStefano Deputy City Manager Attest: Chairman Bob Zirbes CITY OF DIAMOND BAR NEGATIVE DECLARATION NOO 2001-03 for DEVELOPMENT CODE AMENDMENT NO. 2001-02 CONDITIONAL USE PERMIT NO. 2001-06 AM COMPREHENSIVE SIGN PROGRAM NO. 2000-01 Diamond Bar Honda 515-525 S. Grand Avenue Diamond Bar, County of Los Angeles, CA 91765 Environmental Finding Initial Study (Environmental Information and Environmental Checklist) August 30, 2001 Project Description and Location CITY OF DIAMOND BAR NEGATIVE DECLARATION NO. 2001-03 Initial Study and Findings (Environmental Information and Environmental Checklist) --z-- . .W, _ -- CITY OF DIAMOND BAR ENVIRONMENTAL ,O, INITIALFOR 1 Pursuant to Guidelines for California Environmental Quality Act § 15063 (f), this form, along with the Environmental Information Form completed by the applicant, meets the requirements for an Initial Study. This form is comprised of five parts: .Part 1 Background Part 2 Summary of Environmental Factors Potentially Affected Part 3 Determination Part 4 Evaluation of Environmental Impacts Part 5 Discussion of Environmental Impacts 1. City Project Number: Development Code Amendment No 2001-02, Conditional Use Permit No. 2001-06 and Comprehensive Sign Program 2000-01 2. Project Address/Location: 515-525 S. Grand Avenue, (Parcel 1, 2, 3, and 4 of Parcel Map No. 15625), Diamond Bar CA 91765 3. Date of Environmental Information Form submittal: Last of the required environmental information submitted on August 23, 2001 i 4. Applicant: Mathew Tachdiian, PO Box 4655, Diamond Bar, CA 91765, (909) 594-6632 Property Owner. Col -Am Properties LLC Address: PO Box 4655 City/State/Zip: Diamond Bar, CA 91765 Phone: (909) 594-6632 Fax: N/A Lead Agency: City of Diamond Bar Contact: Ann J. Lungu, Associate Planner Address: 21825 E. Copley Drive, City/State/Zip: Diamond Bar, CA 91765 Phone: (909) 396-5676 Fax: (909) 861-3117 General Plan Designation: General Commercial (C Max. 1.0 FAR) Zoning: Unlimited Commercial -Development Plan- Billboard Exclusion Zone Description of Project: (Describe the whole action involved, including but not limited to later phases of the project, and any secondary, support, or off-site features necessary for its implementation. Attach additional sheets if necessary). The project site is located at 515-525 S. Grand Avenue, Diamond Bar, CA It has a General Plan land use designation of General Commercial (C) and a zoning designation of Unlimited Commercial (C-3). The project site consisting of a four parcels (Parcel Map No. 15625, Parcels 1, 2, 3 and 4) totaling to approximately 5 82 gross acres Two parcels are developed with a Honda dealership (Parcel 1) and a Burger King restaurant (Parcel 2) The remaining two lots are undeveloped. However, the dealership expansion and car wash/lube facility has been approved for the two undeveloped lots The same property owner owns all four parcels. The proposed project consists of three applications - Development Code Amendment No 2001-02, Conditional Use Permit No.2001-06 and Comprehensive Sign Program 2000-01 The applications' request is to install signs for Diamond Bar Honda dealership and recently approved car wash/lube facility. The proposed signs are as follows: a 65 -foot hi h electronic reader board; three monument signs; two canopy signs; and one dealership identification wall sign. The proposed Development Code Amendment will permit freeway -oriented signs that feature an electronic reader board with a maximum 65 foot height and a maximum total sign faced area of 1,000 square feet and monument signs with a maximum 12 foot height and a maximum sign faced area is 55 square feet for freewa oriented development complexes within the C-3 zone Additionally, the proposed Development Code Amendment will permit wall signs with a maximum height of 300 square feet for freeway oriented development complexes within the C- 3 zone The electronic reader board is proposed at a height of sixty-five feet with a sign faced area of approximately 1,000 square feet and identifies (Diamond Bar Honda, Union 76, car wash and Burger King) all uses on-site and located on Parcel 4 The monument sign which is a corporate sign and identifies only Diamond Bar Honda is 12.5 feet tall with a sign faced area of approximately 53 square feet and is located on Parcel 1 The one dealership identification wall sign which incorporates "Diamond Bar Honda" and corporate logo along with a graphic waves line is approximately 266 .5 square feet in sign faced area and is located on Parcel 4. The Conditional Use Permit will be utilized to review the proposed electronic reader board sign with regard to location, to sign and potential impacts The applicant proposes to allow the City to utilizing the electronic greater board for 10 percent of the time in order to feature community announcements The Comprehensive Sign Program provides a review process for sign integration with the design of structures on-site in order to achieve a unified architectural statement For this project the Planning Commission is charged with making a recommendation to the City Council for the proposed request. City Council approval is required due to the Development Agreement All three applications will be processed simultaneously. 9. Surrounding Land Uses and Setting: Briefly describe the project's surroundings: The proposed project is located on Parcels 1, 2 3 and 4 of Parcel Map No 15625 at 515- 525 S. Grand Avenue. The project site is bordered by Old Brea Canyon Road on the north and west and City of Industry; and Grand Avenue on the east and the SR 60 (Pomona Freeway) on the south. As stated in Item No 8, the land uses adjacent to the project site is Burger King restaurant and Diamond Bar Honda and an approved development of the dealership expansion and car wash/lube facility not vet under construction 10. Other public agencies whose approval is required (e.g., permits, financing approval, or participation agreement.): None. 11. List City of Diamond Bar related applications for this project that must be processed simultaneously: None. 12. List prior projects for this parcel: Conditional Use Permit No. 89528 Conditional Use Permit No -98-7, Development Review No. 98-12 and Variance No. 99-2. X. _ CO e a - NOTA cEr't' WAI NUT 8 � ONO W ^w '"< g qw -V Sn0'r VEL; c- ® 14 r yT •K �1q a CWnAS 21 QBE"nOpp 9b d � t 40 y p ! N'�N $ E ' . RD .f' to : 67 so CITY OF INDUSTRY °"° ��'y..� `'Ir" Ic Is ncRt ° RIO Ac 57 60 -u t• L: r SyMnOC - = OF C'O IICF . GO 0 YR+ , AL. ZA �agti ' z � B•n FO ;� - ..lS•` trwa � s mS1� Eg c.• �'`�p R o � . s � • + `+ •� y o p d '• �3 a tet£ � r C ii AG +r, � pIA n ' 5% , ••:, •-' .ate`° �� tY• ©' � ^E o¢•ELE: All • �Illlr® c4- W pFS'i Mme' qus- Oq •�1r0E\lE� x s b /P cep. SF w.e CREE4 UP YO On OR iFDps AM 4ME. t► 1 OEF� StiwGS IN tib CCDM r +v n m z M t t4 ,� 1� •%' _ Ft qY 9 m PL t F AI `ia� RD LAP DA �s 7 Y i �• �FRtOPj c\lc n5 -. tP M 8' n h A E � v 9 - •- 8 Q Q R}+ A. i i I t �.r.a � MI � I e Z Ulf D' » is to, i I x II ,I J. 4. i� 7 I aas�n�'~+•awu m'71/�2liS D.tlti' ' �;f'+�� � Oy -�r NV -W 3115 i I t �.r.a � MI � I e Z Ulf D' » is to, i I x II ,I J. 4. i� 7 I •Otu vo see amowvlo R1nmNA7 oPOVRe'tgsql qq T d�oNV7Ca7�w i ( NOMVcD3 03SO OUd"YQHOH M aROPM(I ®r L I i t 9 i_, i .o 0. N (} cr 33 ' a W �i 1 � C co aum ,� I { O � W ��' L�•Tr z ! - 1 E02 ; Z a.w" r.ww Ix U h•T JJ•1T,J ..�f � � � � / �j _ fit] )! s -- _ �•—"'..� '. I CANOPY LOGO 7 SQ.FT SCALE:3/8&= I -W QTY: TWO (2) CANOPY ELEVATION G) CANOPY LOGO AN INTERIOR ILLUMINATED ALUMINUM CONSTRUCTED SIGN WITH A PLASTIC FACE -76- GRAPHIC. BACKGROUND IS ORANGE 3-M VINYL #230-44. BLUE -76- IS 3-M VINYL #220-37. ALL VINYL OVER WHITE PLASTIC FACE WITH SHOE THRU WHITE AROUND "76". BLUE STRIPES ARE PAINTED BY PAINTING CONTRACTOR. SEE SITE P I 0 ; I • e ' I 6" SC,Al.E:1 /T 1'-V (D 5'X 6' MONUMENT SIGN AN INTERIOR ILLUMINATED ALUMINUM CONSTRUCTED MONUMENT SIGN WITH TWO EQUAL PANELS. 76 AND CAR WASH. 2'-4" X 2'-6" AND 1 PRICE PANEL 3'-4" X 5'-0". BACKGROUND IS BLUE VINYL #230-37 OVER WHITE PLASTIC. 76 CIRCLE IS ORANGE 3-M VINYL #220-44 OVER WHITE PLASTIC. SHOW THRU WHITE GRAPHICS ON ALL 3 PANELS. Jim SCAU: 1/20= HONDAMM11 lf%Al:NNT SIGN AN ALUMINUM CONSTRUCTED SIGN WITH THE ICON AND HONDA LETTERS SECTION VACUUM FORMED PLASTIC. THE BACKGROUND IS BLUE PMS 285C WITH THE ICON AND LETTERS WHITE. THE REVEAL AND BASE ARE ALUMINUM PAINTED WHrrE, INTERIOR ILLUMINATION IS FLOURESrEW 1 4.MPS 800 MA HIGH of r—rr n. W I SEE SITE PL AcN W I (Z) 6'X 6' MONUMENT SIGN SCALE:1/2'=1'4r AN INTERIOR ILLUMINATED ALUMINUM CONSTRUCTED MONUMENT SIGN DIVIDED INTO 4 EQUAL PANELS. 76 PANEL 3-M VINYL #220-37 BLUE OVER WHITE PLASTIC. ORANGE IS 3-M VINYL #220-44 OVER WHITE PLASTIC. CAR WASH IS BLUE #230-37 OVER WHITE PLASTIC. BURGER KING IS AS FOLLOWS: 3-M CIRCLEBLUE #VQ8 74 7. YELLOW #VQ5971 GRAPHICS RED #VQ5970. WHITE BLOCK OUT VIV 9482 OVER WHITE PLASTIC. 0 z = 0 - r- O IL Z .. Lu -cr LU Vf Z C Q W Z gUUUo UJ „ � z00 W �U� F- N W -j W 1- �tnm J a ;M .5 0 d ea= _ ZUJ x�p3 0zw, zp ¢04 co =No i�LU 0 P0:Z J Dah z0�U' 0 (D0A ¢�O UOo°°O Q op n� z zu-2Z� z Q z S Z O z Z<LLJW= 0 it0°uj OAU=¢ �xWW 0►—uj J J co X UJ u LU ■ i- co LU LU 04 LU N J Qi fn Z a t1> W U -- W a a p°.-:�: z LO co LU cr Gi >¢_ cn2z ¢�L; Jwa U3 _ m w cn0 p �Q QN ZuuiPul m ul Z zuu o O a W z - N= L) Z UV Z1U WCO010 Q W O p¢0 W p�UN C Q==O Ul) G � Z J en p J W Z a Q m to W S y' U a / = O n i m; i j l i MANMRAJL . Wfoi n76 i h CAR QUICK 11 WASH LUBE oFREEWAY PYLON SIGN FREEWAY PYLON SIGN -"ROOF" CAP: ALUMINUM FABRICATED ROOF SECTION NON -ILLUMINATED TOP EDGING PAINTED GRAY WITH A BLACK ACCENT & WHITE BACKGROUND, TEX-COTE FINISH. - "DIAMOND BAR": ALUMINUM FABRICATED CABINET WITH A PLEXILEXAN FACE WITH VINYL GRAPHICS. GRAPHICS ARE BLUE VINYL WHITE TRIM, INTERIOR ILLUMINATION IS HIGH OUTPUT FILOURESCENT LAMPS. CABINET IS WHITE WITH TEX-COTE FINISH. -"HONDA': SAME AS ABOVE WITH CORPORATE BLUE GRAPHICS. -"MESSAGE CENTER DISPLAY": STATIC MESSAGE CENTER DISPLAY CONFORMING TO STATE OF CALIFORNIA & DEPT OF TRANSPORTATION REQUIREMENTS, SECTION #5405 (d-1) UNDER AUTHORIZED DISPLAYS FOR FREEWAYANTERSTATES: CHANGEABLE MESSAGE CENTER DISPLAY SHALL EXPOSE A STATIC MESSAGE FOR NOT LESS THAN 4 SECONDS, NOR SHALL THE INTERVAL BETWEEN EACH MESSAGE BE LESS THAN ONE SECOND WITH NO FLASHING, NO ANIMATION & NO CONTINUOUS MOTION. LAMP ILLUMINATION NOT TO EXCEED AN OUTPUT LEVEL OF 15 WATTS PER INDIVIDUAL LAMP -"BRAND PANEL CABINET": FABRICATED ALUMINUM CABINET WITH FOUR BRAND PANELS, USING FLEXIBLE FACES WITH VINYL COPY AND INTERIOR ILLUMINATION HIGH OUTPUT FLOURESCENT LAMPS. -"BRAND PANEL COPY' ' : UNION 76 LOGO, ORANGE CIRCLE IS 3-M VINYL #220-44, BLUE 76 IS 3-M VINYL #220-37. BURGER KING LOGO, BLUE 3-M VINYL VQ8747, RED 3-M VINYL VQ5970, YELLOW 3-M VINYL Vq5971, WHITE 3-M VINYL VTV9482 BLOCK OUT. CAR WASH LETTERS, BLACK 3-M VINYL #230-22. -POLE COVER: POLE COVER AND SURROUNDING .125 ALUMINUM WITH WHITE TEX-COTE FINISH. PART 2 - SUMMARY OF ENVIRONMENTAL FACTORS POTENTIALLY AFFECTED The environmental factors checked below would be potentially affected by this project, involving at least one impact that is a "Potentially Significant Impact" as indicated by the checklist on the - following pages. 1. Land Use and Planning _ 9. Hazards _ 2. Population and Housing 10. Noise 3. Geologic Problems _ _ 11. _ Public Services 4. Water 12. _ Utilities & Service Systems _ 5. Air Quality _ 13. Aesthetics 6. Transportation/ _ Circulation _ 14. Cultural Resources _ 7. Biological Resources _ 15. Recreation 8. Energy & Mineral 16. _ Mandatory Findings Resources _ of Significance _ 0 PART 3 - DETERMINATION Project Number: DCA2001-02/CUP2001-02/CSP2000-01 To be completed by Lead Agency On the basis of this initial evaluation: I find that the proposed project COULD NOT have a significant effect on the environment, and a NEGATIVE DECLARATION will be prepared. X I find that although the proposed project could have a significant effect on the environment, there will not be a significant effect in this case because the MITIGATION MEASURES described on an attached sheet have been added to the project. A NEGATIVE DECLARATION will be prepared. I find that the proposed project MAY have significant effect on the environment, and an ENVIRONMENTAL IMPACT REPORT is required. I find that the proposed project MAY have a significant effect(s) on the environment, but at least one effect 1) has been adequately analyzed in an earlier document pursuant to applicable legal standards, and 2) has been addressed by mitigation measures based on the earlier analysis as described on attached sheets, if the effect is a "potentially significant impact" OR "potentially significant unless mitigated." An ENVIRONMENTAL IMPACT REPORT is required, but it must analyze only the effects that remain to be addressed. I find that although the proposed project could have a significant effect on the environment, there WILL NOT be a significant effect in this case because all potentially significant effects (a) have been analyzed adequately in an earlier EIR pursuant to applicable standards and (b) have been avoided or mitigated pursuant to that earlier EIR, including revisions or mitigation measures that are imposed upon the proposed project. Ann J. Lungu Signature Printed Name August 30, 2001 Date PART 4 - EVALUATION OF ENVIRONMENTAL IMPACTS 1. A brief explanation is required for all answers except "No Impact" answers that are adequately supported by the information sources a lead agency cites in the parentheses following each question. A "No Impact" answer is adequately supported if the referenced information sources show that the impact simply does not apply to projects like the one involved (e.g. the project falls outside a fault rupture zone). A "No Impact" answer should be explained where it is based on project -specific factors as well as general standards (e.g. the project will not expose sensitive receptors to pollutants, based on a project -specific screening analysis.) 2. All answers must take account of the whole action involved, including off-site as well as on-site, cumulative as well as project -level, indirect as well as direct, and construction as well as operational impacts. 3. "Potentially Significant Impact" is appropriate if there is substantial evidence that an effect is significant. If there are one or more "Potentially Significant Impact" entries when the determination is made, an EIR is required. 4. "Potentially Significant Unless Mitigation Incorporated" applies where the incorporation of mitigation measures has reduced an affect from "Potentially Significant Impact" to a "Less than Significant Impact. " The lead agency must described the mitigation measures and briefly explain how they reduce the effect to a less than significant level (mitigation measures from Section XVII, "Earlier Analyses," may be cross-referenced). 5. Earlier analyses may be used where, pursuant to the tiering, program EIR, or other CEQA process, an effect has been adequately analyzed in an earlier EIR or negative declaration. Section 15063 (c)(3)(D). Earlier analyses are discussed in Section SVII at the end of the checklist. 6. Lead agencies are encouraged to incorporate into the checklist references to information sources for potential impact (e.g. general plans, zoning ordinances). Reference to a previously prepared or outside document should, where appropriate, include a reference to the page or pages where the statement is substantiated. A source list should be attached, and other sources used or individuals contacted should be cited in the discussion. Potentially Potentially Significant Less Than ENVIRONMENTAL AL ISSUES Significant Unless Significant No Impact Impact Mitigation Impact Incorporated 1 I AND D PLANTING. Would the project: a. Conflict with any applicable land use plan, policy, or regulation of an agency with juris- diction over the project (including, but not limited to the General plan, specific plan, local coastal program, or zoning ordinance) adopt -ed for the purpose of avoiding or mitigating an environmental effect? Source X #s: General Plan, I-11 & 27, (C); City of Diamond Bar Development Code, Title 22, p. II- 4, 7, 15- 2, C-3 Zone, p.III, Section 22.36.120.0 & p.III-136-137, Section 22.36.80; project application. b. Conflict with applicable habitat conservation plan or natural community conservation plan? Source #s: General Plan, p. III -10 et X seq.; Development Code, III -149; project application. c. Disrupt or divide the physical arrangement of an established community (including a low- income or minority community)? Source #s: Project site plan, General Plan, I-1 et seq., II- X 1 et seq.; City of Diamond Bar Development Code, Title 22, p.11-7, 21 & 22, C-3 Zone; Existing Conditions - a. The project site is located within the General Plan land use designation area of General Commercial (C - Max. 1.0 FAR ) and is zoned C -3 -BE (Regional Commercial -Billboard Exclusion). The land use and zoning designation allows for commercial development with signage. However, the proposed signage exceeds the height and area that would be allowed by the City's Development Code. Therefore, Development Code Amendment is requested as part of the application fol commercial development projects, minimum five acres within the C- 3 zone and with freeway frontage. This would affect only three commercial sites within the City. The project site is located at the northwest boundary of the City and is completely isolated from other commercial development. Additionally, the project site is located approximately 20 feet below Grand Avenue. Furthermore, the dealership and fast food restaurant does not have good visability from freeway traveling vehicles. The message reader board would assist in the visibility issue, allow the City and the dealership to be competitive with other citiesand their dealerships, thereby retaining sales tax dollars for the City of Diamond Bar. The applicant has agreed to provide the City with 10 percent of the message time to feature community service announcements. As a result and as conditioned, the proposed signs will not conflict with any applicable land use plan policy, or regulation of an agency with jurisdiction of the project adopted for the purpose of avoiding or mitigating environmental effect. b. The project site consists of four parcels two of which are developed with a car dealership and a faste restaurant. As a result, any special animal habitat or plant species does not exist on the developed parcels. The remaining two parcels are vacant and denude of vegetation or special habitat and are currently utilize as a storage area for the car dealership. This area does not have a habitat or natural community conservation plan. Therefore, there is no conflict with applicable habitat conservation plan were natural community conservation plan. c. The project site is located at the northwest City boundary line and adjacent to the City of Industry and Pomona (SR60) Freeway. It is a stand-alone commercial development and is not surrounded by other commercial or residential development. As a result, it is not anticipated that the proposed project will disrupt or defy the fiscal arrangement of an established community (including a low income o minority community). Potentially Potentially Significant Less Than ENVIRONMENTAL, ISSUES Significant Unless Significant No Impact Impact Mitigation Impact Inco orated 2 POPULATION AND- HOUSING. 