HomeMy WebLinkAbout12/05/1989Next Resolution No. 116
Next Ordinance No. 31
DECEMBER 5, 1989
DIAMOND BAR CITY COUNCIL
6:00 P.M.
W.V.U.S.D. BOARD ROOM
THANK YOU FOR NOT SMOKING, DRINKING OR EATING
IN THE COUNCIL CHAMBER
CLOSED SESSION
5:30 p.m. - Personnel - Section 54957.6
REGULAR SESSION
CALL TO ORDER: 6:00 P.M.
PLEDGE OF ALLEGIANCE: Mayor Papen
ROLL CALL: COUNCILMEN FORBING, MILLER, WERNER, MAYOR
PRO TEM HORCHER, MAYOR PAPEN
COUNCIL COMMENTS: Items placed on the agenda by individual
Councilmembers for Council discussion. Action may be taken at
this meeting or scheduled for a future meeting. No public input
is required.
PUBLIC COMMENTS: "Public Comments" is the time reserved on
each regular meeting agenda to provide an opportunity for members
of the public to directly address the Council on Consent Calendar
items or matters of interest to the public that are not already
scheduled for consideration on this agenda. Please complete a
Speaker's Card and give it to the City Clerk (completion of this
form is voluntary) There is a five minute maximum time limit
when addressing the City Council
CONSENT CALENDAR: The following items listed on the Consent
Calendar are considered routine and are approved by a single
motion. Consent Calendar items may be removed from the Consent
Calendar by request of a Councilmember only.
1. SCHEDULE FUTURE MEETINGS -
A. Parks and Recreation Commission - December 14, 1989
- 7:00 p.m. - Heritage Park, 2900 Brea Canyon Road
CITY COUNCIL AGENDA PAGE 2 DECEMBER 5, 1989
B. City Council Meeting of December 19 1989 will not
be held. Next regularly -scheduled City Council
meeting will be held on January 2 1990
2. APPROVAL OF MINUTES -
Regular Meeting of November 21, 1989.
Adjourned Regular Meeting of November 29, 1989.
3. WARRANT REGISTER - Approve the Warrant Register dated
December 5, 1989 in the total amount of $168,908.49.
4. TREASURER'S REPORTS - Approve Treasurer's Reports for
months of July through October, 1989.
5. COMPLETION OF LANDSCAPE IMPROVEMENTS - Bramalea
California, Inc. has completed planting, establishing
and maintaining of landscaped areas in Lot 50, Tract
42576; Lot 52, Tract 42573; Easement over Lots 1, 68
and 80, Tract 42578; Easement of Lots 23-25, 32-38,
Tract 42576. Maintenance costs to District 39 will be
increased by $963.89 per month which will be covered by
assessments.
Recommended Action: Approve increased assessments to
Landscape Maintenance District No. 39 and accept
improvements.
SPECIAL PRESENTATIONS - Proclamations, certificates, etc.
6. CERTIFICATES OF RECOGNITION - Award to members of
Diamond Bar High School Girls' Tennis Team
7. CERTIFICATE OF APPRECIATION - Award to John Gutwein,
County Planning Coordinator, for planning services to
the citizens of Diamond Bar.
OLD BUSINESS
8. AWARD OF PLANNING SERVICES CONTRACT - A contract for
planning services was first considered by the Council
on November 21, 1989, continued to November 28, 1989
and again to December 5, 1989. The contract currently
in effect with the Los Angeles County Planning
Department expires December 31, 1989.
Recommended Action: It is recommended that the City
Council:
A. Approve a contract for current planning services to
either Willdan or Pacesetter subject to the
following conditions:
CITY COUNCIL AGENDA PAGE 3 DECEMBER 5, 1989
1) The contractor will provide the City with
personnel which provides 40 hours per week
counter and phone information and referral
coverage; and
2) The payment for contract planning services
will be 80% of planning fees collected; and
3) The contractor will be responsible for
preparing all current planning (fee based)
staff reports in a timely manner. This will
include the preparation of a draft report
which will be reviewed and possibly amended by
the Planning Director, and a final report; and
4) Duration of the contract shall be for six
months commencing December 6, 1989; and
5) The contract for current planning services
shall be re-evaluated by the City Council
during the month of April, 1990; and
6) The contractor shall pay for their fair share
of planning space leased.
B. Direct the staff to initiate recruitment for an
Assistant Planner and a Service Planner. (RCV)
9. STATUS REPORTS FROM CITY ENGINEER -
a. Transition from County to City
b. Grand Avenue traffic improvements
C. Kiowa Crest/Diamond Bar Signal
d. Gateway Corporation - Off-site improvements
e. Carlton J. Peterson Park
10. QUAIL SUMMIT/ROLLING KNOLL TRAFFIC STUDY - Status
report prepared by City Engineer.
Recommended Action: Direct staff to make arrangements
for a general membership meeting of the homeowners
after the holidays and refer the matter to the Traffic
and Transportation Committee.
11. RESOLUTION NO. 89 - XX: TRAFFIC CONTROL - SUMMITRIDGE
DR./ARMITOS DR. CORRIDOR - A RESOLUTION OF THE CITY
COUNCIL OF THE CITY OF DIAMOND BAR AUTHORIZING AND
DIRECTING THE INSTALLATION OF STOP SIGNS AND RELATED
TRAFFIC CONTROL DEVICES AT INTERSECTIONS SPECIFIED
HEREIN.
Recommended Action: As recommended by the City
Engineer, adopt Resolution No. 89 - XX authorizing and
directing the installation of stop signs and related
traffic control devices at intersections specified.
CITY COUNCIL AGENDA PAGE 4 DECEMBER 5, 1989
12. SOLID WASTE FRANCHISE - Update by City Manager.
Recommended Action: Direct staff as necessary.
NEW BUSINESS
13. APPOINTMENTS TO THE TRAFFIC AND TRANSPORTATION
COMMITTEE
Recommended Action: Appoint members of the Traffic and
Transportation Committee pursuant to Ordinance No. 28
(1989).
14. IMAGE STUDY - SAN GABRIEL.VALLEY - The Cities of
Alhambra, Azusa, Baldwin Park, Duarte, El Monte,
Irwindale, Monrovia, Monterey Park and West Covina have
joined together to study strenghtening the image of the
San Gabriel Valley and to develop a marketing plan.
The City of Diamond Bar has been invited to join in
these efforts.
Recommended Action: It is recommended that a member of
the City Council and the City Manager be authorized to
attend the next meeting and prepare a recommendation to
the City Council at that time.
15. COUNCIL EXPENDITURE POLICY - Review recommendation from
Council Personnel Committee for consideration.
Recommended Action: Adopt the recommended policy or
other action as necessary.
16. APPLICATION FOR MOUNTAIN RECREATION AND CONSERVANCY
AUTHORITY PARK ALLOCATION - The Mountain Recreation and
Conservancy Authority may make allocations available
for park projects of regional significance and import-
ance, for parks that are considered in need of
environmental protection and that are non -controver-
sial. These allocations may be available through a
bond issue that will appear on the November 1990
ballot.
Recommended Action: Authorize staff to research the
feasibility of and apply for a special park allocation,
if possible, based on the ballot measure's restric-
tions.
CITY COUNCIL AGENDA PAGE 5 DECEMBER 5, 1989
17. ANNIVERSARY CALENDAR - The Council Committee estab-
lished for the purpose of developing activities for a
celebration of the City's first anniversary recommended
that staff look into the possibility of producing a
calendar which would give the public information
regarding the Council, Commissions and Committees and
key City personnel, etc.
Recommended Action: Upon review of quote from
Gilliland Printing Co., Council may want to consider
the possibility of having a standard calendar printed
with either the two or four color cover. However, it
is suggested that Council consider the calendar to be
an April 1990 - March 1991 calendar to correspond with
the City's incorporation and to allow staff sufficient
time to gather the desired information.
18. PURCHASE OF PAYROLL MODULE FOR FINANCIAL COMPUTER
SYSTEM - With the recent installation of the finance
computer system, the City can now have the capability
of processing payroll in-house through the purchase of
a Payroll/Personnel System module from Computer Applied
Systems. During discussions regarding the computer
system last summer, it was decided that the purchase of
such a module would be temporarily postponed. However,
shortly thereafter, a goal was set by the City Manager
and staff to process payroll in-house by the beginning
of the 1990 calendar year.
Recommended Action: Authorize the immediate purchase
of a payroll module from Computer Applied Systems so
that payroll functions may be implemented by January 2,
1990 at a cost not to exceed $4,000.
19. AWARD OF BID FOR PURCHASE OF PERSONAL COMPUTERS - Since
incorporation, City staff has been using computers
which have generously been loaned from several members
of the community for word processing applications. Now
the City is in a position to purchase its own equipment
to provide the capability for staff to perform not only
word processing functions but also other functions such
as records management, legislative history, etc.
Recommended Action: As outlined on the staff report,
two bidders are very close in equipment costs; however,
one vendor's on-site service and maintenance charges
are more reasonable. Therefore, it is recommended that
the bid be awarded to New Technologies of Rowland
Heights in an amount not to exceed $7,414 for the
purchase of four personal.computers'and related
software.
CITY COUNCIL AGENDA PAGE 6 DECEMBER 5, 1989
20. INTRODUCTORY READING OF ORDINANCE NO. XX (1990): AN
ORDINANCE OF THE CITY COUNCIL OF THE CITY OF DIAMOND
BAR ADOPTING BY REFERENCE A NEW DIVISION 2 OF TITLE 20
OF THE LOS ANGELES COUNTY CODE PERTAINING TO SANITARY
SEWERS AND INDUSTRIAL WASTE. Suggested by the County
of Los Angeles for adoption of the County's amended
version of Title 20, Division 2.
Recommended Action: 1) Review Ordinance No. XX (1990);
2) set January 2, 1990 at 7:00 p.m. as the Public
Hearing date and 3) instruct the City Clerk to publish
proper notice as required by law.
PUBLIC HEARING
21. ORDINANCE NO. XX (1989) - AN ORDINANCE OF THE CITY
COUNCIL OF THE CITY OF DIAMOND BAR AMENDING SECTION
22.20.120 OF CHAPTER 22.20 OF THE LOS ANGELES COUNTY
CODE, AS HERETOFORE ADOPTED, PERTAINING TO SIDE YARD
SETBACK REQUIREMENTS.
Recommended Action: Approve Ordinance No. XX (1989)
Amending Section 22.20.120 of Chapter 22.20 of the Los
Angeles County Code, as heretofore adopted, pertaining
to side yard setback requirements. (RCV)
ANNOUNCEMENTS - This time is set aside for any City Councilmember
to direct staff regarding any matters to be discussed at the next
regular meeting.
ADJOURNMENT
1
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VOLUNTARY REQUEST TO ADDRESS THE CITY COUNCIL
REGARDING AGENDA ITEM NO.
DATE: OL - 2'-- rs
TO: City Clerk
FROM: S C, i
ADDRESS:
ORGANIZATION: (j
SUBJECT: ( 4-
I expect to address the Council on the subject agenda item. Please have the
Council Minutes reflect my name and ad fess as written above.
Signature
NOTE: All persons may attend meetings and address the City Council. This
form is intended to assist the Mayor in ensuring that all persons wishing
to address the Council are recognized and to ensure correct spelling of
names in the Minutes.
VOLUNTARY REQUEST TO ADDRESS THE CITY COUNCIL
REGARDING AGENDA ITEM NO.
DATE: 1, 2
TO: City' Clerk �--�
FROM:
ADDRESS:
ORGANIZATION:
SUBJECT:ZZ Z
I expect to address the Council on the subject agenda item. Please have the
Council Minutes reflect my name and address as written above.
ture
NOTE: All persons may attend meetings and address the City Council. This
form is intended to assist the Mayor in ensuring that all persons wishing
to address the council are recognized and to ensure correct spelling of
names in the Minutes.
VOLUNTARY REQUEST TO ADDRESS THE CITY COUNCIL
REGARDING AGENDA ITEM NO.
DATE: 'A::2
TO: City Clerk
FROM:
ADDRESS:
ORGANIZATION:
_ _ f
SUBJECT: /Z/
I expect to address the Council on the subject agenda item. Please have the
Council Minutes reflect my name and a dress as wzi�tten above.
-
V Signature
NOTE: All persons may attend meetings and address the City Council. This
form is intended to assist the Mayor in ensuring that all persons wishing
to address the Council are recognized and to ensure correct spelling of
names in the Minutes.
VOLUNTARY REQUEST TO ADDRESS THE CITY COUNCIL
REGARDING AGENDA ITEM NO.
DATE:
TO: City Clerk
FROM:
ADDRESS:
ORGANIZATION:
SUBJECT:
I expect to address the Council on the subject agenda item. Please have the
Council Minutes reflect my name and address as written above.
Signature
NOTE: All persons may attend meetings and address the City Council. This
form is intended to assist the Mayor in ensuring that all persons wishing
to address the Council are recognized and to ensure correct spelling of
names in the Minutes.
VOLUNTARY REQUEST TO ADDRESS THE CIT COUNCIL
REGARDING AGENDA ITEM NO.
DATE: /Z /
TO: City Clerk
FROM: �✓ �I� Y�r'
ADDRESS:
ORGANIZATION:
SUBJECT:
I expect to address the Council on the subject agenda item. Please have the
Council Minutes reflect my name and address as written above.
Signature
NOTE: All persons may attend meetings and address the City Council. This
form is intended to assist the Mayor in ensuring that all persons wishing
to address the Council are recognized and to ensure correct spelling of
names in the Minutes.
VOLUNTARY REQUEST TO ADDRESS THE CITY COUNCIL
REGARDING AGENDA ITEM NO.
DATE:
TO: City Clerk
FROM:
ADDRESS: "
ORGANIZATION:
SUBJECT:
I expect to address the Council on the subject agenda item. Please have the
Council Minutes reflect my name and address as written above.
Signature
NOTE: All persons may attend meetings and address the City Council. This
form is intended to assist the Mayor in ensuring that all persons wishing
to address the Council are recognized and to ensure correct spelling of
names in the Minutes.
MINUTES OF THE CITY COUNCIL
REGULAR MEETING OF THE CITY OF DIAMOND BAR
NOVEMBER 21, 1989
CALL TO ORDER:
PLEDGE OF
ALLEGIANCE:
ROLL CALL:
COUNCIL.COMMENTS:
Mayor Papen called the meeting to order at 6:03
p.m. in the Council Chambers, W.V.U.S.D., 880 S.
Lemon Avenue, Diamond Bar, California.
The audience was led in the Pledge of Allegiance
by MPT/Horcher.
Mayor Papen, Mayor Pro Tem Horcher, Councilmen
Miller, Werner and Forbing.
Also present were City Manager Robert L. Van Nort,
City Attorney Andrew V. Arczynski and City Clerk
Lynda Burgess.
C/Werner gave an update of the GPAC meetings and
what they were doing.
C/Miller reported on the first meeting of the
Parks and Recreation Commission. He also spoke on
the Walnut Valley Recreation JPA meeting that he
and C/Forbing attended on Monday November 13,
1989.
C/Forbing also spoke on his attendance at the
Parks and Recreation Commission meeting and his
attendance at the Diamond Bar Ranch Festival
Dinner on Friday, November 17, 1989. He reported
that the Festival Committee returned over
$40,000.00 to non-profit organizations partici-
pating in the three-day event. He also spoke on
the groundbreaking ceremony he attended at the
Armitos Place Fire Station.
PUBLIC COMMENTS: Scott McGookin, 333 Ballena Drive, advised Council
of the trouble he and his neighbors were having
with residents at 310 Ballena Drive. He requested
the City's assistance in abating the nuisance
created by these persons with their loud parties,
etc. Staff was directed to look into the m6tter
and come back with a report for the January 2,
1990 meeting.
CONSENT CALENDAR: C/Werner moved, seconded by C/Miller to approve
the Consent Calendar. Motion carried by the
following Roll Call vote:
AYES: COUNCILMEN - Forbing, Miller, Werner,
MPT/Horcher, M/Papen
NOES: COUNCILMEN - None
ABSENT: COUNCILMEN - None
NOVEMBER 21, 1989 PAGE 2
Schedule Future 1. Parks & Recreation Commission — December
Meetings 14, 1989 - 7:00 p.m.- Heritage Park,
2900 Brea Canyon Rd.
2. Chino Hills Parkway Groundbreaking -
November 29, 1989 - 8:00 a.m.
Approval of Minutes Approved Minutes of November 7, 1989.
Warrant Register Approved Warrant Register dated November 21,
1989 in the total amount of $217,538.03.
Resolution 89-112
Adopted Resolution No. 89-112 In Support of
Relief Efforts by the American Red Cross and
the Salvation Army on Behalf of the Victims
of the San Francisco Bay Area/Santa Cruz
Earthquake.
Resolution 89-113
Adopted Resolution No. 89-113 In Support of
Fund Raising Efforts by the American Red
Cross on Behalf of the Victims of Hurricane
Hugo.
Southern California
Authorized staff to file the proper applica-
Joint Powers
tions and deposits with the SCJPIA for con -
Insurance Authority
sideration of enrollment in the Authority.
Exoneration of
Accepted completion of road improvements on
Surety Bonds
Tract No. 31153, Diamond Bar Blvd. & Kiowa
Crest; Tract No. 42566, Grand Ave. &
Summitridge Dr.; Tract No. 42568, Longview
Dr. & Thunder Trail; and Tract No. 42569,,-
2569,;Longview
LongviewDr. & Eastgate Dr.
Quail Summit
Authorized expansion of the Rolling Knoll/
Residential
Grand Avenue traffic study being conducted
Traffic Study
by the City Engineer to include Quail Summit,
with mitigation measures to be proposed at
the December 5, 1989 meeting.
SPECIAL PRESENTATIONS:
Proclamation - Proclaimed the month of November, 1989 as
"Fire Extinguisher "Fire Extinguisher Awareness" month in
Awareness" Month conjunction with the year -Long Earthquake
Survival Program in Southern California.
Certificate of Awarded Certificate of Appreciation to Mr.
Appreciation - Pat McGinn for his assistance and partici-
Mr. Pat McGinn pation in the arrangements for the instal-
lation and inauguration of the City. Council
on April 18, 1989.
NOVEMBER 21, 1989
PAGE 3
AQMD Facility Dr. James Lents of the Air Quality Management
District announced that groundbreaking for their
new facility, consisting of an office building, a
laboratory and a conference center, will take
place in early December.
Complaint Re CM/Van Nort stated that the complaint made to the
Oak Tree Council at the last meeting had been resolved due
Sports Lounge to the owner's agreement to close down the
entertainment previously held during Monday Night
Football.
Mr. Larry Malcom, President of Oak Tree Lanes and
the Oak Tree Lounge stated that the complaint made
to the City Council was the only complaint
received regarding this entertainment but that if
the Council had any reservations regarding his
show, the shows would not continue even though his
investors would be losing money.
It was moved by C/Miller, seconded by C/Forbing to
take no further action unless further complaints
concerning the Oak Tree Sports Lounge are
received. Motion carried unanimously.
OLD BUSINESS:
Carlton J.
The City Engineer described the eight change
Peterson Park
orders to the contract with General Procurement
Change Orders
for construction of Carlton J. Peterson Park which
includes reduction of brick dust in infields,
removal of base material from concrete sidewalks,
elimination of decorative granite boulders,
addition of improved drainage around ballfields
and northern portion of the park, addition of gate
valve with boxes, addition of a flagpole (donated
by Mrs. Carlton J. Peterson) and substitution of
regular slumpstone in place of color -matched
lightweight slumpstone. The total net reduction
is approximately $7,500.
C/Miller moved, seconded by C/Forbing to approve
eight change orders to the contract with General
Procurement for construction of Carlton J.
Peterson Park. Motion carried by the following
Roll Call vote:
AYES: COUNCILMEN - Forbing, Miller, Werner,
MPT/Horcher, M/Papen
NOES: COUNCILMEN - None
ABSENT: COUNCILMEN - None
NOVEMBER 21, 1989
PAGE 4
Planning CM/Van Nort explained that 67 applications
Commission had been received for appointments to the
Appointments Planning Commission. He recommended that the
City Council review and analyze these appli-
cations for appointment at the January 2,
1990 meeting.
RECESS: M/Papen declared a Recess at 7:35 p.m.
RECONVENE: M/Papen reconvened the meeting a 7:51 p.m.
Temporary Off -Site By consensus of the Council, the report
Signs prepared by the County Planning Coordinator
comparing City sign ordinance provisions with
Chamber of Commerce signage recommendations
was referred to the Planning Commission for
review.
Conditional Use Following report given by John Gutwein,
County Permit 87-002-(1) Planning Coordinator, no action was taken on
Alpha Beta this matter.
Shopping Center
Resolution 89-114 It was moved by MPT/Horcher, seconded by
Stop Signs and C/Werner to adopt Resolution No. 89-114
Traffic Control Authorizing and Directing the Installation of
Devices - South Stop Signs and Related Traffic Control
Pointe Middle School Devices at Intersections Specified Herein.
Motion carried by the following Roll Call
vote:
AYES: COUNCILMEN -
NOES: COUNCILMEN -
ABSENT: COUNCILMEN -
NEW BUSINESS:
Forbing, Miller,
Werner, MPT/Horcher,
M/ Papen
None
None
Office Space Following discussion, it was moved by
Policy C/Forbing, seconded by M/Papen to adopt the
Office Policy as presented by staff with
modification to Section (e) and addition of
Section (g):
(e) if any aspect of the proposed pro bono
use should incur costs to the governing
body (e.g., use of telephone, staff or
other authorized individual), such costs
are to be borne by the pro bono user;
NOVEMBER 21, 1989 PAGE 5
(g) that the use permitted under the policy is
limited to periods not to exceed any given
fiscal year, terminating on June 30th. That
the City Council shall review and approve the
extension on a case by case basis annually,
each tenant approved by this policy.
AYES: COUNCILMEN - Forbing, Miller, M/Papen
NOES: COUNCILMEN - MPT/Horcher, Werner
ABSENT: COUNCILMEN - None
Resolution 89-115 It was moved by C/Forbing, seconded by C/Werner to
Improvement of adopt Resolution No. 89-115 Supporting the State
Route 60 Freeway Transportation Improvement Program for the
Improvement of Route 60 Freeway - Additional 12
Foot Lane and Sound Walls.
AYES: COUNCILMEN - Forbing, Miller, Werner,
MPT/Horcher, M/Papen
NOES: COUNCILMEN - None
ABSENT: COUNCILMEN - None
Planning Contract Following discussion, it was agreed that this
Award - Willdan meeting be adjourned until November 29, 1989 at
Associates 9:00 a.m. to discuss this matter further, at which
time proposals submitted by Pacesetters and
Kranzer and Associates (as well as Willdan) will
be evaluated.
Ordinance 30 It was moved by C/Forbing, seconded by C/Werner to
Flood Damage accept for First Reading by title only and waive
Prevention further reading of Ordinance No. 30 (1989)
entitled: AN ORDINANCE OF THE CITY COUNCIL OF THE
CITY OF DIAMOND BAR RELATING TO FLOOD DAMAGE
PREVENTION. Motion carried by the following Roll
Call vote:
AYES: COUNCILMEN - Forbing, Miller, Werner,
MPT/Horcher, M/Papen
NOES: COUNCILMEN None
ABSENT: COUNCILMEN —None
PUBLIC HEARINGS:
Resolution 89-97A CA/Arczynski reported that this was the time
Conflict of established by the City Clerk to conduct a hearing
Interest Code on the amendment of the City's Conflict of
Interest Code for City Personnel.
M/Papen opened the Public Hearing.
NOVEMBER 21, 1989
PAGE 6
Mr. Frank Dursa stated that the City of Los
Angeles recently adopted a very strict policy on
Conflict of Interest and suggested that the City
of Diamond Bar adopt a similar policy.
There being no further public testimony, M/Papen
closed the Public Hearing.
It was moved by C/Forbing, seconded by C/Miller to
adopt Resolution No. 89-97A entitled: A
RESOLUTION OF THE CITY COUNCIL OF THE CITY OF
DIAMOND BAR AMENDING THE CONFLICT OF INTEREST CODE
FOR CITY EMPLOYEES. Motion carried by the
following Roll Call vote:
AYES: COUNCILMEN -
NOES: COUNCILMEN -
ABSENT: COUNCILMEN -
Forbing, Miller, Werner,
MPT/Horcher, M/Papen
None
None
Tentative Tract John Gutwein, County Planning Coordinator stated
Map 31977 that the proposed project is to create 22 single
Goldrush Dr./ family lots on 16 acres approximately 1600 feet
Highcrest Dr. to east of Diamond Bar Blvd, 3500 feet south of the
Diamond Bar Blvd. 60 Freeway and 1 mile north of Grand Ave.
Mr. Jeffrey Davis, 44 Chester Ave., Pasadena,
addressed the Council on behalf of the engineering
firm of W.R. Lind. He stated that Lot 10 which is
located just outside of the project should be
included; however, negotiations with Bramalea, the
owner of the property, have not resulted in a
satisfactory selling price for this piece and the
developer has been unable to acquire it.
C/Miller requested that documents be submitted to
the City verifying the developer's attempts to
negotiate with Bramalea regarding Lot 10. He
further stated that the map should be amended
prior to the Council giving approval.
Mr. Andrew King, 1595 S. McFerren, Monterey Park,
stated that he is the developer, Goldrush
Investment Group. He did not feel that the entire
project should be held up due to lack of
satisfactory negotiations with Bramalea.
M/Papen opened the Public Hearing.
Mr. Ron Kranzer of Kranzer & Associates
recommended that this matter be continued with the
acquiescence of the developer so that a better
NOVEMBER 21, 1989 PAGE 7
understanding of the tract may be obtained.
In addition, some of the issues may be
resolved by a better understanding of the
conditions.
Mr. Jeffrey Davis indicated acquiescence to
continue the Public Hearing until January 2,
1990.
C/Werner requested that the City be provided
with a list of other developments constructed
by Goldrush Investments.
With Council's consent, this matter was
continued to meeting of January 2, 1990.
ADJOURNMENT: There being no further business, at 10:00
p.m. M/Papen declared the meeting adjourned
to Wednesday, November 29, 1989 at 9:00 a.m.
at City Hall.
Respectfully submitted,
Lynda Burgess, CMC
City Clerk
ATTEST:
Phyllis Papen
Mayor
MINUTES OF THE CITY COUNCIL
ADJOURNED REGULAR MEETING OF THE CITY OF DIAMOND BAR
NOVEMBER 29, 1989
CALL TO ORDER: M/Papen called the meeting to order at 9:00 a.m.
in City Hall, 21660 E. Copley Drive, Suite 100,
Diamond Bar, California.
ROLL CALL: Mayor Papen, Councilmen Miller, Werner and
Forbing.
Absent - Mayor Pro Tem Horcher
Also present were City Manager Robert L. Van Nort
City Clerk Lynda Burgess and Planning Director
Matthew Fouratt.
OLD BUSINESS:
Contract for CM/Van Nort stated that approval of a contract
Planning Services for Planning Services was continued from the
Regular Meeting of November 21, 1989 and that
following requests for proposals from the firms of
Pacesetter, Ron Kranzer and Associates and Jay
Kim, staff recommended approval of a contract with
Pacesetter.
Following discussion of Council's concerns
regarding the qualifications of Pacesetter's
staff, the Planning Director recommended that the
Council either continue approval of a contract
until the December 5, 1989 meeting or approve the
contract with Pacesetter subject to verification
of the qualifications of Pacesetter's staff.
CM/Van Nort recommended that, in light of new
information just received, the Council adjourn to
Closed Session to discuss Personnel.
CLOSED SESSION: M/Papen adjourned the meeting at 9:14 a.m. for
Closed Session discussion of Personnel.
RECONVENE: M/Papen reconvened the meeting at 9:31 a.m.
C/Forbing moved, seconded by C/Miller to direct
the City Manager to employ an experienced
individual for the month of December to assist to
the Planning during the transition of records from
the County to the City at a cost not to exceed
$5,000 and to continue approval of a contract for
Planning Services until December 5, 1989. Motion
died for lack of a vote.
MPT/Horcher arrived at 9:40 a.m.
NOVEMBER 29, 1989 PAGE 2
Following further discussion, it was the concensus
of the Council that staff and the City Manager be
permitted to handle the transition of services
from the County to the City as required and to
continue approval of a contract for Planning
Services until the meeting of December 5, 1989.
ANNOUNCEMENTS: C/Werner stated that he and C/Forbing had looked
into options for celebrating the City's first
anniversary and suggested that staff look into the
possibility of producing a calendar which would
include various committees of the City, key
personnel and departments, telephone numbers, etc.
A budget for this calendar would have to be
established.
C/Forbing added that such a calendar could be
produced by the end of this year.
M/Papen requested staff to look into the
possibility of obtaining grant funds through the
Mountains Recreation and Conservancy Authority for
improvement of Pantera Park. She further
suggested that staff consider hiring an
experienced grant writer.
ADJOURNMENT: There being no further business, at 9:55 a.m.,
M/Papen declared the meeting adjourned to Tuesday,
December 5, 1989 at 5:30 p.m. for a Closed
Personnel Session prior to the Regular City
Council Meeting to -be held at 6:00 p.m.
Respectfully submitted,
Lynda Burgess, CMC
City Clerk
ATTEST:
Phyllis Papen
Mayor
Approval Date December 5, 1989
warrant # Invoice
Vendor Nate Account #
A munt
Description
Transfer
Payroll -Per. Ending 11/16
$14,900.00
Payroll
1416
Nbtthaa Fburatt
1,421.28
Mcvirig Exp.
Area D
18.00
Rx2rgency Prq:ardness Mg
22699
Averback (b. Insurance
659.00
Insurance-Ituck
City of Baldwin Park
80.00
Luncheon Meeting
69959
Book Publishing Cerny
266.25
Code Update
Carefree Pools & Spas
143.11
Refund -Building Pemut
20755
Diamnnd Bar Stations
8.35
Supplies
21678
Diamnrd Bar Stationers
3.49
Supplies
21753
Diamond Bar Stationers
24.47
Supplies
21795
Diamond Bar Stationers
60.10
96.41
Supplies
145658
E)aing Irrigation Products
190.32
Irrigation Supplies
GIS
6.43
Phone Mal -Parks
GIEL
948.85
Phone Rental, instl-C.C.
Paul V. Horcher
17.50
Meeting
Paul V. HDrcher
(10.00)
7.50
Purd-VSurplts Ooffee Mkr.
Hyatt Peggy, Monterey
431.20
C. Clerk & Fin. Saninar
102712
Jsnings, E7gstrand, & Henrikson
1,040.50
Attorney -prop Tx
Ron Kranzer & Associates
12,000.00
E7gr Svcs -Oct., Nov.
Ron Kranzer & Associates
1,960.00
EYgr Stas -Chico Hill Pkwy
Ron Kramer & Associates
8,133.01
22,093.01
E7gr Svcs -Peterson Pk
70899
L.A. Clo my Sheriff's Dept
110.87
Helicapter Ola]3 es
29678
National Thr
218.23
Tools & Supplies
Pacesetter's Building Svc.
103,260.00
Bldg & Sfty 10/24-11/17
dc14728
Progress Bulletin
52.92
Public Notice
15993
Public EinployEEs Petiram nt Sys.
525.00
Retirement Set-up Fees
RYW System
200.00
Postage
Fadio Dispatch Corp.
76.43
Beeper Rental & Service
SWM411
San Gabriel Valley Tribune
18.65
Public Notice
MkM478
San Gabriel Valley Tribune
35.60
54.25
Public Notice
115512
Sir Epeady
2.66
Printing
115613
Sir Speedy
53.25
55.91
Printing
Southern California Edison
5,424.75
Flea Tr. Sig.,Apr-Nov.
9outhL-
rn California Edison
29.21
Elect -ELM #41
Southern California Edison
7.53
36.74
F1ect LLAD #38
Southam California Gas
20.24
Cas -Heritage Pk
1472
Visao Leasing
84.14
Eax Machine Lease
Walnut Valley Tater District
5,844.10
Vater-LLAD #38
Tnbinut Valley Tater District
6,327.15
Water--LLAD #39
Walnut Valley Water District
481.90
Water-S�mre Cn Pk
Walnut Valley Water District
2,736.10
Water-Smmitridge Pk
Walnut Valley Tater District
1,097.90
16,487.15
Water -Peterson, Pk
TOTAL, KPR M RMIST R $168,908.49
Linda G. M�lgnuyo
Senior Aoaxxntant
4Proval EBte December 5 , 1989
E-hyllis E. Papal
Mayor, City of Dimund Bar
Robert L. Van Bort Paul V. ibrcYpr
City Mmager Mayor Pro Ten, City of Diamnd Bar
CITY OF DIAMOND BAR
AGENDA REPORT
Subject: Treasurer's Statements July thru October, 1989
Submitted for Council°s review and approval are the Treasurer's
Statements for the months of July -October, 1989. These statements
show the cash balances in the various funds, with a breakdown of
bank account balances and investment account balances.
Recommended Action: Approval and file
(Narrative continued on next page if necessary)
FISCAL IMPACT:
Amount Requested $
Budgeted Amount $
In Account Number:
Deficit: $
Revenue Source:
REVIEWED BY:
--------------- ------- -------------------------
Robert L. Van Nort Andrew V. Arczynski Linda Magrfuson
City Manager City Attorney Sr. Accountant
CITY OF DIAN= BAR
TREASL)RERSmaqi,flLYCASH SPATSvM
July 31, 7989
MOD
CaAL RM
$341,682.89
$285,873.79 $78,269.54
$549,287.14
TRAFFIC STEM ELND
83.66
8:3.66
CSS TAX F U
241,736.43
164,659.73
406,396.16
LOCAL MAb SIT TAX FM
0.00
49,913.00
49,913.00
EEDEPAL AID tJ MM EUD
0.00
0.00
STATE PARK GRAND FM
0.00
46,500.00
46,500.00
LTC & L= DISP FUCS
214,000.00
214,000.00
$797,502.98
$546,946.52 $78,269.54
$0.00 $1,266,179.96
GRERAL AOJaW $274,067.19
PAYROLL AOJJW $2,112.77
TOTAL DE%PM SITS $276,179.96
TIME CERTIFICATES $0.00
CMWIAL PAPER $0.00
L.A.I.F. $990,000.00
TOTAL INVES IENTS $990,000.00
TOL CI $1,266,179.96
CITY CF DINPM BAR
Tpoomm maim Cui SIP,Tam
August 31, 1989
::ei a
�r M •alar • ti r �: i ..tia +a �. � •
GSL MD
$549,287.14 $309,157.35 $71,791.81
7RAMC SEE Y RM
83.66
CSS TAX FLED
406,396.16 173,837.64
LOM TRANSIT MX FM
49,913.00 5,736.84
EEDERAL AID UMAN RM
0.00
SPATE PARK C RIW RM
46,500.00
LTG & LNCFC DIST Fid
214,000.00 22,694.23
4a' �• • a v
i
r a ►• it aaa•. ti
a•r•
$786,652.68
83.66
580,233.80
55,649.84
0.00
46,500.00
191,305.77
$1,266,179.96 $488,731.83 $94,486.04 $0.00 $1,660,425.75
Ca ia• • • aa•
a v ra ►• r r.a!••.
TE1, E CERTIFICATES
C3+EFCIAL PAPER
L.A.I.F.
TOM INVESIlENIS
$141,739.85
3,685.90
$145,425.75
$0.00
0.07
1,515,000.00
TOTAL CASH $1,660,425.75
• • • I• :�•
iC •. I t a W►it.i
7tk�c�r�rk:rl kietirt*tt*:k4nhtt**kX*k�ic*ic*
SELtarber 30, 1989
FM
EMINNING
ammm
RII EIPIS
DI IM
TRANSFERS RUING
IN (OUI) BALANCE
GENERAL EW
$786,652.68
$3,524,540.69
$716,712.58
$3,594,480.79
TRAFFIC SNFM EIND
83.66
83.66
G%S TAX EUD
580,233.80
580,233.80
LOCAL TRANSIT TAX EM
55,649.84
131,398.00
187,047.84
FEDERAL AID UEEDN FUND
0.00
0.00
SPATE PARK GRAND EM
46,500.00
46,500.00
BIG & LNDSC DIST FUUS
191,305.77
20,095.90
171,209.87
$1,660,425.75
$3,655,938.69
$736,808.48
$0.00 $4,579,555.96
SU+PM CE CASH:
DS,MD DEPOSITS:
GQORAL Acca VP ($466,876.37)
PAYROLL AOJa1P 6,432.33
TOTAL DEIIW DEPCSIIS ($460,444.04)
TIME CERTIFICATES $0.00
Ca+EFLIAL PAPER 0.00
L.A.I.F. 5,040,000.00
TOTAL INVESTR ENIS 5,040,000.00
TCFIAL CAST
$4,579,555.96
t
9 �
CITY CE MMMU BAR
atFASLREIII i Mammy CASH SIATEWDE
October 31, 7989
-e li -•.7U41 D as
FM
$3,594,480.79
$524,938.87 $483,956.06
$3,635,463.60
TRAFFIC S'AFErY RM
83.66
11,406.00
11,489.66
CSS TAX FLED
580,233.80
86,638.07
666,871.87
LOCAL TRADSrr TAX HM
187,047.84
49,833.00
236,880.84
FEDERAL AID UMAN FLIED
0.00
0.00
STA E PARK GWr FM
46,500.00
46,500.00
LTG & LNLIC DIST EMUS
171,209.87
30,322.29
140,887.58
(ESD AV MST RMS
0.00
100,000.00
100,000.00
aiM HILLS CrlW FLTD
0.00
300,000.00
300,000.00
$4,579,555.96
$1,072,815.94 $514,278.35
$0.00 $5,138,093.55
MUZAL ACCOM ($102,458.66)
PAYROLL AO3X yr 52.21
PEITN CASH Pi137LNr 500.00
TOML LE�WD LEIMITS ($101,906.45)
TIME CERTIFIMM3 $0.00
Ca+UCIAL PAPER 0.00
L.A.I.F. 5,240,000.00
TOI'AL INVE T4agM 5,240,000.00
TOTAL CASH $5,138,093.55
CITY OF DIAMOND BAR
AGENDA REPORT
BACKGROUND
Bramalea California Inc. has completed its obligation in planting,
establishing and maintaining landscaped areas in the following
District #39 locations:
Lot 50, Tract 42576
Lot 52, Tract 42573
Easement over lots 1, 68, 80 Tract 42578
Easement over lots 23-25, 32-38 Tract 42576
RECOMMENDATION
Parks and Maintenance Department has inspected said areas and
recommends acceptance of improvements. Maintenance costs to
District #39 will be increased by $963.89 per month. Costs to
be covered by assessments to LLMD #39.
(Narrative continued on next page if necessary)
FISCAL IMPACT:
Amount Requested $ 963.89/Mo.
Budgeted Amount $,
In Account Number:
Deficit: $
Revenue Source: LLMD #39 Funds
R E /D� .
--------------------- _ __
Robert L. Van Nort Andrew V. Arczynski Linda Magnuson
City Manager City Attorney Sr. Accountant
AGENDA ITEM NO. 6
NO DOCUMENTATION AVAILABLE
AGENDA ITEM NO. 7
NO DOCUMENTATION AVAILABLE
CITY OF DIAMOND BAR
AGENDA REPORT
Planning Services: Consideration of contract approval for
planning services and authorization to recruit two planning staff
positions.
BACKGROUND
A contract for current planning services was first considered by
the Council on November 21, 1989, continued to November 28, 1989
and again to December 5, 1989.
The contract currently in effect between the Los Angeles County
Planning Department and the City of Diamond Bar for current
planning services expires December 31, 1989.
The recommendation to hire a consultant to provide current
planning staff assistance to the City under the supervision of
the Planning Director was made because the expected level of
planning referrals, permit processing and environmental review
will require the services of more than our professional planner
(as represented by the City's Planning Director).
A. The discussions by the Council relating to a contract for
current planning staff assistance at the meetings of
November 21 and November 28 has caused the staff to broaden
the review of anticipated planning services from meetings
the City's immediate need - (January 2, 1989 - When the City
assumes the responsibility for current planning), to look
beyond the transition phase.
B. Therefore, this report identifies the anticipated demand for
planning services anticipated during the months ahead and
recommends a strategy to provide planning services which combines
both contractual services with a recommendation to authorize
hiring two permanent employees.
Anticipated Planning Service Levels
Objective: To provide planning services to the City of Diamond
Bar's applicants which are expedited in an efficient and
professional manner while at same time ensure that the City
Council, Planning Commission and citizens are provided with an
appropriate level of staff analysis.
In order to properly anticipate the breadth of functions required
by the planning staff to implement the above objective the staff
has compiled a list of current planning permits which are the
responsibility of the planning department:
(Narrative continued on next page if necessary)
FISCAL IMPACT:
Amount Requested $ 37,620 plus 80% of Planning Service Fees collected after January 2, 198
Budgeted Amount $ 1.6 Million
In Account Number:
Deficit: $
Revenue Source:
X\1: V -L "Z U to x :
_. _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ --------------------
Robert
—___________—__—_Robert L. Van Nort Andrew V. Arczynski Linda Magnuson
City Manaap Y-_ ('7-h1, Tit �r <.
loads is by reviewing other California Municipalities with
comparable preparation.
TABLE II
COMPARATIVE ANALYSIS OF MUNICIPAL PLANNING STAFF SIZE
(1980 - 1981)
California Cities Between 40,000 - 80,000
Square
1980
Planning
Staff
Jurisdiction
Miles
pop.
Professional
Support
ALAMEDA COUNTY
Alameda
21.90
65,600
7.00
6.40
Livermore
14.38
48,450
3.00
2.00
Union City
14.50
40,450
3.00
2.00
CONTRA COSTA
Antioch
10.37
44,750
5.00
2.50
Richmond
53.00
76,000
5.60
1.50
Walnut Creek
17.00
55,800
7.00
7.00
LOS ANGELES
Alhambra
7.60
65,700
2.50
3.50
Arcadia
11.00
46,050
4.00
1.50
Baldwin Park
6.10
52,100
4.50
1.50
Bellflower
6.10
53,900
3.00
2.00
Carson
20.00
81,100
7.00
3.00
Cerritos
8.90
53,100
7.50
7.00
Gardena
5.26
45,400
3.00
3.00
Hawthorne
5.60
57,200
3.00
1.50
Inglewood
8.90
94,700
11.00
4.00
Lakewood
9.50
74,300
4.00
1.50
Lancaster
55.50
48,700
3.00
2.00
Montebello
8.20
53,500
3.00
1.00
Monterey Park
7.72
54,900
3.00
1.50
Norwalk
10.50
85,200
6.00
1.50
Pico Rivera
8.60
54,000
3.00
1.00
Redondo Beach
6.20
58,400
6.00
3.00
Santa Monica
8.30
88,400
9.00
5.33
West Covina
15.00
82,800
4.00
1.00
Whittier
12.80
68,500
4.00
1.00
MARIN
Novato
24.00
44,200
7.00
2.00
San Rafael
21.83
44,600
5.00
5.00
Napa
16.00
52,000
4.00
4.00
COMPARATIVE ANALYSIS OF MUNICIPAL PLANNING STAFF SIZE
(1980 - 1981)
(Continued)
California Cities Between 40,000 - 80,000
Square
1980
Planning
Staff
Jurisdiction
Miles
Pop.
Professional
Support
ORANGE
Buena park
10.00
64,100
6.33
6.50
Cypress
6.21
40,300
4.50
1.00
Fountain Vlly
9.50
54,900
2.00
1.00
Irvine
41.30
65.400
29.50
5.00
La Habra
6.50
46,100
1.50
1.50
Newport Beach
37.70
65,200
10.00
6.50
SAN BERNARDINO
Chino
14.87
41,350
4.00
2.00
Rancho Cucamonga
32.00
56,700
7.50
5.50
Redlands
25.00
45,100
3.00
2.00
Upland
15.06
48,950
4.00
3.00
Chula Vista
21.79
84,400
9.00
6.00
Escondido
22.47
65,600
10.00
4.00
La Mesa
9.05
49,900
4.00
1.50
National City
8.50
52,800
4.00
4.00
Oceanside
40.25
78,200
5.00
3.67
SAN MATEO
Daly City
7.34
78,700
3.00
2.00
Redwood City
33.69
55,100
5.00
2.00
San Mateo
14.30
78,00
12.00
4.50
S. San Francisco
9.50
50,100
3.00
2.00
SANTA BARBARA
Santa Barbara
40.62
74,300
10.00
3.00
Santa Maria
16.64
40,300
6.33
2.00
SANTA CLARA
Mountain View
11.40
59,500
7.00
2.00
Palo Alto
25.70
55,400
6.75
6.50
Santa Clara
11.00
42,300
10.00
5.00
SANTA CRUZ
Santa Cruz
11.00
42,300
10.00
5.00
SOLANO
Fairfield
28.20
59,100
6.00
3.67
Vacaville
18.69
44,950
3.00
4.00
Vallejo
46.27
82,700
6.00
2.50
Santa Rosa
25.00
84,700
10.00
8.00
COMPARATIVE ANALYSIS OF MUNICIPAL PLANNING STAFF SIZE
(1980 - 1981)
(Continued)
California Cities Between 40,000 - 80,000
Square 1980 Planning Staff
Jurisdiction Miles Pop. Professional Support
TULARE
Visalia 21.29 52,700 7.00 5.00
VENTURA
Ventura 43.00 78,400 8.00 4.00
Simi Valley 32.29 78,700 11.50 6.00
MEDIAN
6.1 3.3
Another forecast of planning service workload is to review the
level of building permit activity. Currently the City's contract
Building Inspection Division is processing over 100 building
permits per week. This requires a staff of eight employees.
Since most Municipal Planning Division employees outnumber
building division employees it is reasonable to predict that the
demand for planning services will exceed the staff committment
originally prepared by Willdan - 20 hours of counter coverage per
week. Finally the staff undertook a survey of selected newly
incorporated Cities. The results of the survey are as follows:
TABLE II
Newly Incorporated Cities - Planning Staff Size
MEDIAN 32,660 2.7 2.3 4.4 3.7
TABLE IV
Summary of Anticipated Diamond Bar Staff Workload Measures
PLANNING STAFF
Forecast - Measure Professional Support
County Planning Experience 3.5 2.0
California Cities 6.1 3.3
Between 40,000-80,000 population
Newly Incorporated Cities
One year following incorporation 2.7 2.3
Today 4.4 3.7
Current Building Permit Activity 6.0 2.0
PLANNING
STAFF
Year of
Current Est.
1 Year
After
Today
City
--------------------------------------------------------------------------
Incorp.
Population
Proff/Support
Proff/Support
Apple Valley
1988
58,578
3.5
4
3.5 4
Big Bear Lake
1980
6,000
4 2
La Candad
Flintridge
1976
20,492
2
1
3 1
Poway
1980
42,000
3
3
4 3.5
Santee
1980
50,000
4
2
7 5
West Hollywood
1984
40,000
4
4
5 5
MEDIAN 32,660 2.7 2.3 4.4 3.7
TABLE IV
Summary of Anticipated Diamond Bar Staff Workload Measures
PLANNING STAFF
Forecast - Measure Professional Support
County Planning Experience 3.5 2.0
California Cities 6.1 3.3
Between 40,000-80,000 population
Newly Incorporated Cities
One year following incorporation 2.7 2.3
Today 4.4 3.7
Current Building Permit Activity 6.0 2.0
CONCLUSION
Level of planning staff necessary to implement City of Diamond Bar Plannin
Service Objective
Base upon the research undertaken it is concluded that the level of staff
coverage proposed by Willdan, (20 proposed hours of staff personnel at Cit
Hall per week and a committment to prepare fee based reports), is
inadequate.
Further, it is the assessment of the staff the City will be unable to
provide the level of staffing anticipated as necessary under the fee
structure of either consultants
It is, therefore, recommended that the City Council:
1. Approve a consultant contract for six months subject to:
a. Payment of 80 fees only
b. 40 hours of coverage per week
2. Authorize the staff to hire two planning positions:
a. Assistant Planner (Range $2,200/mnth - $2,800/mnth)
b. Senior Planner (Range $2,800/mnth - $3,600/mnth)
The 1989-90 Fiscal Year cost to the city for two professional
planners is projected as follows:
Assistant Planner at Midstep $17,160
(Plus 10% benefits)
Senior Planner $20,460
(Plus 10o benefits)
Total cost for FY 1989-90 $37,620
ITEM: Planning Services Contract - Continued from 11/21/89 and
11/28/89 City Council Meetings
RECOMMENDATION: That the City Council:
A.
Approve a contract for current planning services to either Willdan or
Pacesetter subject to the following conditions:
1. The contractor will provide the City of Diamond Bar with
personnel which provides 40 hours per week counter and phone
information and referral coverage; and
2. The payment for contract planning services will be 80% of
planning fees collected; and
3. The contractor will be responsible for preparing all current
planning (fee based) staff reports in a timely manner. This wil
include the preparation of a draft report which will be reviewed
and possibly amended by the Planning Director, and a final
report; and
4. Duration of the contract shall be for six months commencing
December 6, 1989.
5. The contract for current planning services shall be re-evaluated
by the City Council during the month of April, 1990; and
6. The contractor shall pay for their fair share of planning space
leased.
B. Direct the staff to initiate recruitment for an Assistant Planner and
a Sufi J+1W Planner.
ATTACHMENTS:
1. Willdan Proposal for Contract Planning Services
2. Pacesetter Proposal for Contract Planning Services
3. Pacesetter Contract Addendum (Staff Resumes)
PROPOSAL
TO PROVIDE
CITY PLANNING SERVICES
TO THE
CITY OF DIAMOND BAR
NOVEMBER 1989
i'JOnn ('DnQQDnAnC DADVXAIAV Cnl ITu . CI IITF' Inn . INnI ICTDV ('AI ICnMllA 017AR_ cnV mirn cnc n -inn
I k7
WILLDAN ASSOCIATES ❑ ENGINEERS & PLANNERS
November 17, 1989
Professional Consulting Services Since 1964
Mr. Robert L. Van Nort
City Manager
City of Diamond Bar
21660 Copley Drive, Suite 330
Diamond Bar, CA 91765
Subject: City Planning Services
Dear Mr. Van Nort:
Willdan Associates is pleased to submit this revised proposal to provide City
Planning Services to the City of Diamond Bar. This proposal is being submitted
in response to your request and is based on the information discussed at our
meeting on November 10, 1989, as well as our considerable experience in
successfully providing municipal planning services to a number of Southern
California communities, which has included managing the transition from county
to local control.
We are proposing to provide the desired services in a format that is responsive
to the City's needs, yet flexible enough to reflect changes in priorities or demands.
These services would be provided in a highly cost-effective manner that minimizes
actual City expenditures. We feel that the development review process can be
totally self-supporting since the filing fees paid by applicants should adequately
cover the costs of processing development plans.
In preparing this proposal, we have attempted to demonstrate our understanding
of the City's planning needs, our technical approach to satisfying these needs, and
the qualifications of the personnel who will be responsible for seeing that these
needs are met. In order to explain each of these points more fully, this proposal
has been organized under the following headings: 1) Executive Summary; 2)
Statement of Qualifications; 3) Related Experience; 4) Scope of Work; 5) Project
Management; and 6) Project Fee. We feel that this proposal is fully responsive
to your request.
12900 CROSSROADS PARKWAY SOUTH • SUITE 200 - INDUSTRY, CALIFORNIA 91746-34 . (213) 695-0551 • FAX (213) 695-2120
November 17, 1989
Page 2
The proposed scope of work has been tailored to meet the City's anticipated
planning needs. However, should the proposed services exceed or fall short of
your expectations, we would appreciate the opportunity to meet with you to review
your concerns and modify the scope of work accordingly.
We sincerely appreciate the opportunity to submit this proposal and look forward
to serving the City of Diamond Bar. If you should have any questions concerning
this proposal, please contact us at (213) 695-0551.
Respectfully submitted,
WILI.DAN ASSOCIATES
Albert V. Warot
Manager
Planning Services Division
Tom Brohard
Vice President
AVW:mc
89310/2000/065
wldn\prop\p9-119r
EXECUTIVE SUMMARY
Willdan Associates can offer the City of Diamond Bar significant experience in
providing City Planning Services. Over the past six years, we have successfully
provided municipal planning services, on both an interim and permanent basis, to
over 20 Southern California communities. All of our key staff members were
previously employed by public agencies and have strong backgrounds in all aspects
of municipal planning.
We believe our firm is uniquely well qualified to provide the planning services
requested by the City of Diamond Bar for the following reasons:
-- We have successfully provided services to newly incorporated cities, handling
all aspects of the transition from county to city jurisdiction, including, but
not limited to, completing case processing, creating files and a computerized
tracking/status system as well as addressing all aspects of administrative
details related to the provision of municipal planning services. Our firm
has "hands on" experience in dealing with the planning needs of newly
incorporated cities, including the Town of Apple Valley and the Cities of
Moreno Valley, La Habra Heights, and West Hollywood.
-- Our staff has considerable experience in all aspects of municipal planning,
including zoning administration, advance planning, environmental review,
and community/economic development. The breadth and depth of our
experience will allow us to effectively deal with any situation that could
conceivably arise in the City of Diamond Bar.
-- Our staff is currently providing the types of services being requested by the
City to 12 Southern California communities, ranging from Hidden Hills,
Westlake Village, and Agoura Hills in Ventura/Northwest Los Angeles
Counties to Lake Elsinore and Redlands in the Inland Empire.
-- We have a proven track record in expediting the processing of backlogged
projects stemming from past and/or current assignments in the Cities of
West Hollywood, Moreno Valley, Fillmore, and Lake Elsinore.
-- Our planning team to be assigned to the City of Diamond Bar has
extensive municipal planning experience and specifically in newly/recently
incorporated cities.
-- Willdan is sufficiently large (over 500 employees) to provide the staffing to
meet the City's ongoing needs and in times of increased workload without
having to staff up. Moreover, the firm has demonstrated its financial
stability since 1964 and can meet the City's liability insurance requirements.
-- We are offering the desired services to the City in a format that is flexible
enough to reflect changes in priorities or demands, unlike the rigidity
associated with hiring permanent in-house staff.
TABLE OF CONTENTS
EXECUTIVE SUMMARY
STATEMENT OF QUALIFICATIONS
Mission Statement and Management Philosophy
Company Data
Los Angeles Regional Office Data
Service Capabilities
RELATED EXPERIENCE
SCOPE OF WORK
PROJECT MANAGEMENT
PROJECT FEE
APPENDIX
Insurance
Pending Litigation
Miscellaneous Provisions
12. Coordinate the activities of a Development Review Committee, if one is
formed, and attend any meetings thereof.
In addition to these routine planning functions, our staff would coordinate the
work that is being performed in preparing the City's General Plan. We would
also oversee the preparation of the City's Zoning Ordinance and would perform
other special planning studies as necessary. Moreover, our staff would be
responsible for ensuring that the transition from County to local control (i.e.,
phase-out of Los Angeles County Regional Planning Department staff) occurs as
smoothly as possible. Some of the specific services that our staff will provide
during this transition period will include:
1. Assisting with the transfer and organization of files, including an investigation
of the use of microfiche for storing case files.
2. Reviewing the adequacy of the current fee schedule being used by the
County of Los Angeles and recommending adjustments where necessary.
3. Preparing new application forms and accompanying materials (e.g.,
informational handouts, filing instructions, etc.) to be used by your Planning
Department.
4. Consolidating and simplifying the County Zoning Ordinance by eliminating
those zoning districts and/or standards that are irrelevant to the City of
Diamond Bar.
We would assign a team consisting of at least three persons to provide the
services outlined above. This team would consist of a Senior Planner and two
Planning Technicians. The Planning Technicians would be responsible for
operating the department's information counter while also performing code
enforcement and processing minor development applications as necessary. The
Senior Planner, in turn, would be primarily responsible for processing all major
development applications, preparing staff reports and conducting special studies
under the supervision of your Planning Director. The Senior Planner would also
assist with the operation of the department's information counter, if necessary, and
would represent the department in the Director's absence. It is assumed that all
clerical tasks would be performed by City staff members; however, Willdan
Associates could also provide the clerical assistance required for the preparation
of staff reports and correspondence generated by the Planning Department.
It should be pointed out that it is difficult at this time to determine the level of
effort that will be needed to adequately address the City's planning needs.
Therefore, the level of service should be reviewed after an agreed upon period of
time with the staff assigned to the City's Planning Department being adjusted in
response to actual demands.
SCOPE OF WORK
It is our understanding that the City of Diamond Bar is seeking a qualified
consulting firm to serve as its contract planning staff. One of the primary
objectives of the newly incorporated City is to establish a planning department
that will guide the future growth and development of the community consistent
with local desires. It is imperative that the City's planning staff be responsive to
local needs, particularly the processing of development applications. However,
these needs also include the formulation of the local land use controls that will
direct the City's planning efforts, e.g., General Plan, Zoning Ordinance, etc.
In addressing these needs, the specific services that would be provided by Willdan
Associates, if selected to serve as your planning staff, would include the following:
1. Review site plans to determine compliance with the use, intensity and other
development standards and requirements of the General Plan, Zoning
Ordinance, Subdivision Ordinance, and the State Subdivision Map Act.
2. Review proposed land division applications for compliance with the Zoning
Ordinance, Subdivision Ordinance, and the State Subdivision Map Act.
3. Respond to zoning inquiries from homeowners, developers, or other citizens
seeking direction or advice on planning or zoning -related matters.
4. Receive and process applications for various planning permits, including
Conditional Use Permits, Variances, and Zone Changes.
5. Respond to zoning complaints and provide code enforcement as necessary.
6. Prepare agendas for City Council/Planning Commission meetings relating to
planning matters.
7. Attend Planning Commission/City Council meetings and make presentations
on planning -related matters as necessary.
8. Attend other City board or commission meetings as necessary.
9. Prepare written responses, as needed, for permit applicants.
10. Determine the level of environmental clearance required for proposed
projects under the CEQA Guidelines and issue Categorical Exemptions or
Negative Declarations as appropriate.