'Would the project: a. Displace substantial numbers of people, necessitating the construction of replacement housing elsewhere? Source X #s: 1990 Census of Population; Housing, MEA, p. II-I-19; b. Induce substantial growth in an area either directly or indirectly (e.g. through projects in an undeveloped area or extension of major infrastructure)? Source #s: 1990 Census of Population X and Housing; MEA, p. H-I-19; General Plan EIR, p. 38; General Plan Land Use Map, p. I-27; project site plan/application; c. Displace substantial numbers of existing housing, necessitating the construction of replacement housing elsewhere? Sources #s: Source #s: 1990 Census of Population and Housing; MEA, p. II-I-19; X General Plan EIR, p. 38; General Plan Land Use Map, p. I-27; project site plan/application; Existin Conditions - a. The proposed project is a Development Code Amendment for the C- 3 zone and all sign proposals are for the existing commercial development complexes. As a result, it is not anticipated that the proposed project will cause any general or local population projection to be exceeded. Therefore, the proposed project is not expected to displace substantial numbers of people necessitating the construction of replacement housing elsewhere. b. No change in the City's population is expected due to the proposed project of a Development Code Amendment affecting signs within the C- 3 zone. Therefore, it is not expected that the proposed project will induce substantial growth in the area, directly or indirectly. Additionally, the infrastucture needed to serve the existing commercial development complex is existing. c. The applied for applications -afford -existing commercial development complex. Therefore, the proposed project does not displace any existing housing, thereby not necessitating the construction of replacement housing elsewhere.` ENVIRONMENTAL ISSUES GEOLOGICAL. PR®BLEMIS. Would the 3 project result in or expose people to potential impacts involving: a. Fault rupture? Source #s: General Plan, p. IV -2, 3, Fig. IV -l; MEA, p. H-13-7 et seq.; General Plan EIR, Section III A., pg. 7-10; b. Seismic ground shaking? Source #s: MEA, p. U-13-14, p. II -B-10, Fig. H -B-5 c. Seismic -related ground failure, incliuding lidquefaction? Source #s: MEA, p. II -B-14, p. II -13-10, Fig. II -B-5 d. Landslides ? Source #s: General Plan, p. IV -3, Fig. IV -1; MEA, p. II -B-3, Fig. II -B-2; II -13-15 State of California Seismic Hazard Zones Map dated April 15. 1998; e. Erosion, changes in topography or unstable soil conditions from excavation, grading, or fill? Source #s: General Plan, p. IV -3, Fig. IV -1; f. Subsidence of the land? Source #s: MEA, p. II -13-16; g. Expansive soils? Source #s: MEA, p. 11- B-16: B-16: Potentially Significant Impact Potentially Significant Unless Mtigation Incorporate. Less Than Significant Impact No Impact X X X X X X X Existing Conditions a. No portion of the City has been identified as in an Alquist-Priolo Special Studies Zone. The closest fault is the Diamond Bar fault, which is described as a "small inactive local fault". Historically, there is no record of any earthquake with an epicenter in Diamond Bar or its Sphere of Influence, and no significant movement has ever been recorded for the Diamond Bar fault. The Whittier -Elsinore fault lies approximately four miles from the project site and has been active in historic times. Three faults with the greatest potential for activity are located in excess of 20 miles from the proposed project. Therefore, the likelihood of fault rupture is limited. However,the proposed project relates to the installation of signs within an existing commercial development complex. The installation of all the signs will requirecompliance with the uniform building, building permits and the appropriate inspections. b. The proposed project site lies within an area identified as Seismic Zone 4 by the Uniform Building Code. The site does not appear to be located within an Earthquake Fault Zone. c. The proposed project is for the installation of signswithin an existing commercial development complex. As a result of the installation of signs,to it is not anticipated that d. The proposed project is for the installation of signs within an existing commercial development complex. Therefore, seismic -related ground failure, including lidquefaction is not anticipated to due to the installation of signs. e. The proposed project is for the installation of signs within an existing commercial development complex. Erosion, changes in topography or unstable soil conditions from excavation, grading, or fillmit processis not expected to occur. f. The proposed project is for the installation of signs within an existing commercial development complex. Subsidence of the Landis not expected to occur to the installation o signs. g. Almost all soils in Diamond Bar have the capacity to be expansive. However, the project site is developed with a commercia]complex. The installation of signage is not expected to affect the soil's capacity to be expanse. Therefore, it is not anticipated that expansive soils would adversely affect the project site. Potentially ENVIRONMENTAL ISSUES Potentially Significant' Significant Less Than Unless Significant No Impact Impact Mitigation Impact Incorporated 4 WATER. Would the project result in: " a. Changes in absorption rates, drainage P, tterns, or the rate and amount of surface runoff? Source #s: City of Diamond Bar X Public Works Division; project application; b. Exposure of people or property to water related hazards such as flooding? Source #s: General Plan, p. IV-4, Fig. IV-2, FEMA Flood Panel No. 0650430980 B, X Zone C, 12/2/80; c. Discharge into surface water or other alteration of surface water quality (e.g. temperature, dissolved oxygen or turbidity)? Source #s: MEA, p. II-C-3, 4, X Fig. II-C-1; d. Changes in the amount of surface water in any water body? Source #s: MEA, p. II-C 3, 4, Fig. II-C-1; project application; X e. Changes in currents, or the course of direction of water movements? Source #s: MEA, p. II-C-3, 4, Fig. II-C-1; City of Diamond Bar Public Works Division; X project application; ges in the quantity of ground waters relther through direct additions ordrawals, or through interception of an aquifer by cuts or excavations or through substantial loss of groundwater recharge X capability? Source #s: MEA, p. II-c-3, 4, Fig. II-C-1; project application; g. Altered direction or rate of flow of groundwater? Source #s: City of Diamond Bar Public Works Division; project X application; h. Impacts to groundwater quality? Source #s: MEA, p. II -P-3-8; project application; x i. Substantial reduction in the amount of groundwater otherwise available for public water supplies? Source #s: MEA, p. II -P-3 X 8; project application; j. Place housing within a 100 -year flood hazard area as mapped on the Federal Flood Hazard Boundary or Flood Insurance Rate Map or other flood hazard delineation map or place with 100 -year X flood hazard area structures, which would impede or redirect flood flows? Source #s: General Plan, p. IV -4, Fig. IV -2, MEA, p. II -C-1 et seq. Existin Conditions - a. The project siteis currently developed with a commercial complex. The installation assigns is not expected to change the absorption rate, drainage patterns, or the rate and amount of surface runoff. b. IThe project is not located within a flood hazard area. According to the Fema Flood Map. the project site is located within Flood Zone C, a 100 year minimal flooding area. Considering this informationand the fact that the application request is for the installation of signs, it is not expected that the proposed project will expose people or property to water related hazards, such as flooding. There is no body of surface water on, or in the vicinity of the project site. Therefore, no impacts related to the surface water features, quality or flow will affect the project site.. f. 11t is not expected that the installation of signs will result in a change of groundwater quality either through direct additions or withdrawals, or through interception of an aquifer by cuts of excavations, or through substantial loss of ground water recharge ability. as a result, it is not expected that the installation of signs will have a significant impact on the recharge of groundwater because of the reduction in pervious surfaces. g., h. The proposed project will not effect the direction or rate of flow of groundwater due to conditions described above (a through f). i. It is not anticipated that the proposed project will cause a substantial reduction in the amount o groundwater for public supplydue to the fact that the project involves the installation of signs. j. The project site is not located within a flood hazard area. Potentially_ Potentially Significant Less Than ENVIRONMENTAL ISSUES Significant Unless Significant No Impact Impact Mitigation Impact Incorporated 5 AIR QUALITY. Would the project: -a. Conflict with or obstruct the implementation of the applicable air quality plan? Source #s: SCAQNID Air X Quality Handbook; b. Expose sensitive receptors to pollutants? Source #s: MEA, p. II -F-8-10, Fig. II -F-3 X c. Result in cumulatively considerable net increase of any criteria pollutant for which the project region is non -attainment under an applicable federal or state ambient air quality standard (including releasing X emissions, which exceed quantitative thresholds for ozone precursors)? Source #s: SCAQNID Air Quality Handbook; d. Create objectionable odors? Source #s: SCAQNID Air Quality Handbook; X Existing Conditions - a. Air quality is not to expected to be affected by the installation of signs. The installation o signs is not listed as the project that would affect air quality in the South Coast Air Quality Management District Quality Handbook as calculated on Table 9-1. Therefore, the proposed project is not expected to conflict with or obstruct the implementation of the applicable ai quality plan. b. There are no know sensitive receptors within the vicinity of the site. Therefore, any impacts to sensitive receptors is not expected. c. As stated in Items a. and b. above, air quality is not expected to be affected due to the installation of signs. Therefore, the installation of signs is not expected to result in cumulatively considerable net increase of any criteria pollutant for which the project region is non -attainment under an applicable federal or state ambient air quality standard (including releasing emissions. which exceed quantitative thresholds for ozone precursors). d. The installation of signs is not expected to create objectionable odors affecting a substantial number of people. The fact of the matter is that the subject commercial development complex is located adjacent to the freeway which is more than likely to create objectionable odors then the installation of sips at the subject commercial development complex. Potentially. Potentially Significant Less Than ENVIRONMENTAL ISSUES Significant Unless Significant No Impact Impact Mitigation Impact Incorporated 6 TRANSPORTATION/CIRCULATION. , Would the project result in: a. An increase in vehicle trips which is substantial in relation to the existing traffic load and capacity of the street system (i.e. result in substantial increase in either the number of vehicle trips, the X volume to capacity ratio on roads, or congestion at intersections) Source #s Project application; b. Substantially increase hazards due to design feature (e.g. sharp curves or dangerous intersections) or incompatible uses (e.g. farm equipment)? Source #s X City's Public Works Division; project application/site plan; c.. lInadequate emergency access? Source#s City's Public Works Division; X d. Inadequate parking capacity on-site? Source #s: City of Diamond Bar Development Code, Tittle 22, p. III -91, et X seq.; project site plan; e. Exceeding, either individually or cumulatively, a level of service standard established by the county congestion management agency for designated roads and highways? Source #s: City's Public Works Division; Congestion X Management Plan, Ordinance No. 01 (1993); City of Diamond Bar Development Code, III -157 et. seq.; project application; f. Conflict with adopted policies, plans, or programs supporting alternative transportation (e.g. bus turnabouts, bicycle racks)? Source #s: General Plan, P. V-22; Congestion Management Plan, X Ordinance No. 01 (1993); City of Diamond Bar Development Code, III-157 et. seq.; project application; g. Change in rail, water, or air traffic patterns, including either an increase in traffic levels or a change in location that X results in substantial safety risk? Source #s: MEA, p. II-T-36; project application; Existing Conditions - a. It is not anticipated that the installation of signs will increase the number of vehicle trips to the fact that the installation of the signs will take approximately one week to accomplish. It is expected that the signs will increase business to the subject to commercial development complex. The maximum number of vehicle trips that the subject to commercial development complex would generate was considered prior to the construction of the complex. Therefore, an increase in vehicle trips which is a substantial in the relation to the existing traffic loads incapacity of the street system is not expected as a result of the installation of signs. b. The on-site and off-site circulation was reviewed with the approval of the development complex and has been found not to results in hazards to safety from design features o incompatible uses-the installation of signs will not affect the on-site and off-site circulation o the commercial development complex. C. The installation of signs at the commercial development complex will not change the site' design, configuration, access, and on-site off-site circulation in any way. Originally, prior to the subject project site's development emergency access was reviewed and considered adequate. As a result, it is anticipated that the existing emergency access for the project site d. The installation signs will not affect to the number of parking spaces on site. Prior to the commercial development complexe's construction parking was reviewed and deemed adequate. Therefore, the installation of signs will not result in insufficient parking. e., f. The installation of -signs-does-not-expected-to effect the level ofservicestandards at related and nearby intersections. When the commercial development complex was originally approve nearby and related intersections were reviewed and mitigation measures installed. The recently approved dealership expansion and car wash/lube facility also paid traffic mitigation fees to improve nearby and related intersections. Therefore, levels of service have been established. The proposed project is consistent with the General Plan and that the installation of signs encourages the retention and expansion of the existing businesses in the commercial development complex and encourages revenue generating uses. Additionally the General Plan states that the City should ensure that commercial development is designed with the precise concept for adequate signage. g. No rail, waterborne, or air traffic facilities or operations are in the vicinity of the proposed project. Therefore, the installation of signs will not impact these facilities or operations. Potentially Potentially Significant Less Than ENVIRONMENTAL ISSUES Significant Unless Significant No Impact Impact Mitigation Impact Incorporated 7 BI®LOGICAL RESOURCES. Would the project: a. Substantial adverse effect, either directly orthrough habitat modifications, on any species identified as a candidate, sensitive, or special status species in local or regional plan, policies, or regulations, or by the California X Department of Fish and Game or U.S. Fish and Wildlife Services? Source #s: MEA,p. II-D-1-8; General Plan, p. III- 11; project site plan/ application; b. Substantial adverse effect on and riparian habitat, federally protected wetlands as defined by Section 404 clean Water Act, or other sensitive natural community identified in local or regional plans, policies, regulations or by the California Department of fish and X Game or U.S. Fish and Wildlife Services? Source #s: MEA, p. II-D-1-8; General Plan, P. III-11; City of Diamond Bar Development Code. p. III-149 et seq.; project site plan/application; c. A conflict with any local policies or ordinances protecting biological resources, such as a tree preservation policy or ordinance? Source #s: MEA, p. II-D-1-8; General Plan, p. III-11, City X of Diamond Bar Development Code, p. III-149 et. seq.; d. Conflict _with -the provisions of -an adopted Habitat Conservation Plan, Natural Community conservation Plan, or other approved local, regional or state habitat conservation plan? Source #s: X General Plan, p. I-15-16, p. III -11; MEA p. II -D-1-8; City of Diamond Bar Development Code, p. III -149 et. seq.; e. Substantial interference with the movement of any native resident or migratory fish or wildlife species or with established native resident or migratory X wildlife corridors, or impede the use of native wildlife nursery sites? Source #s: MEA, p. II -D-1-8 & 18; Existing Conditions - a.,b. The proposed project will not result in impacts to endangered, threatened, or rare species o their habitats, or riparian habitat, or federally protected wetlands as defined because none exist on the project site. The project to site is partially developed and will soon be completely developed. Endanger, threatenedor rare species or their habitats, or riparian habitats o federally protected wetlands did not exist at the project site. c. The City's Development Code protects and preserves oak, walnut, sycamore, arroyo willow and naturalized California pepper trees. The project site is partially developed and soon will be completely developed and is considered a commercial development complex. As a result, the project site does not contain oak, walnut, sycamore, Arroyo Willow and naturalize California pepper trees. Therefore, the proposed project will not conflict with any local policies or ordinances protecting biological resources. d. The installationof signs will not conflict with the provisions of an adopted Habitat Conservation Plan, Natural Community Conservation Plan, or other approved local, regional or state habitat conservation due to the project site's location and of which a plan does not e. The installation of signs will not interfere with the movement of any native resident o migratory fish or wildlife species or with established native resident or migratory, wildlife corridors, or impede the use of native wildlife nursery sites because none exist through the existing commercial development complex.. Potentially Potentially Significant Less Than ENVIRONMENTAL ISSUES Significant Unless Significant No Impact Impact ]Mitigation Impact Incorporated ENERGY AND MINERAL S RESOURCES. Would the project: a. lResult in the loss of availability of locally -important mineral resource recovery site delineated on a local General plan, specific plan or other land X use plan? Source #s: General Plan, p. III -14; project application; b. Result in the loss of availability of a known mineral resource that would be the future value to the region and the X residents of the State? Source #s: MEA, p. III -B-17; project application; lExisting Conditions - a. The City of Diamond Bar does not have a locally -important resource recovery site that is delineated on a local General plan, specific plan or other land use plan. As a result, the installation assigns will not result in the loss of said resource. b. The City of Diamond Bar is not within an area identified as possessing mineral resources o regional value. Therefore, it is not anticipated the installation of signs will result in the loss o availability of mineral resources that would be of future value to the region and residents o the State. Potentially-_ Potentially Significant Less Than ENVIRONMENTAL ISSUES Significant Unless Significant No Impact Impact Miitigation Impact Incorporated 9 HAZARDS. Would the project: a. Create a significant hazard to the public or the environment through the routine transport, use, or disposal of hazardous material; or create a significant hazard to the public or the environment through reasonable foreseeable upset and X accident conditions involving the release of hazardous materials into the environment? Source #s: MEA, p. II - M -1; project application, General Plan, P. IV -1 et seq.; project application; b. Impair the implementation of or physically interfere with an adopted emergency response plan or emergency evacuation plan? Source #s: X Multihazard Function Plan, City of Diamond Bar, 1992; c. Emit hazardous emissions or handle hazardous or actively hazardous materials, substances, or waste within one-quarter mile of an existing or proposed school? Source #s: Walnut X Valley Unified School District; Pomona Unified School District; City of Diamond Bar House Numbering Map; project application; d. 113e located on a site which is included on a list of hazardous materials sites compiled pursuant to Government Code Section 65962.5 and, as a result, would it create a significant hazard to the X public or the environment? Source #s: MEA, p. II -M-1 et seq.; project application/ site plan; e. JExpose people or structures to a significant risk of loss, injury or death involving wildland fires, including where wildlands are adjacent to I T urbanized areas or where residences are intermixed with wildlands? Sources #s: X MEA, p. II -K -I; General Plan, p. IV -1 et. seq.; Uniform Building Code, 1998; project application/site plan; ding Conditions - a.,c. The installation of signs is not expected to create a significant hazard to the public or th environment through routine transport, use, or disposal of hazardous materials; or create significant hazard to the public or the environment through reasonable foreseeable upset an accident conditions involving the release of hazardous materials into the environment. It i expected that materials utilized during the construction phase will generate less tha. significant impacts. Additionally, there are no schools located within 1/4 of a mile of th proposed project site. b. IThe installation of signs is not expected interfere with the City'semergency response plan o evacuation plan. d. No current significant hazard to the' public or the environment exist on the site that was no review and addressed with the approval of uses at the commercial development complex Therefore, people will not be exposed to existing sources of potential health hazards. e. The project site is not located within an area where wildlands exist. Therefore, the installatior of signs is not expected to expose people or structures to a significant risk of loss, injury of death involving wildland fires. Potentially__ Potentially Significant Less Than ENVIRONMENTAL ISSUES Significant finless Significant No Impact Impact Mitigation Impact Incorporated 10 NOISE. Would the project result in: a. Exposure of persons to or generation of noise levels in excess of standards established in the local general plan or noise ordinance, or applicable standards of other agencies; or exposure of persons to or generation of excessive groundbome vibration or groundborne X noise levels? Source #s: General Plan, p. IV -15; MEA, p. H -G-1 et seq.; City of Diamond Bar Development Code, p. III - 81 et.seq.; project application/site plan; b. A substantial permanent increase or temporary or periodic in ambient noise levels in the project vicinity above levels existing without the project. Source #s: General Plan, p. IV -15; MEA, p. 11-G-1 X et seq.; City of Diamond Bar Develop- ment Code, p. III -81 et. seq.; project application/site plan; Existing Conditions a., b The the installation of signs as proposed is not anticipated to increase existing noise. The existing commercial development complex is located adjacent to the freeway. As a result, it is highly unlikely that the signs will increase existing noise levels; thereby, exposing persons to excessive noise levels or excessive groundborne vibration or groundbome noise levels. Potentially Potentially Significant Less Than ENVIRONMENTAL ISSUES Significant Unless Significant No Impact Impact N itigation I Impact Incorporated PUBLIC SERVICES. Would the project have an 11 effect upon, or result in a need for new or altered government services, in any of the following areas: a. Fire Protection? Source #s: General Plan, p. IV -1 et seq.; b. Police Protections? Source #s: General Plan, p. IV -1 et seq.; c. JSchools? Source #s: MEA, p. II -0-1; d. JParks? Source #s: General Plan, p. III -2 et seq.; e. Other governmental services? Source #s: General Plan, p. VI -1 et seq.; X X X X X 'tin Conditions - a.,b. The installation signs is not expected to result in substantial adverse physical impacts associate with fire protection and/or police protection services from the Los Angeles County Fire and Sheri Departments. c. The installation of signs is not expected to result in substantial adverse physical impacts associ with schools. d. The installation of signs is not expected to result in substantial adverse physical impacts associ with parks e. No other specific governmental services have been identified that may be impacted by installation of signs. Therefore, the proposed project will have no effect upon, or result in a r for new or altered government services relating to the maintenance of public facilities, incluc roads. Potentially Potentially Significant Less Than ENVIRONMENTAL ISSUES Significant Unless Significant leo Impact Impact Mitigation Impact Incorporated 12 UTILITIES AND SERVICE SYSTEMS. Would the project result in a need for new systems or supplies, or substantial alterations to the following utilities: a. Power or natural gas? Source #s: General Plan, p. I-18, VI -2; X b. Communication systems? Source #s: General Plan, p. 1-18, VI -2; X c. Local or regional water treatment or distribution facilities? Source #s: General Plan, p. I-18, VI- X d. Sewer or septic tanks? Source #s: General Plan, p. I-18, VI -2; X e. Storm water drainage? Source #s: General Plan, p. I-18, VI -2; X f. Solid waste disposal? Source #s: General Plan, p. I-18, VI -2; X g. Local or regional water supplies? Source #s: General Plan, p. I-18, VI -2; X Existing Conditions - a. -g. The installation of signs within an existing commercial development complex is not expected to result in the need for new systems or supplies or substantial alterations to the following: electrical power or natural gas; communication systems; local or regional water treatment or distribution facilities; sewer systems; storm drainage systems; and solid waste disposal systems. All said systems and supplies for the necessary utilities are existing. Potentially ENVIRONMENTAL ISSUES Potentially Significant Less Than Significant Unless Significant No Impact Impact Mtigation Impact Incorporated. a. Have a substantial adverse affect on a scenic vista or damage scenic resources, including, but not limited to trees, rock out croppings, and historic buildings within a state scenic highway? Source X #s: General Plan, p. III -10; project application; b. Substantially degrade the existing visual character or quality of the site and its surroundings? Source #s: General Plan, P. III -10; City of Diamond Bar's Development Code, p. IV -I l et. seq.; 9•� City Design Guidelines, p. 1-25; project application; c. Create a new source of substantial light or glare, which would adversely affect day or nighttime views in the area? Source #s: City of Diamond Bar's Development Code, p. IV -11 et.seq.; . X City Design Guidelines, p. 1-25; project application; illumination report prepared by EMI dated 2/15/01; Existing Conditions - a-c. The installation of-proposed-signs is not expected to have -a significant effect on a scenic vista, scenic resources, or degrade the visual character of the site or its surroundings or create a new source of substantial light or glare. The proposed signs are architecturally compatible with the existing commercial buildings at the project site. The project site is physically and visually isolated from residential properties and all the adjacent to the freeway is also visually isolated due to grades and traffic speed. Due to isolation of the project site and the fact that there is an existing sign on-site that is comparableto the proposed electronic message sign with the exception of electronic message board being missing, it is not anticipated that the negative impacts will be substantial. the proposal lands are consistent with economic development goals of the General plan and will benefit the City by the dealership's increase in sales tax income as well as the 10 percent time that the dealer is willing to provided the City for community service messages. The installation of such signs allows the City of Diamond B Bar to be competitive with other cities that have auto dealerships and the same kind of signs. Pursuant to the illumination report provided by EMI, the electronic reader board sign is not expected to have a significant negative impact related to glare or light. Potentially Potentially Significant Less Than [E-NVERONMIENTAL ISSUES Significant Unless Significant No Impact Impact Mitigation Impact Inco orated . N -J -S'w.a�..SS:':0.... a. Directly or indirectly destroy a unique paleontological resource or site or unique geologic features? Source #s: X MEA, II -H-1 et. seq.; b. Cause a substantial adverse change in the significance of an archaeological resource pursuant to 15064.5. Source X #s: MEA, H -H-1 et seq.; c. Cause a substantial adverse change in the significance of historical resources as defined in 15064.5? Source #s: MEA, X 11-H- let seq.; d. Have the potential to cause a physical change, which would affect unique ethnic cultural values? Source #s: X MEA, II -H - let seq.; e. Restrict existing religious or sacred uses within the potential impact area? Source #s: MEA, II -H-1 et seq.; X Exis ng Conditions - TThare no palenontological sites identified within the City. The project site currently s a graded flat pad and commercial development. Therefore, the installation signs t directly or indirectly destroy a unique paleontological resource or site or unique c feature. b. The Archaeological Information Center with the University of California at Los AngeleInot conducted a records search in which five areas have been identified archaeological resou within the Diamond Bar City limits or sphere of influence. However, the project site is located within these five sites. Therefore, the installationof the proposed signs will not cause a substantial adverse change in the significance of archaeological resources. c. No historical_ sites -have- been identified-within--the-vicinity oftheproject-site-and none are expected to occur with the installation of the proposed signs. According to the Archaeological Information Center, there are at present not recorded historical sites within a one -mile radius around the City or its sphere of influence. d.,e. No unique ethnic cultural values, religious or sacred uses are located within a quarter mile o the project site. Therefore, the installation of proposed signs will not have the potential to create adverse impacts on said resources. - Potentially Potentially Significant Less Than ENVIRONMENTAL ISSUES Significant Unless Significant No Impact Impact ]Mitigation Impact _ Inco orated ___.. __-�. .—_-;.eye-.:Y.►, i'Cu: t '.SAti.�w4:. 4:.:4.fait�:. iai....... a. lIncreasethe demand use of existing neighborhood and regional parks or other recreational facilities such that substantial deterioration of the facility X would occur or be accelerated? Source #s: General Plan, p. II -1 et seq.; b. Include recreational facilities or require the construction or expansion of recreational facilities, which might have an adverse physical effect on the X environment? Source #s: General Plan, p. H-1 et seq.; 'ting Conditions - a.,b.The installationof the proposed signs are not generally associated with creating adverse effects on parks or other recreation opportunities. . Potentially Potentially Significant Less Than ENVIRONMENTAL ISSUES Significant Unless Significant No Impact Impact Mitigation Impact Inco orated a. Does the project have the potential to degrade the quality of the environment, substantially reduce the habitat of fish or wildlife species, cause a fish or wildlife population to drop below self sustaining level, threaten to eliminate a plant or animal community, reduce the number or X restrict the range of a rare or endangered plant or animal or eliminate important examples of the major periods of California history or pre-history? b. Does the project have the potential to achieve short-term, to the disadvantage of long-term, environmental goals? X c. Does the project have impacts that are individually limited, but cumulatively considerable? ("cumulatively considerable" means that the incremental effects of a project are considerable when viewed in connection with the effects of X past projects, the effects of other current projects. and the affects of probable future projects.) d. Does the project have environmental effects, which will cause substantial adverse effects on human beings, either X directly or indirectly? LExisting Conditions - a.Due to the information presented in the application, plans submitted and site surveys, it is anticipated that the installation of the proposed signs do not have the potential to degrade the quality of the environment, substantially reduce the habitat of fish or wildlife species, cause a fish or wildlife _population__to.drop below -self -sustaining --level, threaten -to eliminate-a-plarirot �tmal community, reduce the number or restrict the range of a rare or endangered plant o eliminateal or important examples of the major periods of California history or pre- history. b. Due to the information presented in the application, plans submitted, site surveys and analysis within this document, it is anticipated that the installation of the proposed signs do not have the potential to achieve short-term, to the disadvantage of long-term, environmental goals? c. Due to the information presented in the application, plans submitted, site surveys and analysis within this document, it is anticipated that the installation of a proposed signs do not have impacts that are individually limited, but cumulatively considerable. d. Due to the information presented in the application, plans submitted, site surveys and analysis within this document, it is anticipated that the installation of the proposed signs do not have environmental effects, which will cause substantial adverse effects on human beings, eithe directly or indirectly. O 4:1 =0 4 4.- ;t U Ln A)" 0 u cr cc w 40 > > -= to 00 0 4) U4 6. to -j� co > u cc 0 tn 0 tj GL 0 M. ww Cgs cz •0 T3 in a kn g� E M > > U) 0 C.) o u 04 ev (D U C-4 0R- L. 0 to Rrj r. CL — 0. M 0 =0 1.. VU 0 r. ani 8. =0 4 4. Cd —W E E 0 0 U2 4; > > cqs •N C,3 0 tn w 4.) C) 00 lu: "IOU cqj c) Z 00 2 4to v U vi 't czcqs t. 1. < Oz z cn CD W 0 r- 0 00 = 00 0 00 r, z g ON Ln 00 ON O kn tr) et w uw o C13 41 u U U u lu C's 0 0 00 U cl, CJ 0 .4) > O =(n ac>a¢ CO) o CIS cl co cc co Ip :37!;' --, .._. .... _.•�,-r ._.:. _...Tye. . ij. TOT 3;4.•., t-• 1:41?;.->�•' '=:-.. •` : • '� ;�� �;1; , < e d :• • IAwfi tW'Wwk 1d• flat Not v*0-oA S+f;L • %- GSIbfM'iS011e POIRW4 ir. w w �.Yc�A :J,; .af � � ,• •(f1tA�B6 a7Gt82W'1[t�:Ranmt6hht') 'M. '. +A• ._ _ , 'KANAf — Mean FKAZM 079MM %UtI o OoU _; z`�-•.�';:`��'� 'Z ..''�r _ �, paillyround•h{KdrfRA2EEtAG111+t''tr�6ue�Pad'. �• '� ' r. i a [ - lNmk a'ed "A41t gr Awl 1pm eebMet I. ar y .AJS:'a 7T;tti7- "`t ui i :,•K• ?t,. x. .�:a 1 � � 1 i 'tT�a Rb .G8 �' '.r;.X :mss r,;;��4?r'':,.•::� � �. SPORT MART 1 ~•3" t�._^--t��' ••.se. "4•^y,L, 1 {�t.'�:r[>' :lrvr`^{.k�. rti-�•drs4aa,-na • ( ti1r'c �, - — - -'�iC ��'OS .r•.+ M .`tr. ��•�• � �1"•• 1 J` 11Tny 1„ir,F, ..rLi♦ !2"'.G' 0 ,�a"".c `%e• �-, + `� [ � ,. �+Te �9_., ' `` ':, y^7:..�",a:•'. �:+r'� •>G��`,vt ai+�. ' � ;t .,,i :�� .'� i�c J:{�,,,•'i�rtii.:iif:i.t.:.:_°2.h•.�.�,�±•;"i•:l^'.% .. Im '15:L: S•J S:. iN.:�` V�r r'��Y'�-: i' -' �:: T%r� ��%::r. _ _ _ _ �•: � -- J%:^'r, .-.-; �;.^.. _ p.� �:•_'�j�.:.f� -7j .•, y [�. - _ - .. .�: � :• i� it ..4;'.'r-:•ra :C••'--' ;.r _ •.•�:n.� ' SU 79$7 Ih Rl 0.lwv ROU"O T01 W"WMLTFROY b•lNOE TO n' R[AK .`-,'. .r:,0:= W K:KT t.:vCVrH J' •r'([k:rt'n�lJ t0^.f C>YM.MM::O'r'ICM r}.C: ur.O..OKl1W N.PMIY:['7 ►� RANCH URW5q° superior 96-5-6621eftctHca, Actic; YQRBA�INOA,CA cv.a.e.aeoa fprl -117 A' Ccrcaa__.M -�— w - ard -0q TRc. rax •'> tIP:NYrtAn+Rac:n�••trt,t Awmon STAN JANOCHA -v..trr•e- K.LODGARD [..arssta.+toe •*� swig AS NOTEDRain 6.16-97 Cr 6!C tL w�� t�p iLwm. :;jvmAy w. FAC. "icro c:t+x.,r OF lWt jj*Djg -IrAaF-", IW4jM. F=af me duovmgm - J:�AW V4SW10 CA 4rrr-MU. -0 WP vro4cm) SO Mrl- dh*l B=)OLIwWM- Ail Sh NOW r7*2SZW mAr,m 414 a Fw,p do-dv pet, c, -v- Ewf, ijlvr dawAr mug M=4. *L6- OPW - CR414 ?W-�P 'tWWLJ- OMA17 4- Wim - wl WTiav Hum EW-W-4-wWg rAP-.'-)l V -a PL(o' X 28'-01 MAIMA TO a4 4 44 )-+"- AW94'(16drib fWL; IZIA&,. UMC-FACRP ItWh-r MNE6 4 F4M AfftWtM; Mr. W&rimelL 3%NWJ4* - imr iwm., eAk 4- 1�01*4%6 PWIV C%xp-...Wn7F, Ma ND PIM WPW'e::$ fflrD cw-Alm. vii g6l Ina mu�j� � Gi IOrnai CUQ � � �OU7N[ iL5[[p � •Y 0 4 W a J ZS i J r N y� a Hof J9 W WS•'S� B�V� W� � �j}�I+fgag 2 � p0 adS WN� r pJ q, • i�0 O V r sd V�+ 50 8 al N Nna b •o b I b II b b 4 CQ� 3 z,� • S -Ya A r a ^ R e � ' y � � n -i�wa f Yf W W W KQ tC�J � r J I I J t? b b 2 Z M� W u La LJ 1• A M I 1 LJ 4 2.' 6 - 1 05-20-98 ADIM" i 1. w1w LA UPDATED Spccs GOADC SON TAS SPEC' DATE DESCr4pnoN ey A01. SAN F -RC, 'WAY c) SIGN LOCATION 0 A L�CTRA-.MEGIA AUTHORIZE -0 e DAKTR,\Jl(:^ OAKTRONICS INC ,TROOKINGS. SD 57 Pl1w: WORTHINGTON FORD / LONG AFArw CA I �7 pl7llc--35296-3OtOC OOK DAIr 04-25-96 -Eln =11T 35* -V 25 --Cr 4'Z CITY OF LONG BEACH n" DARK B CRAY 'CITY 12" 24"ILLUMINATED HIGH OF LONG BEACHACKGROUND." . ' Ruh w 11THINGTON LETTERS ARE BLUE WITH WHITE OUTLINE. a.6. r% 0 ILLUMINATED DARK CRAY BACKCROUND. WORTHINGTON" LETTERS t LIP ARE 30* HIGH. -FORO- LETTERS ARE 37.5- HIGH. 31,-6" BLUE LETTERS WITH WHITE OULINE. ELECTRONIC MESSAGE CENTER: ONE DOUBLE FACE ELECTRONIC L DISPLAY WITH 32 LAMPS HIGH 96 LAMPS WIDE. 12, 30 WATT INCANDESCENT LAMPS -a*-0* 3 EXIT BELLFLOWER Eml AND CAL TRANS STATE PERMIT ABOVE V NORTH TAG & LABEL TO BE MOUNTED ON FREEWAY 41-0r ENO OF ELECTRONIC' DISPLAY GRADE FACING FREEWAY. ILLUMINATED DARK CRAY BACKGROUND. 'EXIT' LETTERS ARE 22- HIGH. BLUE LETTERS WHITE WHITE OUTLINE. DARK GRAY STUCCO POLE COVER FINISH. 54'-0" ILLUMINATED CAL WORTHINGTON LOGO PANEL ANO/OR FUTURE BRAND --- ---- I PANEL I -------------------- ---- --- FREEWAY GRADE 2.' 6 - 1 05-20-98 ADIM" i 1. w1w LA UPDATED Spccs GOADC SON TAS SPEC' DATE DESCr4pnoN ey A01. SAN F -RC, 'WAY c) SIGN LOCATION 0 A L�CTRA-.MEGIA AUTHORIZE -0 e DAKTR,\Jl(:^ OAKTRONICS INC ,TROOKINGS. SD 57 Pl1w: WORTHINGTON FORD / LONG AFArw CA I �7 pl7llc--35296-3OtOC OOK DAIr 04-25-96 -Eln =11T VISUAL INIFORMATION SYSTEMS Electronic signs I Large scale Systems High -Voltage and Low -Voltage units CUSTOM SIGNS / AUTO CENTER LOCATIONS 751 TALL, 35' WIDE, 2080 MATRIX, 45R30 SPOT LAMPS, 35' LETTER HEIGHT PRODUC-3HEET Date 11n2iol File: Diamond Bar Honda Nlon2 revt EVA Hectra-Misi®n Advertising uc.