11. Perform planning office management to assure the orderly disposition of all
written applications, complaints, inquiries, permit files, minutes, resolutions,
etc.
RELATED EXPERIENCE
Willdan Associates has extensive experience in successfully providing planning
services to Southern California communities on both an interim and permanent
basis. Our planners currently serve as the planning department staff for the Cities
of La Habra Heights and Hidden Hills, and the recently incorporated Town of
Apple Valley. We are also presently serving as Special Planning Advisor to the
Cities of Westlake Village and West Hollywood and are proving
overload/temporary services to the Cities of Redlands, Rolling Hills Estates,
Fillmore, Lynwood, Lake Elsinore, Dana Point, and Agoura Hills. Furthermore,
during the past three years, we have served as the acting or interim planning
department staff for over a dozen additional cities, including Bell Gardens,
Hawaiian Gardens, Stanton, Hesperia, South Pasadena, and Seal Beach.
Of particular relevance is our experience in providing City Planning Services to
newly incorporated cities. We currently provide a full service planning department
to the Town of Apple Valley. This includes a staff of 6 professionals and 2
sec.•etaries, all Willdan employees, who conduct business on the Town's behalf.
We were responsible for conducting the transition from county to local control and
for establishing the systems and procedures for the operation of the Town's
planning department.
We have also served as the planning department staff for the City of La Habra
Heights since shortly after its incorporation in 1978. Similarly, we assisted the
then newly incorporated City of West Hollywood with the organization and
establishment of its planning department in 1985 and continue to serve the City
today as its Special Planning Advisor. In 1985, we also assisted the City of
Moreno Valley with the processing of a sizeable backlog of planning permit
applications that it inherited from the County of Riverside upon incorporation.
References for several recent or ongoing assignments involving City Planning
Services are presented below. The names and telephone numbers of contact
persons have been included as requested.
Town of Apple Valley
Mr. Wayne Lemoreaux
(619) 240-7050
City of Hidden Hills
Ms. Cherie Paglia
(818) 888-9281
City of Rolling Hills Estates
Mr. Ray Taylor
(213) 377-1577
City of Westlake Village
Mr. Larry Bagley
(818) 706-1613
City of West Hollywood
Mr. Mike Winogrond
(213) 854-7475
PROTECT MANAGEMENT
Willdan Associates utilizes a project management approach which assures that
adequate corporate resources (both in'terms of the number and qualifications of
personnel) are allocated to each assignment consistent with our understanding of
the client's needs and expectations. Each job is assigned to a senior staff member
who leads a team assembled from our technical staff. Experience in the type of
job, knowledge of the subject environs and availability to support the required
schedule are primary considerations in the selection of a project manager.
Mr. Sam Reed, a Senior Planner with Willdan Associates, would have primary
responsibility for delivering the contract planning services required by the City.
Mr. Reed is particularly well-qualified to serve in this capacity. For the past
seven months, he has served as the Deputy Town Planner for the Town of Apple
Valley. Prior to joining Willdan, he held the position of Associate Planner in the
newly incorporated City of Moreno Valley. During his five years as a professional
planner, Mr. Reed has been exposed to all aspects of planning, ranging from
zoning administration and long-range planning to enviror mental review.
Mr. Reed will be assisted by two of our fully qualified Planning Technicians.
In addition to the individuals named above, Mr. Ross Geller, Principal Planner,
will be available to provide technical assistance and consultation as necessary.
Collectively, the staff to be assigned by Willdan Associates has over 20 years of
experience in dealing with a wide range of planning -related issues in a variety of
locales. We feel that the breadth and depth of their experience, combined with
the knowledge of the specialists who will be at their disposal, will allow them to
effectively deal with any situation- that could conceivably arise in the City of
Diamond Bar. Resumes for Messrs. Reed and Geller are presented on the pages
that follow. It should pointed out that no subcontractors are to be utilized in
providing the services outlined herein.
SAMUEL T. REED
POSITION:
Senior Planner
EDUCATION: University of California at Los Angeles
B.A. Geography/Environmental Policy 1985
EXPERIENCE: As a Senior Planner in Willdan Associates' Planning
Services Division, Mr. Reed has been responsible for
a variety of contract current planning services and
special studies. With a background in environmental
science and policy, he oversees and manages project
compliance with the California Environmental Quality
Act. His knowledge and experience with the
Subdivision Map Act and other California planning
requirements allow him to supervise technical and
support staff in the processing of a wide range of
development and zoning applications.
Mr. Reed has been most actively involved in the
processing of subdivisions and commercial site plans for
the Town of Apple Valley since he joined Willdan
Associates in early 1989. His "hands-on" approach to
case review and public presentations has translated into
comprehensive and effective processing of complex
proposals.
Prior to joining Willdan Associates, Mr. Reed served
as Associate Planner in the newly incorporated City
of Moreno Valley. In that capacity, he assisted in
designing the permit processing system and was the lead
planner for Moreno Valley Ranch, a 4,000 -acre master
planned community for 36,000 new residents. His
knowledge of grading principles, landscaping, site and
subdivision design, and public presentation skills was
utilized extensively throughout his three years in the
City of Moreno Valley.
In addition to this public sector experience, Mr. Reed
was previously employed as a Research Assistant for
the environmental engineering firm of Ralph Stone and
Company in Los Angeles. Mr. Reed assisted in the
completion of studies related to grading, underground
gas migration, home siting, slope stability, and refuse
collection. It was during this period that he developed
his ability to effectively interface with engineers and
other technical professions.
ASSOCIATIONS
AND AFFILIATIONS: American Planning Association
1
ROSS S. GELLER
POSITION: Principal Planner
EDUCATION: California Polytechnic University - Pomona
Bachelor of Science, Urban Planning
California State University - Fullerton
Master of Arts, Public Administration
(in progress)
EXPERIENCE: Mr. Geller is a senior member of Willdan Associates'
Planning Services Division. In this capacity, he is
responsible for the preparation of special planning
studies and environmental impact reports as well as a
wide range of administrative/project management
activities. Mr. Geller is also responsible for overseeing
all aspects of the Planning Services Division's
contractual planning assignments.
Mr. Geller has supervised planning projects ranging
from the preparation of General Plans and Specific
Plans to detailed technical planning studies. Examples
of recent General Plan work includes the update
programs for the Cities of Hawaiian Gardens, Grand
Terrace and Gardena. In terms of planning studies,
Mr. Geller has prepared conceptual design plans for the
City of Whittier's Greenleaf Corridor and the City of
Sanger's North Academy Avenue Area. Other planning
studies have included developing design criteria to
improve the livability of residential units located along
heavily traveled arterial highways and parking demand
studies.
Mr. Geller oversees the Planning Services Divisions
contract planning activities. Mr. Geller has personally
served as Planning Advisor to three Southern California
cities and has overseen both permanent and interim
contract service activities for nearly 20 cities over the
past five years. He is currently the Town Planner for
the Town of Apple Valley.
Mr. Geller has also administered the public im-
provement components of the County of Los Angeles's
Community Business Revitalization Program within the
Second Supervisorial District. In this capacity, he was
responsible for formulating a program of public
improvements in conjunction with local business
associations and County staff, coordinating the
preparation of design specifications for bid packages,
obtaining the proper clearances from County
departments and administering the construction process.
Mr. Geller has also prepared Environmental Impact
Reports for both public and private sector development
proposals. Representative projects include high rise
office projects, multi -product residential developments,
industrial parks, water/wastewater plants and microwave
transmission facilities.
Prior to joining Willdan Associates, Mr. Geller was an
Associate Planner with the planning consulting firm of
L. D. King, Inc. In this capacity he participated in
numerous projects and managed several major planning
studies including the Joins Powers Authority Water
Treatment Plant EIR, the R. H. Wagner Properties
Specific Plan and the Seven Palms Ranch EIR. Mr.
Geller was also involved in updating of general plans
for the Cities of Montclair and Fontana.
In addition to his private sector experience, Mr. Geller
was also previously employed as a full-time paid intern
with both the City of Fontana and the County of
Riverside. His assignments involved the preparation of
environmental assessments (including a Master
Environmental Assessment for a six -city area in
Riverside County), annexation studies and other current
planning reports. He was also involved in the
processing of subdivision maps and conducting public
opinion surveys and community meetings.
ASSOCIATIONS
AND AFFILIATIONS: American Planning Association
PROJECT FEE
In an attempt to make the City's Planning Department as self-sufficient as
possible, Willdan Associates is suggesting a two-part fee for the services previously
mentioned.
The processing of private development plans or other applications would be
performed for 80 percent of the filing fees that are collected by the City between
January 2, 1990 and June 30, 1990. We understand that the fees currently being
charged by the City (i.e., Los Angeles County fee schedule) will be reviewed for
their adequacy and increased, if necessary, during the period of transition from
County to local control. In this manner, the fees that are collected will pay for
our processing time.
Aside from the actual processing of applications, there are other basic services
that the City is requesting and for which the City will have to absorb the cost.
These basic services would include such tasks as the operation of the Planning
Department Information Counter, general office administration, and attendance at
all Planning Commission, City Council and other board or commission meetings.
For the purposes of this proposal, we are assuming a minimum of two meetings
each per month with the Planning Commission and City Council.
At a minimum, we understand that the City would like someone available at the
Planning Department Information Counter 20 hours per week and, therefore,
Willdan Associates will provide this level of coverage. This responsibility would
be shared by the Senior Planner and Planning Technicians to be assigned to City
Hall. These non -permit processing activities would be performed on an hourly
basis in accordance with the schedule of hourly rates presented at the rear of this
section. These hourly rates are fully burdened and include wages, benefits, all
necessary insurance, and other non -personnel costs associated with providing the
desired services to the City of Diamond Bar. The City will not be charged for
portal-to-portal costs, but only for the hours actually expended by our staff in
Diamond Bar.
The foregoing discussion assumes that office space is available to accommodate
two planners at City Hall. It would be our intention to maintain all planning case
files at City Hall rather than at our office.
WILLDAN ASSOCIATES
SCHEDULE OF HOURLY RATES
August 1, 1989 - June 30, 1990
Classification
Engineering
Sr. Consultant
Principal Engineer
Division Manager
City Engineer
Project Director
Sr. Engineer
Sr. Project Manager
Project Manager
Associate Engineer
Sr. Designer (CADD)
Designer (CADD)
Supervising Engineer
Engineering Associate
Sr. Designer
Sr. Design Engineer -
Design Engineer
Sr. Drafter
Designer
Sr. Drafter (CADD)
Drafter (CADD)
Drafter
Technical Aide
Spvsr.-Public Works Observation
Sr. Public Works Observer
Public Works Observer
Real Property Services
Sr. Real Property Agent
Real Property Agent
Assistant Real Property Agent
Surveying
Spvsr. Mapping Services
Sr. Survey Analyst
Sr. Calculator
Calculator
Survey Analyst
Spvsr.-Survey
Survey Party Chief
Two -Man Field Party
Three -Man Field Party
Special Districts
Spvsr. Special Districts Services
Special Districts Coordinator
Special Districts Analyst II
Special Districts Analyst I
07/28/89
Fee Rate
Per Hour
$125.00
110.00
100.00
100.00
95.00
82.00
82.00
75.00
73.00
73.00
68.00
90.00
73.00
68.00
59.00
55.00
57.00
52.00
57.00
52.00
45.00
38.00
72.00
62.00
52.00
90.00
75.00
62.00
90.00
75.00
75.00
62.00
62.00
85.00
78.00
140.00
185.00
90.00
75.00
62.00
52.00
Effective 8/1/89
Schedule of Hourly Rates
August 1989
Page 2
Planning
Principal Planner
Sr. Planner
Planning Associate
Planning Assistant
Planning Technician
Community Development Services Coordinator
Sr. Community Development Specialist
Community Development Specialist
Building
Plan Check Engineer
Plans Examiner
Spvsr. Building Inspection
Building Inspector
Sr. Permit Specialist
Permit Specialist
Landscape Architecture
Principal Landscape Architect
Sr. Landscape Architect
Associate Landscape Architect
Assistant Landscape Architect
Computer Services
Computer Time
Manager -Computer Operations
Sr. Software Engineer
Sr. Program Analyst
Program Analyst
Programmer
Computer Data Entry
Other
Word Processing
Fee Rate
Per Hour
$ 91.00
75.00
68.00.
57.00
42.00
82.00
68.00
57.00
73.00
63.00
66.00
56.00
51.00
40.00
82.00
68.00
62.00
52.00
35.00
75.00
62.00
62.00
52.00
42.00
38.00
35.00
Consultation in connection with litigation and court appearances
will be quoted separately.
Additional billing classifications may be added to the above
listing during the year as new positions are created.
The above schedule is for straight time. Overtime will be charged
at 1.25 times the standard hourly rates. Sundays and holidays will
be charged at 1.70 times the standard hourly rates.
It should be noted that the foregoing
through June 30, 1990. The rates may be
to compensate for labor adjustments and
costs.
wage rates are effective
adjusted after that date
other increases in other
07/28/89 Effective 8/1/89
APPENDIX
Insurance
Certificates of Insurance that provide documentation of our insurance coverage
will be issued prior to our beginning work on this assignment. While the City's
September 20, 1989 letter specified minimum insurance provisions, Willdan
Associates will provide the following additional coverage if our firm is awarded
a contract for these services:
1. A minimum limit of $3,000,000 per occurrence and annual aggregate for
general and professional liability insurance as indicated below.
2. With the exception of professional liability and workers' compensation, our
insurance policies will name the City as an additional insured as indicated
below.
We propose the following sections for inclusion in an agreement between Willdan
and the City that would specify sufficient indemnification and insurance coverage
for the services to be provided.
ENGINEER agrees to save, keep, hold harmless and indemnify CITY and
its officers, and employees from all damages, in law and equity caused by
any negligent act, error, or omission to act on the part of ENGINEER or
any of its officers, employees or subcontractors.
CITY shall save, keep, hold harmless and indemnify ENGINEER from all
damages suffered in the performance of the work authorized by this
Agreement that are not the result of wrongful or negligent acts of the
ENGINEER, its officers, employees or subcontractors.
WILLDAN shall maintain in force at its own cost and expense at all times
during the performance of this agreement, the following policy or policies
of insurance:
Liability Insurance
Coverage
General Liability
Comprehensive General Liability,
including:
Premises and Operations
Contractual Liability
Personal -Injury Liability
Independent Contractors
Liability (if applicable)
Minimum Limits
$3,000,000 Combined Single
Limit, per occurrence, and
aggregate
Automobile Liability
Comprehensive Automobile
Liability, (including, owned,
non -owned and hired autos)
Workers' Compensation and
Employer's Liability
Workers' Compensation Insurance
Employer's Liability
Professional Liability
Professional Liability Insurance
and annual aggregate
$1,000,000 Combined Single
Limit, per occurrence, no
aggregate
Statutory
$1,000,000
$3,000,000 per occurrence
Each insurance policy required by this Agreement shall provide for thirty
(30) days prior written notice of cancellation to the CFFY.
Each insurance policy required by this Agreement, excepting policies for
Workers' Compensation/Employer's Liability and Professional Liability, shall
name the CITY, its officials and employees as additional insureds and be
primary and in excess of any coverages carried by the CITY.
Prior to commencement of any work under this Agreement, WILLDAN
shall deliver to the CITY, insurance certificates confirming the existence of
the insurance required by this Agreement, indicating policy expiration dates
and including the applicable- provisions' referenced above.
Pending Litigation
Willdan Associates is a privately held, Subchapter "S" Corporation, with corporate
offices at 222 South Harbor Boulevard, Suite 600, Anaheim, California 92805-
3711, telephone (714) 758-8186. As past and pending litigation is considered
confidential, we have not disclosed this information to the City at this time. If
required, we will share our firm's legal counsel's opinion that the pending cases
will not impact insurance coverage or our financial viability as a firm. If needed,
the City may contact Mr. Patrick Putnam, Senior Vice President and Director of
Finance and Administration, at our corporate office.
Miscellaneous Provisions
If selected to provide building and safety services for the City of Diamond Bar,
the following miscellaneous provisions will apply:
1. Conflict of Interest - Willdan Associates shall provide no services for any
private client's project within the corporate boundaries of the City which
would or could be subject to review by the City during the period the
contract is in effect.
2. Labor Laws - Willdan Associates will comply with State and Federal labor
laws, including those applicable to equal opportunity employment provisions.
3. Collection of Fees - We recommend that fees be collected by the City
with our personnel calculating the specific amount of fees to be paid in
accordance with the City's ordinances and fee schedules.
4. Subcontractors - With the exception of soils engineering and geology review,
and other specialized technical services such as electrical, plumbing, and
mechanical plan checking of large, complex projects, all other required
services will be provided by Willdan Associates. In the highly -specialized
area of soils engineering and geology review, our firm will assist the City
in the selection of appropriate firms by reviewing their technical
qualifications. To comply with the desires of our insurance carriers, it is
recommended that soils engineering and geology review firms contract
directly with the City for their work. For other specialized technical
services such as electrical, plumbing, and mechanical plan checking of large,
complex projects, our firm will obtain City approval prior to utilizing the
services of any subconsultant.
-- We are recognized in the municipal planning field for our ability to provide
prompt, high quality, and responsive service to our clients.
A� L�dr,-q
BUILDING SERVICES
AGREEMENT FOR CITY_ PLANNING_SERVICES
THIS AGREEMENT, made and entered into this day of
-__ _ 1989, by and between the City of Diamond Bar. a
municipal corporation located in the County of Los Angeles,
State of California (hereinafter referred to as City). and
Pacesetter Building Services, a California Corporation
(hereinafter referred to as PLANNER).
WITNESSETH
WHEREAS, PLANNER is experienced in providing City planning
services to public agencies and is able to provide personnel
with the proper experience and background to carry out the
duties involved: and
WHEREAS, City wishes to retain PLANNER for the performance
of said services:
NOW, THEREFORE, in consideration of the mutual covenants.
benefits and premises herein stated, the parties hereto agree
as follows: -
City does hereby appoint PLANNER in a contractual capacity
as City Planner; PLANNER will designate one of its employees,
with concurrence of the City Manager and Council, as Planning_
Director. with the authority responsibilities and
considerations ordinarily granted -to an officer of.the•City.
PLANNER shall provide the following services in accordance
with the terms and conditions hereinafter set forth:
I. CITY PLANNING SERVICES
----------------------
A. Review site plans to determine compliance with the
use, intensity and other development standards and
requirements of the Cities General Plan (when
applicable), Zoning Ordinance. Subdivision
Ordinance the -State Subdivision Map Act and other
applicable regulations, including but not limited
to the Development Code.
B. Review proposed land division applications for
compliance with the Zoning Ordinance, Subdivision
Ordinance, the State Subdivision Map Act and other
applicable regulations, including but not limited
to the Development Code.
C. Respond to zoning inquiries from homeowners.
developers or other citizens seeking direction or
advice on planning or zoning - related matters.
❑ 14322 Main Street • Hesperia, California 92345 • (619) 948-2016
❑ 300 South Park Avenue, Suite 500 • Pomona, California 91766-1596 • (714) 622-3620
D. Receive and process applications for various
planning permits and applications. including but
not limited to Conditional Use Permits. Variances.
Zone Chances and modifications to standards and
perform work necessary and incidental thereto.
E. Coordinate as necessary and as directed by the
City Manager concernins_ zoning_ complaints and code
enforcement.
F. Prepare reports and agendas for City
Council/Planning Commission meetinQ_s relating_ to
planning matters.
G. Attend Planning Commission/City Council meetings
and make presentations on planning related matters
as necessary.
H. Attend other City, board. committee or commission
meetings as necessary.
I. Prepare and process written responses.
notifications. notices and other documents as
needed. for permit and other land use and planning
applicants and applications.
J. Determine the level of environmental clearance
required for proposed projects under'CEQA and the
CEQA Guidelines and issue Categorical Exemptions
or Negative Declarations as appropriate.
K. Administer the preparation of Environmental Impact
Reports by outside PLANNERS as necessary.
L. Perform planning office management to assure the
orderly processing and disposition of all written
applications. complaints. inquiries, permit files.
minutes, resolution and the like.
M. Provide secretarial assistance to prepare staff
reports and correspondence generated by the
Planning Department.
N. Coordinate the activities of the Development
Review Committee and attend any meetings thereof.
O. Monitor the implementation of related mitigation
measures applied to projects during the approval
process.
P. Coordinate with the PLANNER that is selected to
prepare the Cities General Plan. as directed by
the City Manager.
O. Oversee the preparation of the Cities zoning
Ordinance and perform other special planning
studies as necessary as directed by the City
Manager.
R. Coordinate the preparation of the Planning
Department's annual budget and provide budgetary
control throughout the year. as Directed by the
Citv Manager.
S. Provide Planning Department coverage for one -
stop permit counter on a full - time basis and
provide adequate professional and clerical staff
to allow for prompt processing of projects
consistent with the directions of the Citv
Manager.
I. Perform such other services related to the above
as may be directed by the Citv Manager.
II. FACILITIES AND RECORDS
City shall provide office space. For conducting
Planning Department Services. PLANNER shall be responsible
for their portion of cost for said office rent and utilities
including telephone use.
PLANNER shall also be responsible for office
furnishings and supplies and printing of all necessary forms
and permits for proper operation of said office.
Unless otherwise approved by the City Manager within
this office. PLANNER shall assemble and maintain such records
customarily maintained by a Principal Planner and Planning
Department. for providing complete Planning Department
Services as herein described. Such records shall at all times
be the property of the City.
III. COLLECTION_ OF FEES
All fees to be collected from any private developer.
engineer. or architect in connection with the carrying out of
the functions as set forth in this Agreement, if collected by
PLANNER. shall be collected in the name of City. PLANNER
shall employ recording measures acceptable to City.
If fees are collected by City. PLANNER shall review the
appropriate ordinances and fee schedules in effect in the
City and shall provide to the persons designated by the City
for collection of fees. recommendations as to the amount of
such fees to be collected. The specific procedures for
collection and deposit of fees shall be in accordance with
applicable City regulations and policies and as directed by
the appropriate City Finance Officer and City Manager.
IV. COMPENSATION TO PLANNER
A. For services provided in connection with or associated
with processing development applications as described
in Section I for which processing fees have been
collected. PLANNER shall receive eighty (80) percent
of said fees.
S. For all other services described in Section I of this
Agreement, not covered by or for which processing fees
have not been paid or received, PLANNER shall be
compensated at the current hourly rates specified in
Exhibit A hereto. as approved by the City Manager on
behalf of the City.
C. PLANNER shall provide a detailed invoice to City
monthly for services rendered and the City shall pay
PLANNER as soon thereafter as Cities regular
procedures provide.
D. In entering into this Agreement, it is anticipated by
the parties that the processing fees received by the
City for development applications and processing will
be sufficient to cover the fees for the work described
in Section I of this Agreement and to cover the cost
and expense incurred by the City ( including but not
necessarily limited to overhead and administration)
for the providing of those services, except for non
fee - related projects approved by the City through
the City Manager. In this connection, the parties
anticipate reviewing PLANNER's work hereunder and the
terms of this Agreement in approximately four months
from the date hereof, to consider any appropriate
amendments or further actions as may be deemed
appropriate by the City.
V. TERMINATION
This Agreement may be terminated without cause by City at
any time upon thirty (30) days written notice, or with cause
at any time City (due to material breach by PLANNER). In the
event of termination without cause, PLANNER shall be
compensated for such services up to the point of termination.
Such compensation for work in progress shall be prorated as
to the percentage of progress completed at the date of
termination.
This Agreement may be terminated by PLANNER only by providing
City with written notice no less than sixty (60) days in
advance of such termination.
VI. GENERAL CONDITIONS
------------------
A. During the period that this Agreement is in effect.
PLANNER shall provide no services for any other client
within the corporate boundaries of Citv. which in any
manner is or may be subject to review by City. or
under the jurisdiction of the City or of any of its
ordinances. regulations or other laws enforceable by
the Citv.
B. City shall not be called upon to assume and PLANNER
shall defend and indemnify and hold harmless Citv
against any liability for the direct payment of any
salary. wage or other compensation to any person
employed by PLANNER performing services hereunder for
City or for any employee -related claims, including_ but
not limited to worker's compensation claims. The
parties understand and agree that PLANNER is acting
strictly as an independent contractor under the terms
of this Agreement and this Agreement is not intended
to establish an employer-employee relationship between
the Citv, on the one hand and the PLANNER or anv of
its employees, on the other hand.
C. All officers, agents, emplovees; subcontractors, their
agents, officers and employees who are hired by or
engaged by PLANNER in the performance of this
Agreement shall be deemed officers, agents and
employees and subcontractors of PLANNER and City shall
not liable or responsible to such personnel for
anything whatsoever other than the liability to
PLANNER as set forth in this Agreement.
PLANNER agrees to indemnify. save, keep and hold
harmless City and all of its officers and employees
from all damages. costs or expenses in law and equity
including but not limited to costs of suit and
attorneys fees and expenses for legal services that
may at any time arise or be set up because of damage
to property or injury to persons received or suffered
by reasons of any negligent or other actionable act
or omission on the part of PLANNER or any of its
agents, officers and employees and subcontractors in
the Performance of this Agreement. Payment to PLANNER
of compensation hereunder shall not be deemed to waive
Cities rights or PLANNER's obligations hereunder.
D. PLANNER shall not be deemed to assume any
liability for wrongful or negligent acts of City
or its officers and employees. wherein PLANNER and its
agents. officers, employees. subcontractors or
representatives engaged in no wrongful or negligent
acts or omissions of any kind and City shall defend
and hold PLANNER harmless against any such claims to
the extent permitted by law. In the event that
PLANNER is sued in his official capacity for reasons
other than any wrongful or negligent acts or omissions
of PLANNER or PLANNER's officers. agents.
representatives, employees or subcontractors, City
shall defend and hold harmless PLANNER to the extent
permitted by law.
PLANNER agrees to and shall at its own cost and
expense procure and maintain during the term of this
Agreement general liability insurance in an amount of
not less than one million dollars ($1.000.000.00) per
occurrence and annual aggregate. Such insurance shall
be procured from an insurer authorized to do business
in California. City shall be named as an additional
insured and the insurance required hereunder shall be
primary and not contributing with any other insurance
available to or obtained by the City. In addition.
PLANNER shall obtain Worker's Compensation Insurance
covering all of its employees as required by law.
PLANNER shall obtain professional liability insurance
in the amount of one million dollars ($1,000,000.00)
per occurrence and annual aggregate. PLANNER shall
provide City with satisfactory evidence that such
insurance has been renewed and that the required
premium or premimums have been paid. Certificates of
Insurance shall be filed with City and shall contain,
provisions that City will be given thirty (301 days
written notice in advance of cancellation of any
policy of insurance.
E. In the event any action is brought by either party to
construe this Agreement or enforce any of its terms.
the prevailing party shall be entitled to recover its
reasonable attorney's fees and cost incurred, whether
or not the matter proceeds to judgment.
F. Upon termination of this Agreement. PLANNER shall
within such reasonable period as may be directed by
City Manager. complete those items of work which are
in various stages of completion and which the City
Manager determines are necessary to be completed by
PLANNER to allow the project to be completed in a
timely. logical and orderly manner.
Upon termination, all finished or unfinished
documents, data, studies, surveys, drawings, models,
Photographs. reports and other material prepared by
PLANNER under this Agreement shall be delivered to the
City Manager upon request, as property of the City.
Further, upon such termination and provided PLANNER
has not been in material breach of this Agreement, the
compensation to PLANNER for services effective on the
date of termination shall be proportionately allocated
according to the amount of work performed on the
projects then in progress, within the limits of the
provisions of this Agreement.
G. The rights and remedies of the City provided in this
Agreement are not intended to be exclusive and are in
addition to,any other rights and remedies permitted by
law.
H. In entering into this Agreement, the City is relying
on the experience and general description of and level
of services described in PLANNER's proposal to provide
City planning services dated January, 1989, except as
may have been specifically modified by this Agreement
and the City is further relying on the expertise'and
ability to perform by the staff of PLANNER.
I. PLANNER does not currently anticipate using
subcontractors for performance of its services under
this Agreement; in the event subcontractors are
anticipated in the future, PLANNER shall first obtain
the prior consent of the City through its City
Manager.
J. In performing all services hereunder, PLANNER shall
comply with all applicable Federal and State laws and
regulations and all applicable laws and regulations of
the City and/or all other relevant government
agencies. Also, PLANNER certifies and agrees that all
persons employed by PLANNER, its affiliates.
subsidiaries and related entities, if any, will be
treated equally by PLANNER, without unlawful
discrimination based upon creed. sex, race or national
origin. If City finds that any of the provisions of
this paragraph have been violated. such violation
shall constitute a material breach of this Agreement
upon which City may determine to cancel, terminate, or
suspend the Agreement. While City reserves the right
to determine independently that the antidiscrimination
provisions of the Agreement have been violated, in
addition a determination by the California Fair
Employment Practices Commission, or successor agency,
or the Federal Equal Employment Opportunity
Commission, or successor agency, or the Federal Equal
Employment Opportunity Commission, or successor
agencv. that PLANNER has violated State or Federal
antidiscrimination laws shall constitute a finding by
City that PLANNER has violated the antidiscrimination
provisions of this Agreement.
K. Notices or correspondence relating to this Agreement
shall be in writing. Any notices to be given hereunder
shall be effective when personally delivered, or two
days after placing in the United States Mail by
certified mail. postage prepaid and addressed to the
party to whom the notice is directed. The current
addresses of the parties are as follows:
City of Diamond Bar
21560 E. Copley Drive Suite #330
Diamond Bar, CA 91765
Pacesetter Building_ Services. Inc.
14322 Main Street
Hesperia, California 92345
Attention: Mr. Ed Yard
L. Work to be performed by PLANNER hereunder shall
commence on 1989 and upon commencement of
such work. PLANNER's right to compensation therefor
shall thereupon accure.
M. PLANNER agrees that the City or any of its duly
authorized representatives shall have access to and
the right to examine, audit, excerpt, copy or
transcribe any pertinent transaction, activity, time
and work records, employment records or other records
relating to this Agreement. Such material, including
all pertinent cost accounting, financial records and
proprietary data, must be kept and maintain by PLANNER
for a period of at least four years after completion
of PLANNER's performance hereunder unless Cities
written permission in given to dispose of same prior
to that time.
N. Except as otherwise provided by law, all reports,
communications. documents and information obtained or
prepared by PLANNER in connection with its work
hereunder, shall be treated as confidential material
and not released or published without prior consent of
the City Manager, nor shall PLANNER issue anv news
releases or publish information relating to its work
hereunder without the prior consent of the City
Manager.
O. The invalidity in whole or in part of any provision
hereof shall not void or affect the validity of any
other provision.
P. No waiver of breach of any provision herep,f by either
party shall constitute a waiver of any other or future
breach. Failure of either party to enforce any
provision hereof at any time or from time to time
shall not be construed as a waiver thereof.
Q. This Agreement is intended to be binding on the
parties and their respective successors and assigns.
The plural shall include the singular and the singular
shall include the plural and neuter wherever the
context so requires.
R. PLANNER shall make every reasonable effort to maintain
the stability and continuity of staff assignments and
shall confer with the City Manager when considering
personnel changes. PLANNER shall review and obtain
approval of the City Manager for any proposed new
staff members prior to actual assignments.
S. City Manager shall confer with PLANNER at least once
annually in order to evaluate PLANNER staff
performance. If an individual's performance is
evaluated as less than acceptable, the PLANNER shall
make every effort to improve its employee's
performance. A subsequent evaluation shall be
performed by the City Manager no later than 90 days
after the initial evaluation. If the PLANNER's
employee's evaluation is still less than acceptable,
the PLANNER shall either remove the employee from work
within the City or may request a meeting with the City
Council Personnel Subcommittee, whose decision shall
be final.
T. Upon termination of this Agreement, transitional
services will be provided by PLANNER as directed by
the City Manager, which will include but not
necessarily be limited to assistance in recruiting_ and
hiring of replacement staff, training replacement
staff, documentation and procedures and completion of
unfinished work, as hereinabove provided.
IN WITNESS WHEREOF, the parties hereto have accepted, made
and executed this Agreement upon the terms, conditions and
provisions above stated on the day and year first above
written in this Agreement.
PACESETTER BUILDING SERVICES, INC.
By:
President
By: ------------
Project Manager
CITY OF DIAMOND BAR
By:
MAYO ------R ---------
----------
ATTEST: (SEAL)
HHCLERK
CITY CLERK
APPROVED AS TO FORM: APPROVED AS TO CONTENT:
-----------------------
CITY ATTORNEY CITY MANAGER
Pacesetter Building Services has never been involved in
any type of litigation past or present.
Pacesetter agrees to provide all proper insurance and
workers compensation insurance for consultants employees and
agents and agrees to hold harmless and indemnify City for any
and all claims arising out of injury, disability, or death of
any consultants employees or agent. Consultant, during
term of this agreement shall keep on file with City a -valid
insurance certificate.
Pacesetter is a equal opportunity employer and agrees
not to discriminate against any employee or applicant for
employment to be used in the performance of the obligations
of Consultant under this agreement, on the basis of race,
color, religion, national origin, ancestry, sex or age.
Violation of this provision may, at the option of the City
be treated'as a breach of this Agreement.
EXHIBIT "A"
FEE SCHEDULE
We desire to continue all review of applications within the
City of Diamond Bar on those projects that the County has
collected monies for. Pacesetter will bili the Citv of
Diamond Bar on a hourly basis for those applications that
were issued by the County as follows:
Senior
Fifty - Five (55) Dollars per hour.
Planning Associate
Forty^ -Five (45) Dollars per hour.
_Pla_nni_n_Q_Tec_h_ni_cia_n
Thirty Five (35) Dollars per hour.
Pacesetter's billing to the Citv of Diamond Bar for the
completion of review and administration is considerablv less
expensive than the current County standard.
Pacesetter shall provide appropriate number of personnel to
help with proper transfer of all documents from Los Angeles
County. to the City of Diamond Bar.
BUILDING ShKV K,1�Z5
i'lovGmter 30. 11�S9
mr, van Nort
City manager
city of Diamond Sar
21660 CODIev Drive
Suite 320
Diamond Bar -
CA. 91765
Dear mr. van Nort.
The following pages are r� zulmes Of pacesetter's Planning
Staff .
�--' r)cz:ied
Our EmPlOVISR-eS Put t a proj',ess r)rovionai and well 'qualiidfe the
Planninpartmen-t- Our F'lanning Department will
r Building Dez�artments �snd Plan
same excellent service as OU office �iours will
Check. Service. Our F,lannini�
be 8;00 a.m. to 5:00 P.M. Monday thru Fric ay.
pacesetter shal-L make a,%! ne-ce5--6r%, r 0 r, tacTs witi, the Los
iT 1" h L,
�j
Angeles COuntv Flannin; DC-partment. to �,aa��e
- for all- ---oncerr.ed.
transitiOn SmOOth-r--
pacesettjL-r has never rjec r. inVOIWrd il-I any iit '-p with BDV
Cjtv or County in Caliorrlia. C�Ur'reputation is VC
-
important not only t-- 'r ter but 0 the Citi -
,-z and
'!Ieg�-:ttions made to VCU
C-OUnties We are a"
Addy ,,Mjth
concerning Our clic-nts.
1
concerning thPSe a' . azycoj iMow trtsre iS, BlwaVs
11 do
someone out there that is envj-4-.,UE�� c,f succF�!Ss and w"J
anything to Slnea,n
Facesetter wiij pCrEC-11nel and
Exr,eriP-nced
and Counties,
Thank 'ic,u
Fro i ec.t Manager
DEC- 1 - _ •p FR I 1 1
P - R_y 2 - 4�
RESUME
RHONDA COMFORTPost Office Box (714) 338-7438 Home
Crestline, C4 91325325 (714) 387-4191 Work
EDUCATION SAN BERNARDINO VALLEY COLLEGE
Majored in Business Administration
WORK
EXPERIENCE
February 198.8 to Present LAND MANAGEMENT LAND USE TECHNICIAN II
County of San Bernardino Office of Planning
Handled special projects and reports for various planning teams in regards to
interpreting the County Development Code and General Plan. In addition,
worked with developers and general public to educate them on the processing
Of applications, interpreting codes and General Plan for various projects, These
functions basically were performed in an unsupervised made. Assisted the
various planning teams in their projects involving review of landscaping,
irrigatipn, final neaps and composite developpment plans for compliance. These
functions performed not only in central office but in outlying branch offices
when assistance was required in the process.
Sept. 1984 to Feb. 1988 LAND MANAGEMENT LAND USE TECHNICIAN II
County of San Bernardino Office of Suilding & Safety
Worked in an unsupervised mode in the complete processing of projects
submitted to the County of San Bernardino from application to obtatrnng
reqquired permits. This included interpreting numerous code provisions and
ordinances relating to the General Plan and the Uniform building Code.
Involved in a variety of functions, including calculation of fees, valuations for
planning applications, review of zoning conformity, licenses, insurance
certificates and interpretation of buildin codes. In addition, this position
required a great deal of inter -personal relationship skills necessary in working
with the general public, builders, engineers and architects. Periodically assigned
extra duties in supervising and teaching new Land Use Technicians.
1977 toAprii 1979 KAISER PERMANEN'TE MEDICAL RECEPTIONIST
-. San Bernardino Clinic
Worked with patients at the reception area processing necessary forms and
computation of fees. Preparation and balancing of daily deposits for monies
received. Scheduled appointments and evaluated necessary medical attention.
Worked switchboard phone and created permanent files for new patients.
1973 to 1977 BUILDING & SAFETY BUILDING TECHNICIAN I
County of San Bernardino
Job description same as previously mentioned with the exception of supervisory
made.
July 1972 to 1973 DIS'TRICTATTORNEY- CHILD SUPPORT CLERK
County of San Bernardino
DEC- i D FR I 1 1
LAUREICE H� WEISSMN
15251 Seneca #28
Victorviile, CA 92392
( 619 ) 241--6196
R E S U" E
OBJECTIVE
A management position in Urban Planning.
r- o? "0
SUMMARY OF QUALIFICATIONS
proficient in the processing of various land use applications.
Experienced in presenting planning issues and making recommendations to
decision making bodies.,
Adept in dealing with clients and the public.
Strong ability to work well with other professionals.
Excellent analytic skills.
EMPLOYMENT
5/89
HISTORY
to presents
Department of Planning, City of Hesperia, California
Assistant Planner
2/88
to
5/89:
Office of Planning, county of San Bernardino, California
Staff Planner
1/87
to
1/88;
Village Managers Off., Village of Wilmette, Illinois
Management Intern
9/$3
to
12/84:
campus Police Department, Northwestern University, Chicago
Campus - Police Officer
5/82
to
9/831
Loss Prevootion Dept., Carson Pirie Scott & CO., Chicago,
Illinois - Lead Detective
1/81
to
5/821
Security Dept., Northrop Corporation, Hawthorne,
California -- Shift Supervisor
EDUCATION
Mauer of Public Administration, University of Illinois, Chicago,
Illinois - 1984-1986, graduated 1986
Specialization: Public Agency Management and Planning
Bachelor of Science, Scan Diego State University, San Diego, California, 1981
Majors Criminal Justice Administration
HONORS
Selected Governor's Intern, State of Illinois, 1986
Academic Scholarship, University of Illinois, 19G4-1986.
Various citations and commendations, Northwestern University, 1984
PROFESSIONAL AFFILIATIONS
Member, American Planning Association
PERSONAL STRENGTHS
I am a friendly, competent individual who enjoys interacting with a wide variety
of people. I perform extremely well under pressure.
REFERENCES AVAILABLE UPON REQUEST,
DEC— 1—=:•_, FF:I 11 .Sa
EDUCATION:
Crafton Hills College
Yucaipa, CA
RESUME
KAREN L. CASTRO
1215 W. Olive St.
Redlands, CA 92373
Hume: (714) 792-1613
World (714) 860-3195
18 semester units in
Business Administration
Redlands High School Graduated - June 1976
Redlands, CA
WORK E3�PERIENCE;
Pacesetter Building Services November 6, 1389 - present
1.4322 Main St. Position: Supervising Permit
Hesperia, CA 92345 Technician
Duties: Oversee processing of all incoming plans and permit
applications. Organize incoming and outgoing plan checks.
Impl,emint procedures in new offices and provide training
for technical and clerical staff.
Provide crudes and regulations to the pixblic. Prepare
correspondence and reports. Keep dairy and weekly accounting
records.
San Bernardino County April. 1,.1985 - May 10, 1989
Land Management Dept. Position; Farad Use Tech II
385 N. Arrowhead
San Bernardino, CA 92415
Duties: Review all incoming plans and applications for the
Building and Planning Depts. Prepare cases for the planning
staff, including preparation of graphics, staff reports,
zoning.,history researches and field checks for environmental
review. Intensive public contact providing zoning, general
plan, community plan and building code information. Input
and retrieval of information from various computer systems,
including the S.B. Co. Property Information Management System,
Building Permit Informatioh Tracking System, and IBM PC.
Provide training for new technical and clerical. Staff.
San Bernardino CoDnty October 41 1982 -- April. 1, 1985
Assessor's Office Positionx Title Transfer
172 W. Third St. Technician
San Bernardino, CA 92415
Dutiesz Review a large variety of legal documonta to dotoratino
percentages of taxablo 'transfors of real. property. Prepare
legal deacriptiozks for newly created parcels. Research and
provide documentation for properties with boundary discrepancies.
Provide training for new technical staff.
woodstock Development Co.
• Sept, 1979 - Juiy 1982
500 SE Washington Blvd
Eartlesvillo, OR 74003
Dutios: office Manager for dbclericaltsupPOrtjf'orealPmsta.ffnd
real estate company, Frovie
prepare closing docurnents for real. view,
prenaratpaste-UP ands
blueprints to local. agencies for revie�r. ay roll, purchasing,
graphics for advertising, Keep records for payroll,
and general booyket%ping.
REFERENCES:
Debra J. 5hoppard
Executive Secrotary
EnvirQnmentaL14Public Works
San Bernardino CO.
825 E. Third St. 9215
San Bernardino, CA
(714) 387-•2591.
Joan Conley ,:
Supervising technician
Assessors office
Sari Bernardino co.
172 W• Third St.
San Bernardino, CA 92415
(714) 387-8307
TABLE I
DIAMOND BAR PLANNING DEPARTMENT PERMIT REVIEW RESPONSIBILITY
Discretionary Processes
Initial Studies
EIR's
Zone Changes
Tentative maps
Plot Plan Review
Parcel Maps
Conditional Use Permit
Modification/Extension
Precise Plan Modification
Planning Area Modifications
Planned Unit Development
General Plan Amendments
Specific Plan Development Proposals
Street Vacation Applications
Zone Variances
Lot Line Adjustments Oak Tree Removal Permits
Temporary Outside Sales and Display or Special Events Permits
Ministerial Process
Sign permits
Home Occupation Permits
Final Maps
Improvement Plans
During the past five months the County Planning Department has
processed over 100 Diamond Bar permit applications.
Approximately 40 of these cases will be transferred to the City
in December. This is interpreted as contributing to an abnormal
work load for the staff during the first two to three months of
permit acceptance. While it is difficult to accurately gage the
number of new applications the City will receive each month,
(factors such as interest rates affect the extent of permit
applications). A conservative estimate would anticipate a
continuation of the rate experienced by the County or a minimum
of 20 applications per month.
The County staff assigned to Diamond Bar cases during the past
five months includes a senior level planner, his secretary and an
assistant planner. In addition, County planning sections such as
the environmental review group have provided input on Diamond Bar
projects which will become the responsibility of Diamond Bar's
Planning Department. It is estimated that the County Planning
staff committment to the City has reflected.
Also, certain cases have been expedited by the County Planner who
are assigned to the counter.
Another barometer to measure anticipated planning staff work
loads is by reviewing other California Municipalities with
comparable preparation.
TABLE II
COMPARATIVE ANALYSIS OF MUNICIPAL PLANNING STAFF SIZE
(1980 - 1981)
California Cities Between 40,000 - 80,000
CONTRA COSTA
Antioch
Square
1980
Planning
Staff
Jurisdiction
Miles
Pop.
Professional
Support
ALAMEDA COUNTY
17.00
55,800
7.00
7.00
Alameda
21.90
65,600
7.00
6.40
Livermore
14.38
48,450
3.00
2.00
Union City
14.50
40,450
3.00
2.00
CONTRA COSTA
Antioch
10.37
44,750
5.00
2.50
Richmond
53.00
76,000
5.60
1.50
Walnut Creek
17.00
55,800
7.00
7.00
LOS ANGELES
Alhambra
7.60
65,700
2.50
3.50
Arcadia
11.00
46,050
4.00
1.50
Baldwin Park
6.10
52,100
4.50
1.50
Bellflower
6.10
53,900
3.00
2.00
Carson
20.00
81,100
7.00
3.00
Cerritos
8.90
53,100
7.50
7.00
Gardena
5.26
45,400
3.00
3.00
Hawthorne
5.60
57,200
3.00
1.50
Inglewood
8.90
94,700
11.00
4.00
Lakewood
9.50
74,300
4.00
1.50
Lancaster
55.50
48,700
3.00
2.00
Montebello
8.20
53,500
3.00
1.00
Monterey Park
7.72
54,900
3.00
1.50
Norwalk
10.50
85,200
6.00
1.50
Pico Rivera
8.60
54,000
3.00
1.00
Redondo Beach
6.20
58,400
6.00
3.00
Santa Monica
8.30
88,400
9.00
5.33
West Covina
15.00
82,800
4.00
1.00
Whittier
12.80
68,500
4.00
1.00
MARIN
Novato
24.00
44,200
7.00
2.00
San Rafael
21.83
44,600
5.00
5.00
Napa
16.00
52,000
4.00
4.00
COMPARATIVE ANALYSIS OF MUNICIPAL PLANNING STAFF SIZE
(1980 - 1981)
(Continued)
California Cities Between 40,000 - 80,000
SAN BERNARDINO
Chino
Square
1980
Planning
Staff
Jurisdiction
Miles
Pop.
Professional
Support
ORANGE
25.00
45,100
3.00
2.00
Buena park
10.00
64,100
6.33
6.50
Cypress
6.21
40,300
4.50
1.00
Fountain Vlly
9.50
54,900
2.00
1.00
Irvine
41.30
65.400
29.50
5.00
La Habra
6.50
46,100
1.50
1.50
Newport Beach
37.70
65,200
10.00
6.50
SAN BERNARDINO
Chino
14.87
41,350
4.00
2.00
Rancho Cucamonga
32.00
56,700
7.50
5.50
Redlands
25.00
45,100
3.00
2.00
Upland
15.06
48,950
4.00
3.00
Chula Vista
21.79
84,400
9.00
6.00
Escondido
22.47
65,600
10.00
4.00
La Mesa
9.05
49,900
4.00
1.50
National City
8.50
52,800
4.00
4.00
Oceanside
40.25
78,200
5.00
3.67
SAN MATEO
Daly City
7.34
78,700
3.00
2.00
Redwood City
33.69
55,100
5.00
2.00
San Mateo
14.30
78,00
12.00
4.50
S. San Francisco
9.50
50,100
3.00
2.00
SANTA BARBARA
Santa Barbara
40.62
74,300
10.00
3.00
Santa Maria
16.64
40,300
6.33
2.00
SANTA CLARA
Mountain View
11.40
59,500
7.00
2.00
Palo Alto
25.70
55,400
6.75
6.50
Santa Clara
11.00
42,300
10.00
5.00
SANTA CRUZ
Santa Cruz
11.00
42,300
10.00
5.00
SOLANO
Fairfield
28.20
59,100
6.00
3.67
Vacaville
18.69
44,950
3.00
4.00
Vallejo
46.27
82,700
6.00
2.50
Santa Rosa
25.00
84,700
10.00
8.00
COMPARATIVE ANALYSIS OF MUNICIPAL PLANNING STAFF SIZE
(1980 - 1981)
(Continued)
California Cities Between 40,000 - 80,000
MEDIAN
6.1 3.3
Another forecast of planning service workload is to review the
level of building permit activity. Currently the City's contract
Building Inspection Division is processing over 100 building
permits per week. This requires a staff of eight employees.
Since most Municipal Planning Division employees outnumber
building division employees it is reasonable to predict that the
demand for planning services will exceed the staff committment
originally prepared by Willdan - 20 hours of counter coverage per
week. Finally the staff undertook a survey of selected newly
incorporated Cities. The results of the survey are as follows:
Square
1980
Planning
Staff
Jurisdiction
Miles
Pop.
Professional
Support
TULARE
Visalia
21.29
52,700
7.00
5.00
VENTURA
Ventura
43.00
78,400
8.00
4.00
Simi Valley
32.29
78,700
11.50
6.00
MEDIAN
6.1 3.3
Another forecast of planning service workload is to review the
level of building permit activity. Currently the City's contract
Building Inspection Division is processing over 100 building
permits per week. This requires a staff of eight employees.
Since most Municipal Planning Division employees outnumber
building division employees it is reasonable to predict that the
demand for planning services will exceed the staff committment
originally prepared by Willdan - 20 hours of counter coverage per
week. Finally the staff undertook a survey of selected newly
incorporated Cities. The results of the survey are as follows:
TABLE IIIc
Newly Incorporated Cities - Planning Staff Size
City
--------------------------------------------------------------------------
Apple Valley
Year of
Incorp.
1988
Current Est.
Population
58,578
PLANNING
1 Year After
Proff/Support
3.5 4
STAFF
Today
Proff/Support
3.5 4
Big Bear Lake
1980
6,000
4 2
La Candad
Flintridge
1976
20,492
2
1
3 1
Poway
1980
42,000
3
3
4 3.5
Santee
1980
50,000
4
2
7 5
West Hollywood
1984
40,000
4
4
5 5
MEDIAN
32,660
2.7 2.3 4.4 3.7
TABLE IV
Summary of Anticipated Diamond Bar Staff Workload Measures
PLANNING STAFF
Forecast - Measure Professional Support
County Planning Experience 3.5 2.0
California Cities 6.1 3.3
Between 40,000-80,000 population
Newly Incorporated Cities
One year following incorporation 2.7 2.3
Today 4.4 3.7
Current Building Permit Activity 6.0 2.0
CONCLUSION
Level of planning staff necessary to implement City of Diamond Bar Planning
Service Objective
Base upon the research undertaken it is concluded that the level of staff
coverage proposed by Willdan, (20 proposed hours of staff personnel at City
Hall per week and a committment to prepare fee based reports), is
inadequate.
Further, it is the assessment of the staff the City will be unable to
provide the level of staffing anticipated as necessary under the fee
structure of either consultants
It is, therefore, recommended that the City Council:
1. Approve a consultant contract for six months subject to:
a. Payment of 80% fees only
b. 40 hours of coverage per week
2. Authorize the staff to hire two planning positions:
a. Assistant Planner (Range $2,200/mnth - $2,800/mnth)
b. Senior Planner (Range $2,800/mnth - $3,600/mnth)
The 1989-90 Fiscal Year cost to the city for two professional
planners is projected as follows:
Assistant Planner at Midstep $17,160
(Plus 10% benefits)
Senior Planner $20,460
(Plus 10% benefits)
Total cost for FY 1989-90 $37,620
ITEM: Planning Services Contract - Continued from 11/21/89 and
11/28/89 City Council Meetings
RECOMMENDATION: That the City Council:
A. Approve a contract for current planning services to either Willdan or
Pacesetter subject to the following conditions:
1. The contractor will provide the City of Diamond Bar with
personnel which provides 40 hours per week counter and phone
information and referral coverage; and
2. The payment for contract planning services will be 80% of
planning fees collected; and
3. The contractor will be responsible for preparing all current
planning (fee based) staff reports in a timely manner. This will
include the preparation of a draft report which will be reviewed
and possibly amended by the Planning Director, and a final
report; and
4. Duration of the contract shall be fox six months commencing
December 6, 1989.
5. The contract for current planning services shall be re-evaluated
by the City Council during the month of April, 1990; and
6. The contractor shall pay for their fair share of planning space
leased.
B. Direct the staff to initiate recruitment for an Assistant Planner and
a SewrtKoLr Planner.
ATTACHMENTS:
1. Willdan Proposal for Contract Planning Services
2. Pacesetter Proposal for Contract Planning Services
3. Pacesetter Contract Addendum (Staff Resumes)
PROPOSAL
TO PROVIDE
CITY PLANNING SERVICES
TO THE
CITY OF DIAMOND BAR
NOVEMBER 1989
I12900 CROSSROADS PARKWAY SOUTH • SUITE 200 • INDUSTRY, CALIFORNIA 91746- 9 • (213) 695-0551 • FAX (213) 695-2120
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WILLDAN ASSOCIATES ❑ ENGINEERS & PLANNERS
November 17, 1989
Professional Consulting Services Since 7964
Mr. Robert L. Van Nort
City Manager
City of Diamond Bar
21660 Copley Drive, Suite 330
Diamond Bar, CA 91765
Subject: City Planning Services
Dear Mr. Van Nort:
Willdan Associates is pleased to submit this revised proposal to provide City
Planning Services to the City of Diamond Bar. This proposal is being submitted
in response to your request and is based on the information discussed at our
meeting on November 10, 1989, as well as our considerable experience in
successfully providing municipal planning services to a number of Southern
California communities, which has included managing the transition from county
to local control.
We are proposing to provide the desired services in a format that is responsive
' to the City's needs, yet flexible enough to reflect changes in priorities or demands.
These services would be provided in a highly cost-effective manner that minimizes
actual City expenditures. We feel that the development review process can be
' totally self-supporting since the filing fees paid by applicants should adequately
cover the costs of processing development plans.
In preparing this proposal, we have attempted to demonstrate our understanding
of the City's planning needs, our technical approach to satisfying these needs, and
the qualifications of the personnel who will be responsible for seeing that these
needs are met. In order to explain each of these points more fully, this proposal
has been organized under the following headings: 1) Executive Summary; 2)
Statement of Qualifications; 3) Related Experience; 4) Scope of Work; 5) Project
' Management; and 6) Project Fee. We feel that this proposal is fully responsive
to your request.
12900 CROSSROADS PARKWAY SOUTH • SUITE 200 • INDUSTRY, CALIFORNIA 91746-3 • (213) 695-0551 •FAX (213) 695-2120
November 17, 1989
Page 2
' The proposed scope of work has been tailored to meet the City's anticipated
planning needs. However, should the proposed services exceed or fall short of
your expectations, we would appreciate the opportunity to meet with you to review
your concerns and modify the scope of work accordingly.
We sincerely appreciate the opportunity to submit this proposal and look forward
' to serving the City of Diamond Bar. If you should have any questions concerning
this proposal, please contact us at (213) 695-0551.
' Respectfully submitted,
WILLDAN ASSOCIATES
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Albert V. Warot
Manager
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Planning Services Division
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Tom Brohard
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Vice President
AVW:mc
89310/2000/065
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wldn\prop\p9-119r
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EXECUTIVE SUMMARY
Willdan Associates can offer the City of Diamond Bar significant experience in
providing City Planning Services. Over the past six years, we have successfully
provided municipal planning services, on both an interim and permanent basis, to
over 20 Southern California communities. All of our key staff members were
previously employed by public agencies and have strong backgrounds in all aspects
of municipal planning.
We believe our firm is uniquely well qualified to provide the planning services
requested by the City of Diamond Bar for the following reasons:
-- We have successfully provided services to newly incorporated cities, handling
all aspects of the transition from county to city jurisdiction, including, but
not limited to, completing case processing, creating files and a computerized
tracking/status system as well as addressing all aspects of administrative
details related to the provision of municipal planning services. Our firm
has "hands on' experience in dealing with the planning needs of newly
incorporated cities, including the Town of Apple Valley and the Cities of
Moreno Valley, La Habra Heights, and West Hollywood.
-- Our staff has considerable experience in all aspects of municipal planning,
including zoning administration, advance planning, environmental review,
and community/economic development. The breadth and depth of our
experience will allow us to effectively deal with any situation that could
conceivably arise in the City of Diamond Bar.
-- Our staff is currently providing the types of services being requested by the
City to 12 Southern California communities, ranging from Hidden Hills,
Westlake Village, and Agoura Hills in Ventura/Northwest Los Angeles
Counties to Lake Elsinore and Redlands in the Inland Empire.
-- We have a proven track record in expediting the processing of backlogged
projects stemming from past and/or current assignments in the Cities of
West Hollywood, Moreno Valley, Fillmore, and Lake Elsinore.
-- Our planning team to be assigned to the City of Diamond Bar has
extensive municipal planning experience and specifically in newly/recently
incorporated cities.
-- Willdan is sufficiently large (over 500 employees) to provide the staffing to
meet the City's ongoing needs and in times of increased workload without
having to staff up. Moreover, the firm has demonstrated its financial
stability since 1964 and can meet the City's liability insurance requirements.
-- We are offering the desired services to the City in a format that is flexible
enough to reflect changes in priorities or demands, unlike the rigidity
associated with hiring permanent in-house staff.
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TABLE OF CONTENTS
EXECUTIVE SUMMARY
,
STATEMENT OF QUALIFICATIONS
-- Mission Statement and Management Philosophy
Company Data
Los Angeles Regional Office Data
-- Service Capabilities
RELATED EXPERIENCE
SCOPE OF WORK
PROJECT MANAGEMENT
'
PROJECT FEE
tAPPENDIX
-- Insurance
Pending Litigation
Miscellaneous Provisions
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12. Coordinate the activities of a Development Review Committee, if one is
formed, and attend any meetings thereof.
In addition to these routine planning functions, our staff would coordinate the
work that is being performed in preparing the City's General Plan.. We would
also oversee the preparation of the City's Zoning Ordinance and would perform
other special planning studies as necessary. Moreover, our staff would be
responsible for ensuring that the transition from County to local control (i.e.,
phase-out of Los Angeles County Regional Planning Department staff) occurs as
smoothly as possible. Some of the specific services that our staff will provide
during this transition period will include:
1. Assisting with the transfer and organization of files, including an investigation
of the use of microfiche for storing case files.
2. Reviewing the adequacy of the current fee schedule being used by the
County of Los Angeles and recommending adjustments where necessary.
3. Preparing new application forms and accompanying materials (e.g.,
informational handouts, filing instructions, etc.) to be used by your Planning
Department.
4. Consolidating and simplifying the County Zoning Ordinance by eliminating
those zoning districts and/or standards that are irrelevant to the City of
Diamond Bar.
We would assign a team consisting of at least three persons to provide the
services outlined above. This team would consist of a Senior Planner and two
Planning Technicians. The Planning Technicians would be responsible for
operating the department's information counter while also performing code
enforcement and processing minor development applications as necessary. The
Senior Planner, in turn, would be primarily responsible for processing all major
development applications, preparing staff reports and conducting special studies
under the supervision of your Planning Director. The Senior Planner would also
assist with the operation of the department's information counter, if necessary, and
would represent the department in the Director's absence. It is assumed that all
clerical tasks would be performed by City staff members; however, Willdan
Associates could also provide the clerical assistance required for the preparation
of staff reports and correspondence generated by the Planning Department.
It should be pointed out that it is difficult at this time to determine the level of
effort that will be needed to adequately address the City's planning needs.
Therefore, the level of service should be reviewed after an agreed upon period of
time with the staff assigned to the City's Planning Department being adjusted in
response to actual demands.
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SCOPE OF WORK
It is our understanding that the City of Diamond Bar is seeking a qualified
consulting firm to serve as its contract planning staff. One of the primary
objectives of the newly incorporated City is to establish a planning department
that will guide the future growth and development of the community consistent
with local desires. It is imperative that the City's planning staff be responsive to
local needs, particularly the processing of development applications. However,
these needs also include the formulation of the local land use controls that will
direct the City's planning efforts, e.g., General Plan, Zoning Ordinance, etc.
In addressing these needs, the specific services that would be provided by Willdan
Associates, if selected to serve as your planning staff, would include the following:
1. Review site plans to determine compliance with the use, intensity and other
development standards and requirements of the General Plan, Zoning
Ordinance, Subdivision Ordinance, and the State Subdivision Map Act.
2. Review proposed land division applications for compliance with the Zoning
Ordinance, Subdivision Ordinance, and the State Subdivision Map Act.
3. Respond to zoning inquiries from homeowners, developers, or other citizens
seeking direction or advice on planning or zoning -related matters.
4. Receive and process applications for various planning permits, including
Conditional Use Permits, Variances, and Zone Changes.
5. Respond to zoning complaints and provide code enforcement as necessary.
6. Prepare agendas for City Council/Planning Commission meetings relating to
planning matters.
7. Attend Planning Commission/City Council meetings and make presentations
on planning -related matters as necessary.
8. Attend other City board or commission meetings as necessary.
9. Prepare written responses, as needed, for permit applicants.
10. Determine the level of environmental clearance required for proposed
projects under the CEQA Guidelines and issue Categorical Exemptions or
Negative Declarations as appropriate.
11. Perform planning office management to assure the orderly disposition of all
written applications, complaints, inquiries, permit files, minutes, resolutions,
etc.
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RELATED EXPERIENCE
Willdan Associates has extensive experience in successfully providing planning
services to Southern California communities on both an interim and permanent
basis. Our planners currently serve as the planning department staff for the Cities
of La Habra Heights and Hidden Hills, and the recently incorporated Town of
Apple Valley. We are also presently serving as Special Planning Advisor to the
Cities of Westlake Village and West Hollywood and are proving
overload/temporary services to the Cities of Redlands, Rolling Hills Estates,
Fillmore, Lynwood, Lake Elsinore, Dana Point, and Agoura Hills. Furthermore,
during the past three years, we have served as the acting or interim planning
department staff for over a dozen additional cities, including Bell Gardens,
Hawaiian Gardens, Stanton, Hesperia, South Pasadena, and Seal Beach.
Of particular relevance is our experience in providing City Planning Services to
newly incorporated cities. We currently provide a full service planning department
to the Town of Apple Valley. This includes a staff of 6 professionals and 2
sec:-etaries, all Willdan employees, who conduct business on the Town's behalf.
We were responsible for conducting the transition from county to local control and
for establishing the systems and procedures for the operation of the Town's
planning department.
We have also served as the planning department staff for the City of La Habra
Heights since shortly after its incorporation in 1978. Similarly, we assisted the
then newly incorporated City of West Hollywood with the organization and
establishment of its planning department in 1985 and continue to serve the City
today as its Special Planning Advisor. In 1985, we also assisted the City of
Moreno Valley with the processing of a sizeable backlog of planning permit
applications that it inherited from the County of Riverside upon incorporation.
References for several recent or ongoing assignments involving City Planning
Services are presented below. The names and telephone numbers of contact
persons have been included as requested.
Town of Apple Valley City of Westlake Village
Mr. Wayne Lemoreaux Mr. Larry Bagley
(619) 240-7050 (818) 706-1613
City of Hidden Hills
Ms. Cherie Paglia
(818) 888-9281
City of Rolling Hills Estates
Mr. Ray Taylor
(213) 377-1577
City of West Hollywood
Mr. Mike Winogrond
(213) 854-7475
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1 PROTECT MANAGEMENT
Willdan Associates utilizes a project management approach which assures that
adequate corporate resources (both in'terms of the number and qualifications of
personnel) are allocated to each assignment consistent with our understanding of
the client's needs and expectations. Each job is assigned to a senior staff member
who leads a team assembled from our technical staff. Experience in the type of
' job, knowledge of the subject environs and availability to support the required
schedule are primary considerations in the selection of a project manager.
Mr. Sam Reed, a Senior Planner with Willdan Associates, would have primary
responsibility for delivering the contract planning services required by the City.
Mr. Reed is particularly well-qualified to serve in this capacity. For the past
' seven months, he has served as the Deputy Town Planner for the Town of Apple
Valley. Prior to joining Willdan, he held the position of Associate Planner in the
newly incorporated City of Moreno Valley. During his five years as a professional
planner, Mr. Reed has been exposed to all aspects of planning, ranging from
zoning administration and long-range planning to environmental review.
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Mr. Reed will be assisted by two of our fully qualified Planning Technicians.
In addition to the individuals named above, Mr. Ross Geller, Principal Planner,
will be available to provide technical assistance and consultation as necessary.
Collectively, the staff to be assigned by Willdan Associates has over 20 years of
experience in dealing with a wide range of planning -related issues in a variety of
locales. We feel that the breadth and depth of their experience, combined with
the knowledge of the specialists who will be at their disposal, will allow them to
effectively deal with any situation- that could conceivably arise in the City of
Diamond Bar. Resumes for Messrs. Reed and Geller are presented on the pages
that follow. It should pointed out that no subcontractors are to be utilized in
providing the services outlined herein.
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1 SAMUEL T. REED
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POSITION:
Senior Planner
EDUCATION: University of California at Los Angeles
B.A. Geography/Environmental Policy 1985
EXPERIENCE: As a Senior Planner in Willdan Associates' Planning
Services Division, Mr. Reed has been responsible for
a variety of contract current planning services and
special studies. With a background in environmental
science and policy, he oversees and manages project
compliance with the California Environmental Quality
Act. His knowledge and experience with the
Subdivision Map Act and other California planning
requirements allow him to supervise technical and
support staff in the processing of a wide range of
development and zoning applications.
ASSOCIATIONS
AND AFFILIATIONS:
Mr. Reed has been most actively involved in the
processing of subdivisions and commercial site plans for
the Town of Apple Valley since he joined Willdan
Associates in early 1989. His "hands-on" approach to
case review and public presentations has translated into
comprehensive and effective processing of complex
proposals.
Prior to joining Willdan Associates, Mr. Reed served
as Associate Planner in the newly incorporated City
of Moreno Valley. In that capacity, he assisted in
designing the permit processing system and was the lead
planner for Moreno Valley Ranch, a 4,000 -acre master
planned community for 36,000 new residents. His
knowledge of grading principles, landscaping, site and
subdivision design, and public presentation skills was
utilized extensively throughout his three years in the
City of Moreno Valley.
In addition to this public sector experience, Mr. Reed
was previously employed as a Research Assistant for
the environmental engineering firm of Ralph Stone and
Company in Los Angeles. Mr. Reed assisted in the
completion of studies related to grading, underground
gas migration, home siting, slope stability, and refuse
collection. It was during this period that he developed
his ability to effectively interface with engineers and
other technical professions.
American Planning Association
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ROSS S. GELLER
POSITION: Principal Planner
EDUCATION: California Polytechnic University - Pomona
Bachelor of Science, Urban Planning
California State University - Fullerton
Master of Arts, Public Administration
(in progress)
EXPERIENCE: Mr. Geller is a senior member of Willdan Associates'
Planning Services Division. In this capacity, he is
responsible for the preparation of special planning
studies and environmental impact reports as well as a
wide range of administrative/project management
activities. Mr. Geller is also responsible for overseeing
all aspects of the Planning Services Division's
contractual planning assignments.
Mr. Geller has supervised planning projects ranging
from the preparation of General Plans and Specific
Plans to detailed technical planning studies. Examples
of recent General Plan work includes the update
programs for the Cities of Hawaiian Gardens, Grand
Terrace and Gardena. In terms of planning studies,
Mr. Geller has prepared conceptual design plans for the
City of Whittier's Greenleaf Corridor and the City of
Sanger's North Academy Avenue Area. Other planning
studies have included developing design criteria to
improve the livability of residential units located along
heavily traveled arterial highways and parking demand
studies.
Mr. Geller oversees the Planning Services Divisions
contract planning activities. Mr. Geller has personally
served as Planning Advisor to three Southern California
cities and has overseen both permanent and interim
contract service activities for nearly 20 cities over the
past five years. He is currently the Town Planner for
the Town of Apple Valley.
Mr. Geller has also administered the public im-
provement components of the County of Los Angeles's
Community Business Revitalization Program within the
Second Supervisorial District. In this capacity, he was
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responsible for formulating a program of public
improvements in conjunction with local business
' associations and County staff, coordinating the
preparation of design specifications for bid packages,
obtaining the proper clearances from County
departments and administering the construction process.
Mr. Geller has also prepared Environmental Impact
Reports for both public and private sector development
proposals. Representative projects include high rise
office projects, multi -product residential developments,
industrial parks, water/wastewater plants and microwave
transmission facilities.
Prior to joining Willdan Associates, Mr. Geller was an
Associate Planner with the planning consulting firm of
L. D. King, Inc. In this capacity he participated in
numerous projects and managed several major planning
studies including the Joins Powers Authority Water
Treatment Plant EIR, the R. H. Wagner Properties
Specific Plan and the Seven Palms Ranch EIR. Mr.
Geller was also involved in updating of general plans
for the Cities of Montclair and Fontana.
In addition to his private sector experience, Mr. Geller
was also previously employed as a full-time paid intern
' with both the City of Fontana and the County of
Riverside. His assignments involved the preparation of
environmental assessments (including a Master
Environmental Assessment for a six -city area in
Riverside County), annexation studies and other current
planning reports. He was also involved in the
processing of subdivision maps and conducting public
opinion surveys and community meetings.
' ASSOCIATIONS
AND AFFILIATIONS: American Planning Association
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PROJECT FEE
' In an attempt to make the City's Planning Department as self-sufficient as
possible, Willdan Associates is suggesting a two-part fee for the services previously
' mentioned.
The processing of private development plans or other applications would be
performed for 80 percent of the filing fees that are collected by the City between
January 2, 1990 and June 30, 1990. We understand that the fees currently being
charged by the City (i.e., Los Angeles County fee schedule) will be reviewed for
' their adequacy and increased, if necessary, during the period of transition from
County to local control. In this manner, the fees that are collected will pay for
our processing time.
tAside from the actual processing of applications, there are other basic services
that the City is requesting and for which the City will have to absorb the cost.
' These basic services would include such tasks as the operation of the Planning
Department Information Counter, general office administration, and attendance at
all Planning Commission, City Council and other board or commission meetings.
For the purposes of this proposal, we are assuming a minimum of two meetings
each per month with the Planning Commission and City Council.
' At a minimum, we understand that the City would like someone available at the
Planning Department Information Counter 20 hours per week and, therefore,
Willdan Associates will provide this level of coverage. This responsibility would
' be shared by the Senior Planner and Planning Technicians to be assigned to City
Hall. These non -permit processing activities would be performed on an hourly
basis in accordance with the schedule of hourly rates presented at the rear of this
section. These hourly rates are fully burdened and include wages, benefits, all
necessary insurance, and other non -personnel costs associated with providing the
desired services to the City of Diamond Bar. The City will not be charged for
portal-to-portal costs, but only for the hours actually expended by our staff in
1 Diamond Bar.
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The foregoing discussion assumes that office space is available to accommodate
two planners at City Hall. It would be our intention to maintain all planning case
files at City Hall rather than at our office.
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Real Property Services
Sr. Real Property Agent
Real Property Agent
Assistant Real Property Agent
WILLDAN ASSOCIATES,
SCHEDULE OF HOURLY RATES
August 1, 1989 - June 30, 1990
Classification
Engineering
Sr. Consultant
Principal Engineer
Division Manager
City Engineer
Project Director
Sr. Engineer
Sr. Project Manager
Project Manager
Associate Engineer
Sr. Designer (CADD)
Designer (CADD)
Supervising Engineer
Engineering Associate
Sr. Designer
Sr. Design Engineer,
Design Engineer
Sr. Drafter
Designer
Sr. Drafter (CADD)
Drafter (CADD)
Drafter
Technical Aide
Spvsr.-Public Works Observation
Sr. Public Works Observer
Public Works Observer
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Surveying
Spvsr. Mapping Services
Sr. Survey Analyst
Sr. Calculator
Calculator
Survey Analyst
Spvsr.-Survey
Survey Party Chief
Two -Man Field Party
Three -Man Field Party
Special Districts
Spvsr. Special Districts Services
Special Districts Coordinator
Special Districts Analyst II
Special Districts Analyst I
07/28/89
11
Fee Rate
Per Hour
$125.00
110.00
100.00
100.00
95.00
82.00
82.00
75.00
73.00
73.00
68.00
90.00
73.00
68.00
59.00
55.00
57.00
52.00
57.00
52.00
45.00
38.00
72.00
62.00
52.00
90.00
75.00
62.00
90.00
75.00
75.00
62.00
62.00
85.00
78.00
140.00
185.00
90.00
75.00
62.00
52.00
E([enive 8/1/89
1 Schedule of Hourly Rates
Consultation in connection with litigation and court appearances
will be quoted separately.
Additional billing classifications may be added to the above
listing during the year as new positions are created.
The above schedule is for straight time. Overtime will be charged
at 1.25 times the standard hourly rates. Sundays and holidays will
be charged at 1.70 times the standard hourly rates.
It should be noted that the foregoing wage rates are effective
through June 30, 1990. The rates may be adjusted after that date
to compensate for labor adjustments and other increases in other
costs.
1 07/28/89 Effcctin 8/1/89
August 1989
Page 2
Fee Rate
Planning
Per Hour
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Principal Planner
$ 91.00
Sr. Planner
75.00
Planning Associate
68.00
Planning Assistant
57.00
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Planning Technician
42.00
Community Development Services Coordinator
82.00
Sr. Community Development Specialist
68.00
Community Development Specialist
57.00
Building
Plan Check Engineer
73.00
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Plans Examiner
63.00
Spvsr. Building Inspection
66.00
Building Inspector
56.00
Sr. Permit Specialist
51.00
Permit Specialist
40.00
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Landscape Architecture
Principal Landscape Architect
82.00
Sr. Landscape Architect
68.00
Associate Landscape Architect
62.00
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Assistant Landscape Architect
52.00
Computer Services
Computer Time
35.00
Manager Computer Operations
75.00
Sr. Software Engineer
62.00
Sr. Program Analyst
62.00
Program Analyst
52.00
Programmer
42.00
Computer Data Entry
38.00
Other
Word Processing
35.00
Consultation in connection with litigation and court appearances
will be quoted separately.
Additional billing classifications may be added to the above
listing during the year as new positions are created.
The above schedule is for straight time. Overtime will be charged
at 1.25 times the standard hourly rates. Sundays and holidays will
be charged at 1.70 times the standard hourly rates.
It should be noted that the foregoing wage rates are effective
through June 30, 1990. The rates may be adjusted after that date
to compensate for labor adjustments and other increases in other
costs.
1 07/28/89 Effcctin 8/1/89
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APPENDIX
Insurance
' Certificates of Insurance that provide documentation of our insurance coverage
will be issued prior to our beginning work on this assignment. While the City's
September 20, 1989 letter specified minimum insurance provisions, Willdan
Associates will provide the following additional coverage if our firm is awarded
a contract for these services:
' 1. A minimum limit of $3,000,000 per occurrence and annual aggregate for
general and professional liability insurance as indicated below.
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2. With the exception of professional liability and workers' compensation, our
insurance policies will name the City as an additional insured as indicated
below.
We propose the following sections for inclusion in an agreement between Willdan
and the City that would specify sufficient indemnification and insurance coverage
for the services to be provided.
ENGINEER agrees to save, keep, hold harmless and indemnify CITY and
its officers, and employees from all damages, in law and equity caused by
any negligent act, error, or omission to act on the part of ENGINEER or
any of its officers, employees or subcontractors.
CITY shall save, keep, hold harmless and indemnify ENGINEER from all
damages suffered in the performance of the work authorized by this
Agreement that are not the result of wrongful or negligent acts of the
ENGINEER, its officers, employees or subcontractors.
WILLDAN shall maintain in force at its own cost and expense at all times
during the performance of this agreement, the following policy or policies
of insurance:
Liability Insurance
Coverage
General Liability
Comprehensive General Liability,
including:
Premises and Operations
Contractual Liability
Personal -Injury Liability
Independent Contractors
Liability (if applicable)
Minimum Limits
$3,000,000 Combined Single
Limit, per occurrence, and
aggregate
Automobile Liability
Comprehensive Automobile
Liability, (including, owned,
non -owned and hired autos)
' Workers' Compensation and
Em
plover's Liability
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Workers' Compensation Insurance
Employer's Liability
Professional Liability
Professional Liability Insurance
and annual aggregate
$1,000,000 Combined Single
Limit, per occurrence, no
aggregate
Statutory
$1,000,000
$3,000,000 per occurrence
Each insurance policy required by this Agreement shall provide for thirty
(30) days prior written notice of cancellation to the CITY.
Each insurance policy required by this Agreement, excepting policies for
Workers' Compensation/Employer's Liability and Professional Liability, shall
name the CITY, its officials and employees as additional insureds and be
primary and in excess of any coverages carried by the CITY.
Prior to commencement of any work under this Agreement, WILLDAN
shall deliver to the CITY, insurance certificates confirming the existence of
the insurance required by this Agreement, indicating policy expiration dates
and including the applicable. provisions referenced above.
Pending Litigation
Willdan Associates is a privately held, Subchapter "S" Corporation, with corporate
offices at 222 South Harbor Boulevard, Suite 600, Anaheim, California 92805-
3711, telephone (714) 758-8186. As past and pending litigation is considered
confidential, we have not disclosed this information to the City at this time. If
required, we will share our firm's legal counsel's opinion that the pending cases
will not impact insurance coverage or our financial viability as a firm. If needed,
the City may contact Mr. Patrick Putnam, Senior Vice President and Director of
Finance and Administration, at our corporate office.
Miscellaneous Provisions
If selected to provide building and safety services for the City of Diamond Bar,
the following miscellaneous provisions will apply:
1. Conflict of Interest - Willdan Associates shall provide no services for any
private client's project within the corporate boundaries of the City which
would or could be subject to review by the City during the period the
contract is in effect.
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2. Labor Laws - Willdan Associates will comply with State and Federal labor
laws, including those applicable to equal opportunity employment provisions.
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3. Collection of Fees - We recommend that fees be collected by the City
with our personnel calculating the specific amount of fees to be paid in
accordance with the City's ordinances and fee schedules.
4. Subcontractors - With the exception of soils engineering and geology review,
and other specialized technical services such as electrical, plumbing, and
mechanical plan checking of large, complex projects, all other required
services will be provided by Willdan Associates. In the highly -specialized
area of soils engineering and geology review, our firm will assist the City
in the selection of appropriate firms by reviewing their technical
qualifications. To comply with the desires of our insurance carriers, it is
recommended that soils engineering and geology review firms contract
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directly with the City for their work. For other specialized technical
services such as electrical, plumbing, and mechanical plan checking of large,
complex projects, our firm will obtain City approval prior to utilizing the
services of any subconsultant.
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-- We are recognized in the municipal planning field for our ability to provide
prompt, high quality, and responsive service to our clients.
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AfMCNAWAMM"�lt �
BUILDING SERVICES
AGREEMENT_ FOR CITY_ PLANNING_ SERVICES
THIS AGREEMENT, made and.entered into this ____ day of
__ _ _ 1989, by and between the City of Diamond Bar, a
municipal corporation located in the County of Los Angeles,
State of California (hereinafter referred to as Citv), and
Pacesetter Building Services, a California Corporation
(hereinafter referred to as PLANNER).
WITNESSETH
WHEREAS, PLANNER is experienced in providing City planning
services to public agencies and is able to provide personnel
wih the proper experience and background to carry out the
duties involved: and
WHEREAS. City wishes to retain PLANNER for the performance
of said services:
NOW, THEREFORE, in consideration of the mutual covenants,
beefits and premises herein stated, the parties hereto agree
as follows:
City does hereby appoint PLANNER in a contractual capacity
as City Planner: PLANNER will designate one of its employees.
with concurrence of the City Manager and Council, as Planning
Director. with the authority responsibilities and
considerations ordinarily granted -to an officer of.the-City.
PLANNER shall provide the following services in accordance
with the terms and conditions hereinafter set forth:
I. CITY PLANNING SERVICES
A. Review site plans to determine compliance with the
use, intensity and other development standards and
requirements of the Cities General Plan (when
applicable), Zoning Ordinance, Subdivision
Ordinance the -State Subdivision Map Act and other
applicable regulations, including but not limited
to the Development Code.
B. Review proposed land division applications for
compliance with the Zoning Ordinance, Subdivision
Ordinance, the State Subdivision Map Act and other
applicable regulations. including but not limited
to the Development Code.
C. Respond to zoning inquiries from homeowners.
developers or other citizens seeking direction or
advice on planning or zoning - related matters.
❑ 14322 Main Street • Hesperia, California 92345 • (619) 948-2016
❑ 300 South Park Avenue, Suite 500 • Pomona, California 91766-1596 0 (714) 622-3620
D. Receive and process applications for various
planning permits and applications, including but
not limited to Conditional Use Permits. Variances.
Zone Changes and modifications to standards and
perform work necessary and incidental thereto.
E. Coordinate as necessary and as directed by the
City Manager concerning_ zoning_ complaints and code
enforcement.
F. Prepare reports and agendas for City
Council/Planning Commission meetings relating to
planning matters.
G. Attend Planning Commission/City Council meetings
and make presentations on planning related matters
as necessary.
H. Attend other City, board, committee or commission
meetings as necessary.
I. Prepare and process written responses,
notifications. notices and other documents as
needed. for permit and other land use and planning
applicants and applications.
J. Determine the level of environmental clearance
required for proposed projects under CEGA and the
CEQA Guidelines and issue Categorical Exemptions
or Negative Declarations as appropriate.
K. Administer the preparation of Environmental impact
Reports by outside PLANNERS as necessary.
L. Perform planning office management to assure the
orderly processing and disposition of all written
applications. complaints. inquiries, permit files.
minutes. resolution and the like.
M. Provide secretarial assistance to prepare staff
reports and correspondence generated by the
Planning Department.
N. Coordinate the activities of the Development
Review Committee and attend any meetings thereof.
O. Monitor the implementation of related mitigation
measures applied to projects during the approval
process.
P. Coordinate with the PLANNER that is selected to
prepare the Cities General Plan. as directed by
the City Manager.
O. Oversee the preparation of the Cities zoning
Ordinance and perform other special planning
studies as necessary as directed by the City
Manager.
R. Coordinate the preparation of the Planning
Department's annual budget and provide budgetary
control throughout the year, as Directed by the
City Manager.
S. Provide Planning Department coverage for one -
stop permit counter on a full - time basis and
provide adequate professional and clerical staff
to allow for prompt processing of projects
consistent with the directions of the City
Manager.
T. Perform such other services related to the above
as may be directed by the City Manager.
II. FACILITIES AND RECORDS
City shall provide office space. For conducting
Planning Department Services. PLANNER shall be responsible
for their portion of cost for said office rent and utilities
including telephone use.
PLANNER shall also be responsible for office
furnishings and supplies and printing of all necessary forms
and permits for proper operation of said office.
Unless otherwise approved by the City Manager within
this office_ PLANNER shall assemble and maintain such records
customarily maintained by a Principal Planner and Planning
Department. for providing complete Planning Department
Services as herein described. Such records shall at all times
be the property of the City.
III. COLLECTION OF FEES
All fees to be collected from any private developer,
engineer. or architect in connection with the carrying out of
the functions as set forth in this Agreement. if collected by
PLANNER. shall be collected in the name of Citv. PLANNER
shall employ recording measures acceptable to City.
If fees are collected by City. PLANNER shall review the
appropriate ordinances and fee schedules in effect in the
Citv and shall provide to the persons designated by the Citv
for collection of fees. recommendations as to the amount of
such fees to be collected. The specific procedures for
collection and deposit of fees shall be in accordance with
applicable City regulations and policies and as directed by
the appropriate Citv Finance Officer and Citv Manager.
IV. COMPENSATION TO PLANNER
A. For services provided in connection with or associated
with processing development applications as described
in Section I for which processing fees have been
collected. PLANNER shall receive eighty (80) percent
of said fees.
S. For all other services described in Section I of this
Agreement, not covered by or for which processing fees
have not been paid or received. PLANNER shall be
compensated at the current hourly rates specified in
Exhibit A hereto, as approved by the City Manager on
behalf of the City.
C. PLANNER shall provide a detailed invoice to City
monthly for services rendered and the City shall pay
PLANNER as soon thereafter as Cities ree_ular
procedures provide.
D. In entering into this Agreement, it is anticipated by
the parties that the processing fees received by the
City for development applications and processing will
be sufficient to cover the fees for the work described
in Section I of this Agreement and to cover the cost
and expense incurred by the City ( including but not
necessarily limited to overhead and administration)
for the providing of those services, except for non
fee - related projects approved by the City through
the City Manager. In this connection, the parties
anticipate reviewing PLANNER's work hereunder and the
terms of this Agreement in approximately four months
from the date hereof, to consider any appropriate
amendments or further actions as may be deemed
appropriate by the City.
V. TERMINATION
This Agreement may be terminated without cause by City at
any time upon thirty (30) days written notice, or with cause
at any time City (due to material breach by PLANNER). In the
event of termination without cause, PLANNER shall be
compensated for such services up to the point of termination.
Such compensation for work in progress shall be prorated as
to the percentage of progress completed at the date of
termination.
This Agreement may be terminated by PLANNER only by providing
City with written notice no less than sixty (60) days in
advance of such termination.
VI. GENERAL_ CONDITIONS
A. During the period that this Agreement is in effect.
PLANNER shall provide no services for any other client
within the corporate boundaries of City. which in any
manner is or may be subject to review by City. or
under the jurisdiction of the City or of any of its
ordinances. resulations or other laws enforceable by
the City.
H. City shall not be called upon to assume and PLANNER
shall defend and indemnify and hold harmless City
against any liability for the direct payment of any
salary. wage or other compensation to any person
employed by PLANNER performing services hereunder for
City or for any employee -related claims, including but
not limited to worker's compensation claims. The
parties understand and agree that PLANNER is acting
strictly as an independent contractor under the terms
of this Agreement and this Agreement is not intended
to establish an employer-employee relationship between
the City. on the one hand and the PLANNER or any of
its employees, on the other hand.
C. All officers, agents, employees, subcontractors, their
agents, officers and employees who are hired by or
engaged by PLANNER in the performance of this
Agreement shall be deemed officers, agents and
employees and subcontractors of PLANNER and City shall
not liable or responsible to such personnel for
anything whatsoever other than the liability to
PLANNER as set forth in this Asreement.
PLANNER agrees to indemnify. save, keep and hold
harmless City and all of its officers and employees
from all damages. costs or expenses in law and equity
including but not limited to costs of suit and
attorneys fees and expenses for legal services that
may at any time arise or be set up because of damage
to property or injury to persons received or suffered
by reasons of any negligent or other actionable act
or omission on the part of PLANNER or any of its
agents, officers and employees and subcontractors in
the Performance of this Asreement. Payment to PLANNER
of compensation hereunder ^shall not be deemed to waive
Cities rights or PLANNER's obligations hereunder.
D. PLANNER shall not be deemed to assume any
liability for wrongful or negligent acts of City
or its officers and employees, wherein PLANNER and its
agents, officers, employees, subcontractors or
representatives engaged in no wrongful or negligent
acts or omissions of any kind and City shall defend
and hold PLANNER harmless against any such claims to
the extent permitted by law. In the event that
PLANNER is sued in his official capacity for reasons
other than any wrongful or negligent acts or omissions
of PLANNER or PLANNER's officers, asents,
representatives, employees or subcontractors. City
shall defend and hold harmless PLANNER to the extent
permitted by law.
PLANNER agrees to and shall at its own cost and
expense procure and maintain during the term of this
Agreement general liability insurance in an amount of
not less than one million dollars ($1,000,000.00) per
occurrence and annual aggregate. Such insurance shall
be procured from an insurer authorized to do business
in California. City shall be named as an additional
insured and the insurance required hereunder shall be
primary and not contributing with any other insurance
available to or obtained by the City. In addition,
PLANNER shall obtain Worker's Compensation Insurance
covering all of its employees as required by law.
PLANNER shall obtain professional liability insurance
in the amount of one million dollars ($1,000,000.00)
per occurrence and annual aggregate. PLANNER shall
provide City with satisfactory evidence that such
insurance has been renewed and that the required
premium or premimums have been paid. Certificates of
Insurance shall be filed with City and shall contain
provisions that City will be given thirty (30) days
written notice in advance of cancellation of any
policv of insurance.
E. In the event any action is brought by either party to
construe this Agreement or enforce any of its terms.
the prevailing party shall be entitled to recover its
reasonable attorney's fees and cost incurred, whether
or not the matter proceeds to judgment.
F. Upon termination of this Agreement, PLANNER shall
within such reasonable period as may be directed by
City Manager, complete those items of work which are
in various stages of completion and which the City
Manager determines are necessary to be completed by
PLANNER to allow the project to be completed in a
timely. logical and orderly manner.
Upon termination, all finished or unfinished
documents, data, studies, surveys, drawings, models.
photographs, reports and other material prepared by
PLANNER under this Asreement shall be delivered to the
City Manager upon request, as property of the City.
Further. upon such termination and provided PLANNER
has not been in material breach of this Agreement, the
compensation to PLANNER for services effective on the
date of termination shall be proportionately allocated
according to the amount of work performed on the
projects then in progress, within the limits of the
provisions of this Agreement.
G. The rights and remedies of the City provided in this
Agreement are not intended to be exclusive and are in
addition to any other rights and remedies permitted by
law.
H. In entering into this Agreement, the City is relying
on the experience and general description of and level
of services described in PL,ANNER's proposal to provide
City planning services dated January, 1989, except as
may have been specifically modified by this Agreement
and the City is further relying on the expertise and
ability to perform by the staff of PLANNER.
I. PLANNER does not currently anticipate using
subcontractors for performance of its services under
this Agreement: in the event subcontractors are
anticipated in the future, PLANNER shall first obtain
the prior consent of the City through its City
Manager.
J. In performing all services hereunder, PLANNER shall
comply with all applicable Federal and State laws and
regulations and all applicable laws and regulations of
the City and/or all other relevant government
agencies. Also, PLANNER certifies and agrees that all
persons employed by PLANNER, its affiliates.
subsidiaries and related entities, if any, will be
treated equally by PLANNER, without unlawful
discrimination based upon creed, sex, race or national
origin. If City finds that any of the provisions of
this paragraph have been violated, such violation
shall constitute a material breach of this Agreement
upon which City may determine to cancel, terminate, or
suspend the Agreement. While City reserves the right
to determine independently that the antidiscrimination
provisions of the Agreement have been violated, in
addition a determination by the California Fair
Employment Practices Commission, or successor agency,
or the Federal Equal Employment Opportunity
Commission, or successor agency, or the Federal Equal
Employment Opportunity Commission, or successor
agency. that PLANNER has violated State or Federal
antidiscrimination laws shall constitute a finding by
City that PLANNER has violated the antidiscrimination
provisions of this Agreement.
K. Notices or correspondence relating to this Agreement
shall be in writing. Any notices to be given hereunder
shall be effective when personally delivered, or two
days after placing in the United States Mail by
certified mail, postage prepaid and addressed to the
party to whom the notice is directed. The current
addresses of the parties are as follows:
City of Diamond Bar
21660 E. Copley Drive Suite #330
Diamond Bar, CA 91765
Pacesetter Building Services. Inc.
14322 Main Street
Hesperia, California 92345
Attention: Mr. Ed Yard
L. Work to be performed by PLANNER hereunder shall
commence on ........ 1989 and upon commencement of
such work. PLANNER's right to compensation therefor
shall thereupon accure.
M. PLANNER agrees that the City or any of its duly
authorized representatives shall have access to and
the right to examine, audit, excerpt, copy or
transcribe any pertinent transaction, activity, time
and work records, employment records or other records
relating to this Agreement. Such material, including
all pertinent cost accounting, financial records and
proprietary data, must be kept and maintain by PLANNER
for a period of at least four years after completion
of PLANNER's performance hereunder unless Cities
written permission in given to dispose of same prior
to that time.
N. Except as otherwise provided by law, all reports,
communications. documents and information obtained or
prepared by PLANNER in connection with its work
hereunder, shall be treated as confidential material
and not released or published without prior consent of
the City Manager, nor shall PLANNER issue any news
releases or publish information relating to its work
hereunder without the prior consent of the City
Manager.
0. The invalidity in whole or in part of any provision
hereof shall not void or affect the validity of any
other provision.
P. No waiver of breach of anv provision hereof by either
party shall constitute a waiver of any other or future
breach. Failure of either.party to enforce any
provision hereof at any time or from time to time
shall not be construed as a waiver thereof.
Q. This Agreement is intended to be binding on the
parties and their respective successors and assigns.
The plural shall include the singular and the singular
shall include the plural and neuter wherever the
context so requires.
R. PLANNER shall make every reasonable effort to maintain
the stability and continuity of staff assignments and
shall confer with the City Manager when considering
personnel changes. PLANNER shall review and obtain
approval of the City Manager for any proposed new
staff members prior to actual assignments.
S. City Manager shall confer with PLANNER at least once
annually in order to evaluate PLANNER staff
performance. If an individual's performance is
evaluated as less than acceptable, the PLANNER shall
make every effort to improve its employee's
performance. A subsequent evaluation shall be
performed by the City Manager no later than 90 days
after the initial evaluation. If the PLANNER's
employee's evaluation is still less than acceptable.
the PLANNER shall either remove the employee from work
within the City or may request a meeting with the City
Council Personnel Subcommittee, whose decision shall
be final.
T. Upon termination of this Agreement, transitional
services will be provided by PLANNER as directed by
the City Manager, which will include but not
necessarily be limited to assistance in recruiting_ and
hiring of replacement staff, training replacement
staff, documentation and procedures and completion of
unfinished work, as hereinabove provided.
IN WITNESS WHEREOF, the parties hereto have accepted, made
and executed this Agreement upon the terms, conditions and
provisions above stated on the day and year first above
written in this Agreement.
ATTEST:
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CITY CLER1:
PACESETTER BUILDING SERVICES, INC.
By. -- -----------------
President
By: ..............................
Project Manager
CITY OF DIAMOND BAR
By:
--------------------
MAYOR
(SEAL)
APPROVED AS TO FORM: APPROVED AS TO CONTENT:
------------------------ -----------------------
CITY ATTORNEY CITY MANAGER
Pacesetter Building Services has never been involved in
any type of litigation past or present.
Pacesetter agrees to provide all proper insurance and
workers compensation insurance for consultants employees and
agents and agrees to hold harmless and indemnify City for any
and all claims arising out of injury, disability, or death of
any consultants employees or agent. Consultant, during
term of this agreement shall keep on file with City a valid
insurance certificate.
Pacesetter is a equal opportunity employer and agrees
not to discriminate against any employee or applicant for
employment to be used in the performance of the obligations
of Consultant under this agreement, on the basis of race,
color, religion, national origin, ancestry, sex or age.
Violation of this provision may, at the option of the City
be treated 'as a breach of this Agreement.
EXHIBIT "A"
FEE SCHEDULE
We desire to continue all review of applications within the
Citv of Diamond Bar on those projects that the County has
collected monies for. Pacesetter will bill the City of
Diamond. Bar on a hourly basis for those applications that
were issuedby the County as follows:
pi-thU,ve "4 -
Senior_ I4is-_,e��r
Fifty - Five (55) Dollars per hour.
P_lan_n_in_f_As_s_o_c_i_a_t_e_
Fortyl-Five (45) Dollars per hour.
Planning Technician
Thirty - Five (35) Dollars per hour.
Pacesetter's billing to the City of Diamond Bar for the
completion of review and administration is considerably less
expensive than the current County :standard.
Pacesetter shall provide appropriate number of personnel to
help with proper transfer of all documents from Los Angeles
County. to the City of Diamond Bar.
CITY OF DIAMOND BAR
AGENDA REPORT
December 1, 1989
TO: ROBERT L. VAN NORT, CITY MANAGER
FROM: RONALD L. KRANZER, CITY ENGINEER
SUBJECT: ENGINEERING PROGRESS REPORT FOR DECEMBER 5, 1989 COUNCIL MEETING
1. Transition (County to City)
Lynn Nicholson's office is attempting to setup a meeting of all effected sections of Public
Works Dept. to finalize complete transition to City service by January 1, 1990. It is
anticipated that this meeting will be within the first two weeks of December.
Data pertaining to all construction activity both of subdivision and general permits has been
collected and is now being reviewed. Funds and funding for these activities are also being
tabulated.
City Public Works Construction Permit Forms have been developed, printed and put into
use.
Fees for public work services are now being reviewed and preliminary report scheduled
to be presented to the City Manager by January 31st.
2. Traffic Improvements - Grand Avenue
Preliminary program together with ordering of T.S. equipment to facilitate early delivery to
be submitted to Council either first or second meeting of January.
FISCAL IMPACT:
Amount Requested $
Budgeted Amount $
In Account Number:
Deficit:
Revenue Source:
D BY:
-----------------
Robert L. Van Nort
City Manager
(Narrative continued on next page if necessary)
Andrew V. Arczynski Linda Magnuson
City Attorney Sr. Accountant
Engineering Progress Report - December Page 2
3. FAU Project - Diamond Bar - Traffic Signal, Diamond Bar Blvd. at Kiowa Crest
As indicated this is a Federal Aid Urban project and is, by previous agreement, to be
administered by the County. The plans as prepared by the County are complete and the
office of the City Engineer approved the plans in November. The County advises that the
required cooperative agreement by and between Diamond Bar and the County will be
submitted to the City sometime in December.
The County is scheduling the advertizing for bids for February of 1990 and construction to
be completed by July of 1990.
4. Off-site Improvements - Gateway Corporation
Still attempting to obtain data from L.A. County on this matter - Lynn Nicholson's office is
setting up meeting - hopefully week of December 4th with all Section Heads or
representatives of Public Works to finalize transition to full City Service.
RLK:nb: cc: progressl december
--------------
CITY OF DIAMOND BAR
AGENDA REPORT
December 1, 1989
TO: CITY COUNCIL
VIA: ROBERT L. VAN NORT, CITY MANAGER
FROM: RONALD L. KRANZER, CITY ENGINEER �.,
SUBJECT: PETERSON PARK/RTE 60 PROTECTION BARRI R
A meeting was held on site, 11-30-89, with Mr. Louis Quan, Sr. Transportation Engineer of Caltrans
to discuss vehicular barrier protection along the common boundary between the park and Route
60 Freeway.
At the present time Caltrans is proposing the construction of a guardrail along the north edge of
the freeway (see attached sketch). This installation is scheduled for February of 1990.
The possibility of a more substantial barrier was discussed e.g.`a reinforced concrete wall that in
addition would act as a "sound barrier". Mr. Quan indicated that such a facility was far from
meeting any standard presently used by Caltrans for justification, but if the City wished to fund
such a project it would be considered. Timing for such a consideration would take the better part
of 1990.
We then discussed with Mr. Quan our concepts of a berm within the park area and at the bottom
of the freeway slope (see attached exhibits). Mr. Quan felt that either of the concepts on the
attached exhibit would certainly add to the protection that the State is prepared to put into place.
The proposed added protection by Caltrans will certainly add some degree of safety to the area
below the freeway, but is it enough? Certainly by past testimony of some concerned parents it is
not. Due to the extreme costs for a combination barrier/sound wall, that possibility is not within
the immediate economic future.
Economics and timing point towards the berm as an immediate solution, but even this solution is
only as real as is the available funding.
(Narrative continued on next page if necessary)
FISCAL IMPACT:
Amount Requested $
Budgeted Amount $
In Account Number:
Deficit: $
Revenue Source:
Robert L. Van Nort Andrew V. Arczynski Linda Magnuson
City Manager City Attorney Sr. Accountant
Peterson Park/Rte 60 Barrier
RECOMMENDATION
Page 2
It is recommended that bidding plans be prepared for both berm options, A & B, bids be secured
from the park contractor, staff be directed to research funding sources and this matter be continued
to the reaular Citv Council meeting of January 2, 1990, and further, that staff be directed to formally
Estimated Costs - Peterson Park Safety Berm Adjacent to Freeway Slope
Plan A
1.
Grading for berm (3.38 C.Y./L.F.) x 435 L.F. = 1470 C.Y
1470 C.Y. @ $10 C.Y.
_ $14,703
2.
Fencing for berm 465 L.F>. @ $10 L.F.
_ $ 4,650
3.
Drainage facilities*
_ $ 4,410
4.
Design modifications
= $ 1,000
5.
Contingency (15%)
_ $ 3,715
ESTIMATED COST
j2g478
Plan B
1.
Grading for berm (2.50 C.Y./L.F.) x 435 L.F.
_ $10,880
2.
Retaining Wall 435 L.F. @ $39 L.F.
_ $16,965
3.
Fencing for berm 456 L.F. @ $10 L.F.
_ $ 4,650
4.
Drainage facilities*
_ $ 4,410
5.
Design modifications
— $ 2,000
6.
Contingency (15%)
$5,836
ESTIMATED COST
$44,741
* 10' x 30' x 4" concrete slab at opening in berm 270 x 300 S.F.
_ $ 810
1
inlet box per detail in original bid package, w/ 18" RCP incl.
_ $3,600
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CITY OF DIAMOND BAR
AGENDA REPORT
December 1, 1989
TO: CITY COUNCIL
VIA: ROBERT L. VAN NORT, CITY MANAGER
FROM: RONALD L. KRANZER, CITY ENGINEER
SUBJECT: QUAIL SUMMIT/ROLLING KNOLL TRAFFIC STUDY
As of 12-1-89 an attempt is being made to set a meeting 'for early next week with a few of the
property owners so that "living with the problem" issues can be discussed and massaged. This
informal approach can sometimes uncover some alternatives that don't surface due to "can't see
the trees for the forest" syndrome.
Disadvantages to over restrictive measures will also be discussed together with proposed
developments along the Grand Ave. and Diamond Bar Blvd. corridors that have the potential to
minimize the existing traffic problem experienced along the Quail Summit/Rolling Knoll corridor.
With the additional homeowners input we will formulate possible alternatives and then present to
the homeowners of the entire area, with the hope that there can be a consensus toward an
acceptable plan.
I would suggest that a general meeting of the homeowners be held as soon after the holidays as
possible and that this matter should also be an item of discussion before the soon to be Traffic
Safety Committee.
RLK.•nb:1745: cc: qua1Jsm.trt
(Narrative continued on next page if necessary)
FISCAL IMPACT:
Amount Requested $
Budgeted Amount $
In Account Number:.
Deficit: $
Revenue Source:
i]
Robert L. Van Nort Andrew V. Arczynski Linda Magnuson
City Manager City Attorney Sr. Accountant
CITY OF DIAMOND BAR
AGENDA REPORT
December 1, 1989
TO: ROBERT L. VAN NORT, CITY MANAGER
FROM: RONALD L. KRANZER, CITY ENGINEER
SUBJECT: ENGINEERING PROGRESS REPORT FOR DECEMBER 5, 1989 COUNCIL MEETING
1. Transition (County to City)
Lynn Nicholson's office is attempting to setup a meeting of all effected sections of Public
Works Dept. to finalize complete transition to City service by January 1, 1990. It is
anticipated that this meeting will be within the first two weeks of December.
Data pertaining to all construction activity both of subdivision and general permits has been
collected and is now being reviewed. Funds and funding for these activities are also being
tabulated.
City Public Works Construction Permit Forms have been developed, printed and put into
use.
Fees for public work services are now being reviewed and preliminary report scheduled
to be presented to the City Manager by January 31st.
2. Traffic Improvements - Grand Avenue
Preliminary program together with ordering of T.S. equipment lo facilitate early delivery to
be submitted to Council either first or second meeting of January.
(Narrative continued on next page if necessary)
FISCAL IMPACT:
Amount Requested $
Budgeted Amount $
In Account Number:
Deficit: $
Revenue Source:
tcr, i. r U t5 Y y �,� _.
// ---------- ------
Robert L. Van Nort Andrew V. Arczynski Linda Magnuson
City Manager City Attorney Sr. Accountant
Engineering Progress Report - December Page 2
3. FAU Project Diamond Bar - Traffic Signal, Diamond Bar Blvd. at Kiowa Crest
As indicated this is a Federal Aid Urban project and is, by previous agreement, to be
administered by the County. The plans as prepared by the County are complete and the
office of the City Engineer approved the plans in November. The County advises that the
required cooperative agreement by and between Diamond Bar and the County will be
submitted to the City sometime in December.
The County is scheduling the advertizing for bids for February of 1990 and construction to
be completed by July of 1990.
4. Off-site Improvements - Gateway Corporation
Still attempting to obtain data from L.A. County on this matter - Lynn Nicholson's office is
setting up meeting - hopefully week of December 4th with all Section Heads or
representatives of Public Works to finalize transition to full City Service.
RLK.-nb: cc: progress) december
CITY OF DIAMOND BAR
AGENDA REPORT
December 1, 1989
TO: CITY COUNCIL
VIA: ROBERT L. VAN NORT, CITY MANAGER
FROM: RONALD L. KRANZER, CITY ENGINEER
SUBJECT: PETERSON PARK/RTE 60 PROTECTION BARRI R
A meeting was held on site, 11-30-89, with Mr. Louis Quan, Sr. Transportation Engineer of Caltrans
to discuss vehicular barrier protection along the common boundary between the park and Route
60 Freeway.
At the present time Caltrans is proposing the construction of a guardrail along the north edge of
the freeway (see attached sketch). This installation is scheduled for February of 1990.
The possibility of a more substantial barrier was discussed e.g.`a reinforced concrete wall that in
addition would act as a "sound barrier". Mr. Quan indicated that such a facility was far from
meeting any standard presently used by Caltrans for justification, but if the City wished to fund
such a project it would be considered. Timing for such a consideration would take the better part
of 1990.
We then discussed with Mr. Quan our concepts of a berm within the park area and at the bottom
of the freeway slope (see attached exhibits). Mr. Quan felt that either of the concepts on the
attached exhibit would certainly add to the protection that the State is prepared to put into place.
The proposed added protection by Caltrans will certainly add some degree of safety to the area
below the freeway, but is it enough? Certainly by past testimony of some concerned parents it is
not. Due to the extreme costs for a combination barrier/sound wall, that possibility is not within
the immediate economic future.
Economics and timing point towards the berm as an immediate solution, but even this solution is
only as real as is the available funding.
(Narrative continued on next page if necessary)
FISCAL IMPACT:
Amount Requested $
Budgeted Amount $
In Account Number:
Deficit: $
Revenue Source:
`R-E�V-1E�WED BY, : / /. %,,
iL_/ i" G vr--------- --------------------
Robert L. Van Nort Andrew V. Arczynski Linda Magnuson
City Manager City Attorney Sr. Accountant
M
Peterson Park/Rte 60 Barrier
RECOMMENDATION
Page 2
It is recommended that bidding plans be prepared for both berm options, A & B, bids be secured
from the park contractor, staff be directed to research funding sources and this matter be continued
to the regular City Council meeting of January 2, 1990, and further, that staff be directed to formally
request of Caltrans consideration of installing a barrier/sound wall along the common boundary of
Peterson Park and Route 60 Freeway to improve the safety and environment of this neighborhood
park.
RKL: nb:1746: cc: Peterson {barrier
Estimated Costs - Peterson Park Safety Berm Adjacent to Freeway Slope
Plan A
1. Grading for berm (3.38 C.Y./L.F.) x 435 L.F. = 1470 C.Y
1470 C.Y. @ $10 C.Y. _ $14,703
2. Fencing for berm 465 L.F>. @ $10 L.F. _ $ 4,650
3. Drainage facilities* _ $ 4,410
4. Design modifications = $ 1,000
5. Contingency (15%) _ $ 3,715
ESTIMATED COST $28,478
Plan B
1. Grading for berm (2.50 C.Y./L.F.) x 435 L.F. _ $10,880
2. Retaining Wall 435 L.F. @ $39 L.F. _ $16,965
3. Fencing for berm 456 L.F. @ $10 L.F. _ $ 4,650
4. Drainage facilities* _ $ 4,410
5. Design modifications = $ 2,000
6. Contingency (15%) _ $ 5,836
ESTIMATED COST 144,741
* 10' x 30' x 4" concrete slab at opening in berm 270 x 300 S.F. _ $ 810
1 inlet box per detail in original bid package, w/ 18" RCP incl. _ $3,600
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CITY OF DIAMOND BAR
AGENDA REPORT
December 1, 1989
TO: CITY COUNCIL
VIA: ROBERT L. VAN NORT, CITY MANAGER Jy
FROM: RONALD L. KRANZER, CITY ENGINEER
`JA
SUBJECT: QUAIL SUMMIT/ROLLING KNOLL TRAFFIC STUDY
As of 12-1-89 an attempt is being made to set a meeting for early next week with a few of the
property owners so that "living with the problem" issues can be discussed and massaged. This
informal approach can sometimes uncover some alternatives that don't surface due to "can't see
the trees for the forest" syndrome.
Disadvantages to over restrictive measures will also be discussed together with proposed
developments along the Grand Ave. and Diamond Bar Blvd. corridors that have the potential to
minimize the existing traffic problem experienced along the Quail Summit/Rolling Knoll corridor.
With the additional homeowners input we will formulate possible alternatives and then present to
the homeowners of the entire area, with the hope that there can be a consensus toward an
acceptable plan.
I would suggest that a general meeting of the homeowners be held as soon after the holidays as
possible and that this matter should also be an item of discussion before the soon to be Traffic
Safety Committee.
RLK nb: 7 745: c c: quaflsm. trf
(Narrative continued on next page if necessary)
FISCAL IMPACT:
Amount Requested $
Budgeted Amount $
In Account Number:
Deficit: $
Revenue Source:
REVTEWED
Robert L. Van Nort Andrew V. Arczynski Linda Magnuson
City Manager City Attorney Sr. Accountant
CITY OF DIAMOND BAR
AGENDA REPORT
------------------------------
December 1, 1989
TO: CITY COUNCIL
VIA: ROBERT L. VAN NORT, CITY MANAGER
FROM: RONALD L KRANZER, CITY ENGINEER
C;��'K
SUBJECT: TRAFFIC CONTROL - SUMMITRIDGE DR./ARMITOS DR. CORRIDOR
Preliminary investigations clearly indicate that this corridor is completely void of any traffic control
except for stop signs at Grand Ave. and at Carpio Dr. (Golden Springs), an almost 3 mile stretch
of a residential collector street with 24 intersecting residential streets.
It is hard to imagine that as all the residential development was undertaken in the surrounding area
that an overall traffic control plan was not implemented somewhere along the way. Such a plan
could have identified those areas of required traffic control that would have eliminated an after the
fact type of program that we are almost faced with now. Almost is stressed here because I believe
we can still prepare a Master Traffic Control Plan for the area due to the fact most existing
development is relatively new and much more is only in construction phases. Also, because many
of the streets in the area have yet to be accepted by the City of Diamond Bar, the cost of the
needed traffic control should be a responsibility of the various developers.
I believe a Master Traffic Control Plan can be developed within the next few weeks, presented to
the Traffic Committee and then presented to the City Council at their regular scheduled second
meeting in January (1-16-1990).
In the mean time, however, it is more than obvious that some control along the subject corridor
is needed and warranted due to geometric consideration, sight distances and to assign specific
right of way. The specific controls recommended at this time are:
FISCAL IMPACT:
Amount Requested $$2800.00
Budgeted Amount $
In Account Number:
Deficit: $
Revenue Source:
REV W D BY}
- ------7`-!
Robert L. Van
City Manager
(Narrative continued on next page if necessary)
-----------------------
Nort Andrew V. Arczynski
City Attorney
--------------------
Linda Magnuson
Sr. Accountant
Traffic Control - Summitridge Dr/Armitos PI.
STOP SIGNS WITH PAVEMENT MARKINGS:
Summitridge Dr. at Leyland Dr. (both legs)
Leyland Dr. at Summitridge Dr.
Armitos Dr. at Pantera Dr.
Pantera Dr. at Leyland Dr.
Pantera Dr. at Armitos Dr.
Armitos Dr. at Bowcreek Dr. (both legs)
Bowcreek Dr. at Armitos Dr.
Armitos Dr. at Darrin Dr. (both legs)
Darrin Dr. at Armitos Dr. (both legs)
RECOMMENDATION:
Page 2
It is recommended that the City Council adopt Resolution No. —authorizing and directing
the installation of STOP signs and related traffic control devices at intersections specified
herein.
2. Authorize Master Traffic Control Study for the subject area.
RLK.-nb:1744: db-cc:stopsfgn
RESOLUTION NO.
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF DIAMOND
BAR AUTHORIZING AND DIRECTING THE INSTALLATION OF STOP
SIGNS AND RELATED TRAFFIC CONTROL DEVICES AT
INTERSECTIONS SPECIFIED HEREIN
A. Recitals
(i) Section 15.20.030 of the Los Angeles County Code, as heretofore adopted, by reference
by the City Council, provides for the installation of traffic control devices, upon approval of
the City Council.
(ii) Staff has prepared and presented to the City Council a report indicating the need for
the installation of traffic control devices at certain locations more particularly specified
herein below.
(iii) All legal prerequisites to the adoption of this Resolution have occurred.
B. Resolution
NOW, THEREFORE, the City Council of the City of Diamond Bar does hereby find,
determine and resolve as follows:
1. In all respects, as set forth in the Recitals, Part A, of this Resolution.
2. Based upon information provided to the City Council, the City Manager hereby
is directed and authorized to cause the installation of traffic control signs, including "STOP"
signs on:
Summitridge Dr. at Armitos Dr. (both legs)
Armitos Dr. at Summitridge Dr.
Armitos Dr. at Pantera Dr. (both legs of northerly intersection)
Pantera Dr. at Armitos Dr. (two intersections)
Armitos Dr. at Bowcreek Dr. (both legs)
Bowcreek Dr. at Armitos Dr.
Armitos Dr. at Darwin Dr. (both legs)
Darwin Dr. at Armitos Dr. (both legs)
3. The City Clerk shall certify to the adoption of this Resolution.
PASSED, ADOPTED AND APPROVED this 6th day of December, 1989
Mayor
1
ATTEST:
City Clerk
I, Lynda Burgess, City Clerk of the City of Diamond Bar, California, do hereby certify that
the foregoing Resolution was duly and regularly passed and adopted by the Council of the City
of Diamond Bar, California, at its regular meeting held on the 6th day of December, 1989, by the
following vote, to wit:
AYES: COUNCIL MEMBERS:
NOES: COUNCIL MEMBERS:
ABSENT: COUNCIL MEMBERS:
ABSTAINED: COUNCIL MEMBERS:
RLK.,nb:1744: cc:resl stopsigniarmitos
2
City Clerk, City of Diamond Bar,
California
.."w.
i'ANTERA
0
AGENDA ITEM NO. 12
NO DOCUMENTATION AVAILABLE
AGENDA ITEM NO. 13
NO DOCUMENTATION AVAILABLE
a
w
Gateway
to the
San Gabriel Palley
111
South First Street
Alhambra
California
91801
City of Alhambra
Office of the Mayor and City Council
f
November 17, 1989 /V
Mr. Robert Van Nort
City of Diamond Bar
21660 E. Copley Dr. # 100'
Diamond Bar, CA 91765
Dear Mr. Van Nort: Vv
Some time ago, the Cities of Alhambra. Azusa, Baldwin Park, Duarte. El Monte,
Irwindale, Monrovia, Monterey Park and West Covina joined together to study the qU�
feasibility of strengthening the image of the San Gabriel Valley and to develop a
joint marketing effort for the Valley. At that time, the City of Diamond Bar was 16,
invited to join us and decided not to participate. 1 AV
Last summer, a Strategic Marketing Plan and Implementation Plan was completed.
It detailed the feasibility of such an effort and recommended a Task Force be formed
to seek private sector participation and to create anorganization to undertake the
image enhancement program. G y
This Task Force has now been formed and we want to again extend an invitation to L;f
your city to join us as we chart the future course of this important endeavor.
Although the previous study required financial participation from each city, this
phase does not.
We believe this effort will provide major benefits to all of the cities in the Valley.
Not only will it foster a sense of common purpose in the Valley, but it will also
increase the pride and participation of all of the Valley's citizens.
Further, we will be able to coordinate our efforts to ensure quality development and
reinvestment into the community. This in turn will increase our economic base
through enhanced employment opportunities, higher values for new and existing
business and residential properties and an expanded tax base to provide needed
services and facilities.