#7a7ses AGENDA ITEM NUMBER: REPORT DATE: MEETING DATE: CASE/FILE.NUMBER: City of Diamond Bar PLANNING COMMISSION Staff Report .7.1 November 20, 2001 November 27, 2001 Conditional Use Permit No. 2001-06 and Comprehensive Sign Program No. 2000-02 APPLICATION REQUEST: To install an electronic reader board, three monument signs,. two canopy signs and one dealership identification sign. PROJECT LOCATION: 515-525 S. Grand Avenue (Parcels 1, 2, 3 and 4, Tract 15625) Diamond Bar, CA 91765 PROPERTY OWNER/APPLICANT: Mathew Tachdjian Col -Am. Properties, LLC P.O. Box 4655 Diamond Bar, CA 91765 BACKGROUND: On October 9, 2001, the Planning Commission, at a public hearing, recommended denial of the proposed Development Code Amendment No. 2001-02 to the City Council by Resolution No. 2001-33 based on information presented at the hearing. The Planning Commission's denial was related to general opposition of electronic reader boards in the City of Diamond Bar, visibility from the air and ridgeline/residential properties even though electronic reader board lighting would reflect downward. The Commission was also concerned about signs along the freeway corridor, their relationship to residential properties and consideration of a 1 minimum 1,000 foot separation between a property with an electronic reader board and the nearest residential property. As a result, on October 9, 2001, the Planning Commission continued Conditional Use Permit No.' 2001-06 and Comprehensive Sign Program No. 2.001-01 to November 27, 2001. Furthermore, this project's approval is dependent upon the City Council approval of Development Code Amendment No. 2001-02 related to the type of signs proposed by Conditional Use Permit No. 2001-06 and Comprehensive Sign Program No. 2001-01. The Council will be reviewing Development Code Amendment No. 2001-02 on November 20, 2001, which the Commission on October 9, 2001 recommended denial. The property owner/applicant, Mathew Tachdjian, Col -Am Properties, LLC is requesting to install signs for the Diamond Bar Honda dealership and approved dealership expansion/car wash/lube facility. The proposed signs consist of an electronic reader board, three monument signs, two canopy signs and one dealership identification wall sign. The project site is located at 515-525 S. Grand Avenue (Parcels 1, 2, 3 and 4 of Parcel Map No. 15625 totaling to 4.85 acres). Currently, the project site is partially developed. Parcel 1 is developed with a Honda dealership. Parcel 2 is developed with a Burger King restaurant. Parcels 3 and 4 are undeveloped but have the Planning Commission's approval to expand the dealership and construction a car wash/lube facility, which should occur in the near future. The General Plan land use designation for project site is General Commercial (C). Pursuant to the General Plan, this land use designation provides for the establishment of regional, freeway - oriented, and/or community retail and service commercial uses. The zoning designation for the project site is Regional Commercial (C-3).. This zoning designation permits a wide range of uses (i.e. retail trade, services, fueling/service stations, vehicle repair/maintenance, auto sales, car washes, restaurants, etc). Generally, the following zone and uses surround the project site: to the north is the Burger King restaurant, Diamond Bar Honda dealership, C-3 Zone and the boundary for City of Industry; to the south is the Pomona (SR 60) Freeway; to the east is Grand Avenue and boundary for the City of Industry; and to the west is Old Brea Canyon Road and boundary for the City of Industry. The applicant owns Parcel 1 (Diamond Bar Honda), Parcel 2 (Burger King restaurant), Parcels 3 and 4. Parcel 2 is leased to Burger King. Currently, the project site contains a freeway -oriented freestanding sign which was approved (CUP 89-528) in 1990. The sign's height is 40 feet. A portion of the sign's base, 15 feet, is below Grand Avenue. The remaining portion of the sign extends Od, _25 feet above top -of -curb at Grand Avenue. The sign face area is approximately 460 square feet and is fully illuminated. The sign currently identifies Diamond Bar Honda and Burger King. Also, Burger King has a monument sign located on Parcel 2 and Diamond Bar Honda utilizes wall signs, roof sign I and monument sign on Parcel 1. ANALYSIS: CONDITIONAL USE PERMIT/COMPREHENSIVE SIGN PROGRAM The purpose of a Conditional Use Permit is to provide a process for reviewing specific activities and uses whose effect on the surrounding area cannot be determined before being proposed for a particular location. The review will consider location, design, configuration and potential impacts to ensure that the proposed use will protect the public health, safety and welfare. In this case,*the Conditional Use Permit process is utilized for the freeway -oriented freestanding electronic reader board sign. The purpose of a Comprehensive Sign Program is to integrate a project's signs with the design of structures to achieve a unified architectural statement. A Comprehensive Sign Program provides a means for the flexible application of -sign regulations for multi -tenant projects and other users of multiple signs in order to encourage creativity and provide incentive and latitude in the provisions of multiple signs; A Comprehensive Sign Program is required whenever five or more signs are proposed for a new or existing development and whenever two or more signs are requested by a single tenant in an existing multi -tenant project that is not currently covered by a Comprehensive Sign Program. The number of requested signs and the project site being a multi -tenant commercial development complex meets the criterion for a Comprehensive Sign.Program. Proposed Signs 0 Freestanding Electronic Reader Board Sign The applicant is requesting to install a freeway -oriented - freestanding sign with an electronic reader board. The sign height from the base to the highest point is 65 feet and extends approximately 53.5 feet above top -of -curb at Grand Avenue. A portion of the sign's base, 11.5 feet, is below Grand Avenue. The message center's sign face area is approximately 373 square feet. The sign area above the message center is approximately 233 square feet. The sign face area below the message center is approximately 470 square feet. 3 The total sign face area is approximately 1,074 square feet. This sign will have text identifying Diamond Bar Honda, Union 76, Burger King, car wash and quick lube. The text will reflect corporate colors as identification for each business. The pole and surrounding cabinet will be aluminum with white Tex -Cote finish. It will be located in the same area (Parcel 4) as the existing freeway -oriented sign which is approximately 40 feet high with a total sign face area of approximately 460 square feet. The existing sign extends 25 feet above top -of -curb at Grand Avenue. The applicant has hired a new sign contractor, George Saelzler of Electra -Vision Advertising.' As a result, the electronic reader board sign's design has been modified (see colored exhibit dated November 12, 2001). The height remains the same, 65 feet and the sign face areas are approximately the same. ® Monument Signs Three monument signs are proposed. The first monument sign is 12.5 feet in height with a sign face area of approximately 52.56 square. This sign will display the Honda corporate logo with the "Honda" name in text. It is an aluminum sign with letters in foamed plastic. The background will be blue with letters and logo in white. The reveal and base will be painted white. These colors reflect the new image of Honda that will be utilized in the eventual remodel of the dealership. This monument sign will have interior illumination. It will be located on Parcel 1 adjacent to Grand Avenue at the dealership's main driveway. It is required that the sign be located a minimum 10 feet behind the ultimate right-of-way. The second monument sign will be located on Parcel 3 at the driVeway adjacent to Old Brea Canyon Road, a minimum 10 feet behind the ultimate right-of-way. It will be aluminum, 5.5 feet in height and have a sign face area of 30 square feet with interior illumination. This sign will identify fuel pricing, Union 76 and the car wash. Blue vinyl will be utilized for the background over white plastic with the Union 76 circle in orange and text and numerals will in white. The third monument sign referenced in Exhibit "All was to be located on Parcel 3 adjacent to Grand Avenue. However, it will be deleted from this application. This sign would have identified Burger King, Union 76, the car wash and quick lube facility. The existing Burger King monument sign will remain instead. n I.- e Wall Sign The wall sign will be located on the service center building, adjacent to and facing the freeway. The service center building will be constructed on Parcel 4 where the approved dealership expansion will occur. This illuminated sign's text will consist of "Diamond Bar Honda", the corporate logo and a wave line graphic. The total area of this sign is 266.5 square feet with the text is 60.58 square feet, logo at 70 square feet and wave line at 80 square feet. The colors include Honda blue for the text, logo and wave line. 0 Canopy Signs Two canopy signs are proposed for the gasoline island related to the car wash facility. Each canopy sign contains the Union 76 logo, which is seven square feet. The canopies are illuminated with a white background and the logos are blue and orange, the typical corporate colors. Pursuant to the Development Code, the project site is considered a multiple tenant site which is defined as a commercial development consisting of two or more separate businesses that shared either the same parcel or structure and the use common access and common parking facilities. With the approval of the recent dealership expansion and car wash/lube facility, the project site meets this criterion. As a multiple tenant site, the following signs are permitted: Sign Type Max. Number Max. Area Max. Height Location Lighting Allowed? Monument 1 per street 72 sq. ft. 6 ft. 10 ft. from property lines or ultimate Yes frontage right-of-way V�a 1 -1 1 per bldg. frontage 1.25 sq. ft. of sign area per linear Below edge of roof Within provided sign band area & shall not cover more than 80% of Yes ft. of bldg. sign band area; frontage, max. 125 sq. ft per use Canopy/ 1 per use Single row of on valance only Yes awning text/numbers Additionally, it is required that address numerals with numbers a minimum of three inches in height and not exceeding four square feet of area be placed on the monument signs. Said numerals shall be clearly visible from the adjacent street. Furthermore, landscaping shall be provided at the base of the supporting structure equal to twice the area of one face of the sign. 61 The architectural style of the proposed signs will be consistent with the approved architectural style of the Honda dealership expansion, car wash/lube facility and the eventual remodel of Diamond Bar Honda. The proposed signs will also be compatible with the new image of the Honda stores as prescribed by the Honda Corporation. 11 The proposed signs do not comply with current Development Code standards except for the canopy signs and the fuel pricing monument sign (referenced above as the second monument sign). The freeway -oriented freestanding electronic reader board sign is prohibited by code. The Honda dealership monument sign (referenced above as the first monument sign) is prohibited due to the height and sign face area. The third monument sign is prohibited due to height and location, however the applicant has deleted it from the Comprehensive Sign Program. The wall sign is prohibited due to sign face area. If the Planning Commission recommends approval of Development Code Amendment No. 2001-02 and City Council adopts this amendment, the proposed freeway -oriented freestanding electronic reader board sign, monument signs and wall sign will be in compliance with the amendment and could be approved. The electronic reader board will feature advertisement for Diamond Bar Honda. Graphics, as well as text, may be part of the message. The message center will be turned on at 5:00 a.m. each day and turned off at midnight. The applicant is offering 10 percent of the message time for community service announcements to the City at no charge. -The messages would be related to City events and occasions. Text and graphics may be utilized. Off-site advertising/messages will not be permitted. The 10 percent time frame will be evenly distributed between 5:00 a.m. and midnight. The proposed process and general guidelines utilized for the publishing of messages are as follows: ® One person and/or department would be appointed and made responsible for coordinating on a weekly basis with all the various City departments the message that the City desires to display; ® The one person and/or department would be responsible for prioritizing which messages are to be display for the week ended then fax those messages to the programming staff of Electra -Media, Inc. (EMI) at (310) 725-0817; Messages would be written on the EMI ad express form. The grids on the form approximate or illustrate the number of lines and size of text the can be displayed on the reader board; and ® Messages should be brief so they can be easily -read. Messages will be displayed per Caltrans regulations. As a result, each message will appear static for four seconds, fade off for one second, and then the next message will continue in the same sequence, etc. There will be no continuous motion, animation, or flashing. The electronic reader board's illumination intensity is measured in footcandle. The average light measurement of the sign at 100 yards is four footcandles. The average footcandles from the end of the sign to 50 yards is two footcandles. According to EMI, this is equivalent to the light level transmitted by a typical streetlight in a residential neighborhood. To control extraneous light, the electronic sign will be manufactured with directional louvers. The louvers are horizontal, installed above the lamps and angled to direct light to the freeway. They are constructed of aluminum and painted flat black to control light reflection and glare. The actual lamps are recessed back into the cabinet and no part of the lamp protrudes past the face of the display, thereby controlling the angle of light towards the freeway. An automatic dimming device with multiple settings will be install to dim the light at night and reduce and control halo and glare. The electronic reader board sign will be installed perpendicular to the freeway; therefore each sign face will be viewed from the freeway. The City of Diamond Bar currently has several freestanding freeway -oriented signs. These signs are related to the sale of fuel, food and/or lodging. Several signs advertise fuel sales and were installed before the City was incorporated. In 1991, the City approved a freeway -oriented freestanding sign for the Best Western Hotel. This sign is 60 feet tall and has a sign face area of 128 square feet. The City approved another such sign in 1999. This sign advertises McDonald's/Chevron and the City of Diamond Bar. It is 62.83 feet and has a sign face area of 301.92 square feet. CONCLUSION: The project site is an important commercial area to the City of Diamond Bar in light of its location adjacent to the freeway and Grand Avenue. According to the applicant, approximately 250,000 people per day pass by Grand Avenue on the freeway. The site is located at the northwest city limits adjacent to the City of Industry. It is isolated from other commercial development within the City of Diamond Bar and City of Industry. Therefore, businesses located on the project site depend on passerbys or word-of-mouth for customers. The proposed signage will provide rA better freeway and Grand Avenue identification and visibility. Pursuant to the General Plan, the City should minimize sales tax leakage out of Diamond Bar and encourage the retention, rehabilitation, refurbishment, and/or expansion of revenue generating uses in sufficient quantities to meet the City's needs. The proposed signage including the electronic reader board will serve to further the City'p economic development goals. The type of signage proposed is an important element in allowing competitive opportunities and to capture our fair share of sales tax revenue. This project, if approved, will benefit the City and the Honda dealership by increased sales. It is estimated that an electronic reader board sign will increase sale by 15 to 30 percent. The proposed signage is consistent with the advertising permitted along freeway corridors in nearby cities. Attached to the staff report is a matrix outlining the standards of several cities in our area along with several elevations depicting electronic reader boards in other cities. These signs vary in size and style but are similar to the electronic reader board sign proposed by Diamond Bar Honda. The project site is well removed from residential and commercial uses. This will serve to minimize possible negative impacts upon the community that the proposed signs may cause. Additionally, conditions of approval will also minimize possible negative impacts. The signs proposed are more attractive than what is existing on site. The electronic reader board offers the City a chance not only for identification but also for community service announcements. As a condition of approval in the draft resolution, the applicant will be required to remove all existing dealership wall/roof signs, the existing monument sign ign located adjacent to Grand Avenue and the existing freeway -oriented freestanding sign. Additionally, the new signs shall not be installed prior to final inspection or Certificate of Occupancy of the dealership expansion and car wash/lube facility. Furthermore, the applicant will be required to remove all flags, balloons and inflatable devices that have not been approved. through the Temporary Sign Permit process. ENVIRONMENTAL ASSESSMENT: Pursuant to the provisions of the California Environmental Quality Act (CEQA), Section 15070, the City has determined that a Negative Declaration is required for this project. Negative Declaration No. 2001-03 has been prepared. The Negative 3 -Declaration -'s -review period began -September 17, 2001 and ended.,--, October 6, 2001. NOTICE OF PUBLIC HEARING: Notice for this project was published in the Inland Valley Bulletin and the San Gabriel Valley Tribune on September 17,2001. Public hearing notices were mailed to approximately four property owners within -a 700 -foot radius of the project site and the public notice was posted in three public places on September 13, 2001. Furthermore, the project site was posted with a display board on September 13, 2001. RECOMMENDATIONS: Staff recommends that the Planning Commission adopt a resolution approving Conditional Use Permit No. 2001-06, Comprehensive Sign Program No. 2000-02, Negative Declaration No. 2001-03, Findings of Fact and conditions as listed within the resolution. REQUIRED CONDITIONAL USE PERMIT FINDINGS: 1. The proposed use is allowed within the subject zoning .districts with the approval of a Conditional Use Permit and complies with all other applicable provisions of this Development Code and the Municipal Code; 2. The proposed use is consistent with the General Plan and any applicable specific plan; 3. The design, location, size and operation characteristics of the proposed use are compatible with the existing and future land uses in the vicinity; 4. The subject site is physically suitable for the type intensity/intensity of use being proposed including access, provision of utilities, compatibility with adjoining land uses, and the absence of physical constraints; 5. Granting the Conditional Use Permit will not be detrimental to the public interest, health, safety, convenience, or welfare, or interest to persons, property, or improvements in the vicinity and zoning district in which the property is located; and Q, 6. The proposed project has been reviewed in compliance with provisions of the California Environmental Quality Act (CEQA). REQUIRED COMPREHENSIVE SIGN PROGRAM FINDINGS: 1. The Comprehensive Sign Program satisfies the purpose of this Chapter 22.36 -Sign Standards in the intent of this Section; 2. The signs enhance the overall development, are in harmony with, and are visually related to other signs included in the Comprehensive Sign Program and to the structure and/or users they identify, and to the surrounding development; 3. The Comprehensive Sign Program accommodate future revisions which may be required to changes in uses or tenants; and 4. The Comprehensive Sign Program complies with the standards of this Chapter, except that flexibility is allowed with regard to sign area, number, location, and/or height to the extent that the Comprehensive Sign Program will enhance the overall development and will more fully accomplished purpose of this Chapter. Prepared by: Arin J. Lunqu, A-q(,(.-ociate Planner k Attachments: 1. Draft resolution; 2. Exhibit "A" - site plan, sign elevations dated October' -9, 2001; 3. Electronic reader board colored exhibit dated November 12, 01; 4. Applications; 5. EMI ad express form; 6. Matrix providing information related to electronic reader .boards in other cities; and 7. Elevations of the reader board signs in other cities. 10 44p PLANNING COMMISSION RESOLUTION NO. 2001 -XX A RESOLUTION OF THE PLANNING COMMISSION OF THE CITY OF DIAMOND BAR RECOMMENDING THAT THE CITY COUNCIL APPROVE CONDITIONAL USE PERMIT NO. 2001-06, COMPREHENSIVE SIGN PROGRAM NO. 2000-02 AND NEGATIVE DECLARATION NO. 2001-03 IN ORDER TO INSTALL A FREEWAY -ORIENTED FREESTANDING ELECTRONIC READER BOARD, TWO MONUMENT SIGNS, TWO CANOPY SIGNS AND ONE DEALERSHIP IDENTIFICATION WALL SIGN. THE PROJECT SITE IS LOCATED AT 515-5-25 S. GRAND AVENUE, (PARCELS 1, 2,3 AND 4 OF PARCEL MAP 15625) DIAMOND BAR, CALIFORNIA. A. RECITALS. 