Attached is a summary of the primary recommendations of the PTI study as well as
the Task Force's proposed Schedule of Activities. As you can see, we have set an
aggressive schedule to move towards establishing the overall marketing program.
By joining us in this effort, you can be assured of a program which will better reflect
the needs of the City of Diamond Bar.
We have also included a copy of the final Startegic Marketing Plan Report .
If your city wishes to join us, please appoint a. councilmember and have him/her
and your City Manager attend our next meeting. It will be at 3:00 P.M. on January
9th at the City of West Covina City Hall, Room 314. Please call me at 818-570-5014
and let me know who will be attending.
If you have any questions about our activities, please feel free to contact Jim
Starbird, City Manager of Monrovia at 818-359-3131, Bob Fast, City Manager of
West Covina at 818-814-8401 or Kevin Murphy, City Manager of Alhambra at 818-
570-5014.
Finally, if your Council would like a presentation on the effort to date, please let me
know. The Task Force's consultant will be happy to arrange for this.
San Gabriel Valley Image Task Force
Page 2
We are excited about the progress we have made to date and believe we are working
towards an effort which will serve the entire San Gabriel Valley.. We urge you to join
us in this effort to make it as successful and representative as possible.
Sincerely,
iihenco, Mayor
City Of Alhambra
Chairman, San Gabriel Valley
Image ProjectTask Force
4 %,
SAN GABRIEL VALLEY IMAGE PROJECT
RECOMMENDATIONS FROM THE FINAL REPORT
PREPARED BY PUBLIC TECHNOLOGY, ING
ANTICIPATED BENEFITS
• Increased pride and common sense of purpose
• Control over future development
• Increase in quality development and reinvestment
• Better results in economic development from joint efforts
• Expansion of the economic climate for business
• Increased commercial and residential property values
• Expanded tax base to provide services and facilities
OVERALL GOALS AND OBJECTIVES
• To establish a clear identity for the region
• To communicate this identity to key target markets
• To include "internal" markets as well as external markets as target markets
• To focus on "quality" industries for economic development
• To support individual city efforts in any marketing efforts
FIVE YEAR MARKETING GOALS
• To have target markets perceive Valley as superior to competitors in several areas
• To have Valley described as "user friendly"
• To increase citizenry pride in the Valley
• To increase city staffs' efforts in working closely with target markets
• To increase neighborhood self improvement and development
• To decrease the number of quality businesses leaving the Valley
• To increase the number of quality businesses locating in the Valley
• To have media and other image facilitators view Valley positively
• To increase cooperation among cities and businesses throughout the Valley
CRITERIA FOR NEW ORGANIZATION
• Public/private partnership, with emphasis on private sector in funding and operations
• Ability to address multi -faceted needs
• Aimed at Valley -wide needs
• Supportive of individual city needs
• Free from political and private agendas
• Positive cost/benefit ratio
• Early successes
• Promote quality reinvestment
NATURE OF MODEL ORGANIZATION
• Membership driven, financed and managed
• Analogous to Chambers of Commerce and League of California Cities
• Board of Directors sets overall policy and overall marketing themes
• Separate divisions based on marketing groups
• Targeted marketing efforts funded and implemented by Divisions
• Initial management by management firm
• Full time staff within three years
SAN GABRIEL VALLEY IMAGE PROJECT
TASK FORCE SCHEDULE OF ACTIVITIES
OCTOBER, 1989 Organization of Task Force
Determine Schedule and Activities
NOVEMBER, 1989
Outreach to non -participating cities
DECEMBER, 1989 Continue outreach to non -participating cities
Briefing of Chambers of Commerce Presidents and
. Executive Directors
Determine nature of future organization
JANUARY, 1990 Presentation to San Gabriel Valley Association of
Cities
Determine methods of recruiting private sector
FEBRUARY, 1990 Recruit private sector involvement
MARCH, 1990 Recruit private sector involvement
APRIL, 1990 Make final decisions concerning organization
Decide to proceed or not proceed
PROPOSED
CITY COUNCIL EXPENDITURE POLICY
1. The expenses of all members of the Council relating to:
a. The League of California Cities Annual Conference (Oct.)
b. The Contract Cities Annual Conference should be
regularly budgeted.
2. The expenses of the Mayor and any new Councilmember at League
of California Cities Mayor and New Councilmembers meeting
should be regularly budgeted.
3. The expenses of the Mayor and the Mayor Pro Tem relating to
the National League of Cities Annual Conference should be
regularly budgeted. (Dec.)
4. If a member of the Council is elected or appointed President
or Vice President, Chairperson or Vice Chairperson, or a
policy committee member, of an organization in which the City
holds membership (i.e., CCCA, League of Cities, SLAG, etc.)
the expenses relating to the functions of such organizations
shall be paid in addition to items 1 and 2 for such
Councilmember.
5. Each Councilmember shall be allocated the additional sum of
$1200 per fiscal year to cover expenses of any other meetings
they wish to attend.
----------------------------
CITY OF DIAMOND BAR
AGENDA REPORT
RAr_rcrunrnJn
The Mountains Recreation and Conservancy Authority is sponsoring a
bond issue, that if approved, will appear on the November 1990 County
ballot. General per -capita funds will be allocated to cities for park
projects. Diamond Bar would receive a share of $120 million, based on
population
Special allocations will be available for projects of regional
significance and importance, that are considered in need of environ-
mental protection, and that are absolutely non -controversial.
RECOMMENDATION
That staff receive application for a special allocation and research
the feasibility of applying for such an allocation based on the
measures restrictions.
(Narrative continued on next page if necessary)
FISCAL IMPACT:
Amount Requested $
Budgeted Amount $
In Account Number:
Deficit: $
Revenue Source:
REV�?VEP BY:
- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -
Robert L. an Nort Andrew V. Arczynski Linda Ma-nuson
City Manager City Attorney Sr. Accountant
CITY OF DIAMOND BAR
AGENDA SCHEDULING REQUEST
TO: CITY CLERK
FROM: Joann M. Saul - Anniversary Committee
FOR MEETING DATE: Decembo.r 5, 1989
[ ] Consent Calendar [ j Special Presentations
[ ] Public Hearings [ ] Closed Session
[ ] Unfinished Business [ ] Other
J<X] New Business
AGENDA TITLE: Anniversary Committee - 1990-91 Commemorative City
Calendar
RECOMMENDED ACTION:
Upon review of the quotes from Gilliland Printing Company, Council
may want to consider the possibility of having a standard calendar
printed with either the two or four color cover. However, it is
suggested that council consider the calendar to be an April 1990 -
March 1991 calendar to correspond with the city's incorporation
and to allow staff sufficient time to gather the desired information
for the calendar.
z-=sss=sssssrs==sssass�s�-s=s-==sss sexes-�a�as:ss--a----ss-a-------s
External Distribution - name and address of applicant or others
to be notified of meeting and decisions
CITY OF DIAMOND BAR
MEMORANDUM
TO: Honorable City Council and City Manager
FROM: Joann M. Saul, Financial Management Assistant
SUBJECT: Anniversary Committee - 1990 Calendar
DATE: December 1, 1989
------------------------------------------------------------------
BACKGROUND•
It has been the suggestion of the Anniversary Committee that the
City consider having printed a 1990 calendar for public
distribution. The calendar would serve as a momento for the first
anniversary of the incorporation of the City of Diamond Bar. The
proposed idea is to have a calendar with the City of Diamond Bar
seal on the front cover. On the inside of the cover would be a
listing of key city personnel, council members, and committee and
commission members and phone numbers where they may be contacted.
Included in the body of the calendar would be council meeting and
commission and committee meeting dates and times. It has also been
suggested that staff work with the Chamber of Commerce to obtain
other organization's (i.e. Rotary, Lions, etc.) meeting dates and
times for placement on the calendar. Additionally, other dates,
such as the city's incorporation date and election dates, would be
included on the calendar.
Gilliland Printing Company of Arkansas City, Kansas was contacted
for samples and quotes. Gilliland Printing Company was contacted
because of its involvement with printing calendars for a large
number of organizations (churches, services groups, etc.). The
quotes received from the company vary due to the size and quality
of the calendar requested. Attached is a copy of the quotes for
your review.
RECOMMENDED ACTION:
It is staff's recommendation that council review the quotes and
consider the possibility of developing a calendar for citizen
distribution in 1990. However, some items need to be considered
in this decision:
a) Turnaround time for the printing of the calendars is
thirty (30) days. This time ;period does not take into
consideration the information that staff must still
gather regarding key personnel and meeting dates.
b) Two of the commissions have yet to be appointed. The
members of the two commissions are due to be appointed
at the January 2, 1990 council meeting. Not until this
time will we be able to identify the committee and
commission members much less the dates and times that
they will meet.
Page Two
Because of the above mentioned reasons, if Council wishes to print
a commemorative calendar, it is staff's suggestion that the council
consider printing a April 1990 - March 1991 calendar. This will
allow staff a little more time to compile the information desired
for the publication, thus allowing the City to develop a more
complete and desireable publication. This will hopefully allow not
only plenty of time to gather the desired information but also time
to have the calendar printed and distributed by the end of January
or beginning of February.
i
{
J ann Sau
Edward H. Gilliland, President
Steven E. Gilliland, Vice President
Martin H. Gilliland, Vice President
John Svbrant, National Sales Manager
Eldon Ilestand, Regional Sales Manager
Scott Morris, Regional Sales Manager
316-442-8500 % 1.800-338-3201 e FAX -(316) 442-7454
November 15, 1989
Mr. John Forbing
3030 West Temple
Pomona, California 91768
Dear Mr. Forbing:
Thank you for your interest in a Gilliland Custom Calendar. As I
mentioned in our recent phone conversation there is still time this
year for delivery of a 1990 calendar. However, it would be
necessary to submit your information to us as soon as possible.
Below are quotes for our two calendar sizes with a color cover
option for each. These prices are based on a quantity of 18,000.
* Deluxe Calendar (11-1/2" x 1711)
18,000 quantity - 4 -color cover with 2 -color inside cover
Price: $13,428.00 (8.75 each)
18,000 quantity - 2 -calor cover with 2 -color inside cover
Price: $12,728.00 (8.71 each)
* Standard Calendar (9-1/4" x 12")
18,000 quantity - 4 -color cover with 2 -color inside cover
Price: $8,676.00 (8.48 each)
18,000 quantity - 2 -color cover with 2 -color inside cover
Price: $7,976.00 ($.44 each)
I have enclosed two sample calendars. If you would like
additional samples or would need quotes for different quantities
please call me on our toll free number (800) 338-3201.
Sincerely,
Scott Morris
Regional Account Manager
GILLILAND PRINTING, INC.
SM:ba
j Enclosures
We print for more colleges and universities than any other printer in the U.S. _ J
CITY OF DIAMOND BAR
INTEROFFICE MEMORANDUM
TO: Honorable Mayor, City Council,, and City Manager
FROM: Joann M. Saul, Financial Management Assistant
SUBJECT: Payroll Module for Computer System
DATE: December 1, 1989
------------------------------------------------------------------
Since July 1, 1989 the city has been having payroll processed by
an outside company, Paychex, Inc. The cost of this service is
running around $50 per pay period and will increase as the city's
payroll needs increase.
With the recent purchase of the finance computer system, the City
of Diamond Bar now can have the capability of having staff process
payroll in-house. This can be accomplished with the purchase of
a Payroll/Personnel System module from Computer Applied Systems
(C.A.S.). During discussions regarding the computer system in the
summer/fall of this year, it was decided that the purchase of a
Payroll/Personnel System module would be temporarily postponed.
Shortly thereafter a goal was set by the City Manager and staff to
have payroll in-house in time for the 1990 calendar year.
The Payroll/Personnel System module allows for full employee
maintenance. It does paycheck preparation and generates quarterly
reports, W -21s, and miscellaneous employee status reports. The
system is also designed to handle automatic year-to-date wage
updates and sick, vacation, holiday, and comp -time accruals.
The Payroll/Personnel module is designed to integrate with the
Financial Reporting System that was recently purchased allowing for
greater accuracy in the transferring of payroll amounts to the
Financial System.
Recommendation:
Authorize the immediate purchase of the Payroll/Personnel module
from C.A.S. for the price of $4,000 so that payroll can be on-line
for January 1990. The immediate purchase of the system should
assure that the system can be purchased, installed, tested, and
staff trained in order to achieve the original goal of in-house
payroll by January 1990.
J nn M. Saul
CITY OF DIAMOND BAR
INTEROFFICE MEMORANDUM
TO: Honorable Mayor, Councilpersons, and City Manager
FROM: Linda Magnuson, Senior Accountant An
SUBJECT: Addendum to Agenda Item #18 -Purchase authorization
of Payroll System
DATE: December 5, 1989
If purchase of the in-house payroll system is approved,
attention will need to be given to a few items. This will
contribute to a smooth transition.
One of the most important items is the co-ordination of the
year-end payroll activities for taxation purposes. The last pay
period of the calender year ends on December 29. The Internal
Revenue Code states that taxation occurs when wages are construc-
tively received. Wages for the last pay period of 1989 will be
considered "received" as of 12/29/89. Therefore, staff is asking
for permission to pay employees on 12/29/89. This will allow
the current payroll service (Paychex) to process W -2's, and staff
to start the new year with no adjustments.
In the event the above mentioned item is not passed, payroll
will be processed in a normal manner.
-------------------
CITY OF DIAMOND BAR
AGENDA REPORT
BACKGROUND
Since incorporation, staff has been utilizing personal computers
which have generously been loaned to the! City from several members
of the community for word processing applications. Now the City
is in a position to purchase its own equipment to provide the
capability for staff to perform not only word processig functions
but also other functions such as records management, legislative
history, etc.
Under the guidelines of
equipment and/or supplies
accomplished by obtaining
chart indicates, five bids
the $10,000 limit.
RECOMMENDED ACTION
Ordinance No.. 20 (1989), purchase of
totaling less than $10,000 may be
three informal bids. As the attached
were obtained. --four of which fall under
Although two vendors are very close in price for their systems, one
vendor, New Technologies, offers on-site service and maintenance
at the most reasonable cost. Therefore, it is recommended that the
bid be awarded to New Technologies of Rowland Heights in an amount
not to exceed $7,414 for the purchase of four personal computers
and related software.
(Narrative continued on next page if necessary)
FISCAL IMPACT:
Amount Requested $
Budgeted Amount $
In Account Number:
Deficit: $
Revenue Source:
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MEN
100 W. Foothill Blvd., Suite 205
San Dimas, CA 91773
(714) 592-5561
Linda Burgess
City Clerk
City of Diamond Bar
21660 E. Capley Dr. Suite 100
Diamond Bar, Ca. 91765
October 12, 1989
Dear Ms. Burgess,
This letter is in response to our telephone conversation last
Thursday regarding a quotation for Computer, Printers and
Software. The items requested are listed below:
QTY DESCRIPTION UNIT PRICE TOTAL
EPSON EQUITY II+
4 286-12MHZ COMPUTER, 640K, 1.2 F/D $2349 $9396
SERIAL/PARALLEL PORTS, 40MB H/D
U.) 4No"-j " �� , 2 8MS , EGA MONITOR, SMALL FOOT PRINT,
fltian`wf DOS 3.3, GWBASIC, &T2FM, EPSON
UTILITY SOFTWARE, ENHANCED 101 KEY-
BOARD (*Price after Epson $150 rebate)$2199* $8796*
1 3 1/2" HIGH DENSITY FLOPPY DRIVE
INSTALLED IN ONE OF THE ABOVE CPU'S $ 175 $ 175
-------HP fi'S $1949 $3898
OR
$1479 $2958
(SEE ATTACHED BROCHURE)
4 WORDPERFECT 5.X (DOS VERSION)
$
296
$1184
$
575
$ 575
----a-�' u iv
$
394
$ 394
MISCELLANEOUS TO CONNECT COMPUTERS TO SHARE
LASER
PRINTERS
2--�'PTC'if--B0XES
$
35
$ 70
LES
$
9
$ 36
C" E—TO -rar Ta=,DLES
$
14
$ 28
V10 SURGE PROTECTORS 6 OUTLET
$
17
$ 68
OR
n aPRBi'EETOR
$
49
$ 196
The above prices do not include sale tax. Epson offers one year
extended warranties on all their computers, printers and monitors
providing you purchase them before the end of the original first
year warranty. Pricing upon request.
InfoSoft has installed over 350 Epson systems to date. We strive
to provide only the very best in hardware, software and services
to all our customers. I look forward to hearing from you.
Sincerely,
G+�
Ja es K. Foran,
esident
JF/sn
encl.
_ New Technologies
Computer Applications
New Technologies Rowland Heights Telephone; (818) 965-7004
19230 Colima Road 1 (818) 964-8646
Rowland Heights, CA 91748 Facsimile; (818) 913-6936
4 Pe. r Sayn ,Cts r t r!/tet l 9
Bid Quote
System configuration: 5E-1200
- 80286 12 MHz, 0 Wait State.
- 1024 K of Dynamic RAM.
- 5 1/4" 1.2
Meg. Floppy Drive.
- Everex MFM
Controller Card.
- Seagate ST -251-1
40 Meg. (28
ms).
- Two Serial
Ports, one Parallel Port.
- Video Graphics Array Display
(VGA).
- Tatung VGA
Monitor (14").
- Fujitsu 101
Keyboard.
.�i" 3.3
Item
Price Quantity
Total
5E-1200
$fi;-sU0
4
$
6,388.00
3 1/2"Floppy
$ 85.00
1
$
85.00
WordPerfect
$ 242.00
5
$
1,210.00
(Version 5.0)
Lotus 1-2-3
$ 373.00
5
$
1,865.00
(Version 3.0)
. 0
2
$
1,980.00
(Series II..P)
HP Desk.
0
2
$
1,320.00
..(Series PLUS)
. 0
1
$
3,200.00
(LT -286e)
-------------------------------------------------------
Subtotal
---- >$16,048.00
Tax---->$
1,043.12
Total ---->$17,091.12
4 Pe. r Sayn ,Cts r t r!/tet l 9
IN
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(I "ITIOr"d Bar
--�Orpulrate
Bar, CA� 9176
Attn. Lirjda)lurgOs.,
"har"" Y04 fol- thcppo�cur.
0 tv to quote
are ty�p, price;,7
for t,�e Nl)-'IPM.int "Mr comput'ar need'.
40 SISSTRNI
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Century Repair 8 Service
October 23, 1989
Lynda Burgess, CMC
CITY OF DIAMOND BAR
21660 E. Copley Dr. Ste.330
Diamond Bar, CA 91765
Dear Lynda:
2
I appreciate the opportunity I had in meeting with you last Wed-
nesday, October 18, 1989 regarding your computer needs.
The following is a quotation based on the information we discussed.
If there are additional items that need to be quoted or changes
made to the basic systems, please contact me at your convenience.
UNIT
TY DESCRIPTION PRICE TOTAL
4 AT 286/12MHZ SYSTEMS (Centurion AT -12)
Including:
640KB memory, 1.2 Floppy, Disk Drive Controller,
40mb Hard Drive, 101 Keyboard, 200 Watt p/s,
Small AT Style Case, 14" EGA Monitor, AT I/O
Card, EGA Card
2 Hewlett Packard Lazer Jet II Printers
2 Hewlett Packard Desk Jet Printers
1 3.3 DOS Kit
1 5.0 Word Perfect
1 3.5" 1.44MB Floppy Drive
1 Lotus 1-2-3 version 3.0
Options: One year On -Site Maintenance Coverage
(4 hour response time)
$1617.00 $6468.00
$1760.00
$ 770.00
$ 99.00
$ 300.00
$ 99.00
$ 425.00
$ 150.00
$3520.00
1540.00
$ 99.00
$ 300.00
$ 99.00
$ 425.00
$ 600.00
Second Year Off -Site Extended Warranty $ 150.00 $ 600.00
All systems are under warranty for one (1) year, parts and labor.
We appreciate the opportunity of being considered for your requirements
and are confident that we can meet your needs.
Regards,
ta�y s id
Century Repair & Service Co., Inc. 9 1150 W. Central Ave., Suite B e Brea, California 92621 • Phone (714) 671-2800
DESCRIPTION OF SERVICES
FULL SERVICE MAINTENANCE AGREEMENT
Our most comprehensive service package, this plan offers
complete on-site service including parts, labor and travel as
well as two comrlete preventative maintenance services during
the annual term of the agreement. This service plan is our
top priority. Century Repair & Service will dispatch a
service technician to the customer site within four working
hours from the time a full service customer places a service
call.
Full Service Maintenance Agreements are available on all
equipment listed in the Century Repair & Service maintenance
index. This index is only a partial listing and Century
Repair & Service will also service equipment not listed in
the maintenance index including specific equipment sold by
the Company.
Loaner equipment is available and will be provided if
Century Repair & Service cannot complete repairs within 48
hours.
Century Repair & Service will also provide a compre-
hensive monthly activity report that reflects date of
service, problem reported, technician responding to the
service call, services performed and parts replaced.
This Plan provides for coverage during normal business
hours.
LIMITATIONS OF COVERAGE:
Annual Maintenance Agreements cover only those system
failures that result from normal usage. It does not cover
items that are considered to be operator responsibilities.
The items the operator is responsible for varies from model
to model. Those items identified in the operators manual as
operators responsibility are not covered under the Annual
Maintenance Agreement.
There are additional limitations, such as the unit being
serviced by other than a Century Repair & Service field
engineer, power problems and software problems, that are not
covered under the agreement and are more specifically
identified in the Limitations of Coverage section of the
agreement.
A system covered under a Maintenance Agreement requiring
non -contract service will be billed at $65.00 per hour
(except after hours). No travel charge applies. Billing is
net 30.
CENTURY REPAIR & SERVICE STRONGLY RECOMMENDS KEEPING
YOUR DATA BACKED UP. THIS AGREEMENT DOES NOT PROVIDE COVERAGE
FOR DATA RECOVERY OR REINSTALLATION OF SOFTWARE IF YOU
EXPERIENCE A HARD DRIVE FAILURE. These services are available
at normal Time and Material rates.
Annual Maintenance Agreements provide an _affordable,
fixed cost alternative for systems maintenance regardless of
the number of service calls required during the term of the
agreement. Our Full Service Plan covers all parts, labor and
travel. This agreement represents the low cost convenience of
having one source for systems maintenance.
ANNUAL MAINTENANCE AGREEMENTS AFFORD YOUR COMPANY:
* Addedav lue to the system since proper maintenance will
extend it's useful life.
* The security of knowing that the equipment will operate at
it's optimum with minimum repair expense and down time.
* Preferred repair service which includes priority sched-
uling.
* Corrective action of potential problems during regular
service.
We pride ourselves on our rapid response and our service
personnel are trained on IBM, Compaq, AST and Apple computers
as well as Epson, Hewlett Packard, Okidata and Citizen
printers.
We are truly a Full Service Company,- dedicated first to
service and we also provide complete systems, printers and
upgrades.
Horn to Obtain On -Site Service:
To receive On -Site Service, simply telephone Century
Repair & Service Central Dispatch at 1-800-344-3491 with the
following information:
Company Name
Contact (operator or department supervisor)
Phone Number and Extension
Model and Serial Number
Equipment Location (address)
Nature of the Problem
Contract Number (if applicable)
If contract not applicable, Century Repair & Service
requires either a Purchase Order Number or a signed check
upon arrival at customer location.
PRE -CONTRACT INSPECTION:
At the time this agreement commences, Century Repair &
Service will perform an inspection during the first
preventative maintenance service to determine the condition
of the equipment. COVERAGE IS BASED ON THE CONDITION THAT ALL
EQUIPMENT BEING CONSIDERED FOR COVERAGE IS FUNCTIONING AND IN
GOOD WORKING ORDER. If a unit requires repair to meet
acceptance, the repairs will be made at current Time and
Material rates including travel charges.
BILLING•
ANNUAL BILLING is the only billing available to
customers whose annual total is less than $1200.00 or whose
credit has not been approved by Century Repair & Service. The
total annual service charge is due and payable on the date
the agreement is signed.
QUARTERLY BILLING is available to customers whose annual
total is greater than $1200.00 provided that credit is
approved by Century Repair and Service.
MONTHLY BILLING is available to customers whose annual
total is greater than $3000.00 provided that credit is
approved by Century Repair and Service.
PAYMENT•
Quarterly or Monthly Billing
Payment of applicable first period is due and payable
when customer signs this agreement; a non -cancellable
purchase order (or other firm commitment) authorizing the
total annual service charge must be provided with the signed
agreement.
C.O.D.
All Time and Material service is billed on a C.O.D.
basis with payment due upon receipt of service. (See
exclusion for Time and Material service on contract
equipment).
tY of LOS
CWNTY OF LOS ANGE + S
+� *}
DEPARTMENT OF PUBLIC WORKS
k ' X
x r 900 SOUTH FREMONT AVENUE
cd OF _RN,P ALHAMBRA, CALIFORNIA 91803-1331
Telephone: (818) 458-5100
THOMAS A. TIDEMANSON, Director ADDRESS ALL CORRESPONDENCE TO:
CECIL E. BUGH, Chief Deputy Director P.O. BOX 1460
MAS NAGAMI, Assistant Director ALHAMBRA, CALIFORNIA 91802-1460
November 15, 1989
IN REPLY PLEASE
REFER TO FILE:
Mr. Robert Van Nort
City Manager
City of Diamond Bar
21660 E. Copley Drive, Suite 330
Diamond Bar, CA 91765
Dear Mr. Van Nort:
LOS ANGELES COUNTY CODE
TITLE 20, UTILITIES, DIVISION 2
SANITARY SEWERS AND INDUSTRIAL WASTE
On July 27, 1989, the Board of Supervisors adopted an ordinance amending the Los
Angeles County Code, Title 20, Utilities, Division 2, also known as the Sanitary
Sewer and Industrial Waste Ordinance, whereby fees collected for processing
sanitary sewer and industrial waste plan reviews, permits and inspections were
increased effective August 27, 1989. In addition, fees were established for
services previously performed without charge and a number of technical changes
were incorporated to bring the Code into conformance with U. S. Environmental
Protection Agency requirements. A summary of these changes is enclosed.
Your City has previously adopted Title 20, Division 2 by reference and has
contracted with this Department for enforcement of its provisions. In order for
your City to adequately recover costs expended in enforcement and provide the
necessary legal authority for the control of industrial waste, it is recommended
that your City adopt the amended version of Title 20, Division 2.
Your new ordinance should essentially state that "the City is adopting by
reference, Los Angeles County Code, Title 20, Utilities, Division 2, Sanitary
Sewers and Industrial Wastes." Three copies of Title 20, Division 2, as
amended, are enclosed for your use and to be deposited with the City Clerk for
examination by the public.
Please 'notify the Waste Management Division when your City Ordinance has been
adopted. You may contact Mr. Carl Sjoberg at (818) 458-3539 if you have any
questions.
Very truly yours,
T. A. Tidemanson
Director of Public Works
David Yamahara
V AAssistant Deputy Director
Waste Management Division
CWS:db3/ORDINANCE
Enc.
s.
ORDINANCE NO. (1989)
AN ORDINANCE OF THE CITY COUNCIL OF THE CITY
OF DIAMOND BAR ADOPTING BY REFERENCE A NEW
DIVISION 2 OF TITLE 20 OF THE LOS ANGELES
COUNTY CODE PERTAINING TO SANITARY SEWERS AND
INDUSTRIAL WASTE.
A. Recitals.
(i) On July 27, 1989, the Board of Supervisors of the
County of Los Angeles adopted its Ordinance No. 89-0101, thereby
amending Division 2 of Title 20 of the Los Angeles County Code
pertaining to sanitary sewers and industrial waste.
(ii) The City of Diamond Bar heretofore adopted Title
20 of the Los Angeles County Code and desires to amend said Title
20 to ensure appropriate standards, controls, permit requirements
and fees are maintained with respect to sanitary sewers and
industrial waste.
(iii) Article 2 of Chapter 1 of Part 1 of Division 1 of
Title 5 of the California Government Code (Sections 50020,
et seq.) authorizes cities to adopt, by reference, county
ordinances.
(iv) A copy of said Division. 2 of Title 20 of the
Los Angeles County Code, as adopted by the Board of Supervisors
as Ordinance No. 89-0101, certified as a full, true and correct
copy thereof, has been filed in the office of the City Clerk of
the City of Diamond Bar in accordance with the provisions of
California Government Code Section 50022.6.
1
(v) A duly noticed public hearing, as required by
California Government Code Section 50022.3, has been conducted
and concluded prior to the adoption of this Ordinance.
(vi) All legal prerequisites prior to the adoption of
this Ordinance have occurred.
B. Ordinance.
The City Council of the City of Diamond Bar does ordain
as follows:
SECTION 1. The City Council hereby specifically finds
that all the facts set forth in the Recitals, Part A, of this
Ordinance are true and correct.
SECTION 2. Division 2 of Title 20 of the Los Angeles
County Code, as heretofore adopted, hereby is repealed, provided,
however, that such repeal shall not render invalid any
enforcement action or prosecution, whether civil or criminal,
commenced prior to the effective date of this Ordinance
pertaining to said Division 2 of Title 20 of said Los Angeles
County Code.
SECTION 3. A new Division 2 of Title 20 as set forth
in Ordinance No. 89-0101 of the Los Angeles County Board of
Supervisors, hereby is added to the Los Angeles County Code, as
heretofore adopted by the City of Diamond Bar, and the same
hereby is adopted, by reference, as the Sanitary Sewers and
Industrial Waste Ordinance of the City of Diamond Bar.
2
SECTION 4. Notwithstanding any other provision of this
Ordinance, or the ordinance adopted hereby, any fee or charge
established in said ordinance may be amended, from time to time,
by resolution of the City Council of the City of Diamond Bar.
SECTION S. Penalties.
It shall be unlawful for any person, firm, partnership
or corporation to violate any provision or to fail to comply with
any of the requirements of the ordinance hereby adopted. Any
person, firm, partnership or corporation violating any provision
of said ordinance or failing to comply with any of its
requirements shall be deemed guilty of a misdemeanor and, upon
conviction thereof, shall be punished by a fine not exceeding one
thousand dollars ($1,000.00), or by imprisonment not exceeding
six months, or by both such fine and imprisonment. Each such
person, firm, partnership or corporation shall be deemed guilty
of a separate offense for each and every day or any portion
thereof during which any violation of any of the provisions of
said Ordinance is committed, continued, or permitted to continue
by such person, firm, partnership or corporation and shall be
deemed punishable therefor as provided herein.
SECTION 6. Civil Remedies Available.
The violation of any of the provisions of the Ordinance
hereby adopted shall constitute a nuisance and may be abated by
the City through civil process by means of a restraining order,
3
preliminary or permanent injunction, or in any other manner
provided by law for the abatement of such nuisance.
SECTION 7. Severability.
The City Council declares that, should any provision,
section, paragraph, sentence or word of the ordinance hereby
adopted be rendered or declared invalid by any final court action
in a court of competent jurisdiction or by reason of any
preemptive legislation, the remaining provisions, sections,
paragraphs, sentences or words of said ordinance hereby adopted
shall remain in full force and effect.
SECTION 8. The City Clerk shall certify to the
adoption of this Ordinance and shall cause the same to be posted
in three (3) public places within the City of Diamond Bar
pursuant to the provisions of Resolution 89-6.
ADOPTED AND APPROVED this _ day of
1990.
Mayor
I, LYNDA BURGESS, City Clerk of the City of
Diamond Bar, do hereby certify that the foregoing Ordinance was
introduced at a regular meeting of the City Council of the City
of Diamond Bar held on the day of , 1989, and
was finally passed at a regular meeting of the City Council of
4
the City of Diamond Bar held on the _ day of
1990, by the following vote: ,
AYES: COUNCIL MEMBERS:
NOES: COUNCIL MEMBERS:
ABSENT: COUNCIL MEMBERS:
ABSTAINED: COUNCIL MEMBERS:
ATTEST:
City Clerk
City of Diamond Bar
S\1011\TITLE201DB 1.3A 5
LOS ANGELES COUNTY CODE
TITLE 20
UTILITIES
DIVISION 2
SANITARY SEWERS
AND INDUSTRIAL WASTE
The provisions codified in this title reflect changes made by all
county ordinances up to and including:
Division 2 - Ordinance 89-0101, passed July 27, 1989
V
Continued next page...
DEPARTMENT OF PUBLIC
WORKS
LOS ANGELES COUNTY CODE, TITLE
20, DIVISION 2
SANITARY SEWER AND INDUSTRIAL
WASTE
FEE AMENDMENTS
(Ordianance 89-0101 adopted July
27,
1989)
Former
New
%
Section
Description
Fee
Fee
Increase
20.36.230
Permit.Application
Fee Class 1
$160
--
--
2
200
--
--
3
275
--
--
4
304
--
--
5
456
--
--
6
608
--
--
Sewer Disposal, New
--
$177
--
Revised
--
115
--
On-Site Disposal, New
--
277
--
Revised
--
167
--
Off-Site Disposal, New
--
263
--
Revised
--
158
--
20.36.240
Successor in Interest
100
115
15%
to
to
to
304
167
-45%
20.36.245
Plan Review, New
--
268
to
--
1224
--
Revised
--
210
to
--
942
--
20.36.250
Annual Inspection Fee
Fee Class A
55
92
67%
B
110
184
67%
C
165
275
67%
D
220
367
67%
E
--
551
--
M
--
1102
--
Rainwater Diversion
74
138
86%
20.36.265
Wastewater Sampling
--
138
--
20.36.270
Inspection, Closure,
Industrial Waste
--
92
--
Continued next page...
0
Fee amendments continued:
Continued next page...
Former
New %
Section
Description Fee
Fee Increase
(20.36.270)
Remedial Investigation
Clean-up Plan Review
Deposit --
48 --
Hourly rate --
48 --
Inspection,
After Hours/Hr --
79 --
Inspection, no specific
fee established --
138
Additional plan review
Hourly rate --
48 --
OTHER AMENDMENTS
(Ordinance 89-0101 adopted July 27,
1989)
Section
Description
Reason
20.20.015
Define "Act" (Clean Water Act)
Compliance with
EPA regulations
20.20.070
Redefine "County Engineer"
Reflect combined
Departments
20.20.095
Define "Director" (Director of
"
Public Works)
20.20.117
Define "EPA"
Compliance with
EPA regulations
20.20.135
Define "Indirect Discharge"
"
20.20.155
Define "Industrial User"
"
20.20.195
Define "Interference"
"
20.20.222
Define "National Categorical
"
Pretreatment Standard"
20.20.224
Define "New Source"
"
20.20.225
Define "NPDES Permit"
"
20.20.226
Define "Off-site Disposal"
20.20.228
Define "On-site Disposal"
"
20.20.235
Define "Pass Through"
"
Continued next page...
7
Code amendments continued:
Section
Description Reason
20.20.260
Redefine "Pollution of Under- Compliance with
ground or Surface Waters" EPA regulations
20.20.262
Define "Publicly Owned Treatment "
Works"
20.20.264
Define "Pretreatment" "
20.20.345
Define "Sewer Disposal" "
20.20.365
Define "Standard Industrial "
Classification"
20.20.395
Define "Uncontrolled Discharge" "
20.24.090
Amend inspection and access "
requirements to include permittee
acceptance of permit conditions
20.24.160
Increase maximum fine for "
misdemeanor to $1000
20.24.175
Add provision for injunctive relief "
20.24.200
Add to require notification to the "
Director of uncontrolled discharges
20.24.210
Add to establish criteria for public
access to confidential information
20.36.015
Add to prohibit dilution to meet
discharge limitations
20.36.040
Amend to include provision to include "
expiration date in permit conditions
20.36.065
Amend application expiration Consistency with
period new fees
20.36.125
Add to provide interim permits Conformance with
for ongoing discharges existing policy
20.36.135
Add to require discharger to pre- Compliance with
notify Director of sampling EPA regulations
activity
20.36.260
Amend to adjust business fee Conformance with
classifications existing policy
Continued next page...
r
Code amendments continued:
Section
Description
Reason
20.36.280
Amend to include new fees into
Conformance with
collection procedures
existing policy
20.36.295
Add to require annual review of
Insure adequacy
fees
of revenue
20.36.320
Amend information required on
Compliance with
permit applications
EPA regulations
20.36.365
Add to require public notice of
significant violations
20.36.400
Amend list of substances
"
prohibited for discharge
20.36.402
Add to require compliance with
"
National Categorical Pretreatment
Standards
20.36.404
Add to require compliance with
"
local discharge limitations
20.36.420
Amend to establish a lower pH limit
"
of 6.0 and prohibit corrosion damage
20.36.430
Amend to increase maximum allowable
"
effluent temperature to 140° F and
to limit effect on a POTW
ORDINANCE NO. (1989)
AN ORDINANCE OF THE CITY COUNCIL OF THE CITY
OF DIAMOND BAR AMENDING SECTION 22.20.120 OF
CHAPTER 22.20 OF THE LOS ANGELES COUNTY CODE,
AS HERETOFORE ADOPTED, PERTAINING TO SIDE YARD
SETBACK REQUIREMENTS.
A. Recitals.
(i) On April 18, 1989, the City of Diamond Bar was
incorporated as a duly organized municipal corporation of the
State of Califvr:zia. On June 27, 1989, pursuant to the
provisions of California Government Code Sections 50023, et seq.,
the City Council of the City of Diamond Bar adopted its Ordinance
No. 14 (1989) thereby adopting the Los Angeles County Code as the
ordinances of the City of Diamond Bar. Title 22 of the Los
Angeles County Code contains the planning and zoning ordinances
of the County of Los Angeles (hereinafter referred to as the
"Zoning Ordinance") now currently applicable to development
applications within the City of Diamond Bar.
(ii) As part of the land use and development scheme of
the County of Los Angeles, the Zoning Ordinance currently
provides for certain setback requirements for single family
residential zoned property (R-1).
(iii) The City Council finds that it is necessary to
amend the Zoning Ordinance to provide for increased interior side
yard setback requirements in order to provide for a more orderly
development of single family residential zones.
01
(iv) On , 1989, the City Council
conducted a duly noticed public hearing with regard to the
amendment to the Zoning Ordinance contained herein and such
public hearing was concluded prior to the adoption of this
Ordinance.
(v) All legal prerequisites to the adoption of this
Ordinance have occurred.
B. ordinance.
The City Council of the City of Diamond Bar does ordain
as follows:
SECTION 1. The City Council finds that all of the
facts set forth in the Recitals, Part A, of this Ordinance are
true and correct.
SECTION 2. The City Council hereby finds and
determines that the amendment to the Zoning Ordinance specified
herein is categorically exempt from the requirements of the
California Environmental Quality Act of 1970, as amended, and the
guidelines promulgated thereunder pursuant to Section 15305 of
Division 6 of Title 14 of the California Code of Regulations.
SECTION '3. Section 22.20.120 A.3. of Chapter 22.20
of Title 22 of the Los Angeles County Code hereby is amended to
read, in words and figures, as follows:
113. Interior Side Yards. Each lot or parcel of
land shall have interior side yards of not less than ten (10)
feet; provided, however, with respect to any lot or parcel of
land having two (2) interior side yards, one such interior side
011
yard shall be not less than ten (10) feet and the remaining
interior side yard(s) shall be not less than five (5) feet;
provided, further, that no interior side yard of five (5) feet
shall abut another side yard of five (5) feet.
"EXCEPTION: If a dwelling unit, or appurtenant
structure, in existence at the time of the effective date of this
Ordinance, is partially or totally damaged or destroyed by wind,
fire, flood, explosion, act of God or any other occurrence, then,
in that event, such dwelling unit or appurtenant structure may be
reconstructed without compliance with the increased side yard
requirement set forth.herein. Any such reconstruction of an
existing dwelling unit or appurtenant structure shall be in
substantial conformity with the side yard setback requirements in
effect at the time of the original construction thereof."
SECTION 4. The City Clerk shall certify to the
adoption of this Ordinance and cause the same to be posted in
three (3) public places within the City of Diamond Bar pursuant
to the provisions of Resolution No. 89-6.
PASSED, ADOPTED AND APPROVED this day of
,1989.
3
Mayor
I, LYNDA BURGESS, City Clerk of the City of Diamond
Bar, do hereby certify that the foregoing Resolution was passed,
adopted and approved at a regular meeting of the City Council of
the City of Diamond Bar held on the day of
1989, by the following vote:
AYES:
COUNCIL
MEMBERS:
NOES:
COUNCIL
MEMBERS:
ABSENT:
COUNCIL
MEMBERS:
ABSTAINED:
COUNCIL
MEMBERS:
ATTEST:
N\10110SIDEYRD\DB6.6
City Clerk of the City of
Diamond Bar
6
Division 2
SANITARY SEWERS AND INDUSTRIAL WASTE
Chapters:
20.20 Definitions
20.24 General Provisions
20.28 Administration, Permits and Fees
20.32 Sanitary Sewers
20.36 Industrial Waste
Chapter 20.20
DEFINITIONS
Sections:
20.20.010
Definitions applicable to Division 2,
20.20.015
Act.
20.20.020
Board.
20.20.030
Cesspool.
20.20.040
Chief engineer.
20.20.050
Chimney.
20.20.060
County.
20.20.070
County engineer.
20.20.080
County health officer.
20.20.090
Dairy wastes.
20.20.095
Director.
20.20.100
Domestic sewage.
20.20.110
Effluent.
20.20.115
Septic tank effluent.
20.20.117
EPA.
20.20.120
Frontage.
20.20.130
House lateral.
20.20.135
Indirect discharge.
20.20.140
Industrial building.
20.20.150
Industrial connection sewer.
20.20.155
Industrial user.
20.20.160
Industrial waste.
20.20.170
Industrial waste treatment facility.
20.20.180
Inspector.
20.20.190
Interceptor.
20.20.195
Interference.
20.20.200
Licensed contractor.
20.20.210
Lot.
20.20.220
Main -line sewer.
20.20.222
National Categorical Pretreatment Standard.
20.20.224
New source.
20.20.225
NPDES permit.
20.20.226
Off-site disposal.
20.20.228
On-site disposal.
20.20.230
Ordinance.
20.20.235
Pass through.
20.20.240
Permittee.
20.20.250
Person.
20.20.260
Pollution of underground or surface waters.
20.20.262
Publicly Owned Treatment Works.
20.20.264
Pretreatment.
20.20.270
Public sewer.
20.20.280
Radioactive material.
20.20.290
Rainwater diversion system.
20.20.300
Saddle.
20.20.310
Section.
20.20.320
Seepage pit.
20.20.330
Septic tank.
20--30
20.20.010 Definitions applicable to Division 2. The definitions in this chap-
ter shall govern the construction of this Division 2 of Title 20, and any permits
issued thereunder unless otherwise apparent from the context. (Ord. 6130 Part 2 §
2001, 1952.)
20.20.015 Act. "Act" means the Federal Water Pollution
Control Act, also known as the Clean water Act, as amended, 33
U.S.C. 1251, et seq. (Ord. 89-0101 SI, 1989)
20.20.020 Board. "Board" means the board of supervisors of the county of
Los Angeles.. (Ord. 6130 Pan 2 § 2002,1952.)
20.20.030 Cesspool. "Cesspool" means and is a lined excavation in the
ground which receives the discharge of a drainage system. or part thereof, so
designed as to retain the organic matter and solids discharging therein, but permit-
ting the liquids to seep through the bottom and sides, and constructed pursuant to
the provisions of the Plumbing Ordinance set out atTitle 28 of this code. (Ord. 6130
Pan 2 § 2004, 1952.)
20.20.040 Chief engineer. "Chief engineer" means the chief engineer of the
County Sanitation District, the Municipal Water District or County Water District
that owns and operates public sanitary sewerage facilities. or the County flood
Control District, or his authorized deputy, agent or representative. The district
referred to shall be that one stipulated by the context. (Ord. 9119 § 1(part). 1966:
Ord. 6130 Part 2 § 2005. 1952.)
20.20.050 Chimney. "Chimney" means a vertical section of a sewer pipe
extending either from a vertical tee set 90 degrees to the main line or from a long -
radius one-quarter bend set vertically at the curb of properly line, and in either case
suitably reinforced with concrete. (Ord. 8690 § 2 (pan). 1964: Ord. 6130 Part 2 §
2006. 1952.)
20.20.060 County. "County" means the county of Los Angeles. (Ord. 6130
Part 2 § 2008. 1952.)
20.20.070 County Engineer., "County Engineer" means the
Director of Public works of the County of Los Angeles, or his
authorized deputy, agent, representative or inspector. (Ord.
89-0101 52, 1989: Ord. 6130 Part 2 $2009, 1952)
20.20.080 County health officer. "County health officer' means the director
of health services of the county of Los Angeles. or his authorized deputy, agent,
representative or inspector. (Ord. 6130 Pan 2 § 2010. 1952.)
20-31
20.20.340
Sewage.
20.20.345
Sewer disposal.
20.20.350
Sewage dumping plant.
20.20.360
Shall and may.
20.20.361
STEP system.
20.20.365
standard Industrial Classification.
20.20.370
Tapping.
20.20.380
Tee or T.
20.20.390
Trunk sewer.
20.20.395
Uncontrolled discharge.
20.20.400
Waste disposal facility.
20.20.410
Water pollution control plant.
20.20.420
Wye or Y.
20.20.010 Definitions applicable to Division 2. The definitions in this chap-
ter shall govern the construction of this Division 2 of Title 20, and any permits
issued thereunder unless otherwise apparent from the context. (Ord. 6130 Part 2 §
2001, 1952.)
20.20.015 Act. "Act" means the Federal Water Pollution
Control Act, also known as the Clean water Act, as amended, 33
U.S.C. 1251, et seq. (Ord. 89-0101 SI, 1989)
20.20.020 Board. "Board" means the board of supervisors of the county of
Los Angeles.. (Ord. 6130 Pan 2 § 2002,1952.)
20.20.030 Cesspool. "Cesspool" means and is a lined excavation in the
ground which receives the discharge of a drainage system. or part thereof, so
designed as to retain the organic matter and solids discharging therein, but permit-
ting the liquids to seep through the bottom and sides, and constructed pursuant to
the provisions of the Plumbing Ordinance set out atTitle 28 of this code. (Ord. 6130
Pan 2 § 2004, 1952.)
20.20.040 Chief engineer. "Chief engineer" means the chief engineer of the
County Sanitation District, the Municipal Water District or County Water District
that owns and operates public sanitary sewerage facilities. or the County flood
Control District, or his authorized deputy, agent or representative. The district
referred to shall be that one stipulated by the context. (Ord. 9119 § 1(part). 1966:
Ord. 6130 Part 2 § 2005. 1952.)
20.20.050 Chimney. "Chimney" means a vertical section of a sewer pipe
extending either from a vertical tee set 90 degrees to the main line or from a long -
radius one-quarter bend set vertically at the curb of properly line, and in either case
suitably reinforced with concrete. (Ord. 8690 § 2 (pan). 1964: Ord. 6130 Part 2 §
2006. 1952.)
20.20.060 County. "County" means the county of Los Angeles. (Ord. 6130
Part 2 § 2008. 1952.)
20.20.070 County Engineer., "County Engineer" means the
Director of Public works of the County of Los Angeles, or his
authorized deputy, agent, representative or inspector. (Ord.
89-0101 52, 1989: Ord. 6130 Part 2 $2009, 1952)
20.20.080 County health officer. "County health officer' means the director
of health services of the county of Los Angeles. or his authorized deputy, agent,
representative or inspector. (Ord. 6130 Pan 2 § 2010. 1952.)
20-31
20.20.090
70`20.090 Dairy wastes. "Dairy wastes" means the waste liquids incident to
operation of a dairy, including wash water from the milking barn, milk house,
bottle washing equipment, and similar devices. (Ord. 6130 Part 2 § 2012~ 1932.)
20.20.095 Director. "Director" means the Director of Public
Works of the County of Los Angeles, or his authorized deputy,
agent, representative or inspector. (Ord. 89-0101 53, 1989)
20.20.100 Domestic sewage. "Domestic sewage" means the waterborne
wastes derived from ordinary living processes, and of such character as to permit
satisfactory disposal, without special treatment, into the public sewer or by means
of a private sewage disposal system. (Ord. 6130 Part 2 § 2014, 1952.)
20.20.110 Effluent. "Effluent" means the liquid flowing out of any treat-
ment plant or facility constructed and operated for the partial or complete treat-
mcni of sewage or industrial waste. (Ord. 7519 § 1 (part}, 1959: Ord. 6130 Part 2 §
2015. 1952.)
20.20.115 Septic tank efilnenL"Septic tank effluent" is effluent from pn-
vate septic tanks and shall be considered- for the purposes of this chapter involving
the discharge of septic tank effluent to a Septic Tank Effluent Pumping pressure
sewer system (STEP), the same as industrial waste. Whenever this chapter refers to
industrial waste, the reference shall include septic tank effluent (Ord. 89-M § 2,
1989.)
20.20.117 EPA. "EPA" means the United States Environmental
Agency. (Ord. 89-0101 S4, 1989)
20.20.120 F�oats;e. "Frontage" trteans the length or width in feet applied to
a lot based on the benefit received from the abutting sewer, as determined by the
county engineer. (Ord. 8690 § 2 (part), 1964: Ord. 6982 § 2, 1956: Ord. 6130 Part 2
2013.1, 1952.) §
20.20.130 Howse lateral. "House lateral" means that part of the sewer
piping within the street or right-of-way which extends from the property or sewer
right-of-way line to a construction with the main -line sewer. (Ord 8690 § 2 (pan),
1964: Ord. 6130 Pan 2 § 2016, 1952.)
20.20.135 Indirect discharge. "Indirect discharge" or
"discharge, into a sewer means the introduction of pollutants
into a POTW from any non-domestic source regulated under Section
307(b), (c) or (d) of the Act. (Ord. 89-0101 S5, 1989)
20.20.140 IndastrW baMi:q, ~industrial building" means any building,
structure or works which is, or which is designed to be used for the manufacture.
processing or distribution of materials, equipment, supplies, food or commodities
of any description; or which is used or designed to be used as a school, sanitarium.
hospital. Penal institution or charitable institution, together with all appurtenances
thereto and the surrounding Premises under the same ownership or control. (Ord
6130 Part 2 § 2017, 1932.)
20.20.150 IndestrW coasettled sewer. "Industrial connection sewer"
means that part of the sewer piping within the street or right-of-way which extends
from the Property or sewer right-of-way line to a connection with the main -line
7� 4through which ), t9S4: Otti 6!Pan industrial § ,g��)�' 8690§ 2 (pan), 1964* Ord.
20-32
20.20.155
20.20.155 Industrial user. •Industrial user" or "user"
means a source of indirect discharge. (Ord. 89-0101 56, 1989)
20.20160 Iadest W waste, "Industrial waste" mesas any and alt waste
substances, liquid or solid. except domestic sewW and includes arson= other
things radioactive wastes and explosive, noxious or toxic gas when present in the
sewage system. (Ord 6130 Part 2 § 2019,1952-)
20.20.170 Industrial %-,2ste treatment facility. "Industnal waste treatment
facility" means any works or device for the treatment. storage or control of
industrial waste within a site prior to disposal. (Ord. 11716 § 1.1978: Ord. 6982 § 3
(pan). 1956: Ord. 6130 Part 2 § 202). 1952.)
20.20.180 Inspector. "Inspector" means the authorized inspector, deputy.
agent or representative of the countN enginetr. (Ord. 6130 Pan 2 § 2022, 1952.)
20=32a
20.20.190
20.20.190 Interceptoa "lntem:ptor" means and is a device designed and
installed so as to separate and retain deleterious, hazardous or undesirable matter
from wastes. (Ord. 6130 Part 2 12023,1952-) *
20.20.195 Interference. "Interference" means a discharge
which, alone or in conjunction with a discharge or discharges
from other sources:
(A) inhibits or disrupts the POTW, its treatment processes or
operations, or its sludge processes, use or disposal; and
(S) is therefore a cause of a violation of any requirement of
the POTW's NPDES permit (including an increase in the magnitude
or duration of a violation) or of the prevention of sewage sludge
use or disposal in compliance with the following statutory
provisions and regulations or permits issued thereunder (or more
stringent state or local regulations): Section 405 of the Clean
Water Act, the Solid Waste Disposal Act (SWDA) including Title
II, more commonly referred to as the Resource Conservation and
Recovery Act (RCRA), and including state regulations contained in
any sludge management plan prepared pursuant to Subtitle D of the
SWDA), the Clean Air Act, and the Marine Protection, Research and
Sanctuaries Act. (Ord. 89-0101 $7, 1989)
20.20.222 National Categorical Pretreatment Standard.
"National Categorical Pretreatment Standard", "NCPS", "National
Pretreatment Standard", "Pretreatment Standard", or "Standard"
means any regulation containing pollutant discharge limits
promulgated by the EPA in accordance with Section 307 (b) and (c)
of the Act which applies to industrial users. This term includes
prohibitive discharge limits established pursuant to Section
403.5 of Title 40 of the Code of Federal Regulations. (Ord.
89-0101 $8, 1989)
20.20.200 Licensed contactor. "Licensed contractor" mans a contractor
having a valid license issued pursuant to Chapter 9. Division 3, of the Business and
Professions Code, state of California. which license includes the activities listed on
the permit applied for. (Ord. 6982 13 (pan). 1956: Ord. 6130 Pan 2 § 2024.1952.)
20.20.210 Lot. "Lot" means any piece or parcel ofland bounded, defined or
shown upon a map or deed recorded or filed in the office of the county recorder of
Los Angeles County; provided. however, that in the event any building or structure
covers more area than a lot as defined above. the term "lot" shall include all such
pieces or parcels of land upon which said building or structure is wholly or partly
located together with the yards, courts and other unoccupied spaces legally required
for the building or stricture. (Ord.10020 § 3 (part). 1970. Ord. 6130 Pan 2 12025.
1952.)
20.20.220 Main -line sewer. "Main -line sewer" means any public sewer in a
dedicated right-of-way in which changes in alignment and grade occur only at
manholes, or where angle points or curves between manholes have been approved
by the county engineer. Such sewers are generally eight inches or more in diameter.
(Ord. 6982 § 3 (part). 1956: Ord. 6130 Pan 2 § 2026. 1952.)
20.20.224 New source. "New source" means any building,
structure, facility, or installation from which there is or may
be a discharge of pollutants, the construction of which commenced
after the publication of proposed pretreatment standards under
Section 307 (c) of the Act applicable to such source. (Ord.
89-0101 $9, 1989)
20.20.225 NPDES permit. "NPDES permit" means a National
Pollution Discharge Elimination System permit issued pursuant to
Section 402 of the Act. (Ord. 89-0101 510, 1989)
20-33
20.20.226 Off-site Disposal.
disposal or removal of industrial
regulated by this Division to a
where the wastes were generated whet
the control of the industrial was
S11, 1989)
20.2.0.225
"Off-site Disposal" means the
wastes or other materials
site other than the premises
her or not such site is under
to permittee. (Ord. 89-0101
20.20.228 On-site disposal. "On-site disposal" means the
management, treatment, control or disposal, other than to the
public sewer system, of industrial wastes or other materials
within the premises named in an industrial waste disposal permit
whether or not the wastes were generated at the permitted site
or by the permittee. (Ord. 89-0101 S12, 1989)
20.20.230 Ordinance. "Ordinance- means an ordinance of the county of
Los Angeles. (Ord. 6130 Pan 2 § 2027. 195'_.)
20.20.235 Pass through. "Pass through" means a discharge
which exits the POTW into the waters of the United States in
quantities or concentrations which, alone or in conjunction with
a discharge or discharges from other sources, is a cause of a
violation of any requirement. of the POTW1s NPDES permit
(including an increase in the magnitude or duration of a
violation). (Ord. 89-0101 S13, 1989)
20.20.240 Permittee. "Permittee" means the person to whom a permit has
been issued pursuant to the provisions ofthis Division 2 ofTitle 20. (Ord. 6130 Part
2 § 2029. 1952.)
20.20.250 Person. "Person" means an individual human being,. a firm.
partnership or corporation, his or their heirs, executom administrators. assigns.
officers or agents. the county of Los Angeles, and any municipal. quasi -municipal
orgovemment agency, or district or officers thereof. (Ord. 6130 Part 2 §2029.1952.)
20.20.260 Pollution of underground or surface waters.
"Pollution of underground or surface waters" means affecting the
chemical, physical, biological and radiological integrity of such
waters by man-made or man -induced activities. (Ord. 89-0101 $14,
1989: Ord. 6130 Part 2 52030, 1952)
20.20.262 Publicly Owned Treatment Works. "Publicly Owned
Treatment works" or "POTW" means a treatment works as defined by
Section 212 of the Act, which is owned by a state or municipality
(as defined by Section 502 (4) of the Act). This definition
Includes any devices and systems used in the storage, treatment,
recycling and reclamation of municipal sewage or industrial
wastes of a liquid nature. It also includes sewers, pipes and
other conveyances only if they convey wastewater to a POTW
treatment plant. For the purpose of this Division, POTW shall
also include any sewers that convey wastewaters to the POTW from
outside the municipality by contract. (Ord. 89-0101 $15, 1989)
20.20.264 Pretreatment. "Pretreatment" or "treatment" means
the reduction of the amount of pollutants, the elimination of
pollutants, or the alteration of the nature of pollutant
properties in wastewater to a less harmful state prior to or in
lieu of discharging or otherwise introducing such pollutants into
a PoTw or other disposal facility. The reduction or alteration
can be obtained by physical, chemical or biological processes or
process changes by use of an industrial waste treatment facility
or other means, except as prohibited by 40 CPR Section 403.6(d).
(Ord. 89-0101 S16, 1989)
20.20.270 Public sewer. —Public sewer" means a main -line sanitary sewer.
dedicated to public use. (Ord. 6130 Part 2 12031. 1952.)
20.20.280 Radioactive material. "Radioactive material" is defined to be
any material composed of or containing chemical elements which spontaneously
change their atomic structure by the emission ofalpha or beta particles or gamma
rays or any other panicles or rays or corms ofenergy (Ord. 6130 Pant §2032,1952.)