1. The property owner/applicant Mathew Tachdjian of Col -Am Properties, LLC and agent, George Saelzler of Electra -Vision Advertising have filed an application for Conditional Use Permit No. 2001-06, Negative Declaration No. 2001-03 and Comprehensive Sign Program No. 2000-02. The project site is located at 515-525 S. Grand Avenue, Diamond Bar, Los Angeles County, California. Hereinafter in this Resolution, the subject Conditional Use Permit and Comprehensive Sign Program shall be referred to as the "Application". 2. The Planning Commission of the City of Diamond Bar on October 9, 2001 conducted a duly noticed public hearing on the Application. At that time, the public hearing was opened, public comments were heard and the public hearing was concluded. At that time the public hearing was continued to November 27, 2001 due to Planning Commission concerns related to signs along the freeway corridor, their relationship to residential properties and consideration of a minimum 1,000 foot separation between a_ property with an electronic reader board and the nearest residential property. 3. On November 27, 2001, the Planning Commission concluded the public hearing. 4. Notification of the public hearing for this project was provided in the San Gabriel Valley Tribune and Inland Valley Daily Bulletin newspapers on September 17, 2001. Public hearing notices were mailed to approximately four property owners of record within a 700 -foot radius of the project and the public notice was posted in three public places on September 13, 2001. Furthermore, the project site was posted with the required display board on September 13, 2001. B. Resolution. NOW, THEREFORE, it is found, determined and resolved by the Planning Commission of the City of Diamond Bar as follows: 1 I OF, 1 This Planning Commission hereby specifically finds that all of the fa e forth in the Recitals, Part A, of this Resolution are true and correct. 2. The Planning Commission hereby finds that pursuant to the provisions the California Environmental Quality Act (CEQA), Section 15070, the City has determined that a Negative 'Declaration is required for this project. Negative Declaration- No. - 2001--03 has been prepared by the -City -of -Diamond -Bar in compliance with the requirement of the California Environmental Quality Act (CEQA) and guidelines promulgated thereunder, pursuant to Section 15070. The Negative Declaration's review period began September 17, 2001 and ended October 6, 2001. Furthermore, Negative Declaration No. 2001-03 reflects the independent judgement of the City of Diamond Bar. 3. The Planning Commission hereby specifically finds and determines that, having considered the record as a whole including the findings set forth below, and changes and alterations which have been incorporated into and conditioned upon the proposed project set forth in the application, there is no evidence before this Planning Commission that the project proposed herein will have the potential of an adverse effect on wild life resources or the habitat upon which the wildlife depends. Based upon substantial evidence, this Planning Commission hereby rebuts the .presumption of adverse effects contained in Section 753.5 (d) of Title 14 of the California Code of Regulations. 4. Based on the findings and conclusions set forth herein, this Planning Commission hereby finds as follows: (a) The project relates to a somewhat rectangular -shaped commercial development complex consisting of four parcels (Parcel Map 15625, Parcels 1, 2, 3 and 4) totaling to approximately 4.85 acres. Currently, the project site is partially developed. Parcel 1 is developed with a Honda dealership. Parcel 2 is developed with a Burger King restaurant. Parcels 3 and 4 are undeveloped but have the Planning Commission's approval to expand the dealership and construction a car wash/lube facility, which should occur in the near future. The project site's topography begins at an elevation of approximately 699 feet, at Grand Avenue and slopes down to Old Brea Canyon Road to an elevation of approximately 677 feet. Both parcels contain easements for Los Angeles County flood control and storm drain and Southern California Edison. (b) The project site has a General Plan land use designation of General Commercial (C). Pursuant to the General Plan, this land use designation provides -for the establishment of freeway -oriented, and/or community retail and service commercial uses. (c) The project site is within the Regional Commercial (C-3) Zone. This zoning designation permits a wide range of uses (i.e. retail trade, services, fueling/service stations, vehicle repair/maintenance, auto sales, car washes, restaurant's, etc.) 2 (d) Generally, the following zones and uses surround the project site: north '4)a and is the Burger King restaurant, Diamond Bar Honda dealership, C-3 154d boundary for the City of Industry; to the south is the Pomona 0) Freeway; to the east is Grand Avenue and boundary for the City of In 0 and to the west is Old Brea Canyon Road and boundary for the Cit o Industry. The applicant owns Parcel 1 (Diamond Bar Honda), Parcel 2 (Burger King restaurant), Parcels 3 and 4. Parcel 2 is leased to Burger King. (e) The Application request is to install the following signs: A freestanding freeway -oriented electronic reader board sign 65 feet in height with a sign face area of approximately 1,074 square feet which includes the electronic reader board; three monument signs, one at 12.5 feet in height with a sign face area of approximately 52.56 square feet displaying the Honda corporate logo and "Honda" name in text, one at 5.5 feet in height with a sign face area of 30 square feet identifying fuel pricing, Union 76, the car wash and lube facility; two canopy signs at seven square feet each displaying the Union 76 corporate logo and another at 6.5 feet in height with a sign face area of 36 square feet identifying Burger King, Union 76 and car wash/lube facility; and one dealership identification wall sign with a sign face area of 266.5 square feet. CONDITIONAL USE PERMIT (f) The proposed use is allowed within the subject zoning district with the approval of a Conditional Use Permit and complies with will other applicable provisions of the Development Code and the Municipal Code; Pursuant to Development Code Amendment No. 2001-02, the proposed signs are permitted within the C-3 Zone. As conditioned and amended herein, the proposed signs will comply with all other applicable provisions of the Development Code and the Municipal Code. (g) The proposed use is consistent with the General Plan and any applicable specific plan; The proposed signs are consistent with the General plan in that the signs will minimize sales tax leakage out of Diamond Bar and encourage the retention, rehabilitation, refurbishment, and/or expansion of revenue generating uses at the project site in sufficient quantities to meet the City's needs. The proposed signage including the electronic reader board will serve to further the City's economic development goals. The type of signage proposed is an important element in allowing competitive opportunities and to capture our fair share of sales tax revenue. This project, if approved, will benefit the City, the Honda dealership, Burger King and any other use of the project site by increased sales. There is no specific plan for the project area. As referenced in Item (f) above, the proposed project is consistent with the General Plan 3 (h) The design, location, size and operating characteristics of the sed use are compatible with the existing and future land uses in the vici 'ic The architectural style of the proposed signs will be consistent with approved architectural style of the Honda dealership expansion, car wash/lube facility and the eventual remodel of Diamond Bar Honda. The proposed signs will also be compatible with the new image of the Honda stores as prescribed by the Honda Corporation. The signs proposed are more attractive than what is existing on site now. The electronic reader board offers the City a chance not only for City identification but also for community service announcements. As a condition of approval, the applicant will be required to remove all existing dealership wall and roof signs, the existing Honda monument sign located adjacent to Grand Avenue and the existing freeway -oriented freestanding sign. Furthermore, the applicant will be required to remove all flags, balloons and inflatable devices that have not been approved through the Temporary Sign Permit process. The project site is located at the northwest city limits adjacent to the City of Industry. It is isolated from other commercial development within the City of Diamond Bar and City of Industry and is well removed from residential uses. Businesses located on the project site depend on passerby's or word-of-mouth for customers. The proposed signage will provide better freeway and Grand Avenue identification and visibility. As a result, impacts to existing and future development are expected to be insignificant. (i) The subject site is physically suitable for the type and density/intensity of the use being proposed including access, provision of utilities, compatibility with adjoining land uses, and the absence of physical constraints; The project site, an existing commercial development complex is approximately 4.85 acres and as referenced in Item (h) above, the subject site is physically suitable to the proposed project. Access has been reviewed and the proposed signs do not interfere with the site's access and access has been deemed adequate. Utilities are existing. As referenced above in Items (0, (g) and (h), the proposed signs will be compatible with adjoining land uses. The project contains Edison and storm drain easements. However, with these physical constraints all signs will be constructed out of all easements. Granting the Conditional Use Permit will not be detrimental to- the public interest, health, safety, convenience, or welfare, or injurious to persons, property, or improvements in the vicinity and zoning district in which the property is located; As amended herein and as referenced in Items (g) through (k) and with appropriate permits and inspections, the granting of the Conditional Use Permit will not be detrimental to the public interest, health, safety, M convenience, or welfare, or injurious to persons, property, or improvements in the vicinity and zoning district in which the property is located (k) The proposed project has been reviewed in compliance with the prol?§k-ns of the California Environmental Quality Act (CEQA) Pursuant to theprovisions of the California Environmental Quality 4' (CEGA), Section 15070, the City determined that a Negative Declaration was required for this project. The City prepared and adopted Negative Declaration No. 2001-03 on October 9, 2001. The Negative Declaration's review period began September 17, 2001 and ended October 6, 2001. Furthermore, Negative Declaration No. 2001-03 reflects the independent judgement of the City of Diamond Bar. COMPREHENSIVE SIGN PROGRAM (1) The Comprehensive Sign Program satisfies the purpose of this Chapter 22.36 -Sign Standards in the intent of this Section; The purpose of a Comprehensive Sign Program is to integrate the project's signs with the design of structures on site to achieve a unified architectural statement. A Comprehensive Sign Program provides a means for flexibility when applying sign regulations for a multiple tenant project and users of multiple signs. The Program encourages creativity and provides incentive and latitude in provisions of multiple signs while achieving and not circumventing the intent of the Development Code Chapter 22.36 related to sign standards. The proposed signs satisfy the purpose of the City's sign standards and the intent of the Comprehensive Sign Program because all signs, as conditioned, comply with all sign standards including Development Code Amendment No. 2001-02 regarding signs within the C- 3 zone. The proposed signs architecture compatible with the design of all structures on site. The signs reflect corporate colors, which reflect the corporate images, which is reflective of colors chosen for structures on site. Furthermore, the signs proposed are more attractive than what is existing on site. As a condition of approval, all existing signage will be removed except for the Burger King monument sign. (m) The signs enhance the overall development, are in harmony with, and are visually related to other signs included in the Comprehensive Sign Program and to the structure and/or users they identify, and to the surrounding development; As referenced above in Items (h), (1), (j) and (/), the proposed signs enhance the overall development because their architecture compatible with the design of structures on site. The proposed signs are in harmony with and visually related to each other. (n) The Comprehensive Sign Program accommodate future revisions h may be required to changes in uses or tenants; and 10<� Through the Comprehensive Sign Program minor future revisions to the Program are allowed with the Directors approval. Major revisions requNA the approval of the Planning Commission. However, sign revisions due to a 'new tenant or use are -permitted -by the Development Code, (o) The Comprehensive Sign Program complies with the standards of this Chapter, except that flexibility is allowed with regard to sign area, number, location, and/or height to the extent that the Comprehensive Sign Program will enhance the overall development and will more fully accomplished purpose of this Chapter. As referenced above in Items (m) and (n), the Comprehensive Sign Program complies with the standards of Chapter 22.36 except that flexibility is allowed with regard'to sign area, number, location, and/or height to the extent that the Comprehensive Sign Program will enhance the overall development and will more fully accomplished the purposes of Chapter 22.36. 5. Based on the findings and conclusions set forth above, the Planning Commission hereby approves the Application subject to the following conditions: (a) The project shall substantially conform to site plan, elevations and colors/materials board collectively labeled as Exhibit "A" dated October 9, 2001, as submitted and approved by the Planning Commission, as amended herein. (b) The site shall be maintained in a condition, which is free of debris both during and after the construction, addition, or implementation of the entitlement granted herein. The removal of all trash, debris, and refuse, whether during or subsequent to construction shall be done only by the property owner, applicant or by a duly permitted waste contractor, who has been authorized by the City to provide collection, transportation, and disposal of solid waste from residential, commercial, construction, and industrial areas within the City. It shall be the applicant's obligation to insure that the waste contractor utilized has obtained permits from the City of Diamond Bar to provide such services. (c) The freestanding freeway -oriented electronic reader board sign shall comply with all Caltrans regulations. Prior to the issuance of any City permits, the applicant shall submit verification of Caltrans' approval in writing to the City. . (d) The illumination of the electronic reader board sign shall be subject to a 60 day lighting level review by the City after installation. (e) The freestanding freeway -oriented electronic reader board sign shall not exceed a sign face area of 1,000 square feet. The sign face[ shall a "4 include the message center as- well as all -other -areas identifyi 4ie businesses on site. (f) The applicant shall provide the City with a minimum of 10 percent of tla6 message time for community service announcements at no charge. The 10 percent time frame shall be evenly distributed between 5:00 a.m. and midnight of each day. (g) Off-site messages/advertising shall not be permitted on any signs within the subject commercial development complex. (h) The existing freestanding freeway -oriented sign and all other signs on site except for the Burger King monument sign shall be removed prior to the issuance of any sign permits including the freestanding freeway -oriented electronic reader board sign. All flags, inflatable devices, etc. unless approved by this grant or by a Temporary Sign Permit shall be removed prior to the issuance of any sign permits. (i) The monument sign (referenced in the staff report as the third monument sign) located on Parcel 3, adjacent to Grand Avenue, identifying Burger King, Union 76 and car wash/lube facility shall be deleted from the Comprehensive Sign Program and this grant. (j) All monument signs shall contain Arabic number address plates identifying the project or use by a specific street address. The address plates shall not exceed four square feet of sign face area and numbers shall be a minimum of three inches in height and shall be clearly visible from the adjacent street. (k) Landscaping shall be provided at the base of the supporting structure of all monument signs equal to twice the area of one face of the sign. All landscaping shall be installed prior to final inspection. (1) The monument sign located on Parcel 1 and adjacent to Grand Avenue identifying Diamond Bar Honda shall not exceed a maximum height of 12 feet. (m) Permits for signs approved by this grant shall not be issued prior -to final inspection or Certificate of Occupancy of the dealer expansion and car wash/lube facility. (n) Wall sign attachment shall be engineered to meet wind loads of 80 mph with an exposure "C". (o) Applicant shall show the location of disconnect switch, method of the electric sign attachment to sign base and verification of U.L. approval. p) Electrical conduit shall not be exposed. (q) Plans shall conform to State and Local Building Codes (i.e. 1998 edi the Uniform Building Code and the 1996 addition of the National Electri Code) as well as the State Energy Code. - (r) Signs shall not -be located within any easements. All monument signs shall be located a minimum of 10 feet from the ultimate right-of-way. (s) This grant shall not be valid unless Development Code Amendment No. 2001-02 is approved and in full force and effect. (t) This grant shall not be effective for any purpose until the permittee and owner of the property involved (if other than the permittee) have filed, within fifteen (15) days of approval of this grant, at the City of Diamond Bar Community and Development Services Department, their affidavit stating that they are aware of and agree to accept all the conditions of this grant. Further, this grant shall not be effective until the permittee pays remaining City processing fees, school fees and fees for the review of submitted reports. (u) If the Department of Fish and Game determines that Fish and Game Code Section 711.4 applies to the approval of this project, then the applicant shall remit to the City, within five days of this grant's approval, a cashier's check of $25.00 for a documentary handling fee in connection with Fish and Game Code requirements. Furthermore, if this project is not exempt from a filing fee imposed because the project has more than a derninimis impact on fish and wildlife, the applicant shall also pay to the Department of Fish and Game any such fee and any fine which the Department determines to be owed. The Planning Commission shall: (a) Certify to the adoption of this Resolution; and (b) Forthwith transmit a certified copy of this Resolution, by certified mail, to: Mathew Tachdjian, Col -Am Properties, LLC, P.O. Box 4655, Diamond Bar, CA 91765 and George Saelzler, Electra -Vision Advertising, 731 W. 11th St., Claremont, CA 91711. APPROVED AND ADOPTED THIS 27TH OF NOVEMBER 2001, BY THE PLANNING COMMISSION- OF THE CITY OF DIAMOND BAR. -- 9W Bob Zirbes, Chairman 1, James DeStefano, Planning Commission Secretary, do hereby certify that the foregoing Resolution was duly introduced, passed, and adopted by the Planning Commission of the City of Diamond Bar, at a regular meeting of the Planning Commission held on the 27th day of November 2001, by the following vote: AYES: NOES: ABSENT: ABSTAIN: ATTEST: James DeStefano, Secretary 1UT� I�1111111 EVADate' »/,2jo, File: Diamond bar Honda f ylon2 reyl Electra -Vision Advertising ua#7a7sss 4� 0 N 03 O— W. a2 cz w UQ > > CC 2 2 to 7� 15 CS > (u cl) to CA m c--0 uyw U tn cz cn cwn vi . 