20--33a
20.20.290
20.20.290 Rainwater diversion system. "Rainwater diversion system"
means any device designated to prevent the entry of stormwaters into the public
sewer system or other waste disposal or treatment systems, and to redirect storm
flows to appropriate areas. (Ord. 11716 § 3, 1978: Ord. 6130 Pan 2 § 2032.1, 1952.)
20.20.300 Saddle. A. "Wye saddle" means a short pipe -fitting with a shoul-
der at one end to allow the application of the fitting to a hole tapped in the main -line
sewer such that the short pipe shall form a 45 -degree angle from the main -lint sewer
pipe.
B. "Tee saddle" means a short pipe -fitting with a shoulder at one end to
allow the application of the fitting to a hole tapped in the main -line sewer such that
the short pipe shall form a 90 -degree angle from the main -line sewer pipe. (Ord.
11716 § 2, 1978, Ord. 6982 § 4 (part), 1956: Ord. 6130 Pan 2 § 2032.2, 1952.)
20.20-310 Section. "Section" means a section of the ordinance codified in
this Division 2, unless some other ordinance or statute is mentioned. (Ord. 6130
Part ? 12033. 1952.)
20.20.320 Seepage pit. "Seepage pit" means tine -excavation in theground
which receives the discharge of a septic tank, so designed as to permit the effluent
from the septic tank to seep through its bottom and sides. (Ord. 6130 Pan 2 § 2034,
1952.)
20.20.330 Septic tank. "Septic tank" means a watertight receptacle which
receives the discharge from a sewerage system. designed and constructed so as to
retain solids, digest organic matter through a period of detention, and allow the
liquids to discharge into the soil outside of the tank through a drainf ield system or
one or more seepage pits. (Ord. 8690 § 3 (part). 1964: Ord. 6130 Pan 2 § 2034.1.
1952.)
20.20.340 Se"'age. "Sewage" means any waterborne or liquid wastes.
including domestic sewage and industrial waste, but does not include or mean
stormwater. groundwater, roof or yard drainage. (Ord. 7519 § 3 (pan), 1959: Ord.
6130 Pan 2 § 2035, 1952.)
20.20.345 Sewer disposal. "Sewer disposal" means the
disposal of industrial wastes or other materials into the public
sewer system by means of a direct connection to the public sewer
system from the premises named in an industrial waste disposal
permit. (Ord. 89-0101 517, 1989)
20.20.350 Sewage pumping plant. "Sewage pumping plant" means any
works or device used to raise sewage from a lower to a higher level or to overcome
friction in a pipeline. (Ord. 6130 Pan 2 12036. 1952.)
20.20.360 Shall and may. "Shall" is mandatory and "may" is permissive.
(Ord. 6130 Pan 2 12038. 1952.)
20.20.361 STEP system. "STEP system" means a Septic Tank Effluent
Pumping sys•R-n which is a public sewer system. operating under pressure and
especially designed to receive effluent from pnvate septic tanks. (Ord. 89-0006 § 4,
1989.)
20.20.365 Standard Industrial Classification. "Standard
Industrial Classification" or "SIC" means a classification
pursuant to the standard Industrial Classification Manual issued
by the Executive Office of the Presie of Management
dent, offic
and Budget, 1972, as amended. (Ord. 89-0102 518, 1989)
20-34
?.o.?0.370
20.20370 Tapping. "Tapping" means the forming of a tet or wye branch
connection to a main -line sewer by installing a tee or wye saddle after the sewer is in
place. (Ord. 6982 § 4 (part), 1956: Ord. 6130 Part 2 § 2039.1. 1952.)
20.20.380 Tee or T. "Tee" or "T"' means a fitting for a branch on which the
spur joins the barrel of the pipe at an angle ofapproximately 90 degrees. (Ord. 6130
Part 2 § 2040, 1952.)
er the
10.pub�entiity otheTrunk r than the county of Los Angeles. (Ord. 6wer. "Trunk sewer" means a sewer 130 Part 2 12041,
Uonofap Y
1952.)
20.20.395 Uncontrolled discharge. "Uncontrolled discharge'
ch
any discharge, intentional or accidental, 'inlate
a manner that the
e dis ha ger is ofathe dis harge.unble toin (Ord .r690101
the quantity, quality
Sig, 1989) _ access
20.24.090 Inspection 'to ascertain permit conditions, compliance
required. Acceptance of
(A) The Director may inspect, as often as he deems
water
necessary, every main -line sewer, sewage pumping plant,
pollution control plant, industrial waste pretreatment plant or
facility, industrial sewer connection, interceptor, dairy screen -
similar, neutralization rnancesto aascertainewhethera such ifacilities other
similar PP
maintained and operated in accordance with the provisions oft s
Division 2. All persons shall permit and provide the Director
with access to all such facilities at reasonable times.
to
(g) An applicant, by accepting a permit issued pursuant on the
this Division 2 does thereby consent and agree to entry p
ermit by the Director at all
premises described in the p
reasonable times for the purpose of:
ncontrolled discharge"
20.20.395 Uncontrolled discharge. "U
intentional or accidental, occurring in such
means any discharge,
in r
a manner that the
dis ha ger is ofunable
the discharge (Ord. 89-0101
the quantity, qu Y
S19, 1989)
20.20.400 Waste disposal facility. "Waste disposal facility" means any
dump, solid
waste disposal
silt. transfer station, sanitary landfill.
ion
project, er2o(except household incneralrs a d wood refuse to be burned in
a suitable furnace),
or other similar site or facility which is used or intended to
be
used for lthe
w2sccewhe wheCC tor her quid orfer, salvage or sot d. (Ord. 117166 16, 1of rubbish. 1978.Ord 6130 Part bage o4
industrial
2041.1, 1952.) pollution control plant"
20.20.410 Water pollution control plant. "Water
means any works or device for treating
va e sewasewage
e disposal systemindustrial
coY reds by hie
ment facility, and except any P g
29 ort
041.2his 1952) (Ord 11716 § 5,1978; Ord. 8690 § 2
Plumbing Code set out at Title
(part). 1964: Ord. 6130 Pan 2 §
20.20.420 Wye or Y. "WYC or .•Y" means a fitting fomtely 45 d� es (Ord
r a branch on which
the spur joins the barrel of the Opt at an angle of appx a
6130 Pan'_ § 2042. 1952.)
20-35
20.2A.010
Chapter 20.24
GENERAL PROVISIONS
Sections:
20.24.010
20.24.020
Title for citation.
Applicability of Division 2 provisions.
20.24.030
Exceptions to Division 2 applicability.
20.24.040
20.24.050
References to additions and amendments.
Time limits - Extension permitted when.
20.24.060
Water pollution control facilities - Standards.
Applicability of
20.24.070
Maintenance of facilities -
provisions.
20.24.080
Maintenance of sewers and laterals.
Inspection to ascertain compliance - Access required.
20.24.090
20.24.100
Enforcement - County engineer powers.
20.24.110
20.24.120
Delegation of powers.
Identification for inspectors and maintenance
personnel.
20.24.130
20.24.140
Notice service procedures.
Obstructing access to facilities prohibited.
20.24.150
Interference with inspectors prohibited when.
20.24.160
Violation - Penalty.
20.24.170
Continued violations.
20.24.175
Injunctive Relief.
20.24.180
Severability.
20.24.190
20.24.200
Discharges to STEP sewer systems.
Notification of uncontrolled discharges required.
20.24.010 Title for citation. The ordinance codified in Division 2 of this
Title 20 shall be known as the "sanitary sewer and industrial waste ordinance." and
may be cited as such. (Ord. 6130 Pan I § 1001, 1952.)
20.24.020 Applicability of Division 2 provisions. The provisions of this
Division 2 shall apply to the discharge, deposit or disposal of all wastes, including
any material which may cause pollution of underground or surface watem in, upon
or affecting the unincorporated territory of the county of Los Angeles; and the
design, construction, alteration, use and maintenance of public sewers and house
laterals, industrial connection sewers, water pollution control plants. sewage
pumping plants. industrial liquid -waste pretreatment plants. dairy screen -cham-
bers. sand and grease interceptors, and ,appurtenances: the issuance of permits and
the collection of fees therefor, and fees to pay the cost ofchecking plans. inspecting
the construction and making record plans of the facilities permitted hereunder. and
providing penalties for violation of any of the provisions of this Division 2. (Ord.
8690 § 3 (pan). 1964: Ord. 7519 § I (part). 1959: Ord. 6982 § 1,1956: Ord. 6130 Pan I
§ 1002. 1952.)
20.24.030 Exceptions to Division 2 applicability. The provisions of this
Division 2 do not apply to any county sanitation district or to any work performed
for a county sanitation district, nor do such provisions apply to any municipal
water district or county water district that owns and operates public sanitary
sewerage facilities within its boundaries, nor to any work performed for such
district. (Ord. 9119 § 1 (pan), 1966: Ord. 8023 § I. 1961: Ord. 6130 Pan I § 1003.
1952.)
20-36
20.24.040
20.24.040 References to additions and amendments. Whenever reference is
made to any portion of the ordinance codified in this Division 2, such reference
applies to all amendments and additions thereto now or hereafter made. (Ord. 6130
Pan 3 § 3001, 1952.)
20.24.050 Time limits — Extension permitted when. Any time limit pro-
vided for in the provisions of this Division 2 may be extended by mutual written
consent ofboth the officer or department concerned and the permittee orappiicant.
or other person affected. (Ord. 7519 13 (part), 1959: Ord. 6130 Pan 3 § 3009,1952.)
20.24.060 Water pollution control facilities — Standards. Water pollution
control plants and facilities shall be designed so as to produce an effect which will
not pollute underground or surface waters, create a nuisance, or menance the public
peace, health or safety. The county engineer shall consult with the State Regional
Water Quality Control Board, health officers and officials of industrial and public
agencies, and from time to time promulgate standards which may vary accordingto
location, topography, physical conditions. and other pertinent factors. (Ord. 11716
§ 7, 1978: Ord. 8690 § 3 (part). 1964: Ord. 6130 Part 3 § 3005. 1952.)
20.24.070 Maintenance of facilities — Applicability of provisions. A. The
requirements contained in Division:! of this Title 20 covering the maintenance of
water pollution control plants, sewage pumping plants. industrial waste pretreat-
ment plants. dairy screen -chambers, waste disposal facility interceptors. or other
appurtenances, shall apply to all such facilities now existing or hereafter con-
structed. All such facilities shall be maintained by the owners thereof in a safe and
sanitary condition. and all devices or safeguards which arerequired by this Divi-
sion 2 for the operation of such facilities shall be maintained in good working order.
B. This section shall not be construed as permitting the removal or non -
maintenance of any devices or safeguards on existing facilities unless authorized in
writing by the county engineer. (Ord. 11716 § 9,1978: Ord. 8690 § 3 (pan). 1964; Ord
7519 § 3 (part). 1959: Ord. 6130 Pan 3 § 3014, 1952.)
20.24.080 Maintenmwe of severs and laterals. All house laterals. industnal
connection sewers, septic tank outlet connections to STEP system, and appurte-
nances thereto existing as of January 23, 1953, or thereafter constructed. shall be
maintained by the owner of the property served in a safe and sanitary condition.
and all devices or safeguards which are rewired by this Division 2 for the operation
thereof shall be maintained in good working order. For septic tanks connected to a
STEP system, the limits of maintenance responsibility are: a) the septic tank and its
outlet pipe up to the point ofconnection to the STEP pumping unit wet well shall be
maintained by the owner of the property served: b) the STEP pumping unit. wet
well. pumped discharge piping and mainlines shall be maintained by the public
agency established for that purpose: and c) the costs of the electrical power for the
STEP pump shall be paid by the owner of the properly served. (Ord 89-0006 15.
1989: Ord 6130 Part 3 13015, 1952.)
20.24.090 Inspection to ascertain compliance - Access
required. Acceptance of permit conditions.
(A) The Director may inspect, as often as he deems
necessary, every main -line sewer, sewage pumping plant, water
pollution control plant, industrial waste pretreatment plant or
facility, industrial sewer connection, interceptor, dairy screen -
chamber, neutralization basin, waste disposal facility, or other
similar appurtenances to ascertain whether such facilities are
maintained and operated in accordance with the provisions of this
Division 2. All persons shall permit and provide the Director
with access to all such facilities at reasonable times.
20-37
20.24.090
(H) An applicant, by accepting a permit issued pursuant to
this Division 2 does thereby consent and agree to entry upon the
premises described in the permit by the Director at all
reasonable times for the purpose of:
1. Inspection, sampling, flow measurement or examination of
records;
2. Placing on the premises devices for monitoring, flow
measurement or metering;
20-37a
20.24.090
3. inspecting and copying any records, reports, test results
or other information required to carry out the provisions of this
Division 2; and
4. Photographing any waste, waste container, vehicle, waste
treatment process, discharge location, or violation discovered
during an inspection. (Ord. 89-0101 S20, 1989: Ord. 11716 se,
1987: Ord. 8690 53 (Part), .1964: Ord. 7519 53 (Part), 1959:
Ord. 6130 Part 3 53011, 1952)
20.24.100 EafOmment — County e*neer towers. The county engineer
shall enforce all the provisions of this Division 2, and for such purpose shall have
the powers of a peace officer. Such powers shall not limit or otherwise affect the
powers and duties of the county health officer. (Ord. 6130 Pan 3 13004.1952-)
20.24.110 Delegation of powers. Whenever a power isgranted to ora duty is
imposed upon the county engineer, the county health officer or other county officer
by provisions of this Division 2. the power may be exercised or the duty may be
performed by a deputy of the officer or a person authorized pursuant to law by the
officer. unless this Division 2 expressly provides otherwise. (Ord. 6130 Part 3 4
30041952.)
20.24120 Identification for Inspectors and maintenance personnel. The
county engineer shall provide means of identification of inspectors and sewer
maintenance men which shall identify them as such. Inspectors and sewer mainte.
nance men shall identify themselves upon request, when entering upon the work of
any contractor or property owner for any inspection or work required by this
Division ? (Ord. 6130 Part 3 § 3010. 1952.)
20.24.130 Notice service procedures. Unless otherwise provided in this
Division 2. any notice required to be given by the county engineer under this
division shall be in writing. and served in the manner provided in the Code of Civil
Procedure for the service of process, or by registered or certified mail. If served by
mail, the notice shall be sent to the last address known to the county engineer.
Where the address is unknown, service may be made as above provided upon the
owner of record of the property: (Ord. 7519 § 3 (part). 1959- Ord. 6130 Pan 3 13008.
1952.)
20.24.140 Obstructing access to facilities prohibited. No object, whether a
Permanent structure, or a temporary structure, or any object which is difficult of
removal, shall be located on a sewer easement or placed in such a position as to
interfere with the ready and easy access to any facility described in Section
20.24.090. Any such obstruction. upon request of the county engineer, shall be
immediately removed by the violator at no expense to the county, and shall not be
replaced. (Ord. 9119 § I (pan). 1966: Ord. 6130 Pan 3 § 3012. 1952.)
20.24.150 Interference with inspectors prohibited when. No person in the
unincorporated area of the county shall. during reasonable hour, refuse. resist or
attempt to resist the entrance of the county engineer into any building, factory.
plant. yard. field or other place or portions thereof in the performance of his duty
within the poi►"er conferred upon hi m by law or by Division 2 ofthis Title 20. (Ord.
6130 Pan 3 1 3013,1952.)
20-38
24.24.150
20.21.160 Violation - Penalty. Every person violating any
provision of this Division 2 or any condition or limitation of
permit issued pursuant thereto is guilty of misdemeanor, and upon
conviction is punishable by fine not exceeding $1,000.00 or by
imprisonment in the -County Jail for a period not exceeding six
months, or by both such fine and imprisonment. (Ord. 99-0100
521, 1989: Ord. 7519 53 (Part), 1959: Ord. 6130 Part 3 53006,
1952)
20-38a
20.24.170
20.21.170 Continued violations. Each day during which any violation
described in this Division 2 as wilful continues shall constitute a separate offense
punishable as provided by this division. (Ord. 6130 Pan 3 § 3007, 1952.)
20.24.175 Injunctive Relief. The Director may seek
injunctive relief for noncompliance with any provision of this
Division 2 or the conditions and limitations of any permit issued
pursuant to this Division 2. (Ord. 89-0101 $22, 1989)
20.21.180 Severability. If any provision of the ordinance codified in this
Division 2, or the application thereof to any person or circumstance is held invalid,
the remainder of the ordinance and the application of such provisions to other
persons or circumstances shall not be affected thereby. (Ord. 6130 Part 3 § 3003,
1952.)
allowa0.24. 94Discharges to STEP' sewer system, Ko person shall make or
Y discharge ofany material to a STEP sewer system for which he or she does
not have a valid discharge permit pursuant to this Division 2 and to Section
20.35.040. (Ord. 89-0006 § 6, 1989.)
20.24.200 Notification of uncontrolled discharges required.
(A) In the event of an uncontrolled discharge, the
discharger or permittee shall immediately notify the Director of
the incident by telephone. The notification shall include
location of discharge, type of material, concentration and
volume, and corrective actions taken.
( after the
the discharger s schargerorpermittee es shall submittothedDirectorgea
detailed written report describing the cause of the discharge,
corrective action taken and measures to be taken to prevent
future occurrences. Such notification shall not relieve the
discharger or permittee of liability or fines incurred as a
result of the uncontrolled discharge. (Ord. 89-0101 523, 1989)
20.24.210 Confidential Information - Public access.
Information and data concerning an industrial user obtained from
reports, questionnaires, permit applications, permits, monitoring
programs and inspections shall. be available to the public or
other governmental agency without restriction unless the user
specifically requests and is able to demonstrate to the
satisfaction of the Director that the release of such information
would divulge information, processes or methods of production
entitled to protection as trade secrets of the user. wastewater
constituents and characteristics will not be recognized as
confidential information. (Ord. 89-0101 524, 1989)
20-39
- , • rv.rv.vtV
Sections:
20.28.010
20.28.020
20.28.030
20.28.040
20.28.050
20.28.060
20.28.070
20.28.080
20.28.090'
Chapter 2018
ADMINISTRATION, PERMITS AND FEES
Permits — Issuance authorized when.
Fees — Records required -- Disposition of funds.
Fees — Estimated valuation procedures.
Fees — County work exempt when.
Fees — Reimbursement authorized when — Procedures for
awarding contracts.
Certificate of final inspection — Issuance conditions.
Refund procedures.
Educational work -- Performance authorized when.
Joint action with other public agencies.
20.28.010 Permits — Issuance authorized when. If it appears from the
application for any permit required by this Division 2 that the work to be per.
formed thereunder is to be done according to the provisions of this division, the
county engineer, upon receipt of the fees hereinafter required, shall issue such
Permit. (Ord. 6982 § 5 (part), 1956: Ord. 6130 Pan 4 § 4008, 1952.)
20.28.020 Fees — Records required — Disposition of funds. The county
engineer shall keep in proper books a permanent and accurate account of all fees
received under this Division 2. giving the names and addresses of the persons on
whose accounts the same were paid. the date and amount thereof, and the number
of permits granted. if any. which books shall be open to public inspection. The
county engineer shall pay all fees received by him into the county treasury and take
the treasurer's receipt therefor. (Ord. 6130 Pan 4 § 4001, 1952.)
20.28.030 Fees — Estimated valuation procedures. Whenever the fees
required by this Division 2 are based on valuations. the county engineer shall
determine the estimated valuation in all cases, and for such purposes he shall be
guided by approved estimating practices. (Ord. 6541 §? (part), 1954: Ord. 6130 Pan
4 § 4003, 1952.)
20.28.040 Fees — County work exempt when. Neither the county of Los
Angeles nor any public officer or body acting in his official capacity on behalf of this
county shall be required by this Division 2 to pay or deposit any fee. This section
does not apply where a public officer is acting with reference to private assets which
have come under his jurisdiction by virtue of his office. (Ord. 11716 § 10,1978: Ord.
8690 § 4 (pan), 1964: Ord. 6130 Part 4 § 4002. 1952,)
20.28.050 Fees — Reimbursement authorized when — Procedures for
awarding contracts. A. The county engineer may recommend that the board, by the
adoption of resolution or the approval ofan agreement, authorize reimbursement
to a subdivider• school district. special assessment district or person, either by
direct payment ordeferred reimbursement, fora portion of the cost of constructing
sanitary sewers for public use where such sewers can or will be used by areas outside
of the area for which the sewers are being installed: such authorization action shall
Mu
20,28,050
conform with the requirements of the applicable state laws, shall include the
establishment of a reimbursement district and collection rates to be applied, and
shall provide that notice be published inviting sealed bids on the work pr
• and that the bids be publicly opened. oposed
B. The procedure for the receipt of bids and the award of contract for work
to be done by a special assessment district or any public agency directly controlled
by state law shall be as required by the particular laws applicable, for all other
projects, the county engineer shall receive and analyze the bids, and authorize the
principals involved to award the contract to the lowest responsible bidder. In the
event that the low bid received exceeds the engineer's estimate by more than 10
percent, the county engineer shall notify the principals involved of the increase
over the estimated cost. If the principals involved and the county engineer agm
the contract may be awarded to the lowest responsible bidder, otherwise all bids
shall be rejected and the proposal readvertised for new bids. (Ord. 10020 § 3 (part),
197& Ord. 9119 § I (part), 1966: Ord. 869015.1964: Ord. 6130 Part 4 § 4007,1,1952.)
20.28.060 Certificate of final inspection — Conditions. When it a
the satisfaction of the county engineer that all work done under the permit hteas been
constructed according to and meets the requirements of all the applicable provi-
sions of this Division 2, and that all fees have been paid. the county engineer, if
requested, shall cause to be issued to the permittee constructing such work a
certificate of final inspection. The certificate shall recite that such work as is
covered by the permit has been constructed according to this Division 2, and that
said
195 is; n an approved condition. (Ord. 6982 § 5 (pan). 1956: Ord. 6130 Part 4 §
20.28.070 Refund procedures. A. In the event that an" person shall have
paid a fee as required under the sections set forth below and no work or processing
has been done on these functions by the count} engineer and the project has been
formats abandoned or cancelled, such person. upon presentation to the county
engineer of a request in writing. on special provided forms. shall be entitled to a
refund in an amount to 80 percent of the fee actually paid:
Section Type of Fee
20.32.120 Sewer construction permit fees — Table 1
20.32.200 Tap fee
20.32.210 Manhole reconstruction inspection charges
20.32.230 Plan checking fees
20.32.240 Sewer casement processing fees
20.32.250 Special studies — Preparation and checking fees
20.32.260 Reimbursement processing fees
20.32.280 Charges for sewer maintenance
20.36.230 Industrial waste disposal permit — Application fee — Schedule.
B. In the event that the county engineer has commenced any plan checking
or other work for which a fee was paid. or the contractor has com
the construction. no portion of the fee shall be refunded. menced work on
C. Refund requests must be submitted within a one-year period after the
date the fee was paid.
20-41
• • • - - 20.28.070
• D• The county engineer shall satisfy himselfas to the right of such person to
a refund, and each refund shall be paid as provided b law for the
• against the county. (Ord. 11716 § 11,1978: Ord. 1002p 3 payment otclai J 4
(part). 1964: Ord. 654112 (part), 1954: Ord. 6130 Pan 4 §4005. 1952. 8690 § 4
20.28.080 Educational work — Performance authorized when. The county
engineer may perform educational work, and may cooperate with civic organize.
tions, industries, water companies and public agencies whenever. in the opinion of
the county engineer, such work and cooperation is essential to the development of
standards or procedures which will prevent creation of a public nuisance, or
menace to the public health or safety, or pollution of underground or surface
waters. (Ord. 6130 Pan 4 § 4006, 1952.)
24.28.090 Joint action with other public agencies. The county engineer may
contact, confer, and negotiate with officials of any public agency and may recom-
mend to the board a contract by which the county and one or more public agencies
may jointly exercise any powers pertinent to the enforcement of the provisions of
this Division 2 and any similar statute, ordinance, rule or regulation of such public
agencies, common to all. The county engineer may enter into agreements with
other public agencies for the purpose of control of industrial waste disposal and
may in conjunction with such agencies issue joint permits for industrial waste
disposal to satisfy the requirements of Division 2 of this title. The county engineer
may also recommend to the board a contract between the county and any i• city
within the count: (Ord. 11716 § 12. 1978: Ord. 6130 Pan 4 § 4007, 1952,)
20.41
20.32.010
Chapter 20.32
SANITARY SEWERS,
Parts:
1. Sewer Construction permit
2. Fees and Deposits
3. Design Standards
4• Inspection
S• Maintenance
20.32.010 Required when —,Period of validity. A. No person other than the
Person specifically excepted by this Division 2 shall commence, do or cause to be
done, construct or cause to be constructed, use or cause to be used. alter or cause to
be altered any public sewer. main -line sewer, house lateral. sewage pumping plant.
water pollution control plant, or other similar appurtenance in the county of Los
Angeles without first obtaining a sewer construction permit from the
engineer. county
B. A sewer construction permit issued by the county engineer shall expire
one year from the date of issuance, except when the plans were approved in
accordance with an agreement either with another governmental agency, or with
the county for a subdivision as required by the Subdivision Ordinance set out at
Title 21 of this code, or reimbursement in accordance with Section 20.28.050. the
permit shall be valid for the period specified in the agreement. (Ord. 11716 § 13.
1978: Ord. 10020 § 3 (pan). 1970- Ord. 8690 § 6 (pan). 1964: Ord. 6130 Pan 5 Ch. I §
5101. 1952.)
20.32.020 Not required when. The provisions of this Division 2 requiring
Permits shall not apply to contractors constructing public sewers and a
nances under contracts awarded by the board and entered into under proceedings
had or taken pursuant to any of the special procedure statutes ofthis state providing
20.43
Pham 1
SEWER CONSTRUCTION PERMIT
Sections:
20.32.010
Required when -- Period of validity.
20.32.020
Not required when.
20.32.030
Application — Form and contents.
20.32.040
Plan approval prerequisite to issuance.
20.32.050
Tapping fee payment required when.
20.32.060
Permit from other agencies required when.
20.32.070
20.32.080
Requirements for pumping and treatment plants.
Excessive discharge of sewage Conditional
— permit
requirements.
20.32.090
20.32.100
Permit for use of temporary facilities — Conditions.
Nontransferability of permits.
20.32.010 Required when —,Period of validity. A. No person other than the
Person specifically excepted by this Division 2 shall commence, do or cause to be
done, construct or cause to be constructed, use or cause to be used. alter or cause to
be altered any public sewer. main -line sewer, house lateral. sewage pumping plant.
water pollution control plant, or other similar appurtenance in the county of Los
Angeles without first obtaining a sewer construction permit from the
engineer. county
B. A sewer construction permit issued by the county engineer shall expire
one year from the date of issuance, except when the plans were approved in
accordance with an agreement either with another governmental agency, or with
the county for a subdivision as required by the Subdivision Ordinance set out at
Title 21 of this code, or reimbursement in accordance with Section 20.28.050. the
permit shall be valid for the period specified in the agreement. (Ord. 11716 § 13.
1978: Ord. 10020 § 3 (pan). 1970- Ord. 8690 § 6 (pan). 1964: Ord. 6130 Pan 5 Ch. I §
5101. 1952.)
20.32.020 Not required when. The provisions of this Division 2 requiring
Permits shall not apply to contractors constructing public sewers and a
nances under contracts awarded by the board and entered into under proceedings
had or taken pursuant to any of the special procedure statutes ofthis state providing
20.43
for the construction of sewers and the assessing of the expense thereof against the
. lands benefited thereby. or under contracts between the contractor and board of
Supervisors. (Ord. 8023 12,1961: Ord. 6130 Part 3 Ch. l § 5102,1952.)
2032.030 Application — Form and contents. A. Any person
sewer construction requiring a
Permit shall make written application to the county engineer.
B. The county engineer shall provide printed application forms for the
Permits provided for by this Division 2, indicating thereon the information r be
furnished by the applicant. The county engineer may require, in addition to the
information furnished by the printed form, any additional information from the
applicant which will enable the county engineer to determine that the proposed
work or use complies with the provisions of this Division 2. (Ord. 8690 § 6 (part),
1964: Ord. 6130 Pan 5 Ch. I § 5104. 1952.)
20.32.046 Pian approval prerequisite to issuance. No sewer construction
permit shall be issued until the county engineer has checked and approved the plans
in accordance with Section 20.32.420 and the other applicable provisions of this
Division 2. (Ord.10020 § 3 (pan). 1970: Oro. 8690 § 6 (pan), 1964: Ord. 6130 Part 5
Ch. I § 5108. 1952.)
20.32.050 Tapping fee payment required when. A. When. in the opinion of
the county engineer, it is necessary to connect a house lateral to a public sewer at a
point where no connection facility has been provided, application for a public
sewer tap shall be submitted and a fee for tapping the public sewer shall be paid by
theapplicant before the permit is issued for the construction ofthe house lateral. Ail
tapping of public sewers. except trunk sewers, shall be performed by the county
engineer.
B. Exception: Tapping of the public sewer as required on sewer plans
approved by the county engineer shall be constructed by a licensed contractor.
(Ord. 6982 § 5 (pan). 1956: Ord. 6130 Part 5 Ch. 1 § 5105.'1952.)
20.32.060 Permit from other agencies required when. Before granting any
permit forthe construction, installation, repairor removal ofany sewer. orappune-
nances thereto. which will necessitate any excavation or fill. in. upon or under any
public street. highway or right-of-way under the jurisdiction of another public
agency, the county engineer shall require the applicant to first obtain a permit from
the agency having jurisdiction. (Ord. 10020 § 3 (pan). 1970: Ord. 8690 § 6 (pan).
1964: Ord. 6130 Pan 5 Ch. I § 5106. 1952.)
2032.070 Requirements for pumping and treatment plants. Before granting
a permit for the construction of any sewage pumping plant or water pollution
control plant, the county engineer shall check and approve the plans or required
modification thereof as to their compliance with county, state and other govern-
mental laws or ordinances. and shall require that the facilities be adequate in even
respect for the use intended. (Ord. 8690 § 3 (pan). 1964: Ord. 6130 Part 5 Ch. i
5 §
109. 1952.)
2032.080 Excessive discharge of sewage — Conditional permit require_
ments. A. Any person proposing to have sewage discharged from any property to a
public sewer in quantities or at a rate greater than the capacity for which the sewer
20-44
20.32.080
• ' ' ' - was designed, when proportioned to such
• property. and which such additional
-• , quantity will immediately overload the sewer, shall be denied a permit to connect
• any facilities to the sewer which will discharge more than the proportionate share
allotted to the property. However, ifsuch additional discharge will not immediately
but may in the future overload the sewer, a conditional permit to connect to the
sewer may be issued after the owner of the property agrees by a covenant satisfac-
tory to the county engineer recorded against the land to construct or to share in the
cost of construction of additional sewer capacity at such future time as the county
engineer determines that an overload situation exists or is imminent.
B. The owner of the property shall supply a faithful performance bond
guaranteeing compliance with the terms of the covenant, in a penal sum which, in
the opinion of the county engineer, equals the future cost of construction of sewer
facilities to carry such additional discharge.
C. The faithful performance bond shall be kept in full force and effect until
such additional discharge is discontinued or until such additional sewer facilities
are completed, and this obligation shall pass to succeeding owners of the property.
D. If any owner fails to supply and keep in effect the required faithful
performance bond or fails to comply with the terms of the covenant- the condi-
tional permit allowing such additional discharge may be revoked, and the continu-
ing of such additional discharge thereafter will constitute a violation of this
Division 2.
E. The provisions ofthis section shall also applyto am• property previously
connected to a public sewer, the discharge from which is later proposed to be
increased or is found to have been increased substantially beyond the proportion -
We share of public sewer capacity allotted to the property.
F The provisions of this section do not apply to properties subject to the
requirements of Ordinance 7888, entitled **West Hollywood and Sherman Sewer
Charge Ordinance," and set forth in Division 3 ofthis title. nor to properties subject
toany similar ordinance now or hereafter enacted which requires payment forsuch
additional sewer capacity prior to the issuance of a building or sewer connection
permit. (Ord. 10020 § 3 (pan). 1970- Ord. 8690 § 6 (part).1964: Ord. 6130 Part 5 Ch. I
§ 5110, 1952.)
20.32.090 Ptermit forum of temporary facilities —Conditions. The county
engineer may issue sewer connection permits for two or more buildings to be served
by a temporary private sewage disposal system if all of the following conditions
have been met:
A. The sewer collection system has been constructed in accordance with
the provisions of this Division 2;
B. A permanent sewage disposal system has been approved as to concept,
plans and land use by all state and local regulatory agencies having jurisdiction:
C. The construction of a permanent sewage disposal system has been
guaranteed to the satisfaction of the county engineer and the director of health
services. either by the posting of bonds in accordance with the Subdivision Ordi-
nance set out at Title 21 of this code, or by other satisfactory assurances;
D. The temporary sewage disposal system is approved by the county
engineer, the director of health services. and all other state and local regulatory
agencies having jurisdiction. The conditions for such approvals shall include a
,�5
stated time limit for the use of such temporary system, and shall provide for the
termination of such use and
disposal system; the connection to the guaranteed permanent sewage
E. A cash deposit in an amount established by the county engineer has been
deposited with the county engineer to insure the satisfactory, maintenance of the
temporary sewage disposal system:
F Provision has been made for the inclusion of the area served by the
temporary sewage disposal system in a sewer maintenance district or other taxing
entity capable of generating adequate maintenance and operational funds in the
event that public operation of the temporan• system should become necessary,
(Ord. 10757 § 1,1973: Ord. 6130 Pan 5 Ch. I § 5111. 1952.)
20.32.100 Nontransferability of permits. Permits issued under Pan 1 of this
chapterare not transferable from one person to another person or from one locatio
to another location. (Ord. 6130 Part 5 Ch. 1 § 5103, 1952.) n
20.32.110 Connection to public sewer — Payment of fees required. Any
Person desiring to connect any lot to a public sewer shall. as a prerequisite to
20-46
]Part 2
FEES AND DEPOSITS
Sections:
20.32.110
20.32.120
Connection to public sewer — Payment of fees required.
Sewer construction
20.32.130
permit fees — Table 1.
Connection charges — Dcsignated.
20.32.140
Connection charges — Sewers constructed under federal aid
20.32.150
20.32.160
exempt.
Area and connection charges in reimbursement districts.
Reduction of charges for payments
20.32.170
20.32.180
to other entities.
Connections to trunk sewers — Permit requirements.
Sewer connection
permit —• Determination of capacity —
Agreement on future assessments.
20.32.1190
20-32-200
Sewer connection permit -- Charges for portions of proper%
Tap fee.
20.32.210
20.32.220
Manhole reconstruction inspection charges.
Future assessments for additional
20.32.230
benefits.
Plan checking fees.
20.32.240
20.32.250
Sewer easement processing fees.
Special studies — Preparation
20.32.260
and checking fees.
Reimbursement processing fees.
20.32.270
Charges for maintenance district annexation. formation.
exclusions
20-32.280maintenance.
Chas for se er maim
20.32.290
Cesspool truck disposal fee.
20.32.300
Deposit of collected moneys.
20.32.310
20.32.320
Special sewer maintenance fund --- Use restrictions.
Recordkeeping requirements.
20.32.110 Connection to public sewer — Payment of fees required. Any
Person desiring to connect any lot to a public sewer shall. as a prerequisite to
20-46
.• .: �. - • 20.32.110
• obtaining the permits required by the Plumbing Code set out at Title 25,
or charges which may be pay all fees
Y required by Sections 20.32.130, 20.32.150.20.32.170 and
•• 20.32.200 of this chapter. (Ord. 10020
1952.) 13 (part). 1970: Ord. 6130 Pan 5 Ch. 2 § 3203.
20.32.120 Sewer construction permit tees — Table 1. Before
Permit for the construction of main -line sewer, house lateral sewer, water pollution
control Plant. sewage pumping plant, and whenever a permit for an
waste treatment or disposal facilit • is Y industrial
engineer shall collect t followingfees from tette appel applicant to couno engineer. the cost of field
inspection of the proposed construction, procuring or preparing record plans,
automobile mileage, and all overhead and indirect costs:
• Table I — Inspection And Record Plan Fees
For a Total Valuation
Of Proposed Work
Permit Fee
S 600.00 or less
601.00 to S 1.000.00 .................................... S 65.00
1.001-0010 1.500.00 ... 130.00
1.501.00 to 2.000.00 .................................... 210.00
2.001.00 to 2.500.00 . ' 295.00
2.301.0010 3.000.00 .. .. 375.00
3,001.00 to 3.500.00 .. 450.00
3,501.00 to 4.000.00 .. ... 525.00
4.001.0010 4.500.00 600.00
4.501.00 to 5.000.00 .. 675.00
5.001.00 to 6.000.00 740.00
6.001.00 to 7.000.00 870.00
7.001.0010 8.000.00 ... .. 985.00
8.001.00 to 9.000.00 ... .. .... 1.090.00
9.001.00 to 10.000.00 ..... ............. 1.190.00
1.280.00
A. For each 51,000.00, or fractional pan thereof. of the total valuation of
the proposed work in excess of 510.000.00 and not exceeding 550.000.00, an
additional ...
B. For each $1.000.00, or fractional part thereof. of the total v $85.00
the proposed work in excess of S50.000.00 and not exceeding. S100a0pptppn of
additional ....... .
C. For each $1.000.00, or fractional pan thereof of the total valuation ' tionS65.o:
the proposed work in excess ofS100.000.00, an additional . , . ... S30.00.
on of
D. For additional work approved by the county engineer but not included
in the original permit, the applicant shall Pay a base fce Of S8-00 and an additional
fee ofS8.00 for each S 100.00, or fractional part thereof ofthe total valuation of such
additional work. (Ord. 11716 § 15, 1978: Ord. 10020 § 4 (pan). 1970: Ord. 8690 §§ 7
and 3 (part). 1964: Ord. 7314 § 1.1958: Ord. 6982 § 6.1936: Ord. 6541 § 2 (part), 1954:
Ord. 6130 Pan 5 Ch. 2 § 5202. 1952. )
20-47
• ; . - 20.32.130
:: • ; 2032.130 Connection charges -- Designated. A. No permit shall be issued
• for the direct connection of any lot to a public sewer which has been constructed at
no cost to such lot, or to a trunk sewer in which capacity has been assigned by the
• owner thereof to the county of Los Angeles until. in addition to any other fees
required by this Division 2 and by the Plumbing Code set out at Title 28, there has
been paid a connection charge in an amount equal to $12.00 per front foot ofthe lot
sought to be connected if said lot is rectangular and has an average depth of 100 feet
or more. If the shape of lot is other than the usual rectangular shape. or unusual in
area, and the strict adherence to the above mentioned provision would require
payment of an amount not commensurate with the benefits to be received, the
provisions of this section as to the amount to be charged may be modified as
determined by the county engineer. In no case shall the charge be leu than 5300.00,
unless reduced by the charges of another public entity as provided in Section
20.32.160.
B. Property owned by a public entity and being used by such entity in the
performance of a governmental function is exempt from the requirements of this
section. (Ord. 81-0043 § 1. 1981: Ord. 11716 § 17.1978: Ord. 10020 § 3 (pan�,1970:
Ord. 7314 § 3.1958: Ord. 6130 Pan 5 Ch. 2 § 5204. 1952.)
20.32.140 Connection charges — Sewers constructed under federal aid
exempt. When a public sewer has been constructed under federal aid, any lot to be
connected to such sewer shall be exempt from the connection charge specified by
Section 20.32.130. (Ord. 10020 § 3 (pan). 1970: Ord. 7314 § 4 (pan). 1958: Ord. 6130
Pan 5 Ch. 2 § 5204.1. 1952.)
20.32.150 Area and connection charges in reimbursement districts. A. Ifanv
property is in a sewer reimbursement district which has been formed by the board
in accordance with Section 20.28.050. no permit shall be issued for the connection
of such property to a public sewer until. in addition to any other fees required by
this ordinance and by the Plumbing Code set out at Title 28. all area charges and
frontage charges required by this section have been paid.
B. An area charge computed by the area rates established for the reimburse-
ment district shall be collected. whether or not additional public sewer is being
constructed to serve the property. If the property is in more than one reimburse-
ment district. an area charge shall be collected for each district.
C. Additionally, if the reimbursement agreement provides for frontage
reimbursement, any lot located in the frontage reimbursement area and seeking
direct house connection to any public sewer shall pay a reimbursement district
connection charge in the amount specified below.
D. The reimbursement district connection charge shall be computed at the
rate of $7.00 per front foot of the lot sought to be connected, with the frontage to be
determined as provided in Section 20.3:.130, but in no case shall be charged less
than $200.00.
E. Ifa reimbursement district connection charge is collected as provided in
this section. then the connection charge required by Section 20.31. 130 shall not be
collected. (Ord. 11716 § 18. 1978: Ord. 10020 § 3 (pan). 1970: Ord. 8690 § 8 (part).
1964: Ord. 7314 § 4 (pan). 1958: Ord. 6130 Pan 5 Ch. 2 § 5204.2. 1952.)
20.32.160 Reduction of charges for payments to other entities. In the event
that any public entity requires a connection charge or fee for use of a trunk sewer
20-48
20.32.160
. prior to the issuance ora permit by the county engineer, the cha
required in Section 20.32.130 shall be reduced by the amours ofttlte�chamount
or
connection fee made by the public entity, or shall be waived if such other charge or
fee is greater than the amount herein required. (Ord, 7314 § 4 (pan), 1958: Ord. 6130
Pan 5 Ch. 2 § 5204.3, 1952.)
2032.170 Connections to trunk sewers — Permit requirements. No
perm
shall be issued for the direct connection of any lot to a trunk sewer untiltthe
Applicant has first obtained a permit for such connection from the owner of such
trunk sewer. (Ord.11716 § 19.1978: Ord. 10020§ 3 (pan),1970.Ord. 6130 part 5 Ch.
2 § 5205, 1952.)
20.32.180 Sewer connection permit — Determination of caparlty — Agree.
ment an future assessments. A. No permit shall be issued for the direct connection
of any lot to a public sewer which was not designed for and intended to directly
serve such lot unless the county engineer first determines that there is additional
capacity available in such sewer beyond that required to serve the property for
• which it was designed.
B. Further, if such lot may in the future be included in a special assessment
improvement district which would provide sewers for such lot and adjoining area.
such connection permit shall not be issued until the connection charge specified by
Section 20.32.130 and any other applicable charges have been paid, and the prop -
My owner has executed and recorded in the office of the county recorder a waiver
which states that he will not protest inclusion in, and will pay the assessment for.
such improvement district. Such waiver and agreement shall be pan of the condi-
tions of ownership of the propeny and shall be binding on all heirs, successors and
assigns to the property. (Ord. 10020§ 3 (pan). 1970: Ord. 9119 § I (pan), 1966: Ord.
7314 § 5 (pan), 1958: Ord. 6130 Pan 5 Ch. 2 § 5206, 1952.)
20.32.190 Sewer connection permit — Charges for
Whenever a sewer connection g portions of property
county engineer finds that only such is requested for only a portion ofa lot and the
tion, and that both the area ly such portion will be benefited by a sewer connec-
conform to the requirements of the ton ng Ordinance as set fortd the h in area
t)e 22 of this
code, a house sewer connection permit may be issued for such ponion and all
charges required by this ordinance shall be based on the dimensions of such
portion. (Ord. 10020 § 3 (pan), 1970: Ord. 7314 § 5 (pan). 1958: Ord. 6130 Pan 5 Ch.
2 § 5207. 195i.)
2032.200 Tap fee. The county engineer shall collect from the applicant a fee
ofSlS4.00 to tap the public sewer, which shall include the installation of saddle
furnished by the applicant but no excavation. backfill or resurfacing. (Ord. 84-0109
§ 1, 1984: Ord. 11716 § 14, 1978: Ord. 10030 § 3 (part), 1970: Ord. 6982 § 5 (pan),
1956: Ord. 6130 Pan 5 Ch. 2 § 5201, 1952.)
2032.210 Manhole reconstruction inspection charges, A. A permit shall be
obtained from the county engineer whereever construction. reconstruction or
adjustment is to be performed adjacent to an existing sewer manhole, to ascertain
20-49
: , _ • , that the sewer lines and manholes have been thoroughly cleaned and the manholes
have been satisfactorily constructed, reconstructed or adjusted to county sten-
dards.
,. ' •' ; B. This inspection is also required for construction of industrial waste
measuring manholes, reconstruction or adjustment of any portion of a manhole
due to service connections or grading or paving operation, or any other work which
in the opinion of the county engineer may cause damage to a manhole.
C The fee shall be $56.00 for the first manhole and 528.00 each for each
additional manhole. These fees shall cover the costs offield inspection, automobile
mileage, and all overhead and indirect costs. (Ord. 11716 § 16,1978: Ord. 7314 § 2,
1958: Ord. 6130 Pan 5 Ch. 2 § 5202.1, 1952.)
2032.220 Future assessments for additional benefits. In the event that any
lot which his p jd any charges required under Section 20.32.110 receives additional
benefit from any public or trunk sewer, nothing contained in Part 2 of this chapter
shall relieve the property owner from future payment of charges as herein provided
nor from a special assessment levied under a statute of the state of California for
such additional benefit. (Ord. 10020 § 3 (part).1970: Ord. 7314 § 7 (part).1958: Ord.
6130 Pan 5 Ch. 2 § 5210, 1952. )
20.32.230 Plan checking fees. Any person required by Chapter 20.32 of this
division to have plans checked and processed shall pay to the county engineer the
following fee or fees for the service:
1. Ifthelotal valuation of the proposed work, as determined by the county
engineer, is 52,000.00 or less, the plan checking fee will be 5160.00:
2 For each S 100.00 or fractional pan thereof of the total valuation of the
proposed work in excess ofS2,000.00, and not exceeding 510.000.00. an additional
54.30;
3. For each S 100.00 or fractional pan thereof of the total valuation of the
proposed work in excess Of S10-000-00. an additional S3?5:
4. If any portion of the plans, or specifications. including changes in
materials after having been checked, or after being approved and signed by the
county engineer are required to be redrawn. rechecked or revised. the applicant
shall pay a rechecking fee in the amount of the estimated cost of doing the work as
determined by the county engineer.
5. if the plans have been submitted 3 times for checking and are not ready
for approval, the applicant shall pay for each additional submittal a fee in the
amount of the estimated cost of doing; the work as determined by the county
engineer,
6. if any portion of plans which have been abandoned or which have
expired pursuant to Section 20.32.420 are resubmitted. the applicant shall pay a fee
as if work was new: (Ord. 81-0043 § 2.1981: Ord. 11716 § 20.1978: Ord. 10020 § 3
(pan), 1970: Ord. 8690 § 8 (pan), 1964: Ord. 6541 § 3 (pan), 1954: Ord. 6130 Pan S
Ch. 2 § 5217, 1952. )
2032.240 Sewer easement processing fees. A. For each private contract
requiring the processing of sewer easements. the county engineer shall collect from
the applicant a fee of S310.00 for the first parcel description and title report. and
5180.00 for each additional parcel through which a sewer easement is required. In
20.50
20.32.240
• " • _'. the event it is necessary to revise the description and/or title repon due to a
• realignment or revision of the easement, the county engineer shall collect an
additional fee of S 130.00 for each parcel.
B. For each private contract requiring the vacation of a sewer easement, the
county engineer shall collect from the applicant a minimum fee of $290.00. In the
event it is necessary to revise the boundary of the proposed vacation due to any
revisions submitted by the applicant, the county engineer shall collect an additional
fee of S130.00 for each revision. (Ord. 81-0043 § 3.1981: Ord.11903 11,1979: Ord.
11716 § 21,1978: Ord. 8690 § 8 (part), 1964: Ord. 7314 19 (part). 1958: Ord. 654113
(part), 1954: Ord. 6130 Pan 5 Ch. 2 § 5218. 1952.)
2032.250 Special studies -- Preparation and checking fees. A. Before
proceeding with the preparation of an area, reimbursement, or other special study,
the county engineer shall collect from the person making the request for the work a
fee in the amount of the estimated cost of doing the work. as determined by the
county engineer, but not less than $300.00.
B. If the cost of doing the work exceeds the fee originally collected. a
supplemental fee shall be collected to cover the additional cost as determined by the
county engineer.
C. If the county engineer determines that a flow measurement of this
existing system is required, there will be an additional minimum fee of not less than
$533.00 per manhole.
D. Studies prepared by others and submitted for checking by the county
engineer shall be subject to the fee requirements stated above. except that the
minimum fee shall be $120.00. (Ord. 81-0043 § 5.1981: Ord. 10020§ 3 (pan). 1970:
Ord. 8960 § 8 (pan). 1964: Ord. 6541 § 3 (pan). 1954: Ord. 6130 Part 5 Ch. 2 § 5220.
1952.)
20.32.260 Reimbursement processing fees. For each private contract
requiring reimbursement under Section 20.28.050. the applicant shall pay, in
addition to the plan checking fee. a fee of 51.500.00 for the preparation of reim-
bursement documents and maps. If the cost of doing the work exceeds S1.500.00, a
supplemental fee shall be collected to cover the additional cost, as determined by
the county engineer. (Ord. 81-0043 § 4.1981: Ord. 11716 § 22.1978: Ord. 10020 § 3
(pan). 1970: Ord. 8690 § 8 (part). 1964: Ord. 6541 § 3 (pan). 1954: Ord. 6130 Part 5
Ch. 2 § 5219. 1952. )
2032.270 Charges for maintenance district annexation, formation. exclu-
sions and dissolutions. A. Any person who desires to place a newly constructed
public sewer system in operation. and the property so benefited is not within a
maintenance district. shall pay a charge as determined by the county engineer to
cover the cost of processing, including the necessary state of California processing
fee. the annexation or formation.
B. There will be no charges under this section for processing the dissolution
of maintenance district or the exclusion of any portion of a maintenance district.
C. If the sum collected is for processing an annexation to an existing
maintenance district. it shall be deemed to have been appropriated for the year in
which the sum was collected. and shall be transferred to the county treasurer and
credited to the funds of such district.
20-51
• D. Ifthe sum collected is for the formation ofa new maintenance district, it
• , shall be deemed to have been appropriated for the year in which the sum was
collected, and shall be placed in trust and expended therefrom for the purposes
• intended. The remainder of such sum, if any, shall be credited to the new district
• when formed. (Ord. 11716 125,1978: Ord 6130 Part S Ch. 2 § 5223.1952.)
2032.280 Charges for sewer maintenance. A. Any person who desires to
place a newly constructed public sewer system in operation prior to the availability
ofsewer maintenance revenue from the; property to be served by such sewer system.
shall pay a sewer maintenance charge in an amount determined by the county
engineer to cover such cost of maintaining such system from the time the sewer is
placed in operation until the property so benefited is included in a maintenance
district and revenue becomes available.
B. Such charge shall be computed by multiplying 54.17 by the number of
manholes to be constructed by the number of months before the property benefited
can be included in a maintenance district and revenue becomes available.
C. Ifa sewage pumping plant or a water pollution control plant is included
in the computations, an additional sum shall be paid as determined by the county
engineer to cover the maintenance and operation costs until the property benefited
can be included in a maintenance district and revenue becomes available.
D. If the newly constructed sewers are in an area served by an existing
sewage pumping plant or water pollution control plant, an additional sum shall be
paid as determined by the county engineer to cover the additional maintenance and
operation costs until the property benefited can be included in the maintenance
district and revenue becomes available.
E. If the property benefited is to be annexed to an existing maintenance
district. the sum collected shall be deemed to have been appropriated for the year in
which the sum was collected and shall be transferred to the county treasurer and
credited to the funds of such district.
F. If a new maintenance district is to be formed. the sum collected shall be
deemed to have been appropriated for the year in which the sum was collected and
shall be placed in trust and expended therefrom for the purposes intended. The
remainder of such sum, if any. shall be credited to the new district when formed.
(Ord. 84-0109 § 2.1984: Ord.11716 § 24.1978: Ord. 9119 § l (pan). 1966: Ord. 8690 §
9.1964: Ord. 6130 Pan 5 Ch. 2 § 5222. 1952.)
20.32.290 Cesspool truck disposal fee. Operators of cesspool pump trucks
desiring to discharge the contents of their tanks into facilities provided at county
maintenance yards. in conformance with Section 20.32.650. may do so upon
payment of a disposal fee of S3.00 for each truck load. (Ord. 11716 § 23.1978: Ord.
7314 § 10. 1958: Ord. 6130 Pan 5 Ch. 2 § 5221. 1952.)
2032.300 Deposit of collected moneys. A. Except as otherwise provided in
this Division 2, all money received under Sections 20.32.130. 20.32.200 and
20.32.290 shall be deposited with the county treasurer and credited to the special
sewer maintenance fund.
B. All money received under Section 20.32.270 shall be deposited in trust
for transfer to the appropriate reimbursement "deferred accounts receivable" fund.
or to the subdivider. school district or person. in accordance with the terms of the
20-52
• • .. 20.32.300
agreement entered into between tate contractor and the board as set forth in Section
20.28.050. (Ord. 9119 11 (part). 1966: Ord. 8690 § 8 (pan), 1964: Ord. 7314 § 7 (pan),
1958: Ord. 7026 § 1,1956: Ord. 6982 17.5,1936: Ord. 6130 Pan 5 Ch. 2 § 5212,1952.)
20.32310 Special sewer maintenance fund — Use restrictions. Money
deposited in the special sewer maintenance fund, as provided in Section 20.32.300,
may be expended by the county engineer, contingent upon receipt and availability
ofsuch funds, to accomplish the purpose set forth in Section 5471 ofthe Health and
Safety Code, for which no other provisions have been made or for such other sewer
purposes that the board of supervisors may authorize not in conflict with existing
laws. (Ord. 7314 17 (pan), 1958: Ord. 6982 19.1956: Ord. 6130 Part 5 Ch. 2 § 5213,
1952.)
2032320 Recordkeeping requirements. The county engineer shall keep a
permanent record of all applications and a permanent and accurate account of all
payments received under Sections 20.32.130 and 20.32.150 of this chapter. (Ord.
7314 § 7 (part), 1958: Ord. 6130 Part 5 Ch. 2 § 5211. 1952.)
Part 3
20-53
DESIGN STANDARDS
Sections:
20.32.330
New main -line sewers.
20.32.340
Water pollution control and sewage pumping plants.
20.32.350
New house laterals.
20.32.360
Condominium sewers.
20.32.370
Large lots — Sewer service requirements.
20.32.380
Panicipation in project — Letter requirements.
20.32.390
Dedication of sewers.
20.32.400
Exceptions to requirements authorized when.
20.32.410
Plan preparation by registered civil engineer.
20.32.420
Sewer plans.
• 20.32.430
Sewer easement requirements.
20.32.440
Main -line sewers — Size specifications.
20.32.450
Main -line sewers — Minimum velochN.
20.32.460
Bench marks and elevations.
20.32.470
Soil conditions.
20.32.480
Grades.
20.32.490
Main -line sewers — Alignment and location in street.
20.32.500
Main -line sewers — Depth.
20.32.510
House laterals -- Specifications generally.
20.32.520
House laterals -- Depth.
20.32.530
End structures -- Location specifications.
20.32.540
Manhole structures.
20.32.550
Substructures.
20.32.560
Pipe materials -- .Approval required.
20-53
20.32.330
• 20.32.570 Vitrified clay pipe — Installation specifications.
• 2032.330 New main -line sewers. New main -line sewers shall conform to
the requirements of Pan 3 of this chapter unless otherwise specifically excepted.
(Ord. 6130 Pan 5 Ch. 6 § 5601, 1952.)
2032.340 Water pollution control and sewage pumping plants. New water
pollution control plants and sewage pumping plants shall conform to the require-
mentsof Pan 3 of this chapter unless otherwise specifically excepted. (Ord. 8690§ 3
(part),1964: Ord. 6130 Pan 5 Ch. 6 § 5602, 1952.)
2032.350 New house laterals. New house laterals shall conform to the
requirements of Part 3 of this chapter unless otherwise covered by the Plumbing
Code, set out at Title 28, of this code. as amended. (Ord. 6130 Part 5 Ch. 6 § 5603,
1952.)
20.32.360 Condominium sewers. New condominium developments shall
be served with main -line sewers and house lateral sewers such that each building
will have a separate and independent connection to a main -line sewer. (Ord. 11716 §
27.1978: Ord. 6130 Pan 5 Ch. 6 § 5625, 1952.)
2032.370 large lots — Sewer service requirements. Where a lot is of
sufficient size that the Zoning Ordinance, asset out at Title22 of this code. does not
prohibit its division into smaller parcels, each of such possible parcels into which
such lot legally mai- be divided. upon which one or more buildings containing
plumbing facilities are or may be located. shall be considered as a separate lot.
Separate house laterals shall be constructed to the main -line sewer for each of such
possible parcels except where the owner has filed an affidavit as provided in Section
I I10(d) of Ordinance 2269, the Plumbing Code (see Title 28 of this code). If the
main -line sewer does not extend to a point from which such possible parcels can be
served in accordance with the requirements of Section 20.32.530. the main -line
sewer must be extended in compliance with Section 20.3.530. (Ord. 10020 § 3
(pan). 1970: Ord. 6982 § 9 (pan). 1956: Ord. 6130 Pan 5 Ch. 6 § 5604. 1952.)
20.32.380 Participation in project — Letter requirements. — 4 "letter of
participation.- prepared on a form provided by the county engineer. shall be
submitted before approval of public sewer plans describing all properties which
have participated in the cost of the project.
B. All such properties listed will be exempt from the connection charge
only, specified in Section 20.32.130.
C. The '*letter of participation" shall not be revised after the sewers have
been accepted for public use by the board.
D. Exception: The "letter of participation" shall not be revised after a
reimbursement agreement authorized under Section 20.28.050 has been approved
by the board. Listed participants will be exempt from the reimbursement district
connection charges specified in Section 20.32.150 established for that project in
which they have participated. (Ord. 9119 § 2. 1966: Ord. 6130 Pan 5 Ch. 6 § 5624.
1952.)
20-54
20.32.390
• �- . 20.32.390 Dedication of sevren. A. An offer of dedication of sewers to the
county shalt be included in the agreement to construct sewers for a new subdivision
' which accompanies the faithful performance security guaranteeing the construc-
tion required as a condition for the recordation of the tract map or parcel map.
B. Before pians for the construction ofany other public main -line sewer are
approved by the county engineer. the person causing such plans to be prepared shall
present an "offer of dedication," signed and acknowledged, on forms provided by
the county engineer.
C. When the construction of the sewer, other than sewers required for new
subdivisions. has been completed and accepted by the board of supervisors. the
sewer becomes a public sewer. When the construction of the sewer is in conjunction
with a tract or parcel map, the sewer shall be accepted by the county engineer on
behalf of the board of supervisors and at such time becomes a public sewer.
D. No sewer shall be accepted for dedication by the county of Los Angeles
unless such sewer has been constructed in conformity with the requirements of
Division 2 of this Title 20. (Ord. 83-0020 § 1,1983: Ord. 9119 § I (pan). 1966: Ord.
6982 § 9 (part). 1956: Ord. 6130 Part 5 Ch. 6 § 5623. 1952.)
20.32.400 Exceptions to requirements authorised when. if a literal com-
pliance with any engineering requirement of this Division 2 is impossible or
impractical because of peculiar conditions in no way the fault of the person
requesting an exception, and the purposes of this Division 2 may be accomplished
and public safety secured by an alternate construction or procedure, and the county
engineer so finds that such alternate complies with sound engineering practice, he
may grant an exception permitting such alternate construction or procedure. (Ord.
8690 § 12 (part). 1964: Ord. 6130 Pan 5 Ch. 6 § 5622. 1952.)
20.32.410 Plan preparation by registered civil engineer. Any plans submit-
ted for approval under the provisions of this Division 2 shall be prepared by or
under the direction ofand shall be signed by a registered civil engineer of the state of
California. (Ord. 10020 § 2 1970: Ord. 6130 Pan 5 Ch. 6 § 5604.1. 1952.)
2032.420 Sewer plans. A. Before a sewer construction permit required by
Section 20.32.010 may be issued, plans for the proposed construction shall be
submitted to and approved by the county engineer. unless the county engineer
determines that plans are not necessary.
B. After the fee required by Section 20.32.230 has been paid. the county
engineer shall check the submitted plans for compliance with the requirements of
this ordinance and other applicable laws and ordinances of the county, state or
other governmental jurisdiction.
C. If plan corrections and other requirements necessary for plan approval
have not been completed within one yearafter the checked plans are returned by the
county engineer. it shall constitute abandonment of the work and the county
engineer shall so notify the person who has submitted the pians.
D. Approval of a sewer plan shall expire one year from the date of the
approval. unless construction of the facilities has commenced. However. if the
plans were approved in accordance with an agreement either with another govern-
mental agency, or with the county for a subdivision as required by the Subdivision
Ordinance set out at Title 21 of this code, or reimbursement in accordance with
Section 20.28.050, the approval shall be valid for the period specified in the
agreement.
20-55
• E. Resubmission of abandoned and expired plans shall be subject to new
plan check fees as specified in Section 20.32.230. (Ord. 11716 126.1978: Ord. 10020
§ 3 (part), 1970: Ord. 8690 110 (part), 1964: Ord. 6130 Part 5 Ch. 6 15605. 1952.)
20.32.430 Sewer easement reyluirementL A. A person desiring to construct
a sewer in an easement under the provisions of this Division 2 shall present to the
county engineer a request for processing, sufficient information to enable the
preparation of a written description, and the fee specified in Section 20.32.240.
B. The location and dimensions of sanitary sewer easements shall be
sufficient to provide present and future sewer service to abutting areas and ade-
quate access for maintenance as determined by the county engineer.
C. Until the required easements have been properly executed and
recorded:
1.No plans shall be approved by the county engineer for sewer
facilities to be constructed by any person across the property of others.
2. No sewer facilities shall be accepted for public use. nor placed in
use by any person. (Ord.10020 § 3 (pan.). 1970- Ord. 8690 § 11,1964: Ord. 6130 Part 5
Ch. 6 § 5605.1, 1952.)
20.32.440 Main -line sewers —Size specifications. A. The size of main -line
sewer pipe shall be determined by standards of design and the coefficients listed
below, but in no case shall it be less than eight inches inside diameter.
For zoning in the following
categories for residential areas:
R-1
R-2
R-3
R-4
For commercial areas:
C-1 through C-4
For heavy industrial areas:
M-1 through M4
Coefficient
Cu. ft. per sec. per acre
0.004
0.008
0.012
0.016*
0.015*
0.0214
*Individual building. commercial or industrial plant capacities shall be the
determining factor when they exceed the coefficients shown.
B. The coefficient to be used for any zoned area not listed will be deter-
mined by the county engineer based upon the intended development and use.
C. The county- engineer shall determine which of the coefficients or com-
bination ofcoefiicients shall be used for design, as determined by the established or
Proposed zoning in the study area. Any modifications to these coefficients due to
topography, development or hazard areas shall be approved by the county engineer.
(Ord. 8690 § 12 (part). 1964: Ord. 6130 Part 5 Ch. 6 § 5606. 1952.)
20.32AS0 Main -line sewers — Minimum velocity. A mainline sewer shall
be designed to provide a minimum velocity oftwo feet per second for pipes flowing
20-56
. . , .. ' '. • 20.32.450
one-half full, except that the county engineer may approve a gradient that wiH
• develops lower velocity ifhe finds that a gradient that will develop a velocity of two
feet per second is unobtainable. (Ord. 6130 Pan 5 Ch. 6 § 5607,1952.)
2032.460 Bench marks and elevations. A system of bench marks on the
U.S.C. & G.S. Sea Levet Datum of 15129 and adequate to construct the work shall be
shown on the profile. The elevation of the sewer at the point where the system is to
be discharged shall be shown as determined in the field from the above shown
datum. (Ord. 6982 § 9 (part), 1952: Ord. 6130 Pan 5 Ch. 6 § 5617, 1952.)
2032.470 Soil conditions. Soil conditions, particularly in areas known to
have high groundwater tables. rock, or filled ground. shall be prospected, and the
results shown on the profile, if required by the county engineer. (Ord. 6130 Part 5
Ch. 6 § 5616:1952.)
2032.480 Grades. The slope of the sewer shall be shown on the plans in feet
of fall per 100 feet of horizontal distance, expressed as a percentage. Slopes used
expressed in percentages shall be divisible. without remainder, by four in the
hundredth column. For example, 0.36 percent complies with this section. (Ord.
6130 Pan 5 Ch. 6 § 5608. 1952.)
2032.490 Mainline sewers — Alignment and location in street. Where
design considerations permit, main -line sewers shall have a straight alignment, and
shall be located five feet from and on the northerly and easterly sides of the
centerlines of streets or alleys, except on major or secondary highways where
separate sewers shall be located in the roadway six feet from each curbline. (Ord.
10020 § 3 (pan). 1970: Ord. 8690 § 12 (part). 1964: Ord, 6130 Part 5 Ch. 6 § 5611.
1952.)
2032500 Main -line sewers -- Depth.:. The minimum depth for main-
line sewers shall be seven and one-half feet.
B. Where groundwater is present, the depth for residential main -line
sewers may be sufficient to provide for a house lateral with a minimum depth of at
least five feet below the curb grade or centerline of street or alley grade at the
property line.
C. Exceptions to the above minimum may be made only as set forth in
Section 20.32.400. (Ord. 8690 § 12 (pan). 1964: Ord. 6130 Part 5 Ch. 6 § 5609.1952.)
2032.510 House laterals — Specifications generally. A. For each lot. a six-
inch internal diameter house lateral sewer shall be provided in the street. straight in
alignment and grade between the main -line sewer and the property line. with
minimum depths as required by Section 20.32.520. and at right angles to the main-
line sewer whenever possible.
B. Exception: House laterals constructed in the street under the provisions
of the Plumbing Code. (as set out at Title 28 of this code) or house laterals provided
in the street for lots restricted to single-family residential use under the provisions
of the Zoning Ordinance. set out at Title 22, map have an internal diameter of four
inches. (Ord. 10020 § 3 (part). 1970: Ord. 9119 § I (part). 1966: Ord. 8690 § 12 (part).
1964: Ord. 6130 Pan 5 Ch. 6 § 5620. 1952. )
20-57
;- - 20.32520 House laterals — Depth. A. The depth of house laterals at the
• property line shall be sufficient to provide service to the lowest or farthest point to
be served on the lot ata minimum grade of two percent, with the top of the pipe not '
• less than one foot below the ground surface at any point.
B. The minimum depth for house laterals at the property line shall be six
feet below the curb grade or the centerline of street or alley grade, except asset forth
in Section 20.32.500 for locations where groundwater is present.
C. Where street -widening lines have been established by the Zoning Ordi.
nance. as set out at Title 22 of this code, the minimum depth shall be measured at
such established line. If house laterals .are constructed before the existing street is
widened, the depth at the property line shall be such that extension at the same
straight grade and alignment to the new property line will produce the required
depth. (Ord. 10020 § 3 (pan), 1970- Ord. 9119 § I (part), 1966: Ord. 8690 112 (part),
1964: Ord. 6139 Pan 5 Ch. 6 § 5621, 1952.)
2032.530 End structures— Location specifications. End structures shall be
placed at whichever of the following locations is farthest up grade:
A. Not less than 10 feet upgrade from the downgrade lot line of the last lot
being served:
B. Not more than 40 feet downgrade from the upgrade lot line ofthe last lot
being served. if there may be a future extension of the main -line sewer,
C. At a location where the house lateral and building sewer can be con-
structed in a straight alignment at right angles to the main -line sewer. (Ord. 10020 §
3 (part). 1970: Ord. 6130 Pan 5 Ch. 6 § 5612, 1952.)
20.32.540 Manhole structures. Manhole structures shall be placed in the
main -line sewer at all changes of alignment and gradient: the maximum distance
between structures shall be not more than 350 feet. all structures shall be designed
according to the standard drawings for structures on file in the office of the counn•
engineer. Exceptions to the above requirements may be made only on approval of
the county engineer. (Ord. 6130 Pan 5 Ch. 6 § 5610'1952.)
20.32.550 Substructures, All substructures which will be encountered in the
construction or which will be installed as pan of the improvement shall be shown
and designated on the plan. Large substructures which require special treatment in
the design of the sewer shall also be shown in the profile. The engineer who has
prepared the plans shall submit to the .county engineer a statement that he has
determined from each utility orothercompanyhavingsubstructures in theaf ected
area that the location and size of such structures. as shown on the submitted plans.
are the same as shown upon such company's records. (Ord. 10020 § 3 (part). 1970:
Ord. 6130 Pan 5 Ch. 6 § 5615. 1952.)
2032.560 Pipe materials — Approval required, A. All pipe other than
vitrified clay or cast iron shall first have been approved for use by the county
engineer and shall be equivalent to vitrified clay or cast iron pipe in strength.
effectiveness. durability and safety in accordance with the use intended.
B. Before approving any pipe, the count} engineer may require satisfactory
proof that such pipe is suitable for use. including actual tests performed by an
independent and approved testing laboratory at no expense to the county. (Ord.
10020 § 3 (pan). 1970: Ord. 8690 § 12 (pan). 1964: Ord. 6982 § 9 (part), 1956: Ord.
6130 Pan 5 Ch. 6 § 5619. 1952.)
20-58
20.32-570
•:
' 2032570 Vitrified clay pipe — Installation specifications. A. Vitrified clay
pipe, main -line and house lateral Sewers. shall be constructed ofthe class designated
•• , as extra -strength
pipe.
• B. Sewer pipe installed under a railway shall be encased in concrete, or
encased in a steel pipe backfilled with sand, or encased by other approved means
which will protect the pipe to the same extent.
C. Sewer pipe installed under a conduit or other structure, or at depths
greater than 20 feet or in other locations where the county engineer determines that
additional protection is required, shall be reinfoiced with a concrete cradle. or
encased in concrete, or reinforced by other approved means which will protect the
pipe to the same extent.
D. Sewer pipe installed in struts or public easements with the top of the
pipe less than four feet below the surface, as determined during construction or
indicated on the plans. shall be encased in concrete, or other approved means to
Protect the pipe. (Ord. 8690 § 12 (pan), 1964: Ord. 6130 Pan 5 Ch.6 § 5614, 1952)
Part 4
INSPECTION
Sections:
20.32.580 Materials and construction — Conformity with standard
specifications.
20.32.590 Inspection by county engineer — Requirements.
20.32.600 Notice to county when ready for inspection.
20.32.610 Work to be convenient and uncovered.
20.32.620 Using facilities before inspection prohibited — Exceptions.
20.32.630 Correction of defective work.
2032580 -Materials and construction — Conformity with standard specifi-
cations. All material used in any work done under provisions of this Division 2
shall be new, first-class material and shall conform to. and the manner of construc-
tion shall meet all the requirements prescribed by this Division 2. by the Standard
Specifications for Public Works Construction. and by Special Provisions and
Standard Plans on file in the office of the county engineer. All such work shall be
approved by the county engineer before a cen.ficate of final inspection will be
rd
issued. (O. 10020 § 3 (pan), 1970: Ord. 6130 Pan 5 Ch. 4 § 5407, 1952.)
2032.590 Inspection by county engineer— Requirements. A. All work done
under the provisions of this Division" 2 shall be subject to inspection by and shall
meet the approval of the county engineer, provided. however, that approval by the
county engineer shall not relieve the permittee oranv other person from complying
with all of the applicable provisions ofthe Plumbing Code set out at Title 28 of this
code, and no provision ofthis Division 2 supersedes, affects or modifies in any way
the provisions of said Plumbing Code.
B. After the fee required by Section 20.32.120 has been paid and the permit
issued, the county engineer shall inspect the construction for compliance with the
requirements of this Division 2. (Ord. 10020 § 3 (pan). 1970: Ord. 8690 § 10 (part),
1964: Ord. 6130 Pan 5 Ch. 4 § 5401. 1952.)
20-59
2032.600 Notice to county when ready for inspection. The permittee shall
notify the county engineer at least 24 hours prior to the time any inspeWon is to be
made. (Ord. 8690 110 (part).1964: Ord. 6130 Pan 5 Ch. 4 § 5402,1952.)
2032.610 Work to be convenient and uncovered. At the time of the inspec-
tion the permittee shall have all work uncovered and convenient, and shall give the
county engineer every facility to make a thorough inspection. (Ord. 10020 § 3 (part).
1970 Ord. 8690 § 10 (pan). 1964: Ord. 6130 Pan 5 Ch. 4 § 5403, 1952.)
2032.620 Using facilities before inspection prohibited — Exceptions. No
sewer or other facility constructed under the provisions of this Division 2 shall be
placed in use until the work has been approved by the county engineer and a
cenificate of final inspection has been issued Exceptions to this requirement may
be made only when the work is substantially complete and has been inspected, and
if the county engineer determines that the best interests of the public will be served
by permitting such use prior to completion ofthe work. (Ord. 10020 § 3 (part). 197(k
Ord. 6130 Pan 5 Ch. 4 § 5408. 1952.)
2032.630 Correction of defective work. If the construction does not con-
form to the provisions of this Division 2. or if the permittee fails to prosecute the
work with such diligence to insure its completion within the time specified. the
county engineer shall notify the permittee. in writing, to comply. If the permittee
fails to comply within five days after the written notice. the permit shall be
suspended or revoked in accordance with the procedures set forth in Sections
20.36.160.20.36.170.20.36.180 and 20.315.210, and no further work shall be done by
the permittee until the suspension is removed either by correction of the work or
after appeal and public hearing in accordance with the procedures set forth in
Sections 20.36.090. 20.36.100. 20.36.190 and 20.36.200. (Ord. 8690 § 10 (part).
1964: Ord. 6130 Pan 5 Ch. 4 § 5405. 1952.)
Part S
20.32.640 Injuring or removing sewers or equipment. An unauthorized
person shall not remove or cause to be removed. or injure or cause to be injured
any porion of any public sewer. sewage pumping plant. water pollution control
plant, or any appurtenances thereto. (Ord. 8690 § 10 (pan). 1964: Ord. 6130 Pan 5
Ch. 5 § 3501. 1952.)
NIAINTIEIANCE
Sections:
20.32.640
Injuring or removing sewers or equipment.
20.32.650
Dumping of effluent — Conditions.
20.32.660
Manholes — Opening or entering prohibited.
20.32.670
Manholes — Cleaning required after dumping effluent.
30.32.680
Reconnection following violations — Conditions — Cost
reimbursement.
20.33.690
Reimbursement for repairs and maintenance following
violations.
20.32.640 Injuring or removing sewers or equipment. An unauthorized
person shall not remove or cause to be removed. or injure or cause to be injured
any porion of any public sewer. sewage pumping plant. water pollution control
plant, or any appurtenances thereto. (Ord. 8690 § 10 (pan). 1964: Ord. 6130 Pan 5
Ch. 5 § 3501. 1952.)
• 20.32.650
' 20.32.650 Dumping of effluent — Conditions. The county engineer may
permit operators of cesspool pump trucks holding a valid certificate of
. • • registration
issued by the county health officer to dispose of septic tank. seepage pit or cesspool
. effluent which does not contain harmful concentrations ofindustrial liquid wastes,
• oils, greases, or other deleterious substances. into certain designated manholes
Operators may dump into the special facilities provided for the purpose at a county
sewer maintenance yard upon payment of the fee specified in Section 20.32.290. No
person shall dump such effluent in any manhole other than those designated by the
county engineer. The county engineer may refuse to accept such effluent if it fails to
meet the aforementioned requirements. (Ord. 10020 § 4 (part), 1970: Ord. 8690 § 10
(pan), 1964: Ord. 7314 § 11 (pan). 1958: Ord. 6130 Pan 5 Ch. 5 § 5503, 1952.)
20.32.660 Manholes — Opening or entering prohibited. An unauthorized
person shall not open or enter, or cause to be opened or entered, for any purpose
whatsoever. -any manhole in any public sewer. (Ord. 6130 Part 5 Ch. 5 § 5502, 1952.)
20.32.670 Manholes — Cleaning required after dumping effluent. When
septic tank, seepage pit or cesspool effluent is dumped into a specified manhole
under permission from the county engineer, it shall be discharged through a pipe or
hose in a manner such that none of the effluent shall be left adhering to the sides or
shelf of the manhole. and if any such effluent is inadvertently allowed to adhere to
the sides or shelfofthe manhole, the manhole shall be thoroughly cleaned with clear
water. (Ord. 8690 § 10 (part). 1964: Ord. 6130 Part 5 Ch. 5 § 5504, 1952.)
20.32.680 Reconnection following violations — Conditions — Cost reim-
bursement. Whenever an industrial connection sewer has been disconnected from
the public sewer by the county engineer for failure to comply with the provisions of
this Division 2. reconnection shall be made only upon issuance of a permit as
elsewhere in this division provided. Before such permit is issued. the applicant shall
reimburse the county- for the cost of the disconnection made, and the county
engineer may require the installation ofa manhole forthe purpose of measuring the
flow. or for making periodic tests of the wastes from such connection. (Ord. 6130
Pan 5 Ch. 5 § 5505, 1952.)
20.32.690 Reimbursement for repairs and maintenance following vio-
lations. Whenever an industrial sewer connection permittee by reason of violation
of Section 20.36.400 of this code. or any other person by reason of violation of
Section 20.32.640, causes obstruction, damage or destruction of a public sewer, or
any appurtenances thereto. or pumping plants or water pollution control plants in
connection therewith. he shall reimburse the county sewer maintenance district in
which damage occurred for the cost of flushing, cleaning. repairing and reconstruc-
tion of such sewer or facility, made necessary by such violation. within 30days after
the county engineer has rendered an invoice for the same. The amount when paid
shall be deposited into the fund of the said maintenance district. (Ord. 8690 § 10
(pan). 1964: Ord. 6130 Pan 5 Ch. 5 § 5506. 1952.)
20-61
2b. 36.010
Chapter 20.36
INDUSTRIAL WASTE
Parts:
1. Permits
2. Fees and Deposits
3. Discharge to Public Sewers
4. other Methods of Disposal
5. Treatment Plants and Facilities
Part 1
PERMITS
Sections:
20.36.010
Discharge of offensive or damaging substances
prohibited.
20.36.015
Dilution prohibited.
20.36.020
Construction of new industrial buildings -
Information required.
20.36.030
Construction of new industrial buildings - Building
permit issuance prerequisites.
20.36.031
Construction of facilities connecting to a STEP sys-
tem - Information and building permit prerequisites.
20.36.040
Permit to discharge industrial waste - Issuance
conditions.
20.36.050
Change of 'facts - Notification to county engineer.
20.36.060
Revised permit - Application required when.
20.36.065
Expiration of application.
20.36.070
Grant or denial - Notice to applicant.
20.36.080
Hearing - Time limit for request.
20.36.090
Hearing - Notice requirements.
20.36.100
Hearing - Conduct - Board determination authority.
20.36.110
Failure to obtain permit deemed violation when.
20.36.120
Successor .in interest - New permit required.
20.36.130
Permit not transferrable from one location to
another.
20.36.135
Monitoring and Sampling - Pre -notification.
20.36.140
Notice to correct violations.
20.36.150
Investigation of complaints - Correction of
violations.
20.36.160
Suspension of permit - Conditions.
20.36.170
Suspension of permit - Notice.
20.36.180
Discontinuance of discharge or deposit required when.
20.36.190
Rights of ;permittee following notice of violation or
suspension.
20.36.200
Reinstatement of suspended permit.
20.36.210
Revocation of permit - Recommendation by county
engineer.
20.36.220
Cancellation of permit - Conditions.
20.36.010 Discharge of offensive or damaging substances prohibited. A
person shall not discharge or depositor cause or suffer to be discharged or deposited
at any time or allow- the continuedexistence of a deposit of any material which may
create a public nuisance, or menace to the public health or safety, or which may
pollute underground or surface waters, or which may cause damage to any storm -
drain channel or public or private property. (Ord. 6130 Part 6 Ch. 3 § 6301, 1952.)
20-62
20.36.020
20.36.020 Construction of new industrial buildings — Information
required. Every person applying for a permit pursuant to the provisions of the
Building Code, asset out at Title 26 of this code, for construction ofanew industrial
building or for an addition or alteration to an existing industrial building shall
furnish to the county engineer such plans, information, data, statements or affida-
vits as the county engineer may require for determination of the nature and
quantity of industrial waste involved and the facilities to be provided for the
disposal thereof. (Ord. 6130 Part 6 Ch. 3 § 6302, 1952.)
20.36.030 Construction of new Industrial buildings— Building permit issu-
ance prerequisites. An application for a permit pursuant to the Building Code to
construct a new industrial building or for an addition or alteration to an existing
industrial building will not be approved until provision has been made for the
installation of such pretreatment facilities and disposal methods or both as. in the
opinion of the county engineer. are necessary to carry out the provisions and intent
of this Division 2. (Ord. 6130 Pan 6 Ch. 3 § 6303, 1952.)
20-36.031 Coasa%<tioe of facilides esanrcdnt to* STEP system — Infor-
mation and baildlat permit prerc-qaisltes. Every person applying for a permit
pursuant to the provisions of the Building Code as set forth in Title 26 of this code.
or the los Angel" County Plumbing Code, as set forth in Title 28 of this code, for
the construction of any facility to be connected to a STEP pressure sewer system.
shall furnish to the county engineer or his designated agent such plans, information.
data. statements or affidavits as the county engineer or his designated agent may
require for the determination of the namm and quantity of wastewater involved.
the facilities to be provided for the disposal thereof, and the structures or means
necessary for the protection of such facilities.
An application for a permit pursuant to the Building or Plumbing Codes for
facilities to be connected to a STEP pressure sewer system will not be approved
until provision has been made for the installation of such pretreatment facilities.
including protective meats and structures for those facilities, as in the opinion of
the county engineer or his designated agent are necessary to carry out the provisions
and intent of this Division 2. The application also will not be approved until a letter
of credit, cash deposit, performance bond. or other form of security acceptable to
the county engineer or his designated agent, accompanied by a right of entry release.
to assure the completion of the pretreatment facilities and their protective means or
structures has been received by the county engineer or his designated agent (Ord.
89-0006 17, 1989.)
20.36.040 Permit to Discharge Industrial Waste - issuance
Conditions.
A. The Director may issue a permit containing limitations or
conditions, or both, in addition to those recommended by the
County Health Officer, or may modify an existing permit by the
addition of or elimination of such conditions and limitations as
may be necessary to accomplish the purpose of this Division 2;
but in a permit covering the discharge deposit or disposal of
wastes other than to the public sewer he shall include all
limitations and conditions recommended by the County Health
Officer.
B. Permits for the discharge of industrial wastes to a
public sewer shall state the maximum permissible rate of
discharge.
C. The Director may impose a permit expiration date not to
exceed a term of five years where the Director determines such a
date is necessary to insure compliance with all applicable laws
and regulations governing the disposal of industrial wastes.
Application for renewal of such a permit shall be made not later
than 180 days prior to the expiration date of the existing
permit. (Ord. 89-0101 526, 1989: Ord. 10020 53 (Part), 1970:
Ord. 6130 Part 6, Ch. 3 56306, 1952)
2-63
20.36.040
20.36.040 Permit to discharge industrial waste — Issuance conditions. A.
The county engineer may issue a permit containing limitations or conditions. or
both. in addition to those recommended by the county health officer. or may
modify an existing permit by the addition oforelimination ofsuch conditions and
limitations as may be necessary to accomplish the purpose ofthis Division 2: but in
a permit covering the discharge deposit or disposal of wastes other than to the
public sewer he shall include all limitations and conditions recommended by the
county health officer.
B. Permits for the discharge of industrial wastes to a public sewer shall state
the maximum permissible rate of discharge. (Ord. 100'0§ 3 (pan). 1970: Ord. 6130
Part 6 Ch, 3 § 6306. 1952.)
20.36.050 Change of facts — Notification to county engineer. Every person
having a permit issued pursuant to this chapter either automatically or otherwise
within five days shall notify the county engineer in writing of any change in any
facts which are required to be stated in .an application for a permit. (Ord. 7010 § 2.
1956: Ord. 6130 Pan 6 Ch. 3 § 6322. 1952.)
20.36.060 Revised permit — application required when. A permittee shall
submit to the county engineer an application for revised industrial waste disposal
permit and obtain approval prior to effecting any of the following waste -discharge
conditions:
A. Change in method of disposal:
B. Change in disposal point for nonsewered discharge:
C. Change in discharge volume affecting treatment or storage facilities: or
D. Change in character of the waste discharge. (Ord. 11716 § 41. 1978: Ord.
6130 Pan 6 Ch. 3 § 6323. 1952.)
20-63a
20.36.065
20.16.065 Upiration of application. An application for an
industrial waste disposal permit for which no permit is issued
within 180 days following the date of application submittal shall
expire by limitation. The application and other information
submitted may therafter be returned to the applicant or
destroyed. The Director may extend the time for action by the
applicant for a period not to exceed 180 days upon written
request by the applicant showing that circumstances directly
related to the processing of the application but beyond the
control of the applicant have prevented action from being taken.
In order to renew action on an application after expiration, the
applicant shall resubmit all necessary application forms and
other data andppay a new application fee and plan review id. Ito
application shall be extended more than once. (Ord. 89-0101 127,
1989: Ord. 84-0109 53, 1984)
20.36.070 Grant or denial — Notice to applicant. A. The county engineer
shall either grant or deny a permit within 30 days after all fees, as provided in this
Division 2, have been paid -and upon the receipt oftheapplication complete with all
supplemental data.
B. The county engineer shall immediately notify the applicant whenever
he grants a permit, denies a permit, grants a permit subject to special conditions or
limitations. or adds to or eliminates any conditions or limitations of an existing
permit. (Ord. 7519 14 (pan). 1959: Ord. 6130 Pin 6 Ch. 3 § 6305. 1952.)
20.36.080 Hearing —Time limit for request. Within 30 days after receipt of
notice of denial of a permit. granting of a permit subject to conditions or limits.
tions. or the addition of conditions or limitations to an existing permit the
applicant or permittee ma%� file with the board a written demand for a public
hearing. If he does not do so. he shall be deemed to have consented to the action of
the count% engineer. and such action shall be final. (Ord. 6130 Pan 6 Ch. 3 16308.
1952.)
2036.090 Hearing — -Notice requirements. Within 30 days after appika.
tion for a hearing has been requested. the board shall give notice of the time and
place of public hearings to the applicant or permittee, the county engineer. and the
count% health officer when matters penainiing to public health are involved, at least
10 day
1952.) s in advance of the date set for such hearing. (Ord. 6130 Pan 6 Ch. 3 16317.
20.36.100 Hearing — Conduct — !Board determination Authority. Alter a
public hearing requested by an applicant or a permittee, the board may.
A. Confirm the action of the count)- engineer in denying a permit or
issuance of a permit subject to special conditions and limitations:
B. instruct the count% engineer to issue a permit without conditions or
limitations. or with such special conditions and limitations as the board may
designate:
C. Continue suspension of an existing permit invoked by the county
engineer pending correction of objectionable conditions b% the permittee:
D. Remove the suspension of an existing permii invoked by the county
engineer pending correction ofobjectionable conditions by the permittee:
mit: E. Dene that objectionable conditions exist and reinstate an existing per.
F. Revoke an existing permit on any of the following grounds:
20-64
20.36.100
1. Failure of the permittee to correct conditions as required by the
county engineer. '
2. Conditions which would justify the denial of a permit.
3. Fraud or deceit was employed in the obtaining of a permit.
4. Any other violation of this Division 2 or of any permit. license or
exception granted hereunder. (Ord. 6130 Put 6 Ch. 3 § 6318. 1952.)
2036.110 Failure to obtain permit deemed violation when. A person who is
required to, but does not have a permit and who has been notified by the county
engineer that he is required to obtain a permit pursuant to the provisions of this
Division 2 shall immediately submit to the county engineer an application and fee
as required by this Division 2 for such permit, and shall rectify and cur: all such
violations. Failure to do so shall constitute a wilful violation of this Division 2.
(Ord. 7519 § 4 (pan). 1959: Ord. 6130 Pan 6 Ch. 3 § 6310.195? )
20.36.120 Successor in interest — New permit required. The successor in
title or interest of premises for which a permit had previously been granted shall
file with the county engineer a new permit application, in accordance with the
provisions of Section 20.36.320 or Section 20.36.490, within 30 days after assump-
tion of such title or interest. and shall furnish plans and data as may be required by
the county engineer. If it appears from the application and data that the succeeding
operation and disposal practices comply with the provisions of this Division?, the
county engineer, upon receipt of the fees hereinafter required, shall issue such
permit. (Ord. 11716 139.1978: Ord. 7010 11 (pan). 1956: Ord. 654115.1954: Ord.
6130 Pan 6 Ch. 3 § 6319.5. 1952.)
20.36.125 Interim Permit -• ongoing Discharge. Upon receipt
of an application for a permit for an ongoing discharge, an
interim permit may be issued by the Director to allow the
continuation of such discharge during the application review
period, subject to conditions to be imposed by the Director,
where the Director determines that the continuation of such
discharge does not appear to be detrimental to the public health
and safety. (Ord. 89-0101 S28, 1989)
20.36.130 Permit not transferable from one location to another. Permits
issued under this chapter are not transferable from one location to another. and
discharge of wastes shall be made strictly in accordance with all provisions con-
tained in the permit. at the location specifically designated therein. (Ord. 634116.
1954: Ord. 6130 Pan 6 Ch. 3 § 6320. 1952.)
20.36.135 Monitoring and Sampling - Pre -notification. Any
permittee required by the Director, by permit or otherwise, to
engage in periodic monitoring or sampling of a discharge shall
notify the Director by telephone at least 48 hours in advance of
any monitoring or sampling to be done. Prior to the commencement
of any sampling or monitoring, the Director may request that the
discharger furnish the Director a split sample and all supporting
data. Each discharger shall .submit to the Director, certified
under penalty of perjury by the permittee, its monitoring and
sampling reports or other requested data. (Ord. 89-0101 S29,
1989)
20-65
M
20.36.140
2036.140 Notice to correct violations. A. The county engineer may serve
notice of violation upon the person owning or operating premises describing the
conditions and requiring prompt correction thereof. when he finds that:
1. Industrial %%astc. effluent. or any other material is being main-
tained. discharged or deposited in such a manner as to create. or if allowed to
continue will create. any one or more of the following conditions:
a. A public nuisance.
b. A menace to the public safety.
c. Pollution of underground or surface waters.
d. Adverse effect or damage to any public sewer. storm drain
channel. or public or private property. or that:
2. The permittee has failed to conform with conditions or limitations
of any permit issued in accordance with this Division 2:
3. The industrial waste disposal permit was issued in error. or on the
basis of incorrect information supplied. or in violation of any ordinance. law or
regulation.
20-65a
20.36.140
B. Failure to comply with such notice shail constitute i wilful violation of
this Division 2. (Ord. 84-0109 14.1994: Ord 11716 136,1978: Ord. 7519 § 4 (part),
1939: Ord. 6130 Part 6 Ch. 3 16309.1932-)
20.36.19 Investigation of complaints — Correction of violations.
Notwithstanding any exception mentioned in this Division 2. the county engineer
shall promptly investigate every complaint charging violation of any of the provi.
sions of this Division 2, and shall take action to correct any violation discovered.
(Ord 6130 Part 6 Ch. 3 § 6304.1952.)
20.36.160 ' Suspension of permit — Conditions. When the conditions
described in Section 20.36.140 are so aggravated that immediate cessation of
operation is necessary and the county engineer so finds, he shall suspend the
permit. He shall serve notice of such suspension on the permittee. The county
engineer may also suspend a permit if objectionable conditions listed in a notice to
correct, served in accordance with Section 20.36.140. are not corrected within the
time specified in such notice. (Ord. 7519 § 4 (part), 1959: Ord. 6130 Part 6 Ch. 3 §
6311. 1952.)
20.36.170 Suspension of permit —Notice. The county engineer shall imme.
diately notify the permittee of suspension of permit or recommendation to the
board that such permit be revoked. or both. (Ord. 6130 Part 6 Ch. 3 § 6313, 1952.)
20.36.180 Discontinuance of discharge or deposit required when. A person
whose permit has been suspended. or who has been notified of violation. as
provided in this Division 2. shall immediate]% discontinue thedeposit ordischarge
of industrial waste. sewage. ore(iluent. or use ofany described facility. and shall not
resume such deposit or discharge. or use of the described facility. until a permit has
been issued or reinstated by the count engineer or board as hereinafter provided.
Failure so to do shall constitute wilful violation of this Division 2. (Ord. 7519 14
(pan). 1959: Ord. 6130 Part 6 Ch. 3 § 6314. 1952.)
20.36.190 Rights of permittee following notice of violation or suspension.
Within the time specified in the notice of violation or suspension. the permittee
shall:
A. Correct and remedy the conditions so specified. to the satisfaction ofthe
county engineer. or
B. File with the board a denial that all of the conditions so specified exist.
request a public hearing. and correct the conditions which the permittee admits do
exist: or
C. File with the board a denial that any of the conditions so specified exist
and request a public hearing. (Ord. 8690 § 12 (pan). 1964: Ord. 6130 Pan 6 Ch. 3 §
6315. 1932.)
20.36.200 Reinstatement of suspended permit. The county engineer shall
reinstate a suspended permit when all violations are corrected and all fees required
by this Division 2 have been paid. (Ord. 11716 § 37.1979: Ord. 6130 Pan 6 Ch. 3 §
6316. 195_2.)
20-66
20.36.210
20.36.210 Revocatioe of Permit— Recommendation by county eagioeet
The county engineer may recommend to the board that a permit be revoked (Ord
7319 14 (part), 1939: Ord. 6130 Put 6 Ch. 3 f 6312.1952.)
20.36.220 Cancellation of permit — Conditions. A. A person owning or
operating premises containing industrial waste treatment or disposal facilities
operated under a valid permit issued under the provisions of this Division 2 may
file a written request with the county engineer to cancel such permit upon termina.
tion of operations. Upon receipt of such a request. the county engineer shall
investigate and cancel the permit if he determines that:
1. All industrial -waste producing operations have ceased.
2 Any industrial waste treatment facilities have been rendered
inoperable to prevent further use;
3. All permits to abandon or disconnect. as may be required by the
Plumbing Code, have been obtained:
4. Any industrial wastes remaining on the premises have been
removed to a legal point of disposal:
5. All fees required by this Division 2 due up to the date ofrequest for
cancellation have been paid.
B. Should the county engineerdeny a request for a permit cancellation, the
owner or operator of any facilities required by the permit shall maintain these
facilities in good operating condition and pay all fees required by this Division 2 to
maintain a valid permit. (Ord. 11716 § 40.1978: Ord. 6130 Part 6 Ch. 3 § 6321.1952.)
Part 2
FEES AND DEPOSITS
Sections:
20.36.230
Industrial waste disposal permit - Application fee
schedule.
20.36.240
Successor in interest or revision - Application fee.
20.36.245
Industrial waste plan review - Fee schedule.
20.36.250
Annual inspection fee - Scheduling and billing.
20.36.260
Classes of business, processes and industries for
plan review and inspection fee.
20.36.270
Miscellaneous services - Fees.
20.36.280
Annual Inspection fee, wastewater sampling and
analysis fee and miscellaneous service fee - Payment
time - Penalties for delinquency.
20.36.290
Annual Inspection fee - Refund conditions.
20.36.295
Annual Review of Fees.
20.36.230 Industrial waste disposal permit - Application
fee - Schedule. The Director shall collect a permit application
fee, as set forth in the schedule below, for each application
received. Such fee shall be separate and apart from any fee or
deposit collected for industrial waste plan review or imposed
under provisions of the Plumbing Code, set out in Title 28 or
other County ordinance or regulation, or by reason of any
license, agreement or contract between the applicant and other
public agency. Such application fee shall not be refundable even
though the application be denied except as provided in Section
20.28.070.
20-67
20.36.230
Permit Application
Fee Schedule
Industrial Waste Disposal Fee
Permit Type New Permit Revised Permit
Sewer Disposal $ 177 $ 115
On-site Disposal 277 167
Off-site Disposal 263 158
(Ord. 89-0101 630, 1989: Ord. 84-0109 S5, 1984: Ord. 81-0043
66, 1981: Ord. 11761 542, 1978: Ord. 8690 S12 (Part), 1964:
Ord. 7519 S4 1 Part), 1959: Ord. 6130 Part 6 Ch. 4 56402, 1952)
20.36.240 Successor in interest or revision - Application
fee. The application fee for a permit application by a successor
in interest where the Director finds that the succeeding
operation is essentially the same as the preceding permitted
operation in quantity, strength and method of disposal for
industrial wastes generated, shall be the amount set forth in
Section 20.36.230 for permit revision. (Ord. 89-0101 631, 1989:
Ord. 84-0109 56, 1984: Ord. 11716 548, 1978: Ord. 6130 Part 6
Ch. 4 56408, 1952)
20.36.245 Industrial waste plan review - Fee schedule. The
Director shall collect a plan review fee as set forth in the
schedule below, for each set of plans received for any single
site or location. Such fee shall be separate and apart from any
fee or deposit collected for any permit or inspection or imposed
by any other County ordinance or regulation. Such plan review
fee shall be applied to any submittal required by the Director
pursuant to this Division and shall not be refundable even though
the submittal be rejected or the project terminated except as
provided in Section 20.28.070.
The Director may impose a reinstatement fee of one-half of
the plan review fee if the applicant fails to correct any plans
or submittal upon written notice of correction or request for
additional information by the Director after three attempts have
been made to gain such correction. (Ord. 89-0101 S32, 1989)
20-67a
Plan Review
Fee
Schedule
Disposal Method
Plan Review
Sewer
On-site
Off-site
Fee Class
New
Revision
New Revision
New
Revision
1
$ 268
S 210
$ 363 S 282
$ 292
S 210
2
335
258
454 349
359
258
3
421
325
579 445
454
325
4
464
359
641 492
502
359
5
679
521
947 731
741
521
6
870
669
1224 942
951
669
The Director may impose a reinstatement fee of one-half of
the plan review fee if the applicant fails to correct any plans
or submittal upon written notice of correction or request for
additional information by the Director after three attempts have
been made to gain such correction. (Ord. 89-0101 S32, 1989)
20-67a
20.36.250
20.36.250 annual inspection fee - Scheduling and billing.
A. For each Industtial Waste Disposal Permit issued by the
Director, an annual inspection fee as determined by the schedule
below and Section 20.36.360, Table I, shall be due and payable to
the Director annually, in advance on a billing date to be
determined by the Director.
Inspection Fee Class Fee
A
$ 92
B
184
C
275
D
367
E
551
M
1102
B. Immediately upon issuance of a new permit the permittee shall
be billed a percentage of the above inspection fee, determined by
the days remaining in the billing period, as scheduled below:
Days Remaining in Percent of Fee Due
Billing Period
1 - 60 0%
61 - 120 25%
121 - 210 50%
211 - 300 75%
301 - 365 100%
C. The annual inspection fee shall be increased by an additional
$138.00 for each approved rainwater diversion system. (Ord.
89-0101 S33, 1989: Ord. 84-0109 57, 1989: Ord. 81-0043 S7,
1981: Ord. 11716 543, 1978: Ord. 6130 Part 6 Ch. 4 56403, 1952)
20.36.260 Classes of business, processes and industries for
plan review and inspection fee. Plan review and inspection
classes shall be established in accordance with Table I. The
classes for any business, process, industry or residential STEP
system connection not listed in Table I shall be determined by
the Director using Table I as at guide.
20-68
20.36.260
Table I
Plan Review
Inspection
Class
Class
Agricultural Production,
Food Processing and Handling
Animal slaughtering (except fowl)
3
D
Bakery plants
2
C
Beverages, canning and bottling
2
C
Breweries, wineries
3
D
Canned and preserved fruits and
vegetables
3
B
Cold storage and refrigeration plants
1
A
Dairies and dairy products
2
D
Food markets
1
A
Frozen foods
2
B
Hydroponic farms
2
B
Poultry
3
E
Prepared meat, poultry and fish
products
2
C
Public eating places and plant
cafeterias, (including STEP system
1
A
connection)
Rendering
3
C
Sugar and confectionery
products
1
A
vegetable fats and oils
2
B
vegetable packing
3
D
Mining, Manufacturing and Processing
Aircraft
3
C
Aircraft engines, parts and
jaccessories
3
C
Ammunition and explosives
2
D
Asphalt and asphalt products
4
E
Battery manufacturing, servicing and
reclaiming
3
E
*NCPS facilities
4
M
Blast furnaces, steel works,
rolling and finishing mills
4
E
*NCPS facilities
5
M
Carpet mills with dyeing
4
D
*NCPS facilities
5
E
Carpet mills without dyeing
1
A
Cement manufacturing
3
B
Ceramics
2
D
Chemical Milling
5
E
*NCPS facilities
6
M
Chemical Plants
5
E
*NCPS facilities
6
M
Coating, electroplating,
engraving and related services
4
E
*NCPS facilities
5
M
Concrete batch plants
2
D
Cut stone and stone products
2
A
Electric power generation plants except
3
B
waste to energy facilities
*NCPS facilities
4
E
Enameled products
2
g
*NCPS facilities
4
E
20-69
20.36.260
GuiAi�d missiles, space vehicles,
space vehicle propulsion units
and propulsion unit parts
Iron and steel foundries and heat
treating
*NCPS facilities
Linoleum, asphalt -felt -base and
other hakrd-surface floor covering
Metal fabrication (no chemical. wastes)
Metals - with chemical wastes (not
otherwise classified)
*NCPS facilities
Metals - with no chemical wastes
(not otherwise classified)
20.36.260
Motor vehicle parts and accessories
2
B
Motor vehicles, vehicle bodies and
trailers
3
B
Musical instruments (metal)
2
C
Non metals - with chemical wastes
(not otherwise classsified)
3
D
*MCPS facilities
Non metals - with no chemical wastes
4
t
(not otherwise classified)
Oil field production
1
2
A
*NCPS facilities
C
Paint manufacturing
3
3
D
*NCPS facilities
D
Paper manufacturing
4
3
E
*NCPS facilities
C
Paper products
4
2
2
*NCPS facilities
B
Pesticides
*NCPS facilities
4
5
D
Petroleum refining and processing
5
*NCPS facilities
6
M
Pharmaceuticals
*NCPS facilities
4
D
Photographic equipment and supplies
5
2
E
Pottery, china, earthenware
C
porcelain and related products
2
Primary smelting and refining of
C
nonferrous metals
3
*NCPS facilities
4
B
Printed circuit boards
4
E
*NCPS facilities
5
E
Quarrying and rock crushing
4
M
Railroad equipment
2
D
Rolling, drawing and extruding
B
nonferrous metals
2
*NCPS facilities
Quarrying and rock crushing
3
4
D
Railroad equipment
2
D
Rolling, drawing and extruding
B
nonfgrrous metals
2
*NCPS facilities
C
Rubber and plastic products
3
3
D
*NCPS facilities
C
Sand and gravel washing and screening
3
E
Secondary smelting and refining of
D
nonferrous metals
2
*NCPS facilities
3
D
and related devices
3
Semiconductor
*NCPS facilities
D
Silverware, platedware and stainless
4
E
steelware
*NCPS facilities
4
E
Spray -painting shops
5
M
Steel springs manufacturing
1
3
A
*NCPS facilities
E
Tanning and wool pulling
4
3
M
*NCPS facilities
D
Textile Mills, treating and dyeing
4
4
E
*NCPS facilities
D
Wood fabrication (no chemical wastes)
5
1
E
A
20-70
20.36.260
Retail Trade and Services (Including STEP system connections)
Airports, flying fields and
airport terminals services
1 B
Automotive repair
1 C
Bottle and can washing
2 8
Car wash
1 C
Chemical laboratories
1 B
Cleaners, retail
1 B
Commercial laundries (not
coin-operated)
2 B
..Cooperages
3 D
Dry cleaniwg plants
2 D
Film processing plants
2 C
Film processing, retail
1 A
Kennels, dog and cat hospitals
1 A
Marine Service
2 C
Schools, churches and institutions
1 A
Service stations -incidental car
washing, repairs and maintenance
1 A
Tank truck interior washing
2 D
Truck repair and exterior washing
1 C
20-70a
20.36.260
Waste Disposal Facilities
pursuant to Section 20.36.220
Cogeneration facilities
2
C
(not otherwise classified)
release of industrial waste, initial
Hazardous waste treatment, recycling,
6
M
storage and transfer facilities
clean-up plan review and approval, per hour
Injection wells, non -oilfield wastes
3
m
(liquids)
Landitll gas recovery facilities
6
N
Liquid waste storage and transfer.
indicated
E
factLities, non -hazardous
4
1
A
Open facilities, not used
Solid -waste transfer, recycling and
3
D
D
composting facilities
6
Solid -waste Incinerators
6
M
Waste -to -energy facilities
Residences connected to STEP system
Residences (per septic tank)
No Charge
No Charge
*Industries subject to National Categorical Pretreatment
Standards (MCPS) and not regulated by a joint permit pursuant to
Section 20.36.385, shall have fee amounts governed by the NCPS
facility designations. where an industry or process falls into
more than one fee class category, the higher fee shall prevail
unless the Director determines a lesser amount is appropriate.
(Ord. 89-0101 534, 1989: Ord. 11716 644, 1978: Ord. 6130 Part
6 Ch. 4 56404, 1952)
20.36.265 wastewater sampling and anal six fee. The
Director may charge the discharger a fee of $138 for each
analysis performed by or on behalf of the Director on wastewater
samples taken from the discharger. (Ord. 89-0101 535, 1989)
SECTION 36. Section 20.36.270 is added to Title 20 of the
Los Angeles County Code to read:
20.36.270 Miscellaneous services - Fees. The following
fees, as set forth in Table II below, shall be paid before a
review is made, approval is granted, inspection 1s made,
operation is allowed or remedial action is implemented:
Table II
Service Fee
Inspection of pretreatment facility
pursuant to Section 20.36.220
$ 92
Review of site remedial investigation and
clean-up plan to correct unauthorized
release of industrial waste, initial
deposit
48
Additional site remedial investigation and
clean-up plan review and approval, per hour
48
Inspections outside of normal business hours,
per hour
79
Inspection for which no fee is specifically
indicated
138
Additional plan review or revisions of
previously approved plans, per hour
48
20-71
20.36.280
20.36.280 Annual Inspection fee, wastewater sampling and
analysis fee and miscellaneous service fee - Payment
time -Penalties for delinquency. All inspection fees required by
Section 20.36.250 or Section 20.36.270 of this code, wastewater
sampling and analysis fees required by Section 20.36.266 and
applicable miscellaneous fees required by Section 20.36.270 shall
be due and payable on the billing date as established by those
sections or by the due date indicated on any invoices issued.
Fees not paid within 30 calendar days from the billing date shall
be considered delinquent. Delinquent fees shall be subject to a
10 -percent penalty fee for each 30 -day period beyond the billing
date that the fee is due. Permits for which the inspection fee
is delinquent'' for 90 days or more are subject to suspension as
provided in Section 20.36.160. (Ord. 89-0101 537, 1989: Ord.
11716 546, 1978: Ord. 6130 Part: 6 Ch. 4 56406, 1952)
20.36.290 Annual inspection fee — Refund conditions. Upon cancellation
of permit pursuant to Section 20.36.220. and upon written request ofthe permittee.
the county engineer shall refund a portion of the annual inspection fee as deter-
mined from the table below:
Days From Previous Billing D214! Percent
Required
1— 60 75%
61-150 30%
151-240 2591
241 or more 0%
(Ord. 11716 147. 1978: Ord. 6130 Pan 6 'Ch. 4 1 6407. 1952.)
20.36.295 Annual Review of Fees. Beginning on July 1, 1990,
and thereafter on each succeeding July 1, the amount of each fee
in this Chapter shall be adjusted as follows: calculate the
percentage movement between April of the previous year and March
of the current year in the Consumer Price Index (CPI) for all
urban consumers in the Los Angeles, Anaheim, Riverside areas as
published by the United States Government Bureau of Labor
Statistics, adjust each fee by said percentage amount and round
off to the nearest one (1) dollar. Notwithstanding the
foregoing, no such adjustment shall decrease any fee, and
further, no fee shall exceed the reasonable cost of providing the
services for which the fee is collected. (0rd. 19-0iol 538,
1989)
]Part 3
DISCHARGE TO PUBLIC SEWERS
Sections:
20.36.300
Application of Part 3 provisions.
20:36.310
Permit - Required when.
20.36.320
Permit - Application forms - Information required.
20.36.330
Permit - Issuance conditions.
20.36.340
Determination of type of liquid waste.
20.36.350
Pretreatment - Plans requisite to permit issuance
when.
20.36.360
Permit - Revocation conditions.
20.36.365
Public participation - Notification of significant
violations.
20.36.370
Disconnection following permit revocation.
20.36.380
Pretreatment - Standards and criteria.
20.36.390
Rainwater diversion systems - Authorized when.
20-71a
20.36.400
I)eposit of certain substances prohibited.
National Categorical Pretreatment Standards (NCPS) -
20.36.402
Compliance.
20.36.404
Compliance with local limits.
20.36.,410
Toxic substances.
20.36.420
20.36.430
Control of pH.
Temperature restrictions.
20.36.440
Cooling Nater.
20.36.450
Ground garbage.
20.36.300
20.30300 Application of Part 3 previsioes. The provisions of this Part 3 of
Chapter
only. 2d0, 3 I q a 3 Certain 1959 a disposal
Part 6 sCh. 116101. athe public sewer
Y
2036.310 Permit— Required when. A. A person shall obtain a permit from
the county engineer prior to the discharge of industrial waste to a public sewer.
B. The county en;sneer shall not grant such a permit unless he finds that
sufficient capacity exists in the public sewer to allow for such industrial waste, as
determined by the requirements of Section 20.32.080.
C. A separate permit shall be required for each connection discharging
industrial wastes to the public sewer.
D. For the purpose of this section. discharges resulting from garbage grind-
ers powered by mdtors of one horsepower or less. and grease interceptors installed
in restaurants in accordance with the provisions of the Los Articles County Plumb-
ing Code where such hiciiities are not required b other provisions of thisbivision
2. are not considered to be industrial waste discharps.
E. A person shall obtain a permit from the county enggiineer to maintain an
existing but nonused industrial waste connection to the pubic sewer. The annual
inspection fee for such permit shall be the same as that for Inspection fee Ciao A.
The connection shall be removed upon the expiration or revocation ofsuch permit
pursuant to the criteria established by Section 20.36.230. (Ord. 84-0109 8. 1984:
Ord. 11716 28. 1978: Ord. 10020 § I (pan). 1970 Ord. 7519 13 (pard, 159: Ord.
6982 § 11. 1956: Ord. 6130 Pan 6 Ch. 116102. 1952.)
SECTION 39. Section 20.36.320 of Title 20 of the Los Angeles
County Code is amended to read:
20.36 .320 Permit - Application forms - Information required.
(A) The Director shall provide printed application forms for
the permit required by this Part 3, indicating thereon the
information to be furnished by the applicant. In conjunction
therewith, the applicant may be required to furnish the
following:
1. The name and address of the applicant;
2. The name and address of the discharger;
3. The address or location of the premises where the
discharge will take place;
4. The Standard Industrial Classification (SIC) of the
discharger;
5. Information with respect: to constituents and
discharged, including but not limited to, those
referred to in this Pari: 3. Sampling and analysis
shall be performed in accordance with procedures
established by the EPA pursuant to Section 304(g) of
the Act and contained in 40 CFR, Part 136, as amended,
and by laboratories certified by the State of
California. In the absence of a state certification
the Director may certify a laboratory to perform
necessary sampling and analysis;
6. Time and duration of the proposed discharge or
discharges;
7. Average daily and 5 -minute peak wastewater flow rates,
including daily, monthly and seasonal variation, if
any;
e. Each by-product waste of the discharges by type,
amount and rate of production;
9. site plans, floor plans, mechanical and plumbing plans
and details to show all sewers, storm drains, connec
tions and appurtenances by their size, location and
elevation;
20-72
20.36.320
10. Description of activities, facilities
and
plant proc-
esses on the applicant's p
11
pollutants which could be di.
:chargedfacilities, sam-
11. Detailed plans showing p'
etratment
pling facilities, uncontrolled discharge containment
facilities, and operating procedures;
12. Identification of the nature and concentration of any
pollutant located at the premises of the discharger
(and/or applicant if different) if that pollutant is
prohibited from discharge under this Part 3, or any
proposed discharge which lusragstated by any
ement specifying
applicable local limit, �p
whether the specific limitations
iotnfortwhat said
local limits ars being retreatment is
Operation and Maintenance (04M) or p
proposed by the discharger to cause compliance;
13. The shortest time scheduled by which the discharger
shall provide the necessary additional pretreatment or
O&M, if additional pretreatment or O&M will be
required to meet the regulations int ischedule Divisio 2.
Any completion date in such a prop
osedall
not be later than the compliance date established by
the reporting increments in progress in the form of
dates for commencement and completion of major events
leading to the construction and operation of
additional pretreatment necessary for the discharger
to meet the applicable regulation (e.g., hiring an
engineer, completing preliminary and final plana,
executing contract for major components, commencing
construction, completing construction; amount, and
14. Each product of the discharger by type,
rate of production;
15. Type and amount of raw materials processed by the
discharger (average and maximum per day);
16. hours ofoperation f ratisofhthespropoof sedapretreateration of mentt� and
system; permit, South Coast Air17. Copies of any current N;PDES p
Quality Management District permit, Regional water
Quality Control Board permit, Fire Department business
plan, Health Department license and State Department
of Health Services permit for the subject premises;
18. enbusiness
saddress
motor driver's
license umberoftheAuthorized Representative;
ed by
19• necessary tofevaluate the ormation mpermit the Director to be
Any other application,
The application shall be signed under penalty of perjury by
the authorized representative of the discharger.
B. For the purpose of this Section, the Director may utilize
joint permitapplication forms under agreements established with
other public agencies as provided in Section 20.28.090 (Ord.
89-0101
51 (Part), 3Ord. 956:Ord.
11716 S29, 61301Part 6 Ord.
Ch. 1 $6 04, 1952)l;
Ord 701
20.36.330 Permit — Issuanct conditions. If it appears from the application
and supporting information submitted for any permit required b%' this chapter that
the proposed disposal complies with the provisions of this Division 2 and other
applicable laws and ordinances. the county engineer. upon receipt of the fees
hereinafter required. shall issue such penmit. (Ord. 11716 § 30. l 978: Ord. 6130 Part
6 Ch. If 6105. 1952.)
20-72a
20.36.340
2036.340 Determination of type of liquid waste. &fore granting an indus-
trial waste disposal permit to any applicant. the county engineer shall determine
either that the waste is one which will not damage or destroy the public sewer. or
cause an unwarranted increase in the cost of maintenance of the public sewer. or
retard or inhibit the treatment of the sews e. or is one that can be made acceptable
by pretreatment. (Ord. 6130 Pan 6 Ch. J j 6106. 1932.)
2036350 Pretreatment — Plans prerequisite to permit issuance when. In
event pretreatment or special facilities are required to make the waste acceptable as
provided under the provisions of this Division ? the applicant for an industrial
waste disposal permit may be required to furnish plans showing the method of
20-72b
20.36.350
collections and pretreatment proposed to be used. and a permit shall not be isswd
until said plans or required modification thereof have been checked and approved
by the county engineer. (Ord. 6130 Pan 6 Ch. 116107. 1932.)