9 9 co E *9 0 ,It ci 5 CZE > tr > 00 cn u tn 0 U2 M 4) .15 o bo r 0 0 CJ C,3 r—L =4 = r. CZ C-) 2 N 0 W co U3 CZ M(5 w 0 E 4C.1 U !z u RSw UO OL o. p u > > 03 CO3 4) oC's '94 (U U 0 CD > 0 0 Az C� > "t! P. 00 U 0 Z p 0 z 0 C) 0 o Z wl 00 ob 03 C%j U4 6. < cn U3 0p CD 00 00 0 tn 00 C) tn kn kn 00 M r. (U u U V) cis 4) rn U u u u 'C� C-) cz N Gj I U CIS = s.'. 3a w 0 �2 O dul 4 ' 0 w o 5L Q cri cl N0 -F3 m > 0 U -,5 c C,3 co W Z .0 S. (n cu u 0 0'0 . '<' I >. I �: - - I u i R �r • �II ��I ��,,I i11 dr� ' ` p��yJ��� �• 1 ^c t x�_e,"'r\ ��, i�;�t�.'�a . 111111 i _ � r••\Y}fix. r"'t' r � F � [-'r' iU `•r••':e +-,�.� i. '•''�.,""a.:u "'•���,. = S r I ._^,.:; •,: i "tut { .; Y..� jngw;o P a ` y• s i ! � M •,, p�� 7 . h III , W714-W- TWAAW (KAffiEs7092w7gepretla+6h>R') Ent kr•gnw- Mach FLAISEI7 mm*M>aLloeo•+P,:L'+} <'t%Melt' 10` �+cMv MOZ REtS•BAgP•r.a3�'f:''"r "•"{.., i:�':rj`.SPOF it MART: dt:rrsti4 .J^•.O"Nef 1rgO4 b•lNOE 70 Y.- 4, SEA 1997 Project y '`° - SAVt RANG" ._�_ 4 sUpEf®i - - 98• 5.8621 !ltCirlce} adwrrU�+ngt "" ""^• ^"'w" r•°`" ' ASO cs YVRBA 61 OA, CA Pa. Kq ''KiiJ.ta�.]tgDu- ..__ .5=.4V, -146"ea ac" FAX L' ? t. net. STAN JANL?CHA - __kqv K. LADGARDf n +re id`vrv/N, 470.1 %i97CAMKiGT ^:.'Sell :,•.-•n +Vr.•.:'•+��.••r.F,:.•r — •-• •" AS NOTED am 6.1697 Ll aT 6!C wa.. w�� Ic.To c:v%wrof; rut Mw= -rACV- IrLOUtel! rw eAao. T.Aw TRJEWK CA -;rfT-mn- otr,p P*X.-ZW MAT vn7- Ga WI PW'P o FAd mil. av FRel� W, F, til *r 04WIT Inua N=N_ OFW- MAN air* pwD,fv4w- r Pmi MAMA TO Cr,&6i,T:;F -94 4 44 M174X -MY FWD L71A 01, - AMWOAT04-, Me dulMIWIL lic lLtuM., 44M 4 - 0-71 "MW44 IR - I ` s i O is � T � � W F� � ii � •r INYM �W o 9 9 s 3 ypq oil 1 1 1 1 o �^ i f �► �', ` y c r b b a w Q W $moi - J N Z.WIC- S �3 2Fg- t�i •oY ����� �� �� ���W&#�Y zoo WU co W m J K O 5 • g l� Z w L� � o �Y1� 0 3 J 1 � R o ~ b � n J 1 � t 'Y g z� �n���oL`��JT�'y Y �4"�va� 1+QP 3$P•z, M LI :`i u ��+• a a tt y i vvub � € �d� s•g5` ' �Ye ��'�H����� rig ���u ^"� 51 �b� ?t2w i it b _ 1r w 4 ti b� N r 4'-0" 17'1- T- 8'-6" 8' -6" 31'-6" 12'-6' . 12- 1_ 60'-0" 3'-0" ABOVE 25'-D* ----� CITY OF LONG BEACH I • ` • FORD I ILLUMINATED DARK CRAY BACKCROUNO. 24" HIGH 'CITY OF LONG BEACH" LETTERS ARE BLUE WITH WHITE OUTLINE. ILLUMINATED DARK GRAY BACKGROUND. "WORTHINGTON" LETTERS ARE 30" HIGH. "FORD" LETTERS ARE 37.5" HIGH, BLUE LETTERS WITH WHITE OULINE. ELECTRONIC MESSAGE CENTER; ONE DOUBLE FACE ELECTRONIC DISPLAY WITH 32 LAMPS HIGH x 96 LAMPS WIDE. 30 WATT INCANDESCENT LAMPS. <- EXIT BELLFLOWER BLVD NORTH AG & LABEL BE MOUNTEDRON IT END OF FLECTR FREEWAY 4'_0" - ONIC DISPLAY GRADE -- FACING FREEWAY, ILLUMINATED DARK CRAY BACKGROUND. >i'-0° "EXIT' LETTERS ARE 22" HIGH, BLUE LETTERS WHITE WHITE OUTLINE. DARK GRAY STUCCO POLE COVER FINISH. ILLUMINATED CAL WORTHINGTON LOGO 54'-0" PANEL ANO/OR FUTURE BRAND PANEL FREEWAY GRADE - 40'-6" 25'-0" 1 05-20-96 k[v. —I -Tc SAN DI---- O FRE— IWAY r SIGN LOCATION � \ O �..... CGS --�� 5 r IECTRA-MEDIA AUTHORI?ED DAKTRO-\SIC Elf -Al FR !3101725-0816 DAKTRONICS INC HROOKINCS. SD 57006 PRw; WORTHINGTON FORD / LONG BEACH CA PILL 3296-3010C �� JUTE SPECS TAS DES By _ DDK WTC 4— C 96 '"'� IINANN HT D 25-96 RMPMPH BY 7030 -P08A-81370 DESCTION By IyMtt SCLCS0 r COMMM.. f DEVELOPMENT DEPARTMENT 21660 E. Copley D%ivo Suite 190 (909)396-5676 Fax (909)861-3117 CONDITIONAL USE PERMIT -APPLICATION Ntme R VfWnA aAA IIIAMO fiMQ Applicant Addms 525 S - GRANA AVE. 4737 W. 156TH SZKM C1rf_AJANW BU, CA. 91765 JAMMATr. CA , 90260 Phone( )209-594-6632 Phone( ) JI 725-0816 FPL # a tnb -r, ,-;L Deposit Raccipt# BY, DateAwd Applicant's Agent (L= nam W NOTE. It is the x"Umt's responsibility to notify the Community Development Director in writing of any change of the principals involved during the procecsizg of tWs'aw. (Aaarh ceparwo Sheet, if noocamr-Y, including names, AddMilses, and sip"res of members of pammrship, joint v=tureg, and dinown of oorpors4om.) ConmAt. 7 mrtZ& 4h& I am the owner of the hen described property and penmft the qppk=a tofik xhk Si Date M An �' r=ord 0 cr3) Ci Ce?i%flcadon: 1, the undersigned) h&dby ccr* urderpenahy ofpco*7 that the hVonygaffan heywnpry Lf 17� coma to the best of my knowk: dge. :—, , Print Name ROD WILSON AMlioam or Sigxaed Daft 1/24/00 :X (Appliaz or Agent) Lmabon 5 15 S. GRAND AVE= (Stred tddrm or or= and lot cumber) b,r,zen OLD BM COTON ROAD and GRAND AW= Zo Project Sing (gross acme) 1,27 "ect Dendty Previcna Cases v"f.- g-), Prwant Use of Site VACANT UaG applied for ER Domestic water source WAT- COMPANY Company/District Method of Sewage Disposal L.A. COUNTY Sanitatio n District 21 Grading of Lots by Applicant? YES NO % Amouai ------ ___ (Sli6wne4e--&--s-ary-g--m--di-n--g- design on site plan or teat. map) LEGAL DESCRIPTION (All ownership comprising the proposed lots/project). If petitioning for zone change, attach legal description of exterior boundaries of area subject to the change.) PARCEL 3 AND 4 OF PARCEL MAP -1156,25 L A COUNTY RECORDED IN BOOK 250, PAGE 6 Project Site: _ 59.275 SQUARE FEET Gross Are No. of Lots Area devoted to : Structures g Open Space g Residential project: N/A and Gross Area Proposed Density N/A Units/Acres Number and types of Unite N/A Residential Parking: Type N/A No. of floors Required Provided Total Required Total Provided E. That such variance is - -esssary for the preservation of a substantial T erty right of the applicant such as that possessed by o•. .;rs of other property in the same vicinity and Aone. Such a variance is necessary for Diamond Bar Honda to stay competitive with neighboring Auto Centers where their uti ization of electronic message centers Lave proven successful -in-the- increase in theincrease of sales while eroding Diamond Bar Honda's sales growth. The variance is critical to Diamond Bar Honda in order to not onlv maintain their market .share but to increase sales. F. That the granting of the variance will not be materially detrimental to the public welfare or be injurious to other property or improvements in tate same vicinity and zone. Due to the relative isolated location of the site, the granting of this variance will not be materially detrimental to the public welfare or be injurious to other property or improvements in the same vicinity and zone. Project Applicant (Owner): DIAMOND BAR HONDA NAME 525 S. GRAND AVENUE ADDRESS DIAMOND BAR, CA. 91765 909-594-6632 PHONE # ' Staff Use - rm'ect No. INITIAL STUDY QUES71ONNAME �-J A. GENERAL INFORMATION Project Representative: NAME _4737 W. 156TH STREET ADDRESS. LAWNDALE, CA. 90260 310-725-0816 PHONE # 1. Action requested and project description: INSTALL NEW DOUBLE FACE FREEWAY IDENTIFICATION PYLON SIGN TO REPMAGE EXISTING FREEWAY SIGN NEW SIGN TO INCORPORATE AN ELECTRONIC MESSAGE CENTER AND ADDITIONAL NEW TENANT PANELS. 2. Street location of project: 515 S. GRAND AVENUE 3a. Present use of site: FREEWAY IDENTIFICATION SIGN 3b. Previous use of site or structures: NONE 4. Please list all previous cases (if any) related to this project: N/A 5. Other related permit/approvals required. Specify type and granting agency. _ Ma IN PERMIT 6. Are you planning future phases of this project? Y O If yes, explain: 7. Project Area: Covered by structures, paving: Landscaping, open space: Total Area: s. Number of floors: O 9. Present zoning:___COurrnrt('TAT. 10. Water and sewer se- e: Domestic Public Water Sewers Does service exist at site? Y Y CN� If yes, do purveyors have capacity to meet demand of project and all other approved projects?_ Y N Y N If domestic water or public sewers are not available, how will these services be provided? NOT NECESSARY FOR THIS SIGN Residential Projects: NOT APPLICABLE 11. Number and type of units• 12. Schools: What school district(s) serves the property? NOT APPLICABLE Are existing school facilities adequate to meet project needs? YES NO If not, what provisions will be made for additional classrooms? Non -Residential projects: 13. Distance to nearest residential use or sensitive use (school, hospital, etc.) ONE (1) MILE 14. Number and floor area of buildings: 0 15. Number of employees and shifts: 0 16. Maximum employees per shift: 0 17. Operating hours: 5AM — MIDNIGHT 18. Identify any: -End products 0 Waste products 0 Means of disposal 0 19. Do project operations use, store or produce hazardous substances such as oil, pesticides, chemicals, paints, or radioactive ma s? YES NOS If yes, explain 20. Do your operations rec , any pressurized tanks? YES NOS If yes, explain 21. Identify any flammable, reactive or explosive materials to be located on-site. NONE AT SIGN SITE „ 22. Will delivery or shipment trucks travel through residential arras to reach the nearest highway? YES NO If yes, explain IN 4RIMS �13 1. Environmental Setting—Project Site a. Existing use/structures EXISTING FREEWAY IDENTIFICATION PYLON SIGN. b. Topography/slopes DIRT SITE WITH RETAINING WALLS. *c. Vegetation N= *d. Animals NO= *e. Watercourses so= f. Cultural/historical resources N/A 9. Other N/A 2. Environmental Setting — Surrounding Area a. Existing uses structures (types, densities): HONDA DEALERSHIP , BURGER KING b. Topography/slopes DEVELOPED LANDSCAPES *c. Vegetation NONE *d. Animals NONE *e. Watercourses NONE f. Cultural/historical resources —N/A 9. Other — N/A Answers are not required if the area does not contain natural, undeveloped land. 3. Are there any major trey... on the site, including oak trees? YES CNP 4. Will any natural watercourses, surface flow patterns, etc., be changed through project development?: YES NO.; If yes, explain: 5. Grading: Will the project require grading? YES NO HOWEVER, OWNER MAY DO GRADING LATER IN THE VICINITY. If yes, how many cubic yards? Will it be balanced on-site? YES NO If not balanced, where will dirt be obtained or deposited? 6. Are there any identifiable landslides or other major geologic hazards on the property (including uncompacted fill)? YES CO) If yes, explain: 7. Is the property located within a high fire hazard am (hillsides with moderately dense vegetation)? YES ONO Distance to nearest fire station: 3600' 8. Noise: Existing noise sources at site: 60-57 FREEWAY Noise to be generated by project: NONE Fumes: - Odors generated by project: NONE Could toxic fumes be generated? NO 9.. What energy -conserving designs or material will be used? NOT APPLICABLE CERT IFICAITON: I L—by certify that the statements furnished abov, and in the attached exhibits present the data and information required for this initial evaluation to the best of my ability, and that the facts, statements, and information ptesea and correct to the best of my kno wle dS e and belief Due - I Signsdure For. L� 7— f z z z U 0,0 UU u u z o C-4 Z 0 z z 0 O OO u O o 'o 0 u -, UN-Z1 0 0 0 C14 U z u U z U z 0 U wZ 00 wZ 06 wZ 00 m — a) z a� p Q � w z 0 z 0 > cz u < 1:4 z z 0 ui 0 IT4 E- z E- [T z u < u m 00 u z 0 00 C14 0 Lr) CN 11 94 A4 a04.�3 "�3 C? C? cq 0 C) 0 0 0 cl U cq C14 u Cd 0 U U u 0 rn u z z u 0 94 m u z z CIO z u 00 0— 0 0 u u "a N a ri. Urx En z °U_ Z Z Oa — 0 C4 — .4 2 0 z u c 0 0 -Z 00 z U —u 0 cn :z —1 z z z UU u u z o Z 0 z z 0 O o 'o 0 0 0 0 U z z U U z U z Z co wZ 00 wZ 06 wZ 00 m — a) a� p 0 z 0 0 Z 0 0 Z o 0 Z 0 IT4 E- z E- [T z < u u u z 0 0 a4 a� < 94 A4 a04.�3 "�3 0 0 u Cd 0 0 0 rn u 0 In u 0 94 00 N 'n tn N C40 rn 00 0 O C14 CD N CD C) N CD CD NN CD U a, U u cn cn z o o V) -6 In u < Z o E zCd U > z Co n 0 0 z u c) v v s u V) g 00 N N OUJ Qj a z z z 0 0 U U a a �o �o H_d H Q O� O� oz oz Qo Ao �QA F �qqA O¢ 0¢ z z0 z z0 V �t U Go w �t z a 0 (� W `/) z_ ° a v� ¢ a z o a 00 a a V) a Q o O �d C, O U o oN0 o� ON o N N a> NO a> N Q- 0 U u 0 0 s v CZ m o,ap. U •- z to Z s `= '*' UU cn z E W c a j U.2 o o 0 _ c cn Q :? Q a1 R: c rr U3�" a . Q 'b w a "C! ¢v_''� C6:2 > (� U 2 cn Q p lz O au a O z o � ca U< 3Q; a H'ca A +.+ W a 0 .fl ccn ¢U � ° o� V C� o Xv PLANNING COMMISSION IESOLUTION-NO.-2001-X) A RESOLUTION OF THE PLANNING COMMISSION OF THE CITY OF DIAMOND BAR PROVIDING A REPORT TO THE CITY COUNCIL. PURSUANT TO DEVELOPMENT CODE SECTION 22.70.040 AND GOVERNMENT CODE SECTION 65857 REGARDING DEVELOPMENT CODE AMENDMENT NO. 2001-02, A. RECITALS. 1.. The City of Diamond Bar has initiated an application for Development Code Amendment No. 2001-02. Hereinafter in this Resolution,_ the subject Development Code Amendment shall be referred to as the "Application". 2. Development Code Amendment No. 2001-02 considers modifications of the following Sections within the Development Code: Article III Section 22.36.080 - Prohibited Signs (Page III -137) Section 22.36.120:C - Freeway -oriented Signs (Page 111-140) 3. On October 9, 2001, the Planning Commission conducted a duly noticed public hearing on the Application. The public hearing was concluded on October 9, 2001. The Commission adopted Resolution No. 2001-35 recommending denial of the Application to City Council. 4. On November 20, 2001, the Council conducted a duly noticed public hearing on Development Code Amendment No. 2001-02. The City Council suggested that the Planning Commission consider in more detail the separation standard for electronic reader board signs between a commercial development complex and nearest residential property and design standards and aesthetic view impact of an electronic reader board sign. Furthermore, the Council suggested that the Commission explore available data related to traffic accidents caused by electronic reader board signs, The City Council, pursuant to Government Code Section 65857 and Development Code Section 22.70.040 referred the Application back to the Commission. Additionally, the City Council directed the Commission'to prepare a report. It is anticipated that the report will be presented to the City Council on December 17, 2001. 5. On November 27, 2001, the Planning Commission reviewed and discussed Development Code Amendment No. 2001-02 with modifications (i.e. the separation between a commercial development complex and nearest residential property, design standards, aesthetic view impact and available data related to traffic accidents caused by electronic reader board signs), concluded their discussion, and directed staff to prepare this report to the City Council. -3 NOW, THEREFORE, it is found, determined and resolved by the Planning Commission of the City of Diamond Bar as follows: 1. This Planning Commission hereby specifically finds that all of the facts set forth in the Recitals, Part A, of this Resolution are true and correct. 2. The Planning Commission has found certain modifications necessary to support the proposal. Said modifications are as referenced and are incorporated within Exhibit "K attached hereto. 3. Based on the findings and conclusions set forth above, the Planning Commission hereby recommends that the City Council Development Code Amendment No. 2001-02 attached hereto as Exhibit "A" and incorporated herein by reference. The Planning Commission shall: (a) Certify to the adoption of this Resolution; and (b) Forthwith transmit a certified copy of this Resolution to the City Council forthwith. APPROVED AND ADOPTED THIS 27TH OF NOVEMBER 2001, BY THE PLANNING COMMISSION OF THE CITY OF DIAMOND BAR. Bob Zirbes, Chairman 1, James DeStefano, Planning Commission Secretary, do hereby certify that the foregoing Resolution was duly introduced, passed, and adopted by the Planning Commission of the City of Diamond Bar, at a regular meeting of the Planning Commission held on the 27th day of November 2001, by the following vote: AYES: NOES: ABSENT: ABSTAIN: ATTEST: James DeStefano, Secretary 2 DEVELOPMENT CODE AMENDMENT -NO 2001 (As recommended by the Planning Commission —11/27/01) Section 22.36.080 - Prohibited Signs of Article II, Title 22 of the City of Diamond Bar Municipal Code is hereby amended to read as follows: G. Electronic reader board signs, except time/temperature devices and except as provided in Section 22.36.120.0 7, 8, and 9; Section 22.36.120.C -Freeway -oriented Signs of Article II, Title 22. of the City of Diamond Bar Municipal Code is hereby amended to read as follows: C. Freeway -oriented Signs. On-site and off-site freestanding signs may be permitted by Conditional Use Permit in lieu of freeway oriented wall signs for certain properties when they are visible from and adjacent .(sham -a Gomman prepertrlee) to a freeway right-of- way in compliance with the followin 1. Signs are only for the purpose of advertising fuel, food, and/or lodging accommodations; 2. Freeway -oriented signs are permitted only on freeway -adjacent sites for uses that are located within 200 feet of the freeway right-of-way; 3. It can be demonstrated that wall signage cannot be located on the building itself and a manner that will be visible to motorists traveling in either direction along the freeway; 4. The height of freestanding signs shall not exceed 25 feet above adjacent street grade or the freeway travel lanes (excluding on-off ramps); 5. The maximum sign face areas shall not exceed 10 feet in height and 20 feet width. If the site upon which lodging accommodations are located contains businesses engaged in the sale of food and fuel in addition to the place of lodging, these uses may also be identified on the freeway sign provided that: a. No more than one freestanding sign shall be permitted per site; Changeable copy signage is not allowed; C. The maximum size permitted for the freestanding sign is not exceeded; and d. No wall signs are visible from the freeway for uses identified on the freestanding siqn. e. Signs shall be separated by a minimum distance of feet. 6. More than one use of each type may be identified on the freeway -oriented signs. 7. Freeway -oriented signs with an electronic reader board may be permitted by Conditional Use Permit for commercial development complexes within the C-3 zone containing one parcel equaling 4.5 acres or more or a group of parcels equaling 4.5 acres or more located adjacent to the freeway. In addition, electronic reader boards shall meet the following requirements: a. Only one freeway -oriented signs with an electronic reader board. shall be permitted for businesses which are located on the same parcel, or which are otherwise located in a single commercial development complex; b. Freeway -oriented signs, with an electronic reader board shall be required to identify more than one business within a commercial development complex; C. Freeway -oriented signs with an electronic reader board shall not exceed a height of 65 feet and a total sign face area of 1,000 square feet which shall include the electronic reader board area; Businesses utilizing a freeway -oriented sign with an electronic reader board may be located on a parcel different from that which the sign is located. However, such businesses shall be located within the commercial development complex that the sign is identifying; e. The property upon which an Electronic reader board sign is located shall be a minimum .1,320 feet from any residential property; and Freeway -oriented signs with an electronic reader board shall be integrated with the design of structures on site in order to achieve a unified architectural statement. 8. Monument signs may be permitted by Conditional Use Permit for commercial development complexes within the C-3 zone containing one parcel equaling'4.5 acres or more or a group of parcels equaling 4.5 acres or more located adjacent to the freeway. In addition, the wall sign shall meet the following requirements: a. Monument sign may be more than six feet in height but shall not exceed 12 feet in height -and -72 -square -feet in sign -face -area; and b. Except as provided within this section, monument signs shall be required to meet specified sign standards within Chapter 22.36. 9. Wall signs may be permitted by Conditional Use Permit for commercial development complexes within the .0-3 zone containing. one parcel equaling three or more acres or a group of parcels equaling three or more acres located adjacent to the freeway. In addition, the monument sign shall meet the following requirements: a. Wall signs shall not exceed 300 square feet in total sign face area for commercial development complexes with 300 linear feet or more of property frontage adjacent to the freeway, and b. Except as provided within this section, wall signs shall be required to meet specified sign standards within Chapter 22.36. Sign of the Times: Billboards Still Up Page 1 of 3 ®„ SEiRCFC;? 1 hii 1l ETPL CM,'` ' a • • a � � �_s sifP'!I!,,u Home I Register I Home Delivery i Site Map i Archives ( Print Edition I Adverb 4{,Tatk about it 41E -mail story Print a ( •Homes 'e��� Sign il.lb®ards Stilt • Rentals ®f te'Times. p • Newspaper Ads ® Agoura Hills: Many outdoor ads are gone, but court rulings have slowed WE Wmmfflm�� community's campaign against'visual pollution.' Arts & Entertainment Movies, Music, TV, Dining By PATRICIA WARD BIEDERMAN, TIMES STAFF WRITER ON _ . ,: -' Planning Director Mike Kamino unrolled a 5 - Times Headlines Losstate Los Angeles foot -long ma of Agoura Hills and drew Xs g p g Holiday Closures Orange County through a cluster of red dots north of the The Valley Ventura county Ventura Freeway. The dots stood for three Council Race Emerging as Battle of Billboards Columns Steve Harvey Peter H. King Steve Lopez Patt Morrison George Skelton Features Good Tums Inside Politics Behind the Wheel In the Classroom Surroundings On the Law Out There Community Papers Burbank Leader Foothill Leader Glendale News -Press Huntington Beach Independent Inland Valley Times Daily Pilot The World The Nation California Business Politics Sports Technology Travel Editorials, Op -Ed Sections Arts & Entertainment Books Columns Education Food Health . Highway 1 Magazine Obituaries Real Estate Religion Science So. Cal. Living Sunday Opinion billboards that had been torn down a couple of years ago. Three down and 11 to go. "Eventually, they'll become extinct," said Kamino, who has watched the city's 19 -year battle against billboards, pole signs and other forms of "visual pollution," as VA Chief Vows to Save Clinic Police Seek Molester Who Posed as a Tutor Pedestrian Fatally Struck in Intersection more > the anti -sign forces call it. SUBSCRIBE to the ? Los Angeles Times' All that remain are 11 of the pole signs that click here rN tower above the freeway, advertising gas stations, fast-food restaurants and other businesses. There were once 44. Because of an unfavorable legal decision, a powerful pro -billboard lobby and other factors, the city has scaled back its efforts to strip away the visual clutter along the freeway to restore a pristine landscape of rolling hills. "That was one of the main reasons the city incorporated," Kamino said, explaining that Agoura Hills' founders had hoped to reverse the proliferation of outdoor advertising. Some of the major points in the city's history involve its signs. In 1985, the city banned future pole signs and ordered existing ones removed in seven years: In 1993, residents reaffirmed their opposition to pole signs by defeating two referendums that would have allowed them to remain. But their struggle intensified in 1995 when 12 local business owners sued to keep their pole signs. In 1995, a Superior Court judge found in favor of the businesses, a decision that was upheld on appeal. That meant that pole signs could remain as long as their owners wanted them to. A few have removed them voluntarily. in_cie http://www.latimes.com/editions/valley/la-000092439nov1'9.story 11/26/01 Sign of the Times: Billboards Still Up Page 2 of 3 Tech Times Times Poll "It's proceeding, but not as fast as I'd like," Councilman Jeff Reinhardt said Editions Print Edition of the demise of the remaining signs. "It's sad, in a sense, that we're stuck National Wireless with these signs in our community." Extras Holiday Shopping Times Guides Reinhardt suspects that many Agourans support businesses that honor the College Connection community's opposition to pole signs. Sweepstakes - - Discussion Boards Crossword "We have two Shell stations in our city within about one mile of each Horoscope Lottery other," he said. "The one without a pole sign seems to do better, even Traffic Weather though it's at a less -traveled intersection." Multimedia Archives Enter Keyword( But pole signs have their champions --actually a whole industry of them. Wade Swormstedt is editor and publisher of the industry's bible, Detailed search Cincinnati-based Signs of the Times magazine. SITE MAP �aFta! Swormstedt is familiar with Agoura Hills fight against pole signs. In his Subscription Services (800) 252-9141 Home view, the signs have their place, especially in a city like Agoura Hills, Delivery Subscriptions Gift Subscriptions where businesses are not easily seen from the freeway. Without ole signs, Y y p � College Discount many of those businesses would have failed, he said. Mail Subscriptions Additional Subscription Information & FAQs "The on -premise sign is the most economical form of advertising for the business," he- said. Swormstedt ticked off the numbers: a typical pole REMEsmall sign costs 22 cents per thousand "impressions" or viewings, while • Homes billboards cost $1.65, newspaper ads $3.13 and TV spots $13.20. • Cars • Rentals • Newspaper Ads Many cities, including Agoura Hills, require new businesses to use • Shopping • Times Guides smaller, lower monument signs. Swormstedt thinks monument signs are a • Recycler.com menace because they cannot be seen from a distance. They suddenly LA Times Initiatives appear in a driver's field of vision, forcing quick decisions on the road. "Iii Times in Education Reading by 9 our industry, we call monument signs 'tombstones' because they cause LA Times Books Summer Camp Program accidents," he said. Times-Mirror Foundation Community Events Partners A new property owner --NW Rugs --removed the last three billboards to come down in Agoura Hills. But the city's success in reducing billboards r ' bucks the national trend. Most American highways are sporting more than ever. 3L4 Opinw= Meg Maguire is president of Scenic America, which describes itself as the nation's only scenic conservation organization. She said that despite the Highway Beautification Act of 1965, the number of billboards on federally funded highways increases by 5,000 to 15;000 annually. That increase does not represent the will of the people who drive by them every day, Maguire argues. Maguire said the industry lobbied for favorable laws that require groups that want to do away with billboards to pay large amounts for them, including projected earnings: As a result, many communities that are against billboards can't afford to bring them down. http://www.latimes.com/editions/vdley/la-000092439novl9.story 11/26/01 Sign of the Times: Billboards Still Up Page 3 of 3 Kamino said the city had tried to buy some billboards to remove them, even though they cost $500,000 to $1 million each. Iri the early 1990s, the city received a grant from the Metropolitan Transportation Authority for billboard removal but had to use the money for highway repairs and other projects after the 1994 Northridge earthquake. Reinhardt said he knocked on 828 doors during the last city election and found that "cleaning up the corridor" was still a high priority with constituents. As the owner of an ad agency, Reinhardt said he understands both sides of the debate. But he believes the city has made its preferences clear, and he plans to go back to the MTA for more money for billboard removal. His reason is simple: "I think a city does have the right to determine how it looks." For information about reprinting this article, go to http://www.tats.com Copyright 2001 Los Angeles Times By visiting this site, you are agreeing to our Terms of Service. Powered by Genuity h4://wvwv.latitnes.com/editions/valley/la-000092439novl9.story 11/26/01 Jim DeStefano From: Debby O'Connor .con] Sant: Monday, November 26, 2001 9:55 AM To: Jim OeGtebsno Cc: Linda Lowry Subject: Results of the Electronic Reader Board Survey For your information. I sent the attached message to 48 citizens of Diamond Bar before our last Council Meeting ' concerning the Electronic Reader Board. The second attachment lists the responses I received. (I have not included the citizens names because I did not get their permission to use their names.) Get more from the Web. FREE MSN Explorer download : http://explorer.msn.com ll/2h/Ol City of Diamond Bar Development Code Amendment No. 2001-02 The City of Diamond Bar is requesting approval of Development Code Amendment No. 2001- 02. This Development Code Amendment relates to freeway -oriented signs for commercial development complexes with a minimum lot size 4.5 acres adjacent to the freeway within the Unlimited Commercial (C-3) Zone. The original proposal to amend the Development Code was presented to the City by Diamond Bar Honda. In order to remain competitive, the dealership believes that the type of signage proposed is necessary and is known to increase business from 15 to 30 percent. The proposed amendments would cause the following: Allow freeway -oriented signs that feature electronic reader boards with a maximum 65 - foot height and a maximum total sign face area of 1,000 square feet. Allow freeway -oriented wall signs with a maximum sign face area of 300 square feet; and Allow monument signs with a maximum 12 -foot height with a maximum sign face area of 55 square feet. On October 9, 2001 the Planning Commission, at a public hearing, recommended denial of the proposed amendments to the City Council by Resolution No. 2001-33 based on information presented at the hearing. The Planning Commission's denial was related to general opposition of electronic reader boards in the City of Diamond Bar, visibility from the air and ridgeline/residential properties even though electronic reader board lighting would reflect downward. The Commission was also concerned about signs along the freeway corridor and their relationship to residential properties. The proposed amendment, if approved, could affect three sites in the C-3 zone. The sites include the property that contains L.A. Fitness, the corner of Via Sorella/Brea Canyon Road and Diamond Bar Honda property. However, the Via Sorella/Brea Canyon Road site does not meet the required minimum 4.5 acres as proposed in the amendment. In the future when the City's zoning map is amended other properties could be affected. For instance, the area where K -Mart is located and the RV storage facility at the Pomona Freeway and Brea Canyon Road could eventually be considered if Zone changes were made. Additionally, there may be other commercial development complexes located adjacent to the freeway that could have the potential for C-3 zoning. In Staff s opinion, the proposed Development Code Amendment is consistent with the General Plan in that it will assist in minimizing sales tax leakage out of Diamond Bar and encourage the retention, rehabilitation, refurbishment and/or expansion of revenue -generating uses. Electronic Reader Board Results of Survey Taken I sent the following message on Monday, November 19, 2001, to 48 citizens of Diamond Bar. See the attachment for the information pulled from the Staff Report. "On tomorrow's City Council Agenda, Agenda Item 7.1 the Council is being asked to consider a Development Code amendment that would allow "Electronic Reader Board" signs along freeway property in Diamond Bar. In this case the site is the Diamond Bar Honda at the 60 Freeway and Grand Avenue. Since I represent the citizens of Diamond Bar, I am asking for your input as I do not know how the residents of Diamond Bar feel about Electronic Reader Boards. Attached please find detail taken from the Staff Report. I would really appreciate your input on this item. If you need further information please feel free to contact me." Shown below are comments received from citizens I e-mailed concerning the Electronic Message Board at Diamond Bar Honda. Yes: 1. The down side is that the traffic accidents at the 57/60 are numerous even without an "Electronic Reader Board" due to confusion as to which direction the freeways travel as they visually appear to go the opposite direction of where they really do go. Another negative is that the traffic would be affected for a short time until regular commuters got used to the distraction. Positives: 1. Revenue for Diamond Bar. 2. The sign would not affect homes as there are no homes close by. 3. Traffic would eventually adjust to the distraction. 4. If the city won't accommodate the sign it will move to another location and another city will get the revenue. We may even lose additional business over it. In short, as little as I like those kind's of signs, I don't see how we can turn it down. 2. I think it is a great idea. It will encourage business from people who are traveling through our city, using our streets. They will bring tax money to the city. I feel it is progress for our city that is lacking business. 3. We talked and we think the proposed Development Code Amendment would be tine. If the sign increases the sales by the predicted amount the City would see a nice increase in the sales tax revenue. The locations that qualify for the signs have homes that would be minimally impacted by the light that would be produced. Maybe a limit on how many signs can be located within one mile of one another would help limit the number of signs that could be erected. I do think that any zoning changes that are proposed in the future should be carefully considered. 4. I support Diamond Bar Honda having a sign because their success in important -to Diamond Bar's sales tax base. Loss of our only car dealership would have adverse impacts on our community. 5. I think overall they are a good thing. 6. I see business signs along any roadway as something of an eyesore. However, the city needs to be "business friendly", so, though I wish they hadn't asked, I feel the sign should be allowed. 7. I have no objection to this type of sign and although the Planning Commission recommends denial, the staff didn't feel this was out of line. 8. I support the staff recommendation to amend the City's code. 9. In my opinion — I don't see a problem....however, if there are several homes that are impacted by this type of signage, I would consider rejecting it on that one point....they are the ones that have to live with it. My initial reaction was yuck! To me, electronic signs remind me of bigger cities and would take away from our small town atmosphere. After reading the proposed amendment, I understand the need to keep Diamond Bar Business here and DB Honda's need to remain competitive. I would like to see DB Honda find other ways to increase their business. Maybe the City can even assist them in an alternate plan. I think we need to be careful to protect our city's small town feel. 2. This signage situation has been going on ever since DB Honda was built. They have requested over & over for a variance to erect larger (taller) sings, they are consistently displaying non -permit banners, and inflatables on their building. Their contention that Electronic Reader Board signs "is known to increase business from 15 to 30 percent" is not based on fact. I can certainly understand their wanting to be more visible to traffic, but the City of Diamond Bar's height ordinances (and size) have been in place since the City's inception and for good reason. Many of the local service stations adjacent to the freeway have been trying to overcome height restrictions for decades, but the County, MAC, and the City of Diamond Bar have declined to permit the changes. If the City adopts the proposed amendment to the Development Code, literally dozens of businesses will feel it is a great opportunity to apply for a variance to the new code amendment, even though their property is not of the size required on the basis that Diamond Bar is unfairly limiting their chance of greater visibility. In addition, many parcels would then seek a zoning change or variance so that they could become eligible for the increased sign visibility. I strongly feel that the Planning Commission did the right thing in denying the Resolution 2001-03 While I'm not gullible enough to extol the "Country -living" platitudes I - feel our community can still have the look and feel of a "small" city, but not with a lot of oversized, electronic (or fixed) billboards. I hope you (and your colleagues) think this one through and not bow to the dire economic consequences outlined by the major proponent of this amendment. 3. I know the city needs revenue from businesses, but we are NOT the City of Commerce or Industry, we are a residential city. DB Honda blocks traffic on Grand to unload new cars. Perhaps they are in the wrong location. With these new sound walls, if everybody has higher, brighter signs, we might as well be in Europe or the Far East. It seems to me no one can just hit the road anymore without a plan. Today, I drove East on the 60 and though I knew there was a gasoline station at Mountain, I could see no sign. People might impulsively exit the freeway for food or fuel, but I think they check location before visiting a car dealer. 4. While I am pro business, and I think "Electronic Reader Board" signs along freeway property are good for business, I don't think we have any place in town that is appropriate at this time. I think that they only belong on regional projects, such as Shopping Malls, or Auto Malls of significant size (20+ acres). Also, I would not like to see more than one such sign in every.5 miles of freeway regardless of which City they are in. I would hate to see an `Electronic Reader Board" sign allowed for one dealership especially with all the vacant land surrounding the stie that is not in our control. 5. I think it should stay the same as it is already. 6. I'm against it. This type of signage, in my opinion, "cheapens" the business that utilizes them and tends to lower ones opinion of the surrounding area (in this case Diamond Bar). From a safety stand point, they definitely grab your attention by taking your eyes off the roadway and we definitely don't need that. 7. On the case of an `Electronic Reader Board", I am against placing them on freeway property, but by the same token I don't think it's something I would want to put in place, just because I don't see it as having too much practical use. I do realize such a electronic board could keep people updated on traffic conditions, etc. but I'm not sure that would solve any problem. I have read the staff report you attached. I tend to agree with the Planning Commission, if only because they exist to make recommendations. Why would the council go against their reasoned opinion? I believe they have heard more about the pros and cons of the proposal and have decided it would not be in the best interests of the city. Unless compelling reasons could be found for ignoring their recommendation, I would go along with it. 9. I had an opportunity to review and read the proposed Development Code Amendment. I am very concerned about the intent of the property owner in question, the Diamond Bar Honda. The very idea of a "Electronic Reader Board" would be very obtrusive to those of us living in the Diamond Bar Tennis Club. The last -thing I would want is aflashy-signs - -- say 1000 feet away. More importantly, accidents could be a factor, since the 57/60 Freeway is congested with drivers and could cause a distraction. The opinion of Staff is very interesting, which claims that it would be in conformity of the General Plan, it would be NOW if the Development Code is amended. If my memory serves me correct, the dealership applied for permit to operate a Car Wash and withdrawal their permit for such operation, now this? Furthermore, the report stated it would be our economic interest in terms of tax revenue generating for the City of Diamond Bar. Trust me, a Electronic Board is not going to do. The dealership gets plenty of business, everywhere I go and cars have license plate frames that says, "Diamond Bar Honda"! Having not attended the Planning Commission, I would have asked all the pertinent questions and comments I would be making to you. I am sure the Planning Commission reviewed all the important documents and decided to deny the proposal. How many more amendments that would need to be changed, modified, due to the request of any property owners? My concerns amounts to a lot of things, but it boils down to those of us living in the Diamond Bar Tennis Club, the Golf Course, Calvary Chapel and among others. I would encourage the City Council stand by the decision that was made by the Planning Commission. 