20.36.360 Prrmit — Revocation conditions. By following the procedure set
forth in Part 1 of this chapter, the county engineer may recommend the revocation
ofand the board may revoke any permit it after a public hearing. if a public hearing
is requested, or otherwise, after due investigation. the board finds:
A. A failure of the permittee to correct conditions as required by the county
engineer, or
B. Conditions which would justify the denial of a permit. or
C. Fraudor deceit was employed in obtaining the permit. or
D. Any other violation ofthisDivision 2orofanyconditions ofanypermit
including the one to be revoked. license or exception granted hereunder. (Ord. 7319
13.1959: Ord 6130 Part 6 Ch. l 4 6103. 1952.)
SECTION 40. Section 20.36..365 is added to Title 20 of the
Los Angeles County Code to read:
20.36.365 Public participation - Notification of significant
violations. At least annually, the Director shall provide
public notification, in the largest daily newspaper published in
the municipality in which a POTW is located, of industrial users
of the POTW which, during the previous 12 months, were
significantly violating applicable pretreatment standards or
other pretreatment requirements, as provided in 40 CFR 403.8.
The Director need not provide such notification if a notice
sleeting all applicable EPA requirements has been published by the
POTW Operator. The cost of such public notification shall be
collected by the Director from the discharger causing such
violation and/or notification. (Ord. 89-0101 §40, 1989)
20.36376 Disconnection following Permit revocation. if a permit is
revoked. the county engineer may disconnect from the public sewer any industrial
connection sewer which was connected pursuant to such permit. (Ord. 751913.
19%. Ord. 6130 Pan 6 Ch. 1 § 6103.5. 1952.)
20.36380 Pretreatment — Standards and criteria. The county engineer
may establish uniform minimum standards and criteria for the application of such
standards for pretreatment of specific industrial waste discharges. The provision of
this section shall not prohibit the county engineer from requiring additional pre-
treatment to accomplish the objective of Section 20.36.330. (Ord. 11716 132. 1979:
Ord. 6130 Pan 6 Ch. 1 § 6107.3. 195 2. )
20.36.390 Rainwater diversion systems — Authorized when. The county
engineer may authorize the installation of a rainwater diversion system in lieu of
roofing to prevent the discharge of storm%%2ters to the sewer system where roofing is
impractical. in conflict with existing laws or regulations. may create a hazardous or
unsafe working condition. or may cause undue hardship on the applicant. provid-
ing the county engineer fends that:
A. The applicant has applied for an industrial waste disposal permit and
has submitted all plans and specifications of the proposed system:
B. The system provides for continuous 24-hour protection to the public
sewer system:
C. The system meets minimum operational and component standards as
may be established pursuant to Section 20.36.380: and
D. Pollution of underground or surface waters. nor damage to any streets.
gutters. storm drains. channels or any public or private property will not be caused
by the diverted storm flows. (Ord. 11716 132. 1978: Ord. 6130 Pan 6 Ch. 1 § 6111.
1952.)
20-73
20.36.400
SECTION 41. Section 20.36.400 of Title 20 of the Los Angeles
County Code is amended to read:
20.36.400 Deposit of certain substances prohibited. A
person shall not place, throw or deposit, or cause or permit to
be placed, thrown or deposited in any public sewer or main -line
sewer any dead animal, offal, or garbage, fish, fruit or
vegetable waste, or other solid matters, or materials or
obstructions of any kind whatever of such nature as shall clog,
obstruct or fill such sewer, or which shall interfere with or
prevent the effective use or operation thereof. A person shall
not cause or permit to be deposited or discharged into any such
sewer any water or sewage, or liquid waste of any kind containing
chemicals, greases, oils, tars or other matters in solution or
suspension, which may clog, obstruct or fill the same, or which
may in any way damage or interfere with or prevent the effective
use thereof, or which may necessitate or require frequent repair,
cleaning out or flushing of such sewer to render the sans
operative, or which may obstruct or cause an unwarranted increase
in the cost of treatment of the sewage, or which may introduce
into a Pow any pollutant(s) which cause pass through or
interference. Storm water runoff shall not be discharged into a
sanitary sewer. (Ord. 89-0101 641, 1989: Ord. 83-0092 611,
1983: Ord. 6130 Part 6 Ch. 1 66106, 1952)
SECTION 42. Section 20.36.402 is added to Title 20 of the
Los Angeles County Code to read:
20.36.402 National Categorical Pretreatment Standards
(NCPS) - Compliance. Upon the promulgation of mandatory NCPS for
any industrial subcategory, the NCPS, if more restrictive than
limitations imposed by this Division, shall apply. The Director
may impose a phased compliance schedule to insure that affected
industries meet the NCPS. Failure to meet the phased compliance
schedule may result in permit suspension or revocation. Those
dischargers subject to NCPS shall comply with all reporting
requirements in accordance with the General Pretreatment
Regulations for Existing and New Sources of Pollution (Title 40,
Code of Federal Regulations, Part 403). Facilities subject to
this Division and regulated by joint permits issued in
conjunction with other agencies pursuant to Section 20.26 090 may
meet the requirements of this Section as set forth in such joint
permit and by furnishing such evidence of compliance as may be
required by the Director. (Ord. 89-0101 542, 1989)
SECTION 43. Section 20.36.404 is added to Title 20 of the
Los Angeles County Code to read:
20.36.404 Compliance with local limits. No person shall
introduce or cause to be introduced wastewater to the sewer
system or a POTW that exceeds specific local limits which have
been developed by the receiving POTW. Said local limits shall
not apply where more restrictive limitations are imposed by
permit or National Categorical Pretreatment Standards. (Ord.
89-0101 543, 1989)
20--73a r
20.36.410
20.36.410 Toxic substances. All toxic chemical substances shall be retained
or rendered acceptable before discharge into the public suet+ (Ord. 6130 Part 6 CIL
1; 6114.1952.)
SECTION 44. Section 20.36.420 of Title 20 of the Los Angela
County Code is amended to read:
20.36.420 Control of pH. No person shall discharge acids
or alkali materials into the public sewer until the pH has been
controlled to a level not less than 6.0 nor at or higher than a
level which the Director finds excessive. No discharge shall
have any corrosive or detrimental characteristics that may cause
injury to Wastewater treatment, inspection or maintenance
personnel or may cause damage to structures, equipment or other
physical facilities of the public sewer system. (Ord. 89-0101
544, 1989: Ord. 6130 Part 6 Ch. 1 56113, 1952)
SECTION 45. Section 20.36.430 of Title 20 of the Los
Angeles County Code is amended to read:
20.36.430 Temperat r® restrictions. A person shall not
discharge into the public sewer effluent exceeding a temperature
of 140 degrees Fahrenheit or which will exceed 104 degrees
Fahrenheit at the point of entry into the POW treatment plant.
(Ord. 89-0101 $45, 1989: Ord. 11716 $33, 1978: Ord. 6130 Part
6 Ch. 1 56112, 1952)
2036.440 Cooling water. No uncontaminated cooling water shall be dis.
charged into a public sanitary sewer. (Ord. 11716131.1973: Ord. 10020 § 31panl,
1970: Ord. 6130 Pan 6 Ch. 116109. 1952.)
20.36.450 Ground garbage. Garbage resulting from the preparation of food
may be discharged into the public scwrer if ground to a fineness sufficient to pass
through a three -eighths -inch screen. Excessive or unnecessarily large quantities of
water shall not be used to flush ground ;garbage into the sewer. (Ord. 6130 Pan 6 Ch.
If 6110. 1952.)
Part 4
OTHER NIETHODS OF DISPOSAL
Sections:
20.36.460
Applicability of Patz 4 provisions.
30.36.470
Depositing or discharging wastes prohibited without permit.
20.36.475
Maintenance of existing. nonused facility for industrial waste.
deposit, discharge or storage.
20.36.480
Permit — Not required when.
20.36.490
Permit — Application — Form and contents.
20.36.500
Permit — Plans required with application when.
_'0.36.510
Use of public property — Permit required when.
30.36.520
Notification of public agencies required.
20.36.530
Investigation by county officers and departments.
20-74
20.36.540
20.36.550
Deposits creating menace to public health — Notice
requirements.
Permit — Issuance conditions.
20.36.460
: 20.36.460 Applicability of Part 4 provisions. The provisions of this Pan 4
shall pertain to the disposal, discharge or deposit of all industrial waste except
where such wastes are discharged to a public sewer in accordance with the provi-
sions ofPan 3 of this chapter. (Ord.11716 § 34,1978: Ord. 8690 § 3 (pan), 1964: Ord.
6130 Pan 6 Ch. 2 § 6201, 1952.)
20.36.470 Depositing or discitarging wastes prohibited without permit. A
person shall not maintain a deposit of waste material, or discharge or deposit or
cause or suffer to be discharged or deposited, except as otherwise provided in this
Division 2, apy waste material oreffluent in or upon unincorporated territory ofthe
county of Los Angeles, or into streams or bodies of surface or subsurface water. or
storm drains, or flood control channels, where the same is deposited upon or may
be carried through or upon unincorporated territory of the county without first
securing. in the manner provided in this chapter, a permit from the county engineer
so to do, and at all times having an unrevoked permit therefor, unless otherwise
exempted by the provisions of this chapter. (Ord. 6130 Pan 6 Ch. 2 § 6202. 1952.)
20.36.475 Maintenance of existing, nonused facility for industrial waste
deposit, discharge or storage. A person shall obtain a permit from the county
engineer to maintain an existing but nonused facility designed or formerly used for
the deposit, discharge or storage ofindustrial castes. The annual inspection fee for
such permit shall be the same as that for Inspection Fee Class A.
Exception: Such permit is not required when. to the satisfaction of the county
engineer, compliance with the permit cancellation criteria ofSection 20.36.230 has
been provided. (Ord. 84-0109 § 9, 1984.)
20.36.480 Permit —Not required when. No permit shall be required for the
disposal of waste which consists only of domestic sewage into septic tanks. cess-
pools or seepage pits constructed pursuant to the provisions of the Plumbing Code.
as set out at Title 28 of this code. (Ord. 8690 § 12 (pan), 1964: Ord. 6130 Pan 6 Ch. 2 §
6203. 1952.)
20.36.490 Permit — Application — Form and contents. Any person requir-
ing a permit under the provisions of this Pan 4 shall make written application
therefor to the county engineer• giving such information as the county engineer
may require. The county engineer shall protide printed application forms. indicat-
ing thereon the information to be furnished by the applicant. The county engineer
may require from the applicant, in addition to the information furnished on the
printed form• any additional information including detailed plans and specifica-
tions which will enable the county engineer to determine that the proposed dis-
charge or deposit and plan of operation complies with the provisions of this
Division 2 and other applicable laws and ordinances. (Ord. 11716 § 35.1978: Ord.
10276 § 2.1971: Ord. 7010 § 1(pan). 1956: Ord. 6130 Pan 6 Ch. 2 § 6204, 1952.)
20.36.500 Permit — Plans required with application when..4. The county
engineer may require that an application for a permit to dispose of industrial waste
20-75
• , :.. 20.36.500
- • • shall be accompanied by suitable plans showing the proposed method ofcollection,
• treatment and disposal, and a permit shall not be issued until said plans or required
•,• .' . modification thereof have been checked and approved by the county engineer.
B. The county engineer may submit the application or plans, or both, to
any public agency for comment or recommendation. (Ord. 6541 § 4.1954: Ord. 6130
Pan 6 Ch. 2 16205, 1952.)
20.36510 Use of public property —Permit required when. Whenever facili-
ties for the discharge of industrial waste connect to structures, or encroach on the
property or rights-of-way owned or controlled by a public agency, the county
engineer may either.
A. Require that the applicant obtain a property -use permit, license, ease-
ment, or other right to use said properties prior to the issuance ofa permit to dispose
of industrial waste; or
B. Issue such permit subject to the execution of a property -use permit.
license. easement. or other right to use said properties. (Ord. 6130 Part 6 Ch. 2 §
6206. 1952.)
20.36520 Notification of public agencies required. Whenever an applica-
tion for permit is filed. the county engineer shall notify the county health officer and
such other public agencies as in his opinion may be affected. and shall request a
prompt reply containing their recommendations. Upon request. he shall secure
from the applicant and furnish to the affected department or agency such additional
plans or information as it may require, relative to such application. (Ord. 6130 Pan
6 Ch. 2 § 6207. 1953.)
20.36.530 Investigation by county officers and departments. Whenever
notified that an application for permit has been filed. the county health officer, the
county engineer and other county departments affected shall make such investiga-
tions as in their opinions are required. The health officer and such other depart-
ments shall. within 20 days of notification of the filing of the application, make and
file reports of their investigations with the county engineer. Such reports shall
narrate all facts found. and shall recommend that the application be denied. or be
granted in whole or in pan. and if granted. subject to what conditions. if any. Such
report may also disclaim interest in the application. (Ord. 6130 Part 6 Ch. 2 § 6208.
195'.)
20.36.540 Deposits creating menace to public health — Notice require-
ments. When the county health officer finds that industrial waste or effluent. or any
other material, is being discharged or deposited in such manner as to create a
menace to the public health. he may serve notice of violation upon the person
owning or operating the premises, describing the conditions. and requiring the
prompt correction thereofand shall so notify the county engineer. (Ord. 6130 Pan 6
Ch. 2 § 6209. 1952.)
20.36.550 Permit — Issuance conditions. The county engineer shall issue a
permit as required by this Division 2 if he determines that all of the following
conditions have been met:
A. All fees or deposits hereinafter required have been paid.
20-76
.• .. .. - 20.36.350
• B. Recommendations and conditions of the various county departments,
• (. as contained in their reports, ifany, have been met. The county engineer may waive
.• this provision except as to the requirements of the county health officer,
C. The material to be discharged or deposited does not or will not, in the
opinion of the county health officer, constitute a potential public nuisance or
menace to the public health and safety, and will not violate other provisions of the
Health and Safety Code of the state of California:
D. The material to be discharged or deposited does not or will not involve
disposal ofany toxic materials or chemicals in such manner as to cause pollution of
any stream, watercourse, lake. or other body of water, or underground or surface
water storage reservoir. either natural or artificial;
L The material to be discharged or deposited does not or will not damage
or adversely affect any storm drain, channel, or any public or private property;
E Ustder existing circumstances and conditions it is necessary and reason-
able so to dispose of such waste matter. (Ord. 6130 Pan 6 Ch. 2 § 6210, 1952.)
Part 5
TREATMENT PLAN -M AND FACILITIES
Sections:
20.36.560
Installation — Required when.
20.36.570
Pretreatment — Standards and criteria.
20.36.580
Facilities not required when.
20.36.590
Installation — Access for inspection and maintenance.
20.36.600
Separation of domestic and industrial wastes.
20.36.610
Operation and maintenance.
20.36.620
Inspection and testing.
20.36.630
Right of entry for inspection authorized when.
20.36.640
Owner's safety regulations — Compliance by inspector.
20.36.650
Test manholes or other structures.
20.36.560 Installation —Required when. Industrial waste treatment plants
or facilities shall be installed whenever the county engineer shall find as a fact that
such facilities are required to safeguard the public health. prevent pollution of
streams or bodies of surface or underground water, prevent pollution of water wells
or storage reservoirs. either natural or artificial: prevent damage or increased
maintenance costs in the sewerage system: prevent damage to public or private
property. prevent a public nuisance. orto comply with applicable regulations ofany
other public agency. (Ord. 6130 Part 6 Ch. 5 § 6501.1952.)
20.36.570 Pretreatment — Standards and criteria. The county engineer
may establish uniform minimum standards and criteria for the application of such
standards for pretreatment of specific industrial waste discharges. The provisions
of this section shall not prohibit the county engineer from requiring additional
pretreatment to accomplish the objective ofSection 20.36.340ofthis chapter. (Ord.
11716 § 49.1978: Ord. 6130 Part 6 Ch. 5 § 6501.5. 1952.)
20.77
• - 2036380 Facilities not required when. installation of industrial waste
• treatment facilities may not be required if the county engineer determines that:
A. The waste is prohibited for discharge to the available systems by this
• Division 2 or other applicable ordinances or regulations;
B. The affected industry has guaranteed to separately dispose of any objec-
tionable waste to legal points of disposal;
C. Adequate facilities are to be provided for the collection and contain -
mens of such wastes, and that provisions have been made to prevent intentional or
accidental discharge of such wastes to the sewer system, ground surface, surface or
underground water supplies, rivers, channels, storm drains, public streets or gut-
ters;
D. An application for industrial waste disposal permit has been filed in
accordance with Part 4 of this chapter, and
E All fees required by this Division 2 have been paid. (Ord. 11716 § 50,
1978: Ord. 6130 Pan 6 Ch. 5 § 6502. 1952.)
20.36.590 Installation — Access of inspection and maintenance.
Interceptors or other industrial waste treatment plants or facilities shall be so
installed and constructed that they shall be at all times easily accessible for inspec-
tion and maintenance. (Ord. 6130 Pan 6 Ch. 5 § 6503. 1952.)
2036.600 Separation of domestic and industrial wastes. All domestic
wastes from restrooms, showers, drinking fountains. etc., shall be kept separate
from all industrial wastes until the industrial wastes have passed through any
required pretreatment facilities. (Ord. 11716 § 51, 1978: Ord. 6130 Pan 6 Ch. 5 §
6503.5, 1952.)
20.36.610 Operation and maintenance. All industrial waste treatment
plants or facilities or water pollution control plants. and all appurtenances thereto.
existing as of October 23. 1964, or hereafter constructed under jurisdiction of this
Division 2 shall be maintained. by the owner or person having jurisdiction of the
property affected, in good operating condition and in a safe and sanitary condition
at all times. All devices and safeguards which are required by this Division 2 for the
operation thereof. and all records of such operation. shall be maintained in good
order. (Ord. 8690 § 3 (pan). 1964; Ord. 6130 Pan 6 Ch. 5 § 6504. 1952.)
2036.620 Inspection and testing. The county engineer shall make tests of
industrial wastes, periodic inspections of water pollution control plants and indus-
trial waste treatment plants or facilities to determine whether such treatment plants
or facilities are maintained in accordance with the requirements of this Division 2.
The county engineer shall also make periodic tests on samples of sewage. industrial
waste or effluents obtained at the point of discharge or deposit to determine
whether such discharges or deposits are made in accordance with the provisions of
this division. (Ord. 8690 §§ 3_(part) and 12 (pan), 1964; Ord. 6130 Pan 6 Ch. 5 §
6505. 1952.)
20.36.630 flight of entry for inspection authorized when. A. The county
engineer shall be permitted at all reasonable hours to inspect water pollution
20-78
`4
• , , •. . • _ ZU..30.09U
• • • control plants and industrial waste treatment plants or facilities, and to enter and
inspect the place, enclosure or structure where industrial wastes or effluent are
• discharged or deposited.
B. A person shall not refuse to permit, and shall not hinder or obstruct in
any way, any reasonable inspection or investigation of such treatment plant or
facilities or deposits or discharges by the county engineer. (Ord. 8690 13 (pan).
1964; Ord. 6130 Pan 6 Ch. 5 § 6506„ 1952.)
20.36.640 Owner's safety regulations — Compliance by Inspector.
Inspector shall comply with any special safety regulations brought to his attention
by the owner or operator. (Ord. 6130 Part 6 Ch. 5 § 6507, 1952.)
20.36.650 Test manholes or other structures. The county engineer may
require the -installation of a test manhole or other structure through which all
industrial waste shall pass. Said structure shall be so designed that flows may be
measured and samples readily obtained therefrom. (Ord. 6130 Part 6 Ch. S § 6508.
1952.)
AGENDA ITEM NO. 13
NO DOCUMENTATION AVAILABLE
Gateway
to the
San Gabriel Valley
111
South First Street
Alhambra
California
91801
City of Alhambra
Office of the Mayor and City Council
November 17, 1989
Mr. Robert Van Nort
City of Diamond Bar
21660 E. Copley Dr. # 100
Diamond Bar, CA 91765
Dear Mr. Van Nort:
Some time ago, the Cities of Alhambra, Azusa, Baldwin Park, Duarte, El Monte,
Irwindale, Monrovia, Monterey Park and West Covina joined together to study the
feasibility of strengthening the image of the San Gabriel Valley and to develop a
joint marketing effort for the Valley. At that time, the City of Diamond Bar was
invited to join us and decided not to participate.
Last summer, a Strategic Marketing Plan and Implementation Plan was completed.
It detailed the feasibility of such an effort and recommended a Task Force be formed
to seek private sector participation and to create an organization to undertake the
image enhancement program.
This Task Force has now been formed and we want to again extend an invitation to
your city to join us as we chart the future course of this important endeavor.
Although the previous study required financial participation from each city, this
phase does not.
We believe this effort will provide major benefits to all of the cities in the Valley.
Not only will it foster a sense of common purpose in the Valley, but it will also
increase the pride and participation of all of th.e Valley's citizens.
Further, we will be able to coordinate our efforts to ensure quality development and
reinvestment into the community. This in turn will increase our economic base
through enhanced employment opportunities, higher values for new and existing
business and residential properties and an expanded tax base to provide needed
services and facilities.
Attached is a summary of the primary recommendations of the PTI study as well as
the Task Force's proposed Schedule of Activities. As you can see, we have set an
aggressive schedule to move towards establishing the overall marketing program.
By joining us in this effort, you can be assured of a program which will better reflect
the needs of the City of Diamond Bar.
We have also included a copy of the final Startegic Marketing Plan Report.
If your city wishes to join us, please appoint a councilmember and have him/her
and your City Manager attend our next meeting. It will be at 3:00 P.M. on January
9th at the City of West Covina City Hall, Room 314. Please call me at 818-570-5014
and let me know who will be attending.
If you have any questions about our activities, please feel free to contact Jim
Starbird, City Manager of Monrovia at 818-359-3131, Bob Fast, City Manager of
West Covina at 818-814-8401 or Kevin Murphy, City Manager of Alhambra at 818-
570-5014.
Finally, if your Council would like a presentation on the effort to date, please let me
know. The Task Force's consultant will be happy to arrange for this.
San Gabriel Valley Image Task Force
Page 2
We are excited about the progress we have made to date and believe we are working
towards an effort which will serve the entire San Gabriel Valley.. We urge you to join
us in this effort to make it as successful and representative as possible.
Sincerely,
Mike Blanco, Mayor
City Of Alhambra
Chairman, San Gabriel Valley
Image ProjectTask Force
SAN GABRIEL VALLEY IMAGE PROJECT
RECOMMENDATIONS FROM THE FINAL REPORT
PREPARED BY PUBLIC TECHNOLOGY, ING
ANTICIPATED BENEFITS
• Increased pride and common sense of purpose
• Control over future development
• Increase in quality development and reinvestment.
• Better results in economic development from joint efforts
• Expansion of the economic climate for business
• Increased commercial and residential property values
• Expanded tax base to provide services and facilities
OVERALL GOALS AND OBJECTIVES
• To establish a clear identity for the region
• To communicate this identity to key target markets
• To include "internal" markets as well as external markets as target markets
• To focus on "quality" industries for economic development
• To support individual city efforts in any marketing efforts
FIVE YEAR MARKETING GOALS
• To have target markets perceive Valley as superior to competitors in several areas
• To have Valley described as "user friendly"
• To increase citizenry pride in the Valley
• To increase city staffs' efforts in working closely with target markets
• To increase neighborhood self improvement and development
• To decrease the number of quality businesses leaving the Valley
• To increase the number of quality businesses locating in the Valley
• To have media and other image facilitators view Valley positively
• To increase cooperation among cities and businesses throughout the Valley
CRITERIA FOR NEW ORGANIZATION
• Public/private partnership, with emphasis on private sector in funding and operations
• Ability to address multi -faceted needs
• Aimed at Valley -wide needs
• Supportive of individual city needs
• Free from political and private agendas
• Positive cost/benefit ratio
• Early successes
• Promote quality reinvestment
NATURE OF MODEL ORGANIZATION
• Membership driven, financed and managed
• Analogous to Chambers of Commerce and League of California Cities
• Board of Directors sets overall policy and overall marketing themes
• Separate divisions based on marketing groups
• Targeted marketing efforts funded and implemented by Divisions
• Initial management by management firm
• Full time staff within three years
SAN GABRIEL VALLEY IMAGE PROJECT
TASK FORCE SCHEDULE OF ACTIVITIES
OCTOBER, 1989 Organization of Task Force
Determine Schedule and Activities
NOVEMBER, 1989
Outreach to non -participating cities
DECEMBER, 1989 Continue outreach to non -participating cities
Briefing of Chambers of Commerce Presidents and
Executive Directors
Determine nature of future organization
JANUARY, 1990 Presentation to San Gabriel Valley Association of
Cities
Determine methods of recruiting private sector
FEBRUARY, 1990 Recruit private sector involvement
MARCH, 1990 Recruit private: sector involvement
APRIL, 1990 Make final decisions concerning organization
Decide to proceed or not proceed
Fr
PUBLIC
TECHNOLOGY,
INC.
[I
1
1
i
1
1
STRATEGIC MARKE=TING PLAN
Prepared for
The
San Gabriel Valley
Prepared by
Public Technology Inc.
1301 Pennsylvania Ave NW
Washington DC 20004
Authors
William M. Mascenik
Alan R. Andreasen
Richard J. Zimmer
Table of Contents
Page
Public Technology, Inc.
i
Acknowledgement
i i
Executive Summary
i i i
Section I: Introduction
1
Section II: Benefits
2
Citizens
2
Cities
3
City Officials, Staffs and Other Community Leaders
3
Businesses
Target Businesses
4
5
Section III: Conceptual Framework and Methodology
6
Organizational Goals and Objectives
6
'
Competition
7
Strengths and Weaknesses
7
External Target Audience
Local San Gabriel Valley Leaders
Secondary Data
Section IV: Data Analysis
Internal Survey
13
13
Purpose
Participants
Results
Findings
External Survey
15
Purpose
'
Participants
Survey Forms
Results and Analysis
Section V: Core Marketing Strategy
21
Target Markets
22
CompetitivePositioning
23
Marketing Mix
26
Product
Price
Place
Communication
Goals, Objectives and Benchmarks
'
Section VI: Implementation Plan
Organization Criteria
32
32
Alternative Organizations
34
Existing Organization
Public Agency
New Organization
Model Organization
36
Board of Directors
Divisions
Executive Director and Staff
Budget
Start Up Process
39
Appendix
i
i
Public Technology, Inc.
Public Technology (PTI), is the cooperative research. development and technology
transfer organization of North American cities and counties. PTI helps local
governments increase efficiency, reduce costs, and improve services through
exchanging proven management methods and techniques, and adapting or creating new
technology.
A nonprofit, member -supported public interest organization with offices in
Washington, D.C.. and Long Beach, CA, Piz serves as the technical arras of the National
League of Cities and the International City Management Association.
President
Costis Toregas
Board of Directors
Alan Beals,
Chairman
Executive Director
National League of Cities
Terry Childers
City Manager
Oklahoma City, Oklahoma
Larry Brown
County administrator
Hillsborough County, Florida
William H. Hansell
Chairman
Executive Director
International City Management Association
Sharpe James
Mayor
Newark, New Jersey
' Arthur E. Morris
Mayor
Lancaster, Pennsylvania
Buford Watson
City Manager
Lawrence, Kansas
I
1
Public Technology, Inc., 1301 Pennsylvania Avenue, N.W.
Washington. D.C. 20004. Telephone (202) 626-2400
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Acknowledgements
This project is an outgrowth of several individuals
with a vision to improve the image of their communities
located within the San Gabriel Valley. They realize that if
a positive overall image is established and promoted for
the Valley that their respective communities will also be
viewed in a positive light.
Each of the participating cities and the 'West
Covina Chamber of Commerce were represented by a
contact person which formed the Task Force and helped
set the ground work for the study, made decisions at key
points and guided the project. They are Garth Limburg,
Management Assistant, Alhambra; Tina Katchen-Gall,
Economic Development Analyst, Azusa; Ellen Volmert,
Assistant to the City Manager, and Emily Penfield. Public
Information Officer, Baldwin Park; Karen Nobrega.
Administrative Assistant, Duarte; Len Therrien,
Assistant Administrative Officer. El Monte; Camille
Diaz, Administrative Assistant, Irwindale; Jeanne
Kennedy, Assistant City Manager, Monrovia; Leslie
Andersen Little, Development Services Administrator,
Monterey Park; Karan Johnson, Project Coordinator, and
Steven Wylie, Assistant to City Manager, West Covina;
and Fred Burkhardt, Executive Vice President, West
Covina Chamber of Commerce.
Special thanks are extended to Steven Wylie who
served as Project Administrator in addition to Task Force
member. His work in coordinating and managing all
aspects of the project are greatly appreciated.
We wish to thank the City Managers, City
Administrators and community leaders for their
.foresight and leadership to address marketing in a
systematic manner. These include; Julio Fuentes of the
City of Azusa, Ralph Webb of the City of Baldwin Park,
Greg Korduner of the City of El Monte, David Bentz of the
City of Monterey Park, Jesse Duff of the City of Duarte
and Charles Martin of the City of Irwindale. Special
thanks are extended to Bob Fast of tt,e City of West Covina.
Kevin Murphy of the City of Alha.rbra, Jim Starbird of
the City of Monrovia and Fred Burkhardt of the West
Covina Chamber of Commerce.
We also wish to thank the many people who took
the time during the research phase to complete the
detailed survey.
The consulting team for this project was comprised
of William M. Mascenik, Project Manager. President of
William M. Mascenik and Associates; Dr. Alan R.
Andreasen, Chair, Department of Marketing, School of
Business Adminstration, California State University,
Long Beach; and Richard J. Zimmer, President, The
Synthesis Group.
William M. Mascenik
Project Manager
H
r�
IExecutive Sununary
Beneficiaries
The citizens of the San Gabriel Valley
The cities of the San Gabriel Valley
The city staffs and community leaders of the San Gabriel Valley
The businesses of the San Gabriel Valley
Businesses, developers and service agencies outside of the San Gabriel Valley who are the
target of the marketing plan
Overall Goals and Objectives
Establish a clear identity for the region
Communicate that identity to key target markets
Target markets should include "internal" markets as well as external markets
Economic development should focus on "quality" industries
Marketing efforts should not supplant individual city efforts
Primary Competition
Inland Empire
North Orange County
External Environment
Positive Perspective
Quality of local government management
Diversity of workforce
Access to freeways
Quality of shopping facilities
Negative Perspective
Extent of new housing
Amount of developable land
Internal Environment
Positive Perspective
Good location
Strong economic development services
Progressive attitude toward improving the area
Mature and stable housing and public infrastructure
Economic and cultural diversity of communities
Economic and cultural diversity of the labor pool
Negative Perspect�ve
Air quality
Lack of cultural center or other dramatic landmarks
Political divisions
Perception by j outsiders of ethnic populations
Lack of image)
i
IExecutive Summary (continued)
Marketing Goals (Five ,years)
Target markets perceive Valley as superior to competitiors in several areas
Valley described as "user friendly"
Increase in citizenry pride
Increase in city staffs' efforts to work closely with target markets
Increase in neighborhood self improvement and development
Decrease in number of quality businesses leaving the Valley
Increase in number of quality businesses locating in the Valley
Media and other image facilitators view Valley positively
Increased cooperation among cities and businesses throughout the Valley
Implementation
Organizational Criteria
Public/private partnership, with emphasis on private in funding and operations
Ability to address multi -faceted needs
Aimed at Valley -wide needs
Supportive of individual city needs
Free from political and private agendas
Positive cost/benefit ratio
Early successes
Promote quality reinvestment
Model Organization
Membership driven and financed
Analogous to Chambers of Commerce and League of California Cities
Board of Directors sets overall policy and overall marketing themes
Divisions based on marketing groups
Targeted marketing efforts funded and implemented by Divisions
Initial management by management firm
Full time staff within three years
Budget
First year operating budget of $180,000
First three year operating budget of $760,000
Revenues raised by membership fees
Start up Process
Approval of plan by July 1, 1989
Incorporation by December 1, 1989
Start-up of organization by March 1, 1990
Begin marketing efforts by July 1, 1990
I iv
' SAN GABRIEL VALLEY
STRATEGIC MARKETING PLAN
L INTRODUCTION
Community leaders in a number of cities within the San Gabriel Valley have for some
time recognized that this region lacks a unifying identity, image and coordinated
Marketing Strategy. The result of this deficiency has been competition among
neighboring cities for business retention and attraction; while at the same time many
of this region's attributes are not fully recognized by potential employers, developers,
and financial institutions.
To help overcome this situation, several cities spearheaded an effort to develop a
coordinated marketing orientation. This group brought together nine cities and a
Chamber of Commerce to carry forth the Project. The participants include the
following:
Alhambra Irwindale
Azusa Monrovia
Baldwin Park Monterey Park
Duarte West Covina
El Monte West Covina Chamber of Commerce
Each of the participants designated a representative to a task force who became the
1 principal contact for project coordination, helping to establish the work program,
setting the ground rules, establishing schedules, and providing decision making
throughout the study.
The goal of the project was to develop a strategic marketing plan that would be based on
a foundation of three broad sets of background conditions:
• The goals and objectives of the marketers and their organization;
• The nature and trends in the competitive environment they face; and
• The strengths and weaknesses that the organization currently brings to bear on
i prirtunities which present themselves.
r
These conditions create the framework within which to set the core marketing strategy.
The core marketing strategy has three principal components:
• A specification of key target markets;
• A statement of the marketer's intended competitive position;
• An outline of the major elements of the marketing mix that will carry out
the competitive positioning with respect to the defined target markets.
The sections of this report present the Conceptional Framework and Methology used to
undertake the study and the Data Analysis that supports the results and sets the Core
I Marketing Strategy. Finally the Implementation Plan is presented which focuses on
the organization, budget, and the start up process!
II. BENEFITS
The marketing plan described in this document is designed to benefit five principal
target groups. These comprise:
Citizens
Everyone wants to be proud of the community in which he or she lives. A problem
identified by community leaders is that the San Gabriel Valley has had no distinct
character, no clear mission for its future and no sense of a community working
vigorously together on a common set of objectives.
* It should be noted that this plan is unusual in that "the marketing organization" for
which the strategic plan is designed does not exist. The present project was begun by a
loose confederation of cities and one Chamber of Commerce that wishes to establish a
marketing organization. The configuration and functions of that organization are to be
deflatd as part of the strategic planning process. Thus, the "marketer" in this section
refers to the San Gabriel Valley as if it were an existing entity.
1
• The citizens of the San Gabriel Valley
• The cities of the San Gabriel Valley
• The city staffs and and community leaders of the San Gabriel Valley
• The businesses of the San Gabriel Valley
• Businesses, developers and service agencies outside of the San Gabriel Valley
who are the target of the marketing plan.
Citizens
Everyone wants to be proud of the community in which he or she lives. A problem
identified by community leaders is that the San Gabriel Valley has had no distinct
character, no clear mission for its future and no sense of a community working
vigorously together on a common set of objectives.
* It should be noted that this plan is unusual in that "the marketing organization" for
which the strategic plan is designed does not exist. The present project was begun by a
loose confederation of cities and one Chamber of Commerce that wishes to establish a
marketing organization. The configuration and functions of that organization are to be
deflatd as part of the strategic planning process. Thus, the "marketer" in this section
refers to the San Gabriel Valley as if it were an existing entity.
1
This marketing plan represents the beginning of a joint effort by the people of the
Valley and its leaders to make the Valley a vibrant, distinct entity. The plan
provides a purpose for the Valley, and identifies tasks for all who have a stake in its
future. Certainly, the group with the greatest stake in the future is the Valley's
current citizens.
■ Cities
■ Every city that is participating in this effort, and almost every other city in the San
Gabriel Valley, has an economic development activity, usually in the form of a
Redevelopment Plan, with its attendant Project Areas. All cities are seeking to
ensure that the future development of their city is controlled and provides the
community with the type of projects the community desires, as opposed to the
haphazard development which cften comes from simply reacting to developer's
proposals.
This pian makes the cities of the San Gabriel Valley proactive in obtaining quality
development rather than reactive. With this plan, the participating cities will seek
out the quality development its citizens want. The participating cities will identify
what it is they want and who can provide it. These cities will then target the
providers who can meet this objective. The effort by these cities to improve the
quality of development will be greatly enhanced by their own involvement in the
selection of these developments.
While there will undoubtedly be some spillover of the marketing program to cities
which are not part of the marketing effort, those who do participate will be able to
present themselves first to those who respond to the marketing effort. They will also
control the type of development being sought, direct these developers to one or more of
the participating cities and have the first chance at providing these developers the
opportunity to locate in the San Gabriel Valley.
City Officials. Staffs and her Commu= %eaderg
Those who set the policy and manage the cities and agencies which serve and lead the
San Gabriel Valley community want to have pride and a sense of mission in their
community. They have chosen careers with a primary ,goal to make the Valley prosper.
Some may be content with the progress and success of their own community, but the
majority appreciate the linking of the many communities in the Valley. They see the
v
need to create a regional identity that is greater than the sum of its parts and to present
this to their residents and the "outside world".
Understandably, they have been frustrated by the lack of a clear vision and a program
of action that spells out where they and their collective communities are going. They
realize there is only so much they and their individual cities and agencies can do. They
recognize how much there is to be gained through the synergy of joint action.
This plan provides the basis for a pro
gram of joint action in which all of those involved
in the Valley's management can take pride. It has elements to promote economic
growth. It also has elements to help build pride and diversity in the communities as
they exist today. It has clear goals and an organization structure that will insure that
the efforts expended to carry it through will be carefully coordinated with the least
amount of waste and overlap.
What Valley officials and staffs do not need is a vaguely defined, ill thought through
program of "image building". This plan envisions substantive change in the ways that
the Valley thinks about itself and how it relates to 'outsiders". It contains "marching
orders" that can give those in government a challenge and a roadmap for progress, as
well as a new conception of the Valley itself. It is a plan that should make their tasks
easier, and much more personally satisfying.
Businesses
Businesses are the economic lifeblood of the community. Of course, some businesses
are structured and operated so they can succeed in any location. Most, however, are
largely successful because the community where they do business effectively meets their
economic and social needs.
IThe San Gabriel Valley has not been especially successful, as an entity, competing Pe with
other regions in the Southern California market in. meeting these needs. While
individual cities within the Valley have had sporadic success, there has been no
coordinated program to make the Valley, as a whole, ;stand out as a superior area in
which to live and work.
This marketing plan is designed to bring economic vitality to the entire Valley. As a
consequence, one of its prime benficiaries will be the businesses already "in place". As
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more outside developers choose to build in the San Gabriel Valley, more office users
choose to move in. and more residents choose to relocate here, the Valley will thrive.
The Valley's retail and service industries will find, their customer bases growing
dramatically. Commercial and industrial suppliers will find more outlets for their
offerings. As they grow, they will provide more jobs and even more business to the
region's retailers and service organizations.
But this success cannot come about without the active and personal support of the
business sector that stands to gain so much from the plan's implementation. City
governments can only do so much. The business community must become the
backbone of the proposed organization and the catalyst, financially as well as
emotionally, of this program.
Creating a "new Valley" in a market as dynamic and competitive as Southern
California will require creativity and economic outlays. It stands to reason that those
who will be the major beneficiaries should also be those who support, guide and
significantly finance this effort. The ambitious marketing plan detailed below will
only succeed to the extent that the business community is the major player and gets
behind it both with their actions in promoting the Valley to the outside world and in
their willingness to contribute economically to the joint efforts that are required.
What is exciting about this plan is that for the first time the Valley will have ainn le,
dynamic program with clear goals, a focused agenda and a carefully constructed
organization to carry it out. Hardheaded businesses are often reluctant to support
programs with vague objectives and vague promises. Here, for the first time, is a vehicle
by which all who have a vested interest in the Valley can finally do something about
making the Valley a different and hugely attractive place to live and work.
Target Businesses
Dynamic businesses are seldom content with the status quo. They seek growth
opportunities and methods of improving their present operations. Location choices
play a vital role in their dynamism. A problem they continually face is finding suitable
sites that are both strategically sound for their particular business and attractive to
those who must staff them.
5
Southern California represents a problem in its diversity. Areas and communities in
Southern California rarely have a distinct character nor a carefully articulated set of
geographic, economic or cultural advantages that meet businesses' strategy and staffing
goals.
The present plan goes a long way towards solving that problem by creating for the
Southern California marketplace a distinctive, dynamic, business friendly choice.
This choice will be highly attractive to those businesses seeking competitively
favorable location advantages, highly favorable economic incentives, community
leaders who put service at the core of their mission, neighborhoods with such rich
diversity and local dynamism. Because of this, living in the San Gabriel Valley will be
highly desirable to both their managers and workers.
This plan brings to market a new regional economic player; one that knows where it is
going and how to get there. If the plan achieves the ambitious goals set for it, then
significant lasting benefits will result benefits that will be maximized if these same
beneficiaries do their fair share to make it work.
III. CONCEPTUAL FRAMEW
ORS AND.11WT'iiODOLOG4
Organization Goals and Objectives
It has been established that:
• Key cities in the San Gabriel Valley recognize the need to establish
1. A clear identity for the region; and
2. A marketing program that will communicate that identity to key target
markets;
1
• Target markets should include -internal" markets such as city staff, businesses
and citizens within the Valley as well as "external" markets such as developers,
major real estate agencies and so on.
• Any economic development should focus on "quality" industries, retailers,
hotels, offices and the like. Those attracted to the area should not only provide
jobs and tax but
revenues also contribute to an improvement in the physical
environment, to the quality of life of existing Valley citizens, and to the effective
management of local
governments.
1
• Overall marketing efforts should not supplant individual city efforts. Rather
they should complement and extend them and enable them to put forth
individual identities and goals.
Competition
• The principal competitors that the Valley faces are The Inland Empire and
Northern Orange County:
• Among key external target markets, the ten most important factors
considered in choosing among these competitors are:
• Clearly, the Inland Empire is San Gabriel Valley's most formidable
competitor. Based on a survey of the external market, to be discussed in
detail below, of the top twenty site selection factors the external market
mentioned, the Inland Empire was perce4 red as clearly superior on twelve
characteristics. In addition, they had the highest overall total point value
for all preferred factors. North Orange County led in an equal number of
categories for the top twenty preferred factors but by not nearly as wide a
margin. Similarly to the Inland Empire chey lead in the overall total point
for all categories evaluated.
Strengths and Weaknesses
We have three sources of data defining San Gabriel Valley's strengths and
weaknesses:
t
1.
Access to Freeways
2.
Amount of Developable Land
3.
Quality of Shopping Facilities
4.
High Rate of Population Growth
5.
Extent of Urban Decay
6.
Crime Rate
7.
Availability of Local Economic Incentives
S.
Quality of Local Government Management
9.
Average Per Capita Income
10.
Access to Local Government Officials
• Clearly, the Inland Empire is San Gabriel Valley's most formidable
competitor. Based on a survey of the external market, to be discussed in
detail below, of the top twenty site selection factors the external market
mentioned, the Inland Empire was perce4 red as clearly superior on twelve
characteristics. In addition, they had the highest overall total point value
for all preferred factors. North Orange County led in an equal number of
categories for the top twenty preferred factors but by not nearly as wide a
margin. Similarly to the Inland Empire chey lead in the overall total point
for all categories evaluated.
Strengths and Weaknesses
We have three sources of data defining San Gabriel Valley's strengths and
weaknesses:
t
s
External Target Audience
The external target audience was comprised of representatives of those industries
identified as targets for a marketing effort who are not daily participants in the
activities of the San Gabriel Valley. They were decision makers who help decide where
their companies resources will be placed. Some are already represented in the Valley,
and could expand to other sites. Others are not currently in the Valley.
As perceived by the respondents to the external survey, San Gabriel Valley rated
superior to the other competitor regions in three areas in the top twenty factors: the
quality of shopping centers, the diversity of the work force and the quality of fire,
police and emergency services. It is noteworthy that of these last two factors: diversity
of the work force and quality of fire, police and emergency services, that they were also
identified as strengths by the community leaders.
San Gabriel Valley received clearly inferior ratings on two factors: extent of new
housing and amount of developable land.
Local San Gabriel Valley Leaders
Interviews with local leaders yielded a number of characteristics which they saw as
strengths and a smaller number of weaknesses. Among the strengths they saw for the
Valley were the following:
• A location that is near to central Loa Angeles and that is criss-crossed with
major freeways and rail lines that give it excellent access to most of
Southern California;
• Strong economic development programs;
• A progressive attitude on the part of local leaders, both public and private
sector, toward improving the area;
• Mature and stable housing and public facility infrastructure;
• Perceptions of the external target audience;
• Perceptions of local leaders in the San Gabriel Valley; and
• Objective measures gathered from secondary
sources.
External Target Audience
The external target audience was comprised of representatives of those industries
identified as targets for a marketing effort who are not daily participants in the
activities of the San Gabriel Valley. They were decision makers who help decide where
their companies resources will be placed. Some are already represented in the Valley,
and could expand to other sites. Others are not currently in the Valley.
As perceived by the respondents to the external survey, San Gabriel Valley rated
superior to the other competitor regions in three areas in the top twenty factors: the
quality of shopping centers, the diversity of the work force and the quality of fire,
police and emergency services. It is noteworthy that of these last two factors: diversity
of the work force and quality of fire, police and emergency services, that they were also
identified as strengths by the community leaders.
San Gabriel Valley received clearly inferior ratings on two factors: extent of new
housing and amount of developable land.
Local San Gabriel Valley Leaders
Interviews with local leaders yielded a number of characteristics which they saw as
strengths and a smaller number of weaknesses. Among the strengths they saw for the
Valley were the following:
• A location that is near to central Loa Angeles and that is criss-crossed with
major freeways and rail lines that give it excellent access to most of
Southern California;
• Strong economic development programs;
• A progressive attitude on the part of local leaders, both public and private
sector, toward improving the area;
• Mature and stable housing and public facility infrastructure;
s
• Economic and cultural diversity across the micro -communities within the
Valley; and
• Economic and cultural diversity of the labor pool.
IAt the same time, these leaders identified four areas of potential weakness:
• Poor air quality;
• Lack of cultural center or other dramatic landmarks;
• Some competition among political divisions within the Valley; and
• Large ethnic populations.
The contrast between internal and external perceptions is significant. While local
leaders see freeway access and good government as major assets for the area, the target
market sees the San Gabriel Valley as lowest on freeway access and sees no distinctions
among the three rival areas on several measures of government performance.
On the other hand while airu
q ality was seen by the local leaders as a major weakness,
the external market rated air quality as not particularly important, in fact it was
thirtieth among the factors used to judge an area. Further, they did not perceive the San
Gabriel Valley to be any worse than the Inland Empire, its major rival. In addition, a
second area of perceived weakness, the lack of a cultural center, also does not seem to be
a major threat since it is not among the top twenty features that target audiences
sought. The Valley did, however, rate higher on this measure than the Inland Empire.
Finally, it does appear from the two sets of responses that the existence of a large and
diverse ethnic population in the area does represent a potential problem that must be
addressed in the strategic plana
Secondary Sources
This analysis is intended to describe the participating cities by basic statistical and
Informational data. Its purpose is to paint a picture of what currently exists in those
cities which are participating in this joint marketing effort.
Analysis of available socioeconomic and demographic data on the San Gabriel Valley
and its competition reveals the following
s
The nine participating communities have a total population of 418,911, 35% of the
population of the entire Valley. Of the population in the participating cities, 51% are
male and 49% are female. There are 122,628 below the age of 18: 258,618 between the
ages of 18 and 64;and 37,665 that are 65 years or older.
Based on the 1980 Census, these cities had a varied ethnic mix. Forty-seven percent
(47%) are non -minority white people, 1496 are Asian, 36% are Hispanic and 3% are
black. The total Valley had an ethnic mix of 58% who are non -minority white people,
8% who are Asian, 2719/6 who are Hispanic and 7% who are black. However, dramatic
shifts have occurred in the Los Angeles Basin within the past eight years, with a major
Increase in the Asian and Hispanic populations. It is expected that the current ethnic
breakdown would show a much higher percentage of Asians and Hispanics than did the
1980 Census.
The participating cities have a high percentage of single family homes and a high degree
of home ownership, reflecting the stability and middle class values of its people. Of
their total housing units, 113,192 are single family homes, while 49,043 are multiple
family. Over 58% of the homes are owner occupied. The median income of the
households within these cities was $18,500.
For purposes of comparison, all demographics are based on the 1980 Census. The
details can be found in Table 1.
One of the highest ranked preferred factors by the site: selectors was the diversity of the
work force. The participating cities clearly provide this diversity. Their work force
breaks down as follows:
OCCUPATION NUMBER PERCENT
Admit.istrative 33,393 18.83%
Technical/ Sales 55,833 31.46%
Service 21,033 11.86%
Farming/Forestry 2,335 1.32%
Craft/Repair 25,498 14.38%
Operators/Laborers 39.282 22,15%
TOTAL 177,374 100.000/0
The breakdown of occupations by cities, can be found in Table 2. They are based on the
1980 Census.
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The participating cities represent a total land area of 79.17 square miles. Of this land
area, 23,350 acres are zoned residential, 3,802 acres are zoned commercial and 4,591
are zoned industrial. The amount of developed land is high, although not all cities
maintain records concerning this.
The cities, however, have begun reinvesting into their communities through
redevelopment. Over 5.814 acres in the participating; cities, or 9.08 square miles, are
within redevelopment areas, representing the primary resource for new investment
Into the communities. Table 3 details the land use characteristics of the cities.
The site selector respondents to the external survey indicated that financial incentives
by local agencies were strong enticements for locating in a particular area. The
participating cities provide a vast array of financial and administrative assistance to
businesses within their communities or to those who wish to locate in their
communities.
All nine communities have active redevelopment agencies, most with more than one
project area. Each agency has, and is prepared to use, a variety of tools at their disposal.
Among these are tax exempt and taxable bonding for private purposes and
infrastructure assistance either through assessment districts or through direct
financial participation. Tax increment and sales tax rebates are either used or would be
considered, in addition to land assembly assistance and write downs of land costs.
Most of the agencies are even prepared to provide direct loans, where legally possible.
All nine cities also provide some form of assistance to small commercial and retail
businesses, usually in the older downtown areas. These include property improvement
loans and facade improvement assistance.
There are programs which were not identified as being provided by all cities, but in
which each can participate if they wish. Baldwin Park has a Local Development
Corporation, which is a non-profit corporation certified by the Small Business
Administration (SBA), to provide loans with interest rates based on the Federal
Government's borrowing power.
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guarantees to small businesses which require such assistance. Also. Los Angeles
County has established an Economic Development Corporation which provides
financing as well as technical assistance to businesses for expansion and/or
relocation. Finally, the West Covina Chamber of Commerce is currently initiating an
organization to bring together the resources of the business community throughout the
Valley.
Each of the participating cities can take advantage: of these programs and should
Include them in their marketing efforts and literature.
An outline of the currently offered financial incentives can be found in Table 4.
As might be expected, some of the participating communities are more sophisticated in
their marketing efforts than others. But none of them are devoid of activity. All are
quite active.
Most of the cities provide financial assistance to their respective Chambers of
Commerce and in most instances this money is to be used to promote local business.
Virtually all of the participating cities have professionally designed and printed
brochures detailing the city, its services and its benefits. Quite often, a city will use one
brochure promoting the city and another brochure promoting its redevelopment areas
and activities.
Most of the participating communities have site specific marketing and seek developers
for particular parcels in their redevelopment areas. This is a very effective form of
marketing, since it represents a tangible opportunity to potential investors rather than
simply providing them with general information about: a particular community.
Internal marketing to their constituents is also accomplished across the bo d. In
some cases, this is achieved with professional brochures, pamphlets and hand outs.
Most cities send its businesses and residents a periodic newsletter. In some cases. a
separate newsletter is provided by the Redevelopment Agency. Virtually every
community provides a publication detailing its recreation programs. Thesea also
used to promote and inform the residents and businesses of other municipal ac ties.
12
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Findings
All respondents were asked to identify the strengths and weaknesses of the general area
of the San Gabriel Valley and of their respective jurisdiction. There was considerable
overlap in identifying the strengths and weaknesses of both locations and what was
identified as a strength for the region was also listed as a strength for the city.
Almost all of those surveyed mentioned that location was a leading strength. The
region is close to central Los Angeles and has excellent access to major freeways
including good arterials. Another strength was the progressive attitude of local
governments that were extremely stable and staffs that were highly skilled and
dedicated to making Public/Private partnerships work successfully. It was expressed
that City staff's work with developers to promote quality economic development.
Other factors indicating a government responsive to its constituents needs included
high quality public safety services --police and fire. Of special importance is that these
services are mature with known response patterns and known facility locations. Many
of the competing regions with the San Gabriel Valley are in a rapid growth environment
and do not enjoy the established infrastructure. The Chambers of Commerce that are
located within the valley are highly supportive of the goals of the cities and the
community. There is high community spirit.
Even though the housing stock is aging, there is a wide variety of housing available in
every price range. Housing can be found close in suburhan settings as well as in country
type settings. Typical of much of the Southern California region, however, the cost for
Iland is high and there is limited available space for major growth
The San Gabriel Valley area contains a labor pool that ranges from executives and
highly skilled workers to the unskilled laborers. This is especially important given the
good location of the San Gabrici Valley and good transportation system including good
bus operations and easy access to freeways for bus and other vehicle movement.
The leading indicator of weakness was the poor ]level of air quality. All of the
respondents identified this as the major negative.
t
14
The second major weakness identified was the lack of an image. Most people
responding stated that it was not necessarily a bad image but rather it was a problem of
having no image. An example often sited was the lack of a cultural center.
While the cultural diversity of the Valley was viewed as a strength, it was also felt that
the relatively high percent of ethnic minorities could be perceived as a negative in the
eyes of potential investors.
Finally, it was recognized that there existed within the San Gabriel Valley political
distinctions between the cities, each one having its own agenda.
External Suryey
Purpose
After the completion of the internal survey, whereby we; were able to determine how the
Valley saw itself, what it viewed as its own strengths and weaknesses and how it defined
itself within the overall market, it became necessary to learn how others saw the
Valley. This was accomplished by conducting an in-depth survey of site selectors: those
whose job it is to find locations for new development, sites for business locations and
commercial outlets.
' The survey of external site selectors had six primary purposes:
• To determine what criteria these people used in selecting sites
• To determine how this criteria is prioritized
• To determine whether these site selectors even know about the Valley
• To determine whether these site selectors see the Valley as meeting their
identified criteria
• To determine how these people rank the Valley in terms of its closest
competitors, the Inland Empire of San Bernardino and Riverside Counties
and North Orange County, specifically Anaheim and those areas north of
Anaheim
• To determine the expectations of these site selectors in locating facilities
within the Valley within the short term (two years) and the long term (ten
years)
15
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Participants
In order to provide a broad picture of the external view of the Valley as possible, we
sought to reach site selectors in as many fields as possible. This provided the benefit of
obtaining a broad overview of the Valley from the perspective of many different
interests. The primary drawback, however, was the inability to have a large sampling
in any one area of development. For the purposes of this study, it is important to review
the broad perspective in addition to single factors of measure.
The participants that were asked to evaluate the Valley were selected in a variety of
ways. The areas of interest were first defined and are presented as follows:
Retail Developers and Users Industrial/Professional Developers
and Users
Hotel Developers/Users Restaurant Developer/Users
Development Consultants Retail, Professional and Industrial
Office Users Leasing Agents
Residential Developers
The participants were then selected by one of several means. Some were recommended
by the participating cities. Some were chosen because they were widely recognized in
their field, while others were recommended by other participants in the survey.
Finally, in order to fill any gaps in the areas of expertise, some were selected by their
listing in professional journal surveys of development interests in Southern
California.
Over seventy-five potential participants were contacted and asked to participate in the
study. Of these, twenty-six completed and.returned the detailed survey. The respondents
represented all of the areas of interest noted above.
Survey Forms
Two survey forms were used. An initial form was used for a telephone survey of the
particirants. The primary purpose of the telephone survey was to obtain initial
information and to determine if the candidate would agree to participate in the detailed
survey. The telephone survey instrument that was used is shown in Appendix B.
The survey instrument had four major sections. Part 1 asked the participants to rank
each of 37 factors on a scale of one to five, with one being not very important and five
being of maximum import, neer The purpose of Part 1 was to determine what factors the
participants consider when selecting sites on which to locate.
16
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Part 2 of the survey instrument asked the participants to rank three regions based on
identical factors. The three regions were the Inland Empire, the San Gabriel Valley and
Northern Orange County. The scale was again one to five, with one ranking an area as
very poor and five ranking an area as very good. This section of the survey was
obviously designed to determine how the participants ranked the San Gabriel Valley
compared to two of its primary competitors on the factors which they themselves
selected as important.
Part 3 of the survey asked the participants to identify how attractive each of these three
areas were for development in the short term (two years) and in the long term (ten
years). The ranking was again done on a scale of one to five, with one being very
unattractive and five being very attractive.
The last section was designed to begin the process of determining the best means to
reach people similar to the participants. This section identified twelve major
publications and asked the participant whether he/she read them regularly, sometimes
or never.
A copy of the external survey instrument is attached as Appendix C.
Results and Analysis
Table 5 provides the detail results of Part 1 of the Survey, determining which factors are
of importance to the participants. This table ranks 37 factors in order of their
Importance to the survey participants.
The ranking was obtained by multiplying the score assigned (one to five) by the number
of .participants who ranked that factor by that score. As an example, Access to
Freeways, the highest ranking factor, received a score of 111 because ten participants
gave it a five (50 points), 13 gave it a four (52 points) and three gave is a score of three (9
points).
The top twenty factors selected and their point scores are as follows:
17
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14. Local Government Support of High Growth 73
15. Quality of Fire, Police and Emergency
Services 71
16. Quality of Public Transportation 70
17. Newness of Housing 68
I& Access to Airports 67
19. Quality of primary and secondary schools 56
20. Beauty of Physical Surroundings 55
Tables 6, 7, and 8 represent the ranking of the San Gabriel Valley, Inland Empire and
North Orange County, respectively, based on the same criteria, but ranked by the
importance each criteria had in the analysis of Preferred Factors, Part 1 of the survey
and shown on Table 5.
These tables multiply the score by the number of participants giving that score to
determine a point level for each factor. These points are then totaled to give an overall
ranking for each region.
As perceived in an overall sense by the respondents to the external survey, the San
Gabriel Valley is not superior to the two competing regions used in the study. The total
points that reflect all 37 factors are:
• Inland Empire 1238
• North Orange County 1205
• San Gabriel Valley 1102
Based on this ranking the respondents have ranked the Inland Empire and North
Orange county as more appealing compared to the San Gabriel Valley. However, when
the evaluation factors are rank ordered on the basis of those most preferred to least
18
1.
Access to Freeways
111
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Amount of Developable Land
106
3.
Quality of Shopping Facilities
103
4
High Rate of Population Growth
94
5.
Extent of Urban Decay
93
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Crime Rate
90
7.
Availability of Local Economic Incentives
90
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87
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Average Per Capita Income
83
10.
11.
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Quality of Sanitation, Recreation and
76
other Services
74
12.
Diversity of Work Force
74
13. Air Quality 73
14. Local Government Support of High Growth 73
15. Quality of Fire, Police and Emergency
Services 71
16. Quality of Public Transportation 70
17. Newness of Housing 68
I& Access to Airports 67
19. Quality of primary and secondary schools 56
20. Beauty of Physical Surroundings 55
Tables 6, 7, and 8 represent the ranking of the San Gabriel Valley, Inland Empire and
North Orange County, respectively, based on the same criteria, but ranked by the
importance each criteria had in the analysis of Preferred Factors, Part 1 of the survey
and shown on Table 5.
These tables multiply the score by the number of participants giving that score to
determine a point level for each factor. These points are then totaled to give an overall
ranking for each region.
As perceived in an overall sense by the respondents to the external survey, the San
Gabriel Valley is not superior to the two competing regions used in the study. The total
points that reflect all 37 factors are:
• Inland Empire 1238
• North Orange County 1205
• San Gabriel Valley 1102
Based on this ranking the respondents have ranked the Inland Empire and North
Orange county as more appealing compared to the San Gabriel Valley. However, when
the evaluation factors are rank ordered on the basis of those most preferred to least
18
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preferred by the external site selectors, the San Gabriel Valley is ranked equal to North
Orange County and above the Inland Empire in the number of needs it meets.
Table 9 compares the three areas based on how many of the top twenty preferred factors
each area is ranked as having in its top twenty of the 37 factors. When this analysis is
done, the San Gabriel Valley has 17 factors which are found in the the top twenty
preferred factors, North Orange County has 17, and the Inland Empire has 16 of the
factors .
1 19
This latter analysis is very important, since site selectors make decisions based on a
number of factors in determining a suitable location. not just one or two. Thus, the
larger the number of needs that are sought by site selectors that a region can address,
the more preferable it becomes. Thus, the fact that the Valley did not rank as high on
the overall point spread, does not indicate that it is less desirable than the Inland
Empire. This result underscores the need for a comprehensive strategic marketing
effort.
`
The following series of analyses of these top twenty preferred factors illustrates this.
The point total indicated are the sum of the value assigned each factor for each area by
the participants in the external survey.
Inland San Gabriel North
Emptre Valley Orange County
Preferred Factor Phi
points
Access to Freeways 63 53 55
Amount of Developable Land 81 44 70
Quality of Shopping Facilities 50 51 66
Extent of Urban Decay 58 47 49
Crime Rate 47 41 43
Availability of Local
Government Incentives 42 36 45
Quality of Local
Government Management 47 48 64
Access of Local Government
Officials 48 43 40
Quality of Sanitation,
Recreation and Other Serv. 40 44 53
Diversity of the Work Force 58 59 42
Air Quality 26 28 37
Local Government Support
For High Growth 36 28 28
Quality of Police, Fire and
Emergency Services 38 38 36
Quality of Public
Transportation 26 28 40
Newness of Housing 67 39 55
Access to Airports 58 46 46
1 19
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TABLE 9 -COMPARISON OF TOP TWENTY FAC70RS OF IMPORTANCE
PREFERRED TOP 20 FACTORS OF IMPORTANCE
ACCESS TO FREEWAYS
AMOUNT OF DEVELOPABLE LAND
QUALITY OF SHOPPING FACILITIES
EXTENT OF URBAN DECAY
CRIME RATE
AVAIL OF LOCAL ECONOMIC INCENTIVES
QUALITYOF LACALGOVERNMENTMGMT
ACCESS OF LOCALGOVERNNENTOFFICIALS
QUALITY OF SANIT, RECREAT & OTHER SERVICES
DIVERSITY OF WORK FORCE
AIR QUALITY
LOCAL GOVERNMENTSUPPORTHIGH GROWTH
QUALITY OF FIRE, POLICE, EMER SERVICES
QUALITYOF PUBLIC TRANSPORTATION
NBMESSOFHOUSNG
ACCESS TOAIRPORTS
QUALITY OF PRIM AND SEC SCHOOLS
BEAUTY OF PHYSICALSURROUNDINGS
EXTENT OF CULTURAL ACTIVITIES
EXIENTOFCONVEN71CN FACILTIES
INLAND EMPIRE TOP TWENTY FACTORS -16
AMOUNT OF DEVELOPABLE LAND (2)
NEWNESS OF HOUSING (15)
ACCESS TO FREEWAYS(1)
EXTENT OF URBAN DECAY (4)
DIVERSITY OF WORK FORCE(10)
ACCESS TO AIRPORTS (16)
QUALITY OF SHOPPING FACILITIES (3)
ACCESS OF LOCAL GOVERNMENT OFFICIALS (8)
CRIME RATE (5)
QUALITY OF LOCAL GOVERNMENT MGMT (7)
BEAUTY OF PHYSICAL SURROUNDINGS (18)
AVAIL OF LOCAL ECONOMIC INCENTIVES (6)
QUAL OF SANIT, RECREAT & OTHER SERVICES (9)
LOW COST OF RESIDENTIAL HOUSING
QUALITY OF FIRE, POLICE, EMER SERVICES (13)
ACCESS TO RAIL FACILITIES
LOCAL GOVERNMENT SUPPORT HIGH GROWTH (12,
LOW PERCENT OF ETHNIC MINORITIES
HIGH COST OF RESIDENTIAL HOUSING
QUALITY OF PRIM AND SEC SCHOOLS (17)
e
SGV TOP TWENTY FACTORS -17
DIVERSITY OF WORK FORCE (10)
ACCESS TO FREEWAYS (1)
QUALITY OF SHOPPING FACILITIES (3)
QUALITY OF LOCAL GOVERNMENT MGMT (7)
EXTENT OF URBAN DECAY (4)
ACCESS TO AIRPORTS (16)
AMOUNT OF DEVELOPABLE LAND (2)
QUALITY OF SANIT, RECREAT & OTHER SERVICES (9)
ACCESS OF LOCAL GOVERNMENT OFFICIALS (8)
CRIME RATE (5)
BEAUTY OF PHYSICAL SURROUNDINGS (18)
NEWNESS OF HOUSING (15)
QUALITY OF FIRE, POLICE, EMER SERVICES (13)
AVAIL OF LOCAL ECONOMIC INCENTIVES (6)
EXTENT OF CULTURAL ACTIVITIES (19)
EXTENT OF CONVENTION FACILTIES (20)
ACCESS TO RAIL FACILITIES
QUALITY OF PRIM AND SEC SCHOOLS (17)
LOW PERCENT OF ETHNIC MINORITIES
HIGH COSTOF RESIDENTIAL HOUSING
NORTH ORANGE COUNTY TOP TWENTY FACTORS -17
AMOUNT OF DEVELOPABLE LAND (2)
QUALITY OF SHOPPING FACILITIES (3)
QUALITY OF LOCAL GOVERNMENT MGMT (7)
ACCESS TO FREEWAYS (1)
NEWNESS OF HOUSING (15)
BEAUTY OF PHYSICAL SURROUNDINGS (18)
QUALITY OF SANIT, RECREAT & OTHER SERVICES (9)
EXTENT OF URBAN DECAY (4)
ACCESS TO AIRPORTS (16)
AVAIL OF LOCAL ECONOMIC INCENTIVES (6)
CRIME RATE (5)
DIVERSITY OF WORK FORCE (10)
ACCESS OF LOCAL GOVERNMENT OFFICIALS (8)
QUALITY OF PUBLIC TRANSPORTATION (13)
EXTENT OF CULTURAL ACTIVITIES (19)
LOCAL GOVEF"&NT SUPPORT MOD GROWTH
AIR QUALITY (11)
QUALITY OF FIRE, POLICE, EMER SERVICES (13)
LOW COSTOF INDUSTRIAL SPACE
LOW PERCENT OF ETHNIC MINORITIES
Number Next to Title is Number of Matches with
Preferred Top 20
Number in Parentheses () is ranking of factor in
Preferred Top 20
Bold denotes One of Preferred Top 20 Factors
e
SGV TOP TWENTY FACTORS -17
DIVERSITY OF WORK FORCE (10)
ACCESS TO FREEWAYS (1)
QUALITY OF SHOPPING FACILITIES (3)
QUALITY OF LOCAL GOVERNMENT MGMT (7)
EXTENT OF URBAN DECAY (4)
ACCESS TO AIRPORTS (16)
AMOUNT OF DEVELOPABLE LAND (2)
QUALITY OF SANIT, RECREAT & OTHER SERVICES (9)
ACCESS OF LOCAL GOVERNMENT OFFICIALS (8)
CRIME RATE (5)
BEAUTY OF PHYSICAL SURROUNDINGS (18)
NEWNESS OF HOUSING (15)
QUALITY OF FIRE, POLICE, EMER SERVICES (13)
AVAIL OF LOCAL ECONOMIC INCENTIVES (6)
EXTENT OF CULTURAL ACTIVITIES (19)
EXTENT OF CONVENTION FACILTIES (20)
ACCESS TO RAIL FACILITIES
QUALITY OF PRIM AND SEC SCHOOLS (17)
LOW PERCENT OF ETHNIC MINORITIES
HIGH COSTOF RESIDENTIAL HOUSING
NORTH ORANGE COUNTY TOP TWENTY FACTORS -17
AMOUNT OF DEVELOPABLE LAND (2)
QUALITY OF SHOPPING FACILITIES (3)
QUALITY OF LOCAL GOVERNMENT MGMT (7)
ACCESS TO FREEWAYS (1)
NEWNESS OF HOUSING (15)
BEAUTY OF PHYSICAL SURROUNDINGS (18)
QUALITY OF SANIT, RECREAT & OTHER SERVICES (9)
EXTENT OF URBAN DECAY (4)
ACCESS TO AIRPORTS (16)
AVAIL OF LOCAL ECONOMIC INCENTIVES (6)
CRIME RATE (5)
DIVERSITY OF WORK FORCE (10)
ACCESS OF LOCAL GOVERNMENT OFFICIALS (8)
QUALITY OF PUBLIC TRANSPORTATION (13)
EXTENT OF CULTURAL ACTIVITIES (19)
LOCAL GOVEF"&NT SUPPORT MOD GROWTH
AIR QUALITY (11)
QUALITY OF FIRE, POLICE, EMER SERVICES (13)
LOW COSTOF INDUSTRIAL SPACE
LOW PERCENT OF ETHNIC MINORITIES
a
Quality of Primary and
Secondary Schools 32 30 30
Beauty of Physical
Surroundings 46 41 54
Extent of Cultural Activities 25 35 40
Extent of Convention
Facilities 25 32 23
In none of the above areas does the San Gabriel Valley stand out. And yet, when viewed
In total, the Valley ranks with or above the other two regions in the number of factors
the participants feel it offers to meet their needs.
�i
It is also important to analyze the type of factors the participants prefer. Of the top
twenty, eight deal with the location of the area, while another eight deal with the
activities of the local municipalities.
The former factors are:
11 The latter factors, dealing with local ovenunent are:
1 • Crime Rate
• Quality of Local Government Management
• Access to Local Government Officials
• Quality of Sanitation, Recreation and other Services
• Local Government Support of High Growth
• Quality of Fire, Police and Emergency Services
• Quality of Public Transportation
Quality of Primary and Secondary Schools
20
• Access to Freeways
• Access to the Airports
• Amount of Developable Land
• Air Quality
• Beauty of the Physical Surroundings
• Diversity of the Work Force
• Extent of Cultural Activities
• Extent of Convention Facilities.
11 The latter factors, dealing with local ovenunent are:
1 • Crime Rate
• Quality of Local Government Management
• Access to Local Government Officials
• Quality of Sanitation, Recreation and other Services
• Local Government Support of High Growth
• Quality of Fire, Police and Emergency Services
• Quality of Public Transportation
Quality of Primary and Secondary Schools
20
c
Location and the competency of local government in working with its constituents
represent 80% of the preferred factors.
V. CORE A AREEMG STRATEGY
A core marketing strategy comprises the basic thrust an organization wishes to take
over an extended period of time to achieve the marketing objectives it has set for itself.
This longer view then provides the framework within which detailed tactical elements
are created and specific year-to-year plans formulated. It is the "spine" on which the
entire marketing program hangs.
Any core marketing strategy must have a number of key characteristics:
• It must have as its principal focus, meeting the needs and wants of its target
audiences. It must not be designed to sell a program or image that the
marketer, rather than the target audience, thinks needs to be sold.
• It must be visionary. It must articulate a future for the organisation that
offers a clear sense of where the organization is going, what the "new"
enterprise will look like and what it will achieve when it meets with its
expected success.
• It must differentiate the organization from its key rivals. The marketer
must stand out; it must offer target markets unique reasons to prefer its
goods and services.
• It must be sustainable for the long run and in the face of likely competitors'
reactions. Strategies are not implemented in a vacuum. If they are
successfiA competitors will respond and the organization must anticipate
this possibility and prepare for it.
• It must be easily communicated. The central elements of the strategy must
be simple and clear so that both target audiences and the marketer's own
staff have an unambiguous understanding of just what the strategy is and
why it should be supported.
• It must be motivating. A successful strategy must have the enthusiastic
commitment of those who must carry it out. This will not be the case if it is
either little more than business -as -usual or so unrealistic as to be
unimaginable by key participants.
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• It must be flexible. It should be sufflcien broad that it allows for
dY diversity
' in the ways that individual staffers implement it and not so rigid and
l uncompromising that it is not adaptable to unforeseen contingencies.
These are general guidelines for any core marketing strategy. In the present case, there
are two additional features that a core strategy for the San Gabriel Valley must have.
First, it must have a clear role for a central marketing agency and roles for the
individual cities and Chambers of Commerce within the Valley. Second, it must
address the major potential area of weakness identified earlier: the large blocks of
ethnic minorities located throughout the Valley.
Target Markets
There are three basic markets for which the strategic marketing plan is targeted:
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• External Sources of Commercial and Industrial Development
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These would include real estate developers, office location services, and
Fortune 500 firms. Emphasis will be on quality firms that will bring
upscale employment, attractive facilities, and a progressive and socially
responsible attitude to the Valley.
• Facilitating Agencies
These would include banks and other financial agencies, advertising and
public relations firms, local
and national media and other organizations
who might be expected to assist in marketing the Valley, either intentionally
or unintentionally. If they are the explicit targets of the marketing program,
these 'organizations can provide important leverage for the Valley's meager
budget. On the other hand, if they are not specifically targeted, they can
effectively sabotage the Valley's best laid plans.
• Inter ial Supporters and Implementors.
These would include all individuals and agencies within the Valley who can
implement or support the strategic marketing plan. Again, this target
market can either substantially augment the proposed program or (often
unwittingly) undermine it. The principal sub -segments here would be:
1. Local government enipl.,,yees who must directly or indirectly deliver the
products or services the program envisions:
1 22
In the case of all of the internal target markets, it is important that they take
ownership and pride in the proposed program. They must feel that they have much to
gain personally by its success and that it will be personally very rewarding for them to
participate, even informally or indirectly (i.e. by "spreading the word").
For the present planning period, the strategic marketing plan will target California as
the geographic area of interest, with an emphasis on Southern California. Once the
program is developed and has been tested in this limited (and better understood)
market, a careful program of expansion to the Wester United States, other major U.S.
urban centers and, finally, Pacific Rim countries should be undertaken.
Competitive Positioning
An effective positioning strategy for any organization most of all must be designed to
respond to the basic needs of its key target audiences. We have identified the following
as the needs of each of the three key target groups:
• External target markets need to achieve optimal outcomes of location
choices for factories, offices, hotels, houses, apartments, retail outlets or
other economic investments; and need to undergo an efficient and
pleasurable process of selecting, building, moving into and/or maintaining
new facilities;
• Internal target markets need to feel pride and participation in the
development of the San Gabriel Valley and its component communities; and
• Facilitating agencies need to have clear, accurate, colorful and fascinating
infoinaation to communicate to their own target audiences (e.g. bank clients,
newspaper readers, TV viewers).
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2 Private sector support agencies that can takespecific roles in the program.
These would include Chambers of Commerce, local realtors and financial
i/
institutions.
3. misting businesses in the area who can "spread the word" as well as
in specific tactical
participate programs designed to carry out the strategic
marketing plan;
4 Local citizens who also can spread the word and participate in the program.
In the case of all of the internal target markets, it is important that they take
ownership and pride in the proposed program. They must feel that they have much to
gain personally by its success and that it will be personally very rewarding for them to
participate, even informally or indirectly (i.e. by "spreading the word").
For the present planning period, the strategic marketing plan will target California as
the geographic area of interest, with an emphasis on Southern California. Once the
program is developed and has been tested in this limited (and better understood)
market, a careful program of expansion to the Wester United States, other major U.S.
urban centers and, finally, Pacific Rim countries should be undertaken.
Competitive Positioning
An effective positioning strategy for any organization most of all must be designed to
respond to the basic needs of its key target audiences. We have identified the following
as the needs of each of the three key target groups:
• External target markets need to achieve optimal outcomes of location
choices for factories, offices, hotels, houses, apartments, retail outlets or
other economic investments; and need to undergo an efficient and
pleasurable process of selecting, building, moving into and/or maintaining
new facilities;
• Internal target markets need to feel pride and participation in the
development of the San Gabriel Valley and its component communities; and
• Facilitating agencies need to have clear, accurate, colorful and fascinating
infoinaation to communicate to their own target audiences (e.g. bank clients,
newspaper readers, TV viewers).
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' In light of what we have leamed about the site selection criteria used by external
markets, the perceptions these markets hold of the San Gabriel Valley and its two
major competitors and the area's present strengths and weaknesses, we recommend
that the following three elements comprise the Valley's core strategy positioning:
• The San Gabriel Valley should be positioned as comprising a rich mosaic of
established, yet vibrant and progressive neighborhoods representing many
diverse cultures and physical environments at all levels of the economic
spectrum.
• The San Gabriel Valley should be positioned as a community just adjacent to
the center of the Los Angeles metropolitan hub that has extremely
convenient access by freeway to all of Southern California and by air and
rail to all of the world.
• The San Gabriel Valley should be positioned as a place where government
and business is devoted to being totally "user-friendly" in its public and
private services.
If one were to summarize
these elements in a single (lengthy) statement that would
enunciate both the logic and the feeling of the positioning statement, it might be the
following:
There is a Valley right next to downtown and to all of the richness of
' Southern California, made up of neighborhoods for every lifestyle, and
populated by businesses and government agencies that will impress and
delight you with their uncommon attitude toward providing the most
responsive and user-friendly services to its visitors and citizens of any
community anywhere ... the San Gabriel Valleyl
The rationale for this positioning statement is the following:
• It addresses the needs of external target markets for good location choices.
The San Gabriel Valley can argue that it has a diversity of neighborhoods to
meet the needs of corporations who want an area where it can find all types
of labor and/or all of its staff can find areas to live nearby that fit their
f. - tyles and pocketbooks.
1 24
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Positioning uniquely their own.
• The positioning is flexible in that it allows each community, each
' government, and each set of private sector enterprises to decide what it will
do on its own to implement the "mosaic" and "user-friendly" concepts. It is
also flexible in that it can be described in different ways for different sub-
market segments. "User-friendly" can be described one way to developers
and another way to potential new residents or new retailers.
1 25
• It addresses the needs of external target markets for relative ease and
efficiency in the process of building facilities, relocating or running their
enterprises later. The San Gabriel Valley can argue that its governments are
committed to being as responsive and user-firiendly as possible. The field
survey noted that
eight of the top twenty traits ranked by developers involve
some aspects of government management (e.g. attitude toward growth,
quality of local government management and accessibility of local
government officials). At the same time, they see no differences in the
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quality of management among the three competing governments, although
they perceive the Inland Empire to be more accessible and more in favor of
high growth (which the majority of those interviewed preferred). It is
critical to the proposed strategy that the Sara Gabriel Valley supplant the
Inland Empire as most accessible.
• It addresses the
needs of internal target markets offering them a basis for
pride in the Valley as a whole as well in the individuality of their own
community.
• It addresses the needs of internal target markets for participation. Citizens
can be challenged to find ways to accentuate even more the special character
of their neighborhoods. Business people and government staffers can be
challenged to make their stores and services even more user-friendly.
• The positioning clearly differentiates the Valley from its two major
competitors in a way that is, with some work, sustainable in that the other
two
competitive markets, Orange County and the Inland Empire, will find it
difficult to argue that they have similar accessibility and neighborhood
diversity. The user friendliness is theoretically something that the other
three areas could imitate. However, if the Valley moves rapidly to become
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the first to adopt this positioning and is best at making sure that reality
matches the promise of user-friendliness, it should be able to make this
Positioning uniquely their own.
• The positioning is flexible in that it allows each community, each
' government, and each set of private sector enterprises to decide what it will
do on its own to implement the "mosaic" and "user-friendly" concepts. It is
also flexible in that it can be described in different ways for different sub-
market segments. "User-friendly" can be described one way to developers
and another way to potential new residents or new retailers.
1 25
Marketing Mix
The steps taken to carry out a strategic marketing plan ultimately define that plan. No
number of statements or promises can substitute for what is actually done. The detailed
elements of the strategy are often referred to as the marketing mix and typically are
divided into four broad categories. They are: product, price, distribution and
communication. These are backed by an articulated research program and an
appropriate organization structure and monitoring system.
In the sections to follow, we sketch several key elements of a marketing mix to carry out
the core strategy. Detailed elaboration of these elements should be the principal focus
of the next round of planning with respect to this strategic marketing plan.
Product
For this strategy to be effective, the San Gabriel Valley must be able to deliver what its
strategy says it will deliver. Thus, steps must be taken to enhance the three parts of the
San Gabriel Valley "product." its accessibility, its mosaic of neighborhoods and its
user-friendly government and business services. Among the steps needed are the
following:
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• The positioning is easily communicated both internally and externally. The
concepts are clear and can be elaborated in a number of ways in both pictures
and words. The graphic possibilities for showing the diversity of
neighborhoods would appear to be almost: endless. Similarly, user-
friendliness can be made real by simple, dramatic human case histories.
• All three features, user-friendliness, geographic accessibility, and the
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mosaic of neighborhoods, all provide excellent story opportunities for
facilitator markets such as news media.
• The "mosaic" concept makes the ethnic diversity of the valley a source of
esteem rather than a "problem." They can celebrate, not fear, their cultural
diversity.
• In addition to roles for individual communities, there is a clear role for an
umbrella coordinating agency to prepare information, conduct research,
handle outside inquiries, and conduct training sessions for individual
cities. It can also serve as a clearing house: for "good government" and
community development ideas.
Marketing Mix
The steps taken to carry out a strategic marketing plan ultimately define that plan. No
number of statements or promises can substitute for what is actually done. The detailed
elements of the strategy are often referred to as the marketing mix and typically are
divided into four broad categories. They are: product, price, distribution and
communication. These are backed by an articulated research program and an
appropriate organization structure and monitoring system.
In the sections to follow, we sketch several key elements of a marketing mix to carry out
the core strategy. Detailed elaboration of these elements should be the principal focus
of the next round of planning with respect to this strategic marketing plan.
Product
For this strategy to be effective, the San Gabriel Valley must be able to deliver what its
strategy says it will deliver. Thus, steps must be taken to enhance the three parts of the
San Gabriel Valley "product." its accessibility, its mosaic of neighborhoods and its
user-friendly government and business services. Among the steps needed are the
following:
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1 27
• Enhancing Accessibility
A systematic survey of the Valley's arterial system should be made with a
view not so much to improving internal mobility but to improving access to
other areas. Data comparing travel times from various Southern California
destinations to the San Gabriel Valley and to its major competitors, if
favorable, can provide promotional input for future brochures or, if
unfavorable, may suggest changes in freeway or access -road systems.
• Enhancing Neighborhood Culture
First, the diverse cultures need to be inventoried. Second, programs need to
be developed to sharpen the special character of each. It is not sufficient to
say there is, for example, a unique Canadian community if there is nothing
special about the neighborhood except that "different" people live there. It is
even worse if this area is run down and inactive. "Special character" must be
defined and enhanced. For some neighborhoods, "special character" may
mean special physical facilities: unique houses, shops, religious buildings,
parks and so forth. For others, it may be more a matter of events that
happen there: special festivals, ethnic celebrations, and so on. In many
neighborhoods, it may be necessary to create these physical or lifestyle
characteristics through government prodding and support and through the
active participation of neighborhood leaders and citizens. In other
neighborhoods, it
may only be necessary to build upon known sources of
difference (e.g. expanding the size, financial support and/or publicity for a
small neighborhood festival or event).
• Enhancing User Friendliness
Customer contacting people in government staffs and/or in private
businesses need to see the need for user friendliness and to learn specific
techniques for carrying it out. Training programs should be developed and
systems put in place to identify and reward examples of the desired
performance. Care must be taken that all customer contact people be
brought into this training program (e.g. switchboard people, maintenance
people, transit workers, police and so on). Active cooperation should be
to the
made easier extent that community participants can see that the new
thrust is not just more "management nagging" but part of a broad visionary
program to make the San Gabriel Valley a special place to live and work.
1 27
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Price
"Price" in this context refers to all the barriers that keep target customers from
carrying out the steps the marketer wants them to take. These barriers must be reduced
to an absolute minimum.
1 The starting point for a concerted "price" strategy is research to identify potential
barriers. With respect to the external market, this means that developers and others
must be asked to articulate in considerable detail what they think makes for user
friendly governments. What is it that leads them to believe that a particular
government (e.g. the Inland Empire) is more accessible? What signals would tell them
that the San Gabriel Valley was making progress in this regard? What are their major
frustrations in trying to choose among areas (e.g. lack of certain information) or in
carrying out a project in an area (e.g. slow turn around in the permit process)?
For facilitators, we must learn what keeps them from public a story or ass on
�� 13' passing
accurate information (or any information) about the Valley? Which facilitators are
more cooperative and why? Who is uncooperative and why is that?
For internal markets, what keeps staff and citizens from fully backing and
participating in efforts to emphasize the uniqueness of neighborhoods or from
behaving in a more user friendly fashion? (In many projects like this, two major
barriers are that they do not believe managers are really serious about the new program
and that it will soon disappear like all others and that when they do attempt to carry
out what they think are activities designed to further the program, they are not
Irewarded or are subject to subtle negative rewards)
Distribution
The distribution component of the marketing mix refer.; to the time and place where the
products and services are being offered. In this case. both the time and place
components are relevant to the user friendly aspects of the offering.
As part of further research, external markets should be asked whether there are better
ways of contacting and interacting with government agencies. Should the San Gabriel
Valley set up remote locations, either temporary or permanent, nearer to
oncentrations of target markets? Can more business be transacted "on the customers
premises" through the use of the telephone, computer networks and/or facsimile
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telecommunication? If visits to the Valley are inevitable, are there ways in which "one-
stop shopping" can be made feasible, e.g. by using; a single, central agency or by
interconnecting cities through computer work stations (or just the telephone) so that a
customer could go to one city office and effectively deal with several from there?
Communication
It is expected that communications will comprise a major component of the marketing
mix. These communications will be needed to articulate and inform others of the
Valley's competitive positioning. However, it is important to note that the
communications effort should commence only after the "product" is sufficiently
developed to justify the effort. Nothing defeats a new product "launch" as much as
customers finding that the communications are all "hype" and there is little substance
to back it up.
It is important that all sub components of the communications program begin with
customer perceptions and not with "the story" that the Valley wishes to tell. It must be
recognized that the external customers interviewed for this study perceive the Valley
differently from civic leaders. For example, external markets rated access to freeways
as no better than Orange County and worse than the Inland Empire. Rather than
starting out attempting to convince customers like these that they are wrong, it is
important to delve further into the reasons they hold these perceptions and then deal
with them.
Communications will be of three broad types. First, there are personal
communications from those in the Valley, in local g(wernments, in the central agency
set up under this strategic marketing plan and in individual local businesses and
private sector agencies. These personal contacts, planned and unplanned, represent a
major component of the product the Valley has to offer. It is crucial that contact people
be carefully trained to be user friendly and that they also understand clearly the
Valley's key positioning platform and that they reinforce it as often as possible. Both
public and private sector people must realize that every contact with an "outsider" is a
chance to promote (or tear down) the Valley's new image.
Second, there will be advertising materials, probably in the- form of brochures,
magazine and newspaper ads, and various direct mail pieces communicating the three
facets of the positioning statement. It would seem reasonable that these materials be
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developed at two levels, for the Valley as a whole and for the individual cities. These
should be very carefully coordinated so that they (a) reinforce and not contradict each
other and (b) inform the outside world of the fact that the Valley is clearly working in
concert (i.e. that it "has its act together" which should be important to investors
considering major or minor initial commitments to the area). As implied throughout
this section, it is our judgment that expenditures for formal advertising should not be
made too hurriedly; that other elements of the marketing program should be in place
first.
The final major communications element is what is usually labelled public relations.
An effective public relations program must be (a) pro -active (b) anticipatory and (c)
reactive. That is, it should aggressively use the media ,and other non -paid channels (e.g.
local business people and financial agencies) to help carry out the basic positioning
strategy. However, the Valley must also be ready for crises, anticipating them where
possible or at least reacting effectively when they do arise unexpectedly.
We cannot anticipate all of the problems that may arise in connection with the present
strategic marketing plan. It will be useful at the next planning stage to speculate on
possible problems and to work through tentative reactions. One obvious eventuality is
that stories will break that work against the positioning platform. Whatever the
situation, it should be remembered that each occasion on which the media talk about
the Valley becomes an opportunity to promote the "new vision".
Goals. Objectives and Benchmarks
A strategic marketing plan is intended to take an organization "somewhere else." It is
essential that there be clear consensus on just what that "somewhere" is. This
document establishes the major outline of the San Gabriel Valley's core marketing
strategy, not its specific details. Thus, it is appropriate here to specify goals and
objectives in only general terms.
It is assumed that the planning horizon for these goals is approximately five years.
Within five years, the strategic marketing plan will have been successful if the
following occurs:
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One final indirect measure of success of the strategic marketing plan would be if a
number of cities, not originally involved in the joint program, sought to become a part
of it.
31
• External target markets perceive the Valley as superior to its two key
competitors on several dimensions, most importantly on:
1. Access to freeways.
2. Access to rail facilities
3. Access to airports
4. Quality of local government management
5. Accessibility of local government officials
• External markets spontaneously describe the Valley as having a user-
friendly attitude toward its citizens and outsiders and that it comprises a
mosaic of attractive and unique neighborhoods.
• There is a significant increase in the pride that citizens and government
staff feel for the Valley as a whole and for their particular neighborhoods.
• There is a significant increase in government stall's attempts to be user
friendly and in their vocal and attitudinal support of this approach.
• There is a significant increase in neighborhood self-
improvement/development activities.
• There is a significant reduction in the number of quality businesses
including retailers leaving the Valley for elsewhere.
• There is a significant increase in the number of quality businesses including
retailers choosing the Valley over its two competitors.
• Facilitators, including the major media, come to share the view of the Valley
as a mosaic of neighborhoods, highly accessible to the Southern California
area and having very user-friendly businesses and government. For media,
this will be reflected in the stories they write or produce about the area. For
other facilitators like financial agencies, it will be reflected in their use of
Valley brochures their
and incorporation of the Valley's positioning
"language" in their own communications.
• There is significantly increased cooperation among Valley governments and
local Chambers of Commerce in providing internal sendces, sharing
resources, training each other, and dealing with "outsiders." The major
theme of such mutual efforts will be the promotion of the positioning
platform outlined in this strategic marketing plan.
One final indirect measure of success of the strategic marketing plan would be if a
number of cities, not originally involved in the joint program, sought to become a part
of it.
31
VI. BM MMffATION MAN
There are nine participating cities in this study. Another 28 cities and four
unincorporated communities co -exist with them within the San Gabriel Valley, and
their participation will be sought in any joint marketing effort. Further, each city has
its own political and community structure and its own needs, desires and wants.
In addition to the various cities and communities in the Valley, there are thousands of
businesses who will benefit from this marketing effort. They must be the basis upon
which this effort is built and should be the ones who have primary responsibility for its
success.
To satisfy this number of potential constituents, a number of criteria were developed by
which to judge the potential effectiveness of the organization which will undertake this
effort.
Organization Criteria
We recommend this new effort meet a series of specific criteria, and that these criteria
be identified as the organization to undertake this task is being developed so that there
is no misunderstanding of its role.
• The organization must be a public/private partnership, with the emphasis
in the private sector. While the goals of the organization must comply with
the goals of the various cities, it must also meet the needs of the business
community. The private sector is the one witY;t the expertise, understanding
and higher motivation to improve the investment and business climates in
the Valley, and therefore it is the private sector which must take the pivitol
position in the organization.
• The organization must be able to address itself to the multi -faceted needs of
the Valley. Not only does each city have its own needs, but each sector of the
Valley's economy also has needs. The organization must be able to address
each of these effectively.
• The organization must be aimed at Valley -wide needs. The organization will
lack effectiveness and lose credibility within the Valley if it is dominated by
the needs of a particular region or industrial base of the Valley. It must
represent the entire Valley if it is to be successful.
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• At the same time, the organization must be supportive of the individual
needs of the cities. The Valley cannot fight against itself. While the new
organization may not be able to fully meet the specific needs of each city, at
the very least its activities must be supportive and not in opposition to these
needs.
• While the cities are acting as the initiators of this organization and the
private sector acting as the catalyst, it must be kept free from political
pressure and private business concerns if it is to be an organization with a
specific, tangible mission. it must do so as a business, for the business
purposes of the entire Valley. It will be ineffective and have no credibility if
it is allowed to be swayed by personal agendas, rather than its own.
• Once the organization is functioning, It should meet cost/benefit analyses as
would any other enterprise. To the extent a section of the Valley's business
community and economy is to benefit , it muss: participate in the hard costs
of doing this business. As such, the cities should participate financially not
as the sole support of the organization, but as simply another sector of the
Valley's economy. This organization need not, and should not, be primarily
financed by the public and should not become a burden on the taxpayers by
not providing them services for which they have paid .
• While a marketing strategy takes years to prove its true worth, the
organization must be visible early and provide tangible successes early. Any
undertaking involving even partial funding; by government is closely
scrutinized by the public. There will be some who will say that this type of
activity is not appropriate for government involvement on any level. The
only effective answer is to show why tie public: as a whole does benefit: and
to show it conclusively. Therefore highly visible, tangible successes must
come early in the process.
• Finally, the organization must meet the growing concerns of the Valley for
planned rather than rampant growtn. In point of fact, rampant growth is
simply not possible in a Valley which has limited developable land
available. But new development will come and such modern development is
needed if the Valley is going to maintain its standard of living. Thus, the
organization should not be charged with bringing development at any cost.
Rather, it must be selective in the type of business it entices so that the Valley
seeks and obtains quality development and :reinvestmeiA into its overall
physical plant, which is beginning to age and needs infusion of capital.
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Alternative Organizations
If a joint marketing effort is going to take place, it must be handled by an umbrella
organization representing all of the diverse businesses and interests of the various
communities, not simply a few. This can be done through either an existing
organization, a public agency, such as a joint powers authority, or a newly created
entity, be it for-profit or non-profit.
Existing Organization
While the West Covina Chamber of Commerce has decided to develop a valley wide
business network, there is no existing organization which includes, as its agenda, the
promotion and marketing of the entire Valley. Thus, even if an existing organization
were to be identified, it would have to be significantly restructured in order to
accomplish the goals of the communities. Even with a restructuring, the organization
would still be burdened with the history and mission. of the organization in which it is
formed.
If, however, an existing organization were to be the selected option, the West Covina
Chamber"s new Council of Business and Industry (COBI) would be the most logical one
since it is Valley -wide in its approach and, being new, it could be more easily molded
into the type of organization needed.
Public Agency
A public agency, such as a joint powers authority is subject to intense public scrutiny as
well as the full control of public agencieF.. In marketing to the private sector, however,
it is important to have businesspersons talk to businesspersons. It is also imperative
that this organization reflect the business community as well as the public sector. Also,
the private sector needs to be the primary source of funding. Any type of public agency
simply cannot meet these criteria.
New Organization
Therefore, we recommend a new organization be formed. In considering this, we
considered a variety of organizational models. We also determined that a non-profit
corporation would be most acceptable to the potential users since there would be no
need to include a profit in its operating costs and any excess revenues would be returned
to meet the goals of the organization.
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We considered a variety of models for this organization.
Consulting Firm Model
Under this model, the organization would function as a consulting firm,
contracting with its various "clients" for specific services to be rendered.
This, however, does not allow for the organization to readily meet the
diverse needs of the Valley nor does it ensure: that all sectors will be fully
addressed. Further, major commitments of time would need to be made
simply to market the services. Also, there would be limited control by the
cities, communities and/or interested businesses.
• Membership Organization
A number of organizations which provide direct services do so as a
membership organization. PTI, in fact, is one of these. Under this structure,
a basic level of services are provided to the members and additional services
can be purchased. While there is some merit to this approach (in fact, a
variation on this approach is proposed below), there are some definite
shortcomings to this as the primary model for this effort.
Such an organization devotes a tremendous amount of time to providing the
basic levels of services in order to maintain its membership base. Thus,
more specialized services or complex undertakings must often compete with
these basic services for the organization's resources. And too often they lose
in the competition. Further, such an organization is similar to a consulting
firm model in that it does not readily allow for direct input and control by
those outside of the organization staff.
• Loose-knf Confederation
Under this approach, a loosely -knit confederation of interests would be
developed providing for some cohesion in efforts. The problem inherent in
this is the inability of such a confederation to strongly assert the unifying
role needed or to garner the resources required to truly market the Valley.
Rather, this could result in an organization which does nothing but receives
reports of what its membei-- -are doing and trying to maintain some
coherence in the various activities.
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Model Organization
Based on the foregoing criteria and the analyses of these and other similar approaches,
we propose that a non-profit business promotion corporation be formed. We
recommend the structure be similar to that of the League of Cities or various Chambers
of Commerce, but with stronger divisions than either of these with activities being
undertaken on a broad scale and on a specialized level, both in terms of responsibility
and finances.
Board of Directors
The organization would be headed by a Board of Directors made up of both public and
private community leaders. These Board members must represent the true power bases
of the Valley's economy and should not be overly represented by elected officials. This
latter stipulation will help to remove personal political agendas from the functioning
of the organization. Such leaders as corporate presidents and regional managers as well
as high level city staff members or chamber of commerce directors should serve as
members. The number of members should not exceed nine, although the specific
number should be determined by those charged with creating the organization.
The responsibilities of the Board would be to establish the overall policies of the
organization as well as develop the overriding marketing themes and strategies for the
Valley. The marketing efforts of each division should comply with these strategies and
be approved by the Board. The Board would also be responsible for retaining the
Executive Director and directing activities of the Staff.
The Board's activities would be funded by the membership dues and special
assessments. As such, these dues will have to be high enough to allow for the Board's
marketing activities as well as the organization's administrative costs.
IDivisions
The actual working arms of the organization would be its divisions. A division should
be established based on the interest groups involved. Expected divisions would be
Tourism and Leisure Activities, Cultural and Recreational Activities, Office
Development and Leasing, Corporate Promotions, Redevelopment Activities,
Export/Import, and such others as may be needed. 'The exact nature of each division
will depend on the members of the organization.
Each division would be responsible for serving the needs of its members. Each can be as
active or as passive as its members wish.
The divisions would be responsible for developing, funding and implementing
marketing strategies which serve its particular needs. To do so, it would assess its own
members for the cost of its own activities. Those divisions which want extensive
nationwide marketing would be allowed to develop the strategy and implement it. Each
would also have to assess its own members to pay for it. On the other hand, those
divisions which want a more limited strategy, would be free to be more limited in its
activities. To the extent a Division needs technical expertise to develop and/or meet its
own strategies, it should be free to obtain its own consultants.
This allows for those who would gain most from a particular strategy to also have the
s highest vested interest in it. If marketing a particular area is not worth the effort of the
members who would be most served, the Valley as a whole should not be expected to
subsidize their needs.
The Division's activities would be subject to the overall policies and strategies of the
Board of Directors. This would ensure that the entire: organization works together and
does not conflict with itself.
Further, while the Divisions would be free to retain their own marketing consultants
subject to Board approval, the Divisions should not create their own staffs. The staff of
the organization should be used to serve the divisions. To help fund the staff, the
Divisions should be assessed for the use of the organization's staff.
Executive Director and Staff
The Executive Director, along with his/her staff would be responsible for the day to day
implementation of the policies and strategies of the Board of Directors and the various
divisions. Initially, it would be the Executive Director's responsibility to market the
organization, obtain members and develop the organization.
Once this is well underway, his/her responsibilities would include acting as staff to
both the Board and the various divisions and to implement and administer the
programs developed by each. Further, the Staff would continue to market the
37
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organization and obtain new members as well as maintain the existing membership.
The Staff would also provide the general technical expertise needed by the Board and
divisions.
The Executive Director would also be responsible for the day to day administration of
the organization's activities and finances.
Finally, the Executive Director and his staff would act as the clearinghouse for those
who respond to the marketing efforts, maintaining the data bank and information
needed to direct these people to the proper agency or program to meet their needs.
A full time Executive Director and staff' need not be hired at the outset. Rather, a firm
could be retained to operate as the organization's staff. This may be a viable option
since it would allow for broader expertise to be made available early on and would also
provide for a quicker start up of the organization.
Budget
While the cities of the San Gabriel Valley have taken the lead in this effort to date, the
private sector must be brought in early in the implementation process to ensure the
organization reflects the reality of the marketplace, to use their expertise and to obtain
the financial and other resources.
Initially, the organization will need either an Executive Director, a clerical/office
manager, an office as well as money for supplies and other miscellaneous expenses or a
consulting firm to handle all of the administrative functions. If the decision is made to
retain a firm, once the effort proves to be successful, qualified and adequate staff
should be hired to ensure full-time administration and implementation. The
anticipated first year budget will be approximately $180,000, and the expected three
year cost will be approximately $757.000. Actual costs will be defined as the
organization is put together. The $180,000 and the $757,000 do not included actual
marketing activities. No estimate of these can be made since they will vary greatly
depending on the activities to be undertaken.
The following budget assumes a consulting fine managing the effort In the first two
years and a. full time staff' , with office, doing so in the third year. Not all of these costs
need be cash outlays. Clearly such items as office space and equipment can be in-kind
38
donations. In fact, even some of the marketing expertise can be donated by companies
that have trained marketing staffs.
FIRST SECOND THIRD
YEAR YEAR YEAR
Organizational Start Up Costs $ 20.000
Management Firm 100,000 $150,000
General Operating Expenses 36,000 60,000 60,000
Executive Director Salary 60,000
Assistant Executive Director 40,000
Clerical/Office Manager Salary 35,000
Employee Overhead ® 35% 47,250
Office (1,500 sq ft at $1.40/ sq ft) 25,200
Office Equipment and Supplies 25,000
Miscellaneous Costs ® 15% of Total 23.400 31.500 43.900
TOTAL $179,400 $241,500 $336,350
The primary initial task will be to bring the private sector into the organization. As
they become members, they will pay their initial fee. Assuming an average initial
annual fee of $3,000, the first year budget can be raised with only sixty members. This
need only be raised to eighty members in the second year and 112 members in the third
year.
The budgets for the succeeding years will depend on the activities of the organization
and its operating divisions.
The specific marketing programs, be they for overall strategy or for specific division
strategy, would be paid by special assessments of the members. Thus, the budget in the
second year will be higher than the $240,000 projected, but only to the extent the
members are prepared to pay for it.
Start Up Process
First, this marketing strategy and implementation plan needs to be approved by the
various participating entities. After that, a task force should be formed among these
ten to begin the actual implementation. This task force should be an ad-hoc one, made
up of representatives of the participating cities, whose purposes are to:
• Define the specific structure of the organization
• Bring in other cities
• Assess the need for corporate support and recruit the initial corporate
participants.
39
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Once this is done, the corporation needs to be formed, the Board of Directors selected
and seated and basic policies developed.
Following this, the initial Executive Director (or consulting firm) needs to be retained
and the office established. Then a full membership drive needs to begin so that the
divisions can be staffed. Each division will then need to establish its own goals and
policies and develop its own strategies. This should be completed by the end of the first
year so that everything is in place for the start of full operations by the second year.
The following outlines the recommended steps to create and begin this marketing
process, as well as the time table for completion. It is only a recommended approach
which needs to be modified as the task force and initial members see fit. The schedule
for completing the start up of the marketing project is:.
Approval of Marketing Implementation Plan
and Creation of the Task Force
Recruitment of Initial Corporate Participants
Recruitment of Other Cities
Preparation of the Articles of Incorporation
and Organizational By-laws
Selection and Establishment of the Board of
Directors
Retaining of Consulting Firm
Start-up of Organization
Initial Membership Drive
Establishment of Divisions
Establishment of Organization's and Division's
Operating Policies and Strategies
July 1, 1989
September 1, 1989
September 1 to December 1. 1989
December 1, 1989
December 1, 1989
January 1, 1989
January 1 to March 1, 1990
March 1 through May 1, 1990
June 1, 1990
July 1, 1990
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IAppendix A: Internal Survey Instrument
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San Gabriel Valley
Strategic Marketing Plan
City Interviev--0ne
Interviev Record Shoot
CITY: INTERVIEWER: -
DATE:
NAME: ADDRESS:
POSITION PHONE -
PURPOSE OF REPORT
I. WHAT INFORMATION DO YOU FEEL THE REPORT SHOULD CONTAIN?
2. WHAT TYPE OF RECOMMENDATIONS DO YOU FEEL THE REPORT SHOULD CONTAIN?
HOW DO YOU ENVISION THIS REPORT WILL BE USED BY THE CITIES IN THE SAN GABRIEL
VALLEY?
HOW DO YOU THINK OTHERS IN YOUR CITY WILL USE THIS REPORT?
7 ILL YOU PERSONALLY USE THIS REPORT?
IF SO, HOWL
IF NOT. WHY NOT?
ICITY INTERVIEW --ONE
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6. WHO DO YOU SEE AS THE TARGET MARKET OF A MARKETING EFFORT?
7. WHY ARE THEY THE TARGET MARKET? WHAT DO THEY OFFER YOU WOULD LIKE?
8. WHO DO WE NOT WANT TO ATTRACT?
19. WHICH BUSINESS r
ES HAVE RECENTLY LEFT OR ARE LEAVING? DO YOU KNOW WHY?
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10. WHAT IS THE PRESENT BUSINESS MAKE UP OF THE CITY?
111 - WHICH BUSINESSES ARE CURRENTLY EXPANDING OR NEED TO EXPAND?
112- WHAT ARE THE STRENGTHS OF THE SAN GABRIEL VALLEY?
13. WHAT ARE THE WEAKNESSES OF THE SAN GABRIEL VALLFL
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ICITY INTERVIEW --ONE
14. WHAT DOES THE SAN GABRIEL VALLEY HAVE TO OFFER TO THE TYPES OF BUSINESSES
YOU'VE IDENTIFIED?
THE CITY
15. WHAT ARE THE STRENGTHS OF THE CITY OF
1 16. WHAT ARE THE WEAKNESSES OF THE CITY OF
17. WHAT DOES THE CITY OF HAVE TO OFFER TO THE TYPES OF BUSINESSES YOU'VE
IDENTIFIED?
I
THE COMPETITION
1 S. WHO (CITY OR REGION) DO YOU THINK THE SAN GABRIEL VALLEY OR THE CITY OF
«% BE LIKE? WHY?
19. WHO IS YOUR COMPETITION FOR DEVELOPMENT'?
120. WHAT DO THEY HAVE TO OFFER TO BUSINESSES?
ICITY INTERVIEW --ONE
21. WHAT ARE THEIR STRENGTHS?
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1 22. WHAT ARE THEIR WEAKNESSES?
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THE R�IAR�E1'IN� EFI+ORT
23. WHAT TYPE OF ORGANIZATION, IF ANY, DO YOU ENVISION THE CITIES OF THE SAN
GABRIEL VALLEY USING TO WORK TOGETHER ON THE MARKETING EFFORT?
24. DO YOU SUPPORT THIS TYPE OF ORGANIZATION?
25. WHAT ARE THE HINDRANCES TO THIS ORGANIZATION BEING SUCCESSFUL?
1
26. LEAVING THE ORGANIZATION ASIDE, WHAT ARE THE HINDRANCES TO A MARKETING PLAN
BEING SUCCESSFUL?
27. DO YOU PERSONALLY BELIEVE THIS EFFORT CAN BE SUCCESSFUL? WHY?
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CITY INTERVIEW --ONE
28. WHAT ARE THE POPULATION TRENDS IN THE CITY OF
29. WHAT ARE THE INCOME TRENDS IN THE CITY OF
30. WHAT ARE THE HOUSING TRENDS IN THE CITY OF
31. WHAT ARE THE DEVELOPMENT TRENDS IN THE CITY OF--.?
32. WHAT ARE THE POPULATION TRENDS IN THE SAN GABRIEL VALLEY?
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33. WHAT ARE THE INCOME TRENDS IN THE SAN GABRIEL VALLEY?
1
34. WHAT ARE THE HOUSING TRENDS IN THE SAN GABRIEI. VALLEY?
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k15. WHAT
ARE THE DEVELOPMENT TRENDS IN THE SAN GABRIEL VALLEY?
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CITY INTERVIEW --ON£
�� COMMFNTS
36. IS THERE ANYTHING WE NEED TO KNOW AS WE DO THIS STUDY?
37. ARE THERE ANY PITFALLS WE SHOULD WATCH OUT FOR?
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Appendix B: External Telephone Survey Instrument
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Public Technology, Inc.
TELEPHONE QUESTIONNAIRE
Hello, my name is I am with Public
Technology, Inc. and we are conducting a very brief study of how
major executives responsible for site selection decisions view
several of the subregions in the Southern California area. I have
a few questions to ask you over the telephone and we will then send
you a brief questionnaire for more detailed evaluations that you
can return at your convenience. In return, we will be pleased to
feed back to you how these regions are viewed by people in your
position. You can then see how your views compare to those of your
colleagues. The information you give will also help the regions in
the study conduct their planning from a more realistic
understanding of how they are perceived. NOTE THAT YOUR ANSWERS
WILL BE KEPT STRICTLY CONFIDENTIAL.
(Fill in Nature of Organization)
Local professional org.
❑ Hotel, Motel Operator
❑ Department Store
❑ Banking
Office developer/user
Commercial/ind. leasing
Supermarket, drug store
Respondent
Organization
Respondent #
❑ Government
❑ Movie Exhibitor
Restaurant operator
Industrial Developer/user
Retail developer/user
❑ Residential Builder
Other retail
ti
1. First, I would like some sense of the scale of your
organization. How many different site selection recommendations in
the Southern California area have you and your organization made
over the past five years?
None 0 1 to 3 4 to 10 0 11 to 20 El
over 20
2. Looking to the future, how many different site recommendations
will you and your organization be making in the Southern California
area over the next two years?
M None M 1 to 3 M 4 to 10 ® 11 to 20 over 20
3. How many of the recommendations in the Southern California area
in the last five years were in the following areas?
San Diego County
Inland Empire
San Gabriel Valley
Downtown Los Angeles
s
San Fernando Valley
Northern Orange County
Ventura County
Long Beach/ South Bay
5. How would you rate each of these regions for site selections in
the next one or two years on a scale from 1 to 5 where 1 means
very undesirable, and 5 means very desirable.
Let me read the regions to you again (FILL IN ANSWERS
IN FIRST COLUMN):
1-2 Years 3-•10 years
San Diego County
Inland Empire
San Gabriel Valley
Downtown Los Angeles
San Fernando Valley
Northern Orange County
Ventura County
Long Beach/South Bay _
6. Thinking now of your site selection decisions over the lon e
term say, three to ten years -- would you change g r
ns
for any of these regions up or down? Let me read them againl(IF
DIFFERENCE INDICATED, ASK FOR REVISED RATING AND ENTER IN SECOND
COLUMN ABOVE).
7. (IF ANY AREA RECEIVES A RATING LESS THAN 39 I see you rated
as relatively undesirable. Why is that?
This is all of your time we would like to take up at the
moment. However, we have a few additional evaluations we like you
to make. But we are certain you would rather have the opportunity
to complete them at your own convenience.
Let me make sure I have the correct address for you. (READ
ADDRESS.)
Name:
Title:
Organization:
Address:
�j
city:
CA. ZIP
When you get the questionnaire be sure .to indicate at the
bottom if you would like to receive a copy of the results.
Apppendiz C: External In-depth Surbey Instrument
Is
1
0
means
the
factor
is
irrelevant
1
means
the
factor
is
not very important
2
means
the
factor
is
somewhat important
3
means
the
factor
is
of avearaae
importance
4
means
the
factor
is
of great importance
5
means
the
factor
is
of maximum
importance
Cost per square foot of office space
Do prefer the cost to be F7 high or 0 low?
Cost per square -foot of retail space
Do prefer the cost to be 7 high or ❑ low?
Cost per square foot of industrial space
Do prefer the cost to be 0 high or 0 low?
Cost of residential housing
Do prefer the cost to be 1-1 high or 7 low?
Average per capita income of residents
Rate of resident population growth in last ten years
Do prefer the rate to be 7 high or 0 low?
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2
Diversity of workforce (white/blue collar,
skilled/unskilled)
Percent of ethnic minorities among residents
Do prefer the percent be ❑ high or ❑ low?
Access to freeways
Access to rail facilities
Access to airports
Amount of land that can be developed
Quality of primary and secondary schools
Nearness of universities
Attitude of local government toward growth
Do you prefer that they favor:
M high growth 0 Moderate growth 0 low growth?)
Quality of police, fire, emergency services
Quality of sanitation, recreation and other public services
Quality of public transportation
Newness of housing
Crime rate
Air quality
Quality of local government management
Accessibility of local government officials
Availability of local economic incentives
Extent of urban decay
Extent of cultural activities (theater, concerts)
Extent of convention facilities
Quality of shopping facilities
Beauty of physical surroundings (mountains, partes)
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2. We would now like you to rate three regions of Southern
California that someone like you might consider investing in over
the next year or two. The three areas are:
A. The Inland Empire (Riverside, San Bernardino, Ontario)
B. The San Gabriel Valley (Monterey Park, Arcadia, West
Covina)
C. Northern Orange County (Santa Ana, Anaheim, Brea).
Please rate each of these regions on the following scale from 1 to
5:
1 means the region is very, poor
2 means the region is poor
3 means the region is average
4 means the region is good
5 means the region is very, good
When considering goodness or badness, use the preferences you
stated in the previous question. That is, if you preferred high
cost office space and you perceived the Inland Empire to be
relatively high cost, you might rate it 3 or 4. But if you prefer
low cost, you might rate it 1 or 2. Leave the space blank if you
feel it is not applicable.
Factor
Cost of office space
Cost of retail space
Cost of industrial space
Cost of residential housing
Diversity of labor pool
Access to rail facilities
Access to freeways
Access to airports
Amount of land to develop
Quality of local schools
Government attitude to growth
Police, fire, emergency secs.
Sanitation and other services
Accessibility of government
Availability of economic aid
Percent ethnic minorities
Public transportation
Newness of housing
Crime rate
Air quality
Quality of local government
Urban blight
Cultural activities
Convention facilities
Shopping facilities
Physical beauty
Inland San Gabriel Northern
Empire Valley Orange County
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3. Of the three areas you have just rated, please indicate your
overall rating of the region for investment by your organization
over (a) the next year or two and (b) the next ten years on a scale
of 1 to 5 where:
1 means the region is very unattractive
2 means the region is unattractive
3 means the region is average in attractiveness
4 means the region is above average attractiveness
5 means the region is very attractive
Next 1.2 Years Next ten years
A. San Gabriel Valley _
B. Inland Empire _
C. Northern Orange County _
4. Which of the following do you read regularly or sometimes?
Regular:Ly Sometimes Never
Los Angeles Times
Orange County Register
Long Beach Press -Telegram
Los Angeles Magazine
TIME
Business Week
Fortune
Newsweek
Sunset
California Business
Wall Street Journal
Orange County Magazine
5 How long have you lived in the Southern California area?
Less than one year
One to five years
Six to ten years
Eleven to thirty years
Over thirty years
6. Thank you for your cooperation. Would you like to receive a
summary of the results?
8 No
Yes Name
Company
Address
City State ZIP
PUBLIC �S ®� Center for Public Policy
TECHNOLOGY, --- -- California State University
INC. 1250 Bellflower Boulevard
OWN Long Beach, CA 90840
Vision for the future... 21:3/985-6541
Solutions for Today
Main Officesm vv.,—qt—, DC
ISeptember 6, 1988
Mr. Brian Sinderhoff
Land Acquisition
Warmington Homes
2090 Pullman Avenue
Costa Mesa, CA 92626
Dear Mr. Sinderhoff:
Thank you for agreeing to evaluate several Los Angeles areas for us. We have
constricted the questionnaire so that you need only check answers or enter a number for an
evaluation. It should take only a few minutes to complete.
Please be assured that your answers will be kept COMPLETELY
CONFIDENTIAL. As promised, there is a box at the bottom of the questionnaire for you
to check should you wish to receive a summary of the results of our study.
Thank you again for your help.
Sincerely,
William Mascenik
Project Director
Enclosure
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