10. I am no expert on this, but I suppose that my opinion is as good as the next guys. In my view, I just don't like what the signs will do to the look of Diamond Bar. This proposal would affect businesses that are next to the freeway. As far as I am concerned, they already have an edge as far as attracting potential customers by being where they are next to the freeway. What a great location. Although the signs are said to increase sales by 15-30 percent, and the tax revenue would be great for Diamond Bar, I would suggest that these businesses do a better job of advertising in the newspaper, radio and/or television. I don't like what it would do for the look of Diamond Bar. 11. No! Uncommitted: 1. Very interesting proposal. Freeway congestion is difficult at those sites and this type of signage would make life a little more difficult. Freeway accidents will likely increase. One solution would be to turn off the sign at peak traffic hours, a big negative for the advertiser. I suppose that some sort of city fee could be assigned for this type of advertisement. Revenue usually makes for a smoother presentation to your consultants. 2. I gave a call to Bob Zirbes to get a better understanding of the background on this issue and after discussing it with Bob I feel comfortable with the Planning Commission's recommendation and subsequent strategy. This item should definitely be sent back to the Planning Commission for further work. I am confident that they will present a suitable plan of action that will be in the best interest of our city. 3. Generally, citizens are opposed to such displays for various aesthetic reasons. From a professional standpoint, while I think that -increased marketing through the use of a "Reader Board" may generate additional sales revenue, a 15 to 30 percent jump is highly improbable. It is hard to accurately correlate sales volume increase to signage; how would you gauge it and what effect do other factors have (the economy, for instance)? Sounds like the dealership may be inflating the numbers a bit; it may be worthwhile to look at their data to back up such a claim. Comment received after the Council meeting. 1. I wish to commend councilwoman O'Connor on her astute observations about the visibility of the Honda dealership and the potential affect on the view shed. Whatever is granted, it should be compatible with the aesthetics of the neighboring golf course. A consistency of image is important to business development. Forgive my ignorance, but what is the intent of the proposed signage to benefit beyond the Honda dealership? What I heard discussed indicated that there has been some discussion of other usage — but under whose control would that be? Since signage at the 57 corridor has little effect on the business corridor, which is largely aligned along Diamond Bar Blvd. How best can the City assure the variance will benefit the community at large, as well as the individual business? I have concerns regarding potential sign clutter. The height in the air should be a concern as well as potential garish glare. If it is going to indicate time and temperature, please make these accurate indications. OF CALL901"A —k4"S5 ANO TRANSPORTATION AGENCY DEPARTMENT OF TRANSPORTATION DiSTRIC71 7. 120 so. 5"ING St. LOS ANGELES, CA 90012 (213) 620-3304 I July 27, 1988 Mr. Harold C. Williams, P.E. Director of Public Works City of Carson P. 0. Box 6234 Carson, CA 90749 Dear Mr. Williams: GEORGE 0eJKA'1jLAj 07 -"L -A-405 9.0/11..5 Alameda to Avalon r, This is in response to your request of July 15, 1988, regarding electronic message board signs along the San Diego Freeway (405) between Alameda Street and Avalon Boulevard. A study was made to determine the effects of the signs on the traffic on the 405 Freeway earlier by Caltrans' staff. The findings then indicated that any increase in accidents cannot be attributed to the signs. An additional study was made upon your request to evaluate the . previous study. Accidents that could have been influenced by the signs were graphically compared to the total number of accidents, the AADT and the number of signs in place from 1980 to 1987. A copy of the graph is attached for your information. The comparison was made for both directions of travel and at a quarter of a mile in each direction from the signs. The number of total accidents did increase and appear to follow the increase -in traffic especially froin 1984 to 1985, when volume increased significantly. The accidents that would have been in- flbe'nced by the signs dropped from 1936 to 1987 -although- a�noth.er sign was added. Between 1984 and 1985 when the type*of accidents that could be influenced by the sign,.increased significantly the *'Wmber of signs remained the same. �'iFre tcafffic volumes, however, did increase significantly during this same period. Mr. -Harold C. Williams July 27, 1988 Pale I Additionally, the accidents that could be influenced by the signs were compared with the total of this type of accidents for the sign location, where Route 405 is in a curve. ..The sign at this location is 'the most intrusive, as it comes directly into the vision of the drivers approaching from both directions. The comparisons which follow do not indicate a significant effect. Percent of Total Accidents That Could Be. 01" Year No. Accidents at Location Influenced By Signs 1980 12 26 1981 12 21 1982 6 14.*6 1983 3 6.4 1984 13 28.2 1985 8 12.1 1986 6 8.8 1987 8 12.7 We therefore conclude that our previous study was correct, that the increase in accidents on Route 405 cannot be attributed to the electronic message signs. If you have any questions con- cerning this matter, please call Milton Ikeda of my staff on (213) 620-3809. Sincerely, ISAAC MICHIEL Senior Transportation Engineer Traffic Operations Branch Attachment %P: U, 000 00) 000 ¢b 7 46 Qo Y9 �wt7�� 4.7" c- sr AailG /H r v 9' wH2'x t= P., p a r -4. c•' l01. --i —4 ' I41,11a. sp Art ff10 7,411 45400 I Lot M IM MG 7,10 1j" Ady I Arae LID 1,76. lip 110 1.700 IAEO h0ay load iF'°uq l.� 1,11 ry load 1,969 1,499 190 >.� JAM 310 M ca 0 iraar 0 Toro to Route 8 In Lau poor San Finfbraelo t)iSTPACT 7 .1y )WV ►runup Caat%aaw 13,700 141,09 131XQ Five— Foy �, p uta, pt 14av PL lAa. Atnei jig 36.• be.f+...ar 1!100 ISO law load. uwvw*y >, Drive is ff10 7,411 45400 rent Lot Avenue loteschaav Street 1atucbw48e BSQ 7,10 1,4EA 1511 Huntington M+tRto6 � 6.109 490 389 Wed TAO blas Arthur Blvd Interchange, 5�,�0 16.400 Jct. Ila 73 South 410 3,0 3,399 6wsy �a� 130 3,989 !„109 15LO) Z70 3.969 3.700 we Statin no 1101 1.179 t WO Street lest eschante _----- - -_--- --- — Loot �Y I"M am 187A00 W !111 710 as Carden CWft Freeway Fairview Street lntercharute SJD Signal la.1Do 1SAW iraar 0 Toro to Route 8 In Lau poor San Finfbraelo t)iSTPACT 7 .1y )WV ►runup Caat%aaw 13,700 141,09 131XQ Five— Foy �, p uta, pt 14av PL lAa. Atnei jig 36.• be.f+...ar 1!100 ISO law load. uwvw*y >, Drive is 19,00 Ox 115,00 M64 Fountain Valley. FAKU Street interchange - 17 700 MM 195AW 11.78 Fountain Valley, &o&hund Street interchimp .r- 13JW 136,00 241,04 Lis Oi wr Drive lolarchau,e 6.78 Carson, Alameda Lot Avenue loteschaav Street 1atucbw48e 16,900 114000 /60,00 an jmbwm MW Werebaw 1511 Huntington M+tRto6 17,800 MAW 16,500 I84A00 119,00 TAO blas Arthur Blvd Interchange, 5�,�0 16.400 Jct. Ila 73 South 16)11 on Beach, Jet die. pn�t 39. &sch Boulevard 306,000 10.100 MAW 193,00 274 Coda Mese, Jet. Ata s0. Sols Avenue, Golden Wed 15LO) Coda Mw Freeway — tang aa. Ik 17X 31,690 1.51 Coda Mesa, Bristol 16)6 Westminster, minter, Wstmiortsr WO Street lest eschante _----- - -_--- --- — Loot �Y I"M am 187A00 10.79 Cada Mau Jct Ate. 73, 30.75 Carona Del Mar Free"y and Carden CWft Freeway Fairview Street lntercharute SJD Signal la.1Do 1SAW MAW .2IOAOO 11.45 Costa Mesa, Harbor ge Avenuelnterchante 3138 Sal Beach, Boulevard lntemiunt;e tt6A00 Jet Ste. 3i Wed 19,00 Ox 115,00 M64 Fountain Valley. FAKU Street interchange - 17 700 MM 195AW 11.78 Fountain Valley, &o&hund Street interchimp .r- 3W W. Peak ACT P" oeaoom now 1116 116L Asad t:e rousse UJW 1.Maee►. a � t� 311,109 U t-c 19100 317,000 MD.W) 142 Fountain Valley. Warner 6.78 Carson, Alameda Lot Avenue loteschaav Street 1atucbw48e 18,600 314,000 197000 1511 Huntington M+tRto6 17,800 MAW InBeack terchange 9.56 Corm. WAmin8tun Avenue 11,100 5�,�0 16.400 =5;000 394,009 16)11 on Beach, Jet die. pn�t 39. &sch Boulevard 306,000 17.78 Weatrai nder, » ri7Aoo :tom Sols Avenue, Golden Wed 15LO) 339,00 Solent btwcbmw tang aa. Ik 17X 31,690 3!l C) 307,900 16)6 Westminster, minter, Wstmiortsr WO 343 09/ Avenrs 4.88 Loot �Y 313,900 30!10 !!6,1100 311,00 30.75 10,400 Carden CWft Freeway a�eaoo SJD Signal la.1Do 974AM 261AM UM Sag Boulevard losercha nge ge Avenuelnterchante 3138 Sal Beach, u1Aoo tt6A00 Jet Ste. 3i Wed 3!,300 KU 171,00 KM Sed Beach. let• Bra 606Kill MileFat Evelim -- Coutiles (n IOX •,0.00 Laa Angeles Cwaaty 040 An C 19.400 Lt9Am 119,09 6.47 Lanse ker Studeload Interchange 3W W. Peak ACT P" oeaoom now 1116 116L Asad t:e rousse UJW 1.Maee►. a � t� 311,109 U t-c 17RW 243.000 314,00 7 50Long Beach, Jet. Me. 710 Long Bach FrmM 17,00 .ffiIA00 340,000 6.78 Carson, Alameda Lot Lana Segel 1, Woodreii Street 1atucbw48e Avenue IatMeim/t 17,800 MAW 2040106 - 9.56 Corm. WAmin8tun Avenue 11,100 5�,�0 S�AOD 3.11 t=j Beach, DeV-m bbwcbmp 306,000 1054 CUMD. Also 15LO) 339,00 338 tang aa. Ik 17X SDI,OD 11111011 _ 1135 C+rAvalon btarbaage WO 343 09/ XKM 4.88 Loot �Y 313,900 39097 1L97 jetRte. 110, Harbor Rearm 10,400 feOAoo a�eaoo SJD Signal 11,E Vermoat Avawe InIgOCIVISMOR ge Avenuelnterchante 391Do u1Aoo tt6A00 5.79 MileFat Evelim .Sy4 IOX SOJO 337,00 6.06 I=& Beach, Atlantic Avenue lalar¢lmttr 16.609 WAW 319,000 634 Ung Beach, Long Be" 17RW 243.000 314,00 7 50Long Beach, Jet. Me. 710 Long Bach FrmM 1363 laAAngeles. Norm -die venue Interchange 14.40 La Angeles, Western Avenue Interchange 15.45 Tormoce, Crenshaw Boulevard Interchange 16M Jct oulc ard- Beach Boulevard Interdisc — 30,900 344.000 337,00 W,OW 338,00 =AM 40.100 338,00 311.000 17,00 .ffiIA00 340,000 6.78 Carson, Alameda Street 1atucbw48e 17,800 MAW 2040106 - 9.56 Corm. WAmin8tun Avenue 17,400 306,000 1054 CUMD. Street � 17X SDI,OD 11111011 _ 1135 C+rAvalon btarbaage 170790 313,900 39097 1L97 jetRte. 110, Harbor Rearm 19,600 t11,0o 31/,00 11,E Vermoat Avawe InIgOCIVISMOR 391Do u1Aoo tt6A00 1363 laAAngeles. Norm -die venue Interchange 14.40 La Angeles, Western Avenue Interchange 15.45 Tormoce, Crenshaw Boulevard Interchange 16M Jct oulc ard- Beach Boulevard Interdisc — 30,900 344.000 337,00 W,OW 338,00 =AM 40.100 338,00 311.000 July 24, 1991 Mayor Paul Bowlen City Councilmembers City of Cerritos P.O. Box 3130 Cerritos, CA 90703 ANAHEIM REDEVELOPMENT, - AGENCY ,ol 2.05 Re: ANAHEIM AUTO CENTER READERBOARD SIGN' Dear Honorable Mayor and City Councilmembers: It was brought to our attention that the City' of Cerritos is considering a Code Change to possibly .allow the installation of an Electronic Readerboard Sign at the Cerritos Auto Square. The City of Anaheim recently purchased a new 75 foot tall Electronic Readerboard Sign for the Anaheim Auto Center and the results have surpassed our expectations I Not only in increased sales (as per Auto Dealer Sales Tracking), but * .also in -Community Awareness through the lot Public Service Timie that the, City receives, programmed on the sign daily. Eight months ago; prior to the installation of our Electronic Sign, the majority of people traveling the 57 Freeway were unaware of the variety of automobiles that could be purchased at the Anaheim Auto Center. With our neighboring cities developing new'Auto Centers (most of which have Electronic Freeway Signs) both the City of Anaheim and the Auto Dealers recognized that times have changed and competition is now just down the freeway. In order to compete we realized that we must communicate to the Auto Centers most valuable asset, which is the 250,000 people on the 57 Freeway daily. Please feel free to contact me if you'have any questions whatsoever regarding the benefits that we have experienced. jo S. Harbm Blvd. Sincerely, iw 900 rweim. cA 92ws ANAHEIX REDEVELOPMENT AGENCY L41533-050 Vc 71419_5&3926 411 Al McCord Economic Development Coordinator amgcl r -- f;.,; j - IN CITY OF CL.ENDORA-;GrPYF1AL1.'�11eCw4T1100Tt•{{ll.OLVM total�t.t.o�oo 01 :-j-0V 2Cs "I'l --07 Auqurt 19, 1991 The Honorable M>ymr and ctty Cour! City of Riverside 3900 Main Street Riveralds, CA 82622 RE: GLENE El. 01 i1M001�w CA'.'PVrWAu a 1740 Dolar Mayor and City Council: The City of Glendora, over the pastsoveral years, has been working on the development of a f=reeway Auto Centre. Today our Auto Centrs is a REALITY, • and we can honestly say that our decision to include an Electronic Readerboard at our Auto Centre has proven to to a successful one! Our Auto Centre property, located at the 57 and 210 Freeways, Is considerably. lower than freeway grade. Therefore, we found it necessary to install a much Wier sign so as to achieve uuffidgnt exposure to the aaiiy freeway traffic. Our auto dealers directly attribute their increased sales to the Readerboard sign Itself and Its ability to display ads and attract buyers to purchase in Glendora rathw than the next auto center down the freeway. We understand the City of Riverside is considering the installation of an Electronic Readerboard at your auto center. We would strongly, recommend, based on the above mentioned, that you follow the same formula for success as we d1d. Pleum feel free to contact me at (818) 914-8201 if I can bQ of any help. �Incerety, Arthur E. Cook City or ®® I D 1 O F T H 6 F O O T H l l t f CITY OF ESCONDIDC Z �.l:07 PLANNING DEPT SIGNAL HILL REDEVELOPMENT AGENCY 2175 Cherry Avenue o Signal Hill, Ccftmia 90806 • (310) 989-7300 • FAX (310) 989-7391/7393 July 6, 1995 Rozanne Cherry City of Escondido 201 N. Broadway Escondido, CA 92025 Dear Rozanne: mentioned that the City of Escondido is moving forward with the Escondido Auto Park Dealers Association to install an Electronic Freeway Display. Further, I have been requested to submit a letter stating how our Electronic Freeway Display has helped the Signal Hill Auto Center. First, let me say, without an Electronic Freeway Display we would not be able to reach the 260,000 plus cars which pass our Center each day: The Auto Center is not visible from the 405 Freeway because the freeway is below grade. Thus, the sign has been critical in building public awareness of our Auto Center's existence. Selection of an electronic versus static display was made based upon a desire to be "state-of-the- art" with maximum flexibility in advertising display for the dealers involved. A year has now passed since installation which has given us time to evaluate its effectiveness. We have compared sales tax receipts for the reporting period prior to installation of the sign against those for a similar period one year later. This comparison indicates a 16% increase in sales tax revenue to the City from our auto dealers. We feel this is most significant considering a lagging economy still prevails in our region. In summary, we are quite pleased with out Electronic Freeway Display and the success it has brought our dealers. Sincerely, Ronald inkier Director of Redevelopment mcp ,�vr• c a.! + as .rnv(•i FVI•VM 010 4dia-)7a t l t+HG�.fdidi GLENN EoT M" CO* DODGE AND .SUZlIK1. two IN "09 '01 Bunn 21, 1995 City of Escondido Attn: Roxanne Cherry 201 N. Broadway Escondido. CA 92025 Dear Roxanne: 1--q'O J 20" �' :07 �t . has indicated that your city has a similar Auto Park which can not be seen from the -nearest freeway.. Kod felt that a letter from me could clarify hpw•effective our ftssagla� Center has been for our dealership, We here at Genn C. • Thomas bodge and Suzuki. are very pleased v. th .the syccess the*Me33a9e Center has•brought to our sales.! -Sales have increased approximately 15% to 20% 'since the construction of our sign. We feel that our Nessage•Center has saved us thousands of dollars in adverti$ing alter- natives. I must emphasize to your city that these me44age ceders -are a real neces- sity to O®alers such as myself in order to compete in todAys's auto market. Sincerely, Bob Davis ,• .Kr' Presi 0ent _ r, tom. •, , •�• r � � ' ` 7 141 ' •' r ,*.•*jr7���t },`�pr5. �'' -,4 Y.. v 4rek �. . •1 �.... w..• r .... r«• ) `ry 11, y� .. y�;;•t#�! ! �' � ♦ KAMwI'^h!•)M°t�MiM+�YIIR �v�'¢g4 t � . ; Y.. r ' r^ _..«• _. •.:. •... , •.ivy s,sr �• • r al'Si i;'•�„A! .���,. „•y,�,), r.a •. 4,00 •r•r.M�r•o•+w• rM•�.4.,•l Jay.: ,r.'!Ix• ry.. .... ...... �.......•--w, ,y)4,y�"?� � �•"�y •lir. +' T ,/ :T.' •' •.1, 1 Y•�.: ,r,��,KY, ..MM•,AMN►ts•MWr/R111 • '.4]R:'•.,,,,.: ��`fi1. til!.,•.. �raWWI a• 1 y • r { �• + '(pit • r ! I . 4 j , Yi'• �• �' , i' , 11 y7* )�ff'�'t • .L.t;.�,yl , et 1 .� R. `�.# S L•: C"',= 1} •i t'• !F,�,�r 1. rt r ♦ '•''r�.VW •. •, 1 ��l i.�•+ ; i�!r t •,�. ")� � �•, •�"�. � r •K••`,�•�r�ry; +•.? � j. � • � � • , ` .. l 74 -e • ! .. +t• ..1 Z fir. t r ,� I� f ! 4 y : s.f • r ,� �• • Mir %+ • . �G A'�iM/� • • w.. •.r,• .y.y •n I•.v ...+ •.•yew. ::4i j••ji •�••t,�TIM, 2`100 G�'�R•'.' r' .... ~ p 2100 E. SPRING STREET . LONG 9EACIr CA 90006 r (310) °426-5111 ' (714) 846-2633 rsN* QVI FAX (310) 595.5644 J.!�;rA.,r'• Ir'•�r �Oli YyIR iM1'iry;;++•tt'��. LL•: �. ••, •• ;.. :(„•. .. '. r.•, ,. �l�t� .(.,••. t ^�: •Y�� � K fir' ' �• -�i.: � '. • �+�"".iK1.� ��+•a' •�.� •+ �� • e.•��„•'�!!�e ** TOL i' . ♦��1 **' �•v Mr. Fred Gulley Colley Pard 655 South Grand AV+ar w G1sn40ra► Ca. 91740 ' Dear bred t We've heard you might be purchaa,ing an Electranja Sign for the Glendora Auto Gerat�e�x. We tb You to know that basad on the past couple of yoars, � experience cparatiat of our Chtario Auto Cantel Electron% sign .hat: heart out- atandirrg and that we feel Electra -Media is the beat este for supplying this type pf product, along with the nweis mW maintananco and programming siartr=es" Fred, I would also like to add that 70% of our bu.ai,nas;s cares as a direct result of our' Electrartic Sign. Itamfore► Z'm sunt you can we the itYportance of maledt.ing a ccgmW that sale and wiU perfoxm. &incert�>tiY, 1 Ilk io Auto Darilars Asswiation 1377 KETTERING LOOP ONTARIO, CALIFORNIA 91761 (71.4) 988-5888 AUG 20 '91 13155 FROM COLLEY FOkD CCLLEY-AU` 0' 'CARS, INC, 1915 AUTO CENTRE DR, • P.O. BOX 1866 --__-_.-- PHONE (714) W,'4131 10V 25 f" 1 :07 August 20, 1991 Honorable Mayor City Councilmembers city of Riverside 3900 Main Street Riverside, Calif. 92522 RE: GLENDORA AUTO CENTRE ELECTRONIC SIGN Dear Mayor and City Councilmembers: The Riverside Auto Center Association recently requested a response from us regarding the effectiveness ®19' our Electronic Sign. We had opened our new Dealership several weeks before the Electronic Readerboard portion of the Auto Center sign was completed. When the Electronic Readerboard was activated we noticed an IMMEDIATE increase in Show Room Traffic, along -with a Sa es ncrease of approxi- mately 22 %! We know the Electronic Sign works very effectively because of the quick response we get from clients re- garding an ad they read on our sign on their way home. Please call me if you would like any additional infor- mation. Sincerely. Fred Col e President TOTAL PAGE -002 ** CITY OF DIAMOND BAR NOTICE OF PUBLIC MEETING AND AFFIDAVIT OF POSTING STATE OF CALIFORNIA COUNTY OF LOS ANGELES CITY OF DIAMOND BAR On November 27, 2001, *at 7:00 P.M., the Diamond Bar Planning Commission will hold a regular meeting at the South Coast Quality Management District Auditorium, 21865 East Copley Drive, Diamond Bar, California. Items for consideration are listed on the attached agenda. L Stella Marquez, declare as follows: I am employed by the City of Diamond Bar, Community and Development Services Department. On November 21, 2001, 1 posted a copy of the Notice for the Regular Meeting of the Diamond Bar Planning Commission, to be held on November 27, 2001, at each of the following locations: South Coast Quality Management District Auditorium 21865 East Copley Drive Diamond Bar, CA 91765 Heritage Park 2900, Brqa C ''Y -411yft Road Pi -4,,Ba;-C-AS91765 I declare under penalty Of perjury that the foregoing is true and correct. Executed on November 21, 2001, at Diamond Bar, California. Stella Marquez Community and Development Services Dept. 9A\affidavitposting.doc File rev' w d - y and iS read for ffibmr, ,destru ion by